8 Ways to Build the Ultimate Surprise & Delight Campaign

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1 like•2,025 views

We can bet you've been appalled and underwhelmed by the level of customer service you've received by a company. Have you ever been pleasantly surprised and delighted by a brand's customer service? Engineer a surprise & delight effort that will boost your reputation and leave your customers satisfied and draw your prospects in. After some observation and testing, we’ve come up with an 8-prong attack to the surprise & delight campaign.It involves big data, incredible insight, strong tools and the keen ability to pick out the perfect present. Are you game? Your surprise & delight campaign will put you in the history books with the likes of Albert Einstein and Constantine the Great. Or at least pump up your customer retention, revenue and brand loyalty. And probably rack up your Facebook fans & Twitter followers. If you’re interested in the secret sauce behind surprise & delight programs, vote for us! We will make you happy, we promise.

Business Technology

NOT
WE ARE
STALKING
YOU (but we are)
A pitch for 8 ways to build the ultimate surprise & delight campaign

Is she appalled that she’s
been “talking” with customer
service for 3 days or is she
shocked that she is on the
receiving end of a surprise &
delight campaign that destined
to go viral?
Yes, even you can make your
surprise & delight effort boost
your reputation.

WE’VE BUILT THE FORMULA
After some observation and
testing, we’ve come up with
an 8-prong attack to the
surprise & delight campaign.
Just know that it involves big
data, incredible insight, strong
tools, and the keen ability to
pick out the perfect present.
Are you game?

EXTREME CUSTOMER CARE
Yes, of course you are!
You’ve gone beyond social
media marketing, you’ve gone
beyond responding!
Your surprise & delight
campaign will put you in the
history books with the likes of
Albert Einstein and
Constantine the Great.
Or at least rack up your
Facebook fans & Twitter
followers.

BE LIKE THIS LITTLE GUY!
If you’re interested in the
secret sauce behind
surprise & delight programs,
vote for us!
We will make you happy,
we promise.

this presentation was brought to you by the awesome team at:
photo credits
Fernando de Sousa; flickr: Looking Glass; http://www.flickr.com/photos/fernando/
Bradley Gordon; flickr: bradleygee; http://www.flickr.com/photos/icanchangethisright/
Takashi Hososhima; flickr: Takashi(aes256); http://www.flickr.com/photos/htakashi/
Jesse Wagstaff; flickr:jessewagstaff; http://www.flickr.com/photos/jesse/
Alex Kuruz; flickr alex_kuruz; http://www.flickr.com/photos/8634926@N04/

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8 Ways to Build the Ultimate Surprise & Delight Campaign

1. NOT WE ARE STALKING YOU (but we are) A pitch for 8 ways to build the ultimate surprise & delight campaign

2. Is she appalled that she’s been “talking” with customer service for 3 days or is she shocked that she is on the receiving end of a surprise & delight campaign that destined to go viral? Yes, even you can make your surprise & delight effort boost your reputation.

3. WE’VE BUILT THE FORMULA After some observation and testing, we’ve come up with an 8-prong attack to the surprise & delight campaign. Just know that it involves big data, incredible insight, strong tools, and the keen ability to pick out the perfect present. Are you game?

4. EXTREME CUSTOMER CARE Yes, of course you are! You’ve gone beyond social media marketing, you’ve gone beyond responding! Your surprise & delight campaign will put you in the history books with the likes of Albert Einstein and Constantine the Great. Or at least rack up your Facebook fans & Twitter followers.

5. BE LIKE THIS LITTLE GUY! If you’re interested in the secret sauce behind surprise & delight programs, vote for us! We will make you happy, we promise.

6. this presentation was brought to you by the awesome team at: photo credits Fernando de Sousa; flickr: Looking Glass; http://www.flickr.com/photos/fernando/ Bradley Gordon; flickr: bradleygee; http://www.flickr.com/photos/icanchangethisright/ Takashi Hososhima; flickr: Takashi(aes256); http://www.flickr.com/photos/htakashi/ Jesse Wagstaff; flickr:jessewagstaff; http://www.flickr.com/photos/jesse/ Alex Kuruz; flickr alex_kuruz; http://www.flickr.com/photos/8634926@N04/

8 Ways to Build the Ultimate Surprise & Delight Campaign

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