A survey was conducted to gather information to help name and design a new music magazine. Respondents were asked their preferred name for the magazine, how much they would pay for each issue, what color scheme would appeal to them, and their favorite music genre. The top answers for magazine name were "On the Beat", "Music City", and "Popular Music". Most said they would pay £2-3 per issue. Black & gold and red & white were favored color schemes. Rock, pop, and hip hop were the most popular music genres.