We are often asked the best way to present Affinio's insights inside of a pdf. We encourage users to be creatives on how they extract and present insights, but here's a sample of how we summarize insights into a slide deck.

1. Report Details
Date Range: 03.11.15 - 04.10.15
Size: 653,813
Engagement: 33.43 tweets/month
Interest Similarity: 47.13
Report Query Source
Followers of: @nikerunning
Nike Running - Summary Report
Unique tribes of people found within the audience: Level of engagement within audience:
Affinio analyzes the underlying network connections of an audience to generate an Affinity Graph™.
This audience is then segmented into tribes based on the Social DNA™ profiles of users (common
interests and affinties).
These Affinity Graph™ based insights help strategists and community builders develop highly targeted
messaging, content and campaigns. Affinio can generate a list of users with high degree of similarity to
any tribe for hyper-focussed audience extension efforts. Please contact us for the full report

2. Sneakerheads (8% of total audience)
How members of this tribe self describe Top hashtags used by tribe members
Below are the high affinity/influential accounts to people within this tribe:
Members share content from these domains:Locations of tribe members:
Interested in learning more? Watch our walkthrough video or request a demo

3. Overview of Fashion & Lifestyle (5% of total audience)
Below are the high affinity/influential accounts to people within this tribe:
How members of this tribe self describe Top hashtags used by tribe membersLocations of tribe members: Members share content from these domains:
Interested in learning more? Watch our walkthrough video or request a demo

4. Overview of Marathoners & Track (4% of total audience)
Below are the high affinity/influential accounts to people within this tribe:
How members of this tribe self describe Top hashtags used by tribe membersLocations of tribe members: Members share content from these domains:
Interested in learning more? Watch our walkthrough video or request a demo

5. Overview of UK Football fans (2% of total audience)
Below are the high affinity/influential accounts to people within this tribe:
How members of this tribe self describe Top hashtags used by tribe membersLocations of tribe members: Members share content from these domains:
Interested in learning more? Watch our walkthrough video or request a demo

6. Audience monitoring
In addition to our static reporting, we offer daily, weekly, or monthly
updates so you can monitor how a community changes over time.
Use monitoring for:
· Tracking content performance
· Tribe/community growth
· Discovering trending content
· Identifying new influencers
Advertising
Once you’ve identified a niche tribe you’d like to advertise to, simply
use our Advertising tab to generate a highly targeted list of users to
place ads to using the Twitter ad network.
List sizes available:
· 50,000 - 100M
Persona research and generation
Affinio presents strategists with in-depth psychographic
information about each social tribe, allowing you to understand
every niche on a deeply personal level.
Use our persona insight data for:
· Brand audits
· User Research
· Ethnographic studies
· Psychographic studies
Influencer Marketing
Unlike Klout and other “static” influencer identification tools, Affinio
discovers and scores influencers on each niche tribe - ensuring you
always know who truly matters to your target community.
Use our influencer data for:
· Influencer identification
· Finding the most connected person in a tribe
· Discovering the influences of key influencers
· Designing and execution of precise
influence strategies.
Content
Affinio extracts the most relevant content from each tribe and can
amplify content within target tribes.
Use our content data for:
· Content strategy
· Content recommendation & curation
· Trendspotting
· Trendjacking
Media
Affinio informs media planning by identifying the top keywords,
sites, hashtags, and interests of any tribe.
Use our media data for:
· Channel planning
· Media planning
· Social presence audit and strategic
programs
Applications Interested in learning more? Watch our walkthrough video or request a demo

7. Learn more
Affinio Infographic
Applications
Product Overview
Contact
John Gleeson
VP Business Development
john@affin.io
affin.io
blog.affin.io
twitter.com/affinioinc
How to get started with Affinio
Customers Include
Interested in learning more? Watch our walkthrough video or request a demo