kbs+’s Invention Culture In the face of rapid change, invention is quickly replacing innovation as the true benchmark of progress for agencies and clients. Being innovative is not enough. Agencies need to be inventors. For clients. And for ourselves. This is where we believe the world is going, so in the spirit of invention, we're practicing it today. The best agency partners will not just be "Doing things that matter", they will be "Making things that matter". Lori and Ed will talk about building an inventor culture at kbs+ including: How the agency began it's cultural evolution How employees and clients are responding How the strategic and creative work is changing Lessons learned as kbs+ evolves from innovation to invention Speakers: Lori Senecal, Chairman & CEO, kbs+ Ed Brojerdi, President & CCO, kbs+