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“ Fun games like this is why I love Nokia. What other company sends clear, locked boxes with brand new cell phones? ” http://michaelsherlock.com/ A  story …
People in social media love unboxing cool products …
So we decided to total ly  disrupt  what they love….
What would you do if you were sent an impossible unboxing  of a hot new device?
This?
Or this?
This was pissing people off all over the world  (in a good way…)
‘‘ The most interesting unboxing experience I’ve had’’ Tech65, Singapore, Asia
Everybody spoke about it...
… on blogs
25 posts read 45,000+ times
… On YouTube
24 videos seen 23,000+ times
… On Twitter
3,100+ tweets
…  and, of course, offline (the ripple reached many) http://www.flickr.com/photos/38159369@N00/446064720/
“ When all is said and done, the e72 is the best Nokia device that I have ever used... ” http://carltone65.wordpress.com/2010/01/03/nokia-e72-review-business-meets-media/ www.1000heads.com [email_address] +44 203 206 2000

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