Presentation from Lunch Bunch in March 2012 at 7225 CoWorking on growing you business with clients.

1. “ W hat Makes
Your Business
Gr ow?”

2. PREPARING THE FIELD
Where Do You Find New Clients?

3. PREPARING THE FIELD
When to find new customers?
It’s a year-round project.
Remember, Noah didn’t wait until it was
raining to start building the ark.

4. PREPARING THE FIELD
Go out on a limb-
That’s where the fruit
can be found

5. PLANTING THE SEEDS
“How do you keep current clients
engaged?”

6. PLANTING THE SEEDS
Repeat customers
are the bread &
butter of the top
earners in sales

7. PLANTING THE SEEDS
Dance with your customers.
Celebrate their successes &
sympathize when they are
lagging.

8. WATERING &
NURTURING
“How much time do you spend
on client growth in your
business?”

9. WATERING &
NURTURING
It’s what you do in between customers that
makes you better.
You rarely develop any new closing, presentation
or overcoming objection skills when you are
with a customer.
Plan, practice, listen, read a motivational book, or
learn more about your product.

10. HARVESTING
“How do you measure growth for
your business?”

11. HARVESTING
Know where you are now
Start tracking anything you want to improve

12. HARVESTING
 Suggested areas of tracking:
 % of business derived from repeat & referral
customers
 The ratio for phone calls made or taken vs.
appointments set
 The closing ratio for appointments vs. walk-
in traffic

13. HARVESTING
Remember:
Don’t bother tracking anything
unless you want to improve it

14. Be patient with your growth
process.
You are not growing a weed.
You wouldn’t expect to plant a
seed & the next day find flowers
blooming.

15.  Focus on the process
 Prepare the field to find new clients
 Plant the seeds to keep current clients
engaged
 Water & nurture your business with
reviewing your goals & plan, practice, read,
and learn more about your product.
 Harvest the growth of your business &
improve by tracking to improve.

16. Success!!!