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Soap opera conventions and mood board for soap opera:
1. Scheduling – soaps are usually scheduled for target audience, e.g. Hollyoaks is on in the early evening – targets a 16-25 audience. Ongoing – Series do not have a particular start and end, usually run all year round. Soap opera conventions: Lighting usually reflects the mood, and filters are used, e.g. Blue filter. Storylines contain a lot of realism, e.g. Family issues. Usually represent a region, e.g. Coronation Street represents the North West.