Transcript: #StandardsGoals for 2024: What’s new for BISAC - Tech Forum 2024
AgentSolid
1. | Mobile Strategy and Development.
It’s an interactive
jungle out there.
Our expertise can serve as a compass.
2. | Mobile Strategy and Development.
What We Do
Mobile. But so much more.
We effectively navigate the mobile world by integrating traditional
interactive elements with new, invaluable, mobile solutions.
We focus on mobile because it is an constantly growing field that
demands a unique approach and custom integration with other
marketing and interactive pieces.
3. | Mobile Strategy and Development.
Strategy
Not a chop shop
Since each of our projects are unique, and no project is iso-
lated, we get to know our clients and their long-term strategies
before we dive in. Let’s start with the big picture and determine
the details from there.
We produce results, not just awards.
Discovery, Ideation, Planning, Fact Finding, Goals and
Objectives, Technical Specifications, Sitemaps and concepts
are some things we are very familiar with.
4. | Mobile Strategy and Development.
Semi-Custom
Don’t re-invent the wheel,
but stay off the band wagon!
It’s hard to get noticed with templated work. Be unique,
a successful project starts with a strategy, not a template.
By utilizing the latest technologies in tandem with custom
elements we can maximize budget and functionality all while
delivering a solution that doesn’t look like everyone else.
5. | Mobile Strategy and Development.
Technical
That new phone,
that’s outdated.
Technology is always changing, new mobile phone versions
come out every six months, browsers come out on average
every year. Keeping ahead of technology is becoming more
and more involved.
Technology should help drive strategy, if your reacting to
the latest thing, you are already behind. Utilizing the latest
technology is how we bring your strategy to life.
6. | Mobile Strategy and Development.
Proactive and Reactive
Make a plan, and roll with
the punches.
Reactionary behavior makes it difficult for pieces of a solution
to fit and work together as a whole. Planning for future growth
and needs makes everyone's life easier.
Are you ready, or just reacting?
7. | Mobile Strategy and Development.
Social Media
The buzz term of the decade.
Everyone wants “Social Media” these days. We get that. But
adding Facebook and Twitter links to your website to get more
‘likes’ is not necessarily the best solution.
We integrate Social media in ways that actually create contact
with your audience. Let people share specific content, or
encourage users to actively participate in the conversation.
Social media is important, but most out-of-the-box solutions
miss their mark. We customize the right social media solution
for your needs.
8. | Mobile Strategy and Development.
It’s a Mobile World,
don’t get left behind.
* 87% of smartphone owners access
the internet or email on their handheld
9. | Mobile Strategy and Development.
Strategic Decisions
There are many options for
mobile experiences.
Mobile changes how people communicate,
Facebook updates are made directly from a restaurant,
price comparisons are looked up directly in the store.
Mobile solutions are Tools that are available everywhere.
Staying proactive to keep pace with quickly changing technologies
is the first step in helping you determine the best Tool to meet
your specific needs.
10. | Mobile Strategy and Development.
Mobile Plan
Don’t just “Make your site
smaller”. Hire an architect.
You wouldn’t start building your kitchen without seeing how it
integrates with the rest of your house, you need a full blueprint.
A mobile project is no different, a mobile site is only one room
of your interactive house. You need a comprehensive mobile
strategy, not just a “smaller site”.
11. | Mobile Strategy and Development.
Mobile Strategy
So, you need an app. Or do you?
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Native apps offer flexibility and thus require Web based apps use one codebase
individual development for every platform. but can’t take advantage of all the
(iPhone, Android, Windows, etc) features of smart- phones.
We’ve done it all. Based on your budget, any technical requirements
and goals, we explore and present options.
12. | Mobile Strategy and Development.
Interface Design
Mobile is action based.
Mobile use is more personal than web use. It is with
you all the time, action oriented and hands on.
Phones don’t have a mouse, tablets won’t scroll like a
website, most screens are multi- touch. We design and
program to maximize mobile specific functionality.
Mobile utilizes real-world, real-time features tradi-
tional websites can’t. GPS, camera integration and
location-specific content provide a personal and
highly interactive user experience.
*25% of Americans use location based services
13. | Mobile Strategy and Development.
Branding
The devil is in the details.
Mobile is all about experience. Make
sure your mobile solution fits your
brand and is invaluable to your user,
after all this could be your one and only
chance to speak to a user.
We’ll make sure your mobile projects
not only function well, but that they also
properly represent your brand.
*25% of smartphone owners prefer their phone
for online activities over a computer
14. | Mobile Strategy and Development.
Social Mobile
Social at your fingertips.
Social media on mobile devices is different as well.
Mobile provides options to immediately share content.
More than posting social mobile is location based and
action oriented.
Users expect more than just a link to a Facebook page.
15. | Mobile Strategy and Development.
AgentSolid
Take Action.
With a broad range of experience in the interactive realm,
(advertising agencies to interactive agencies, contract work to
corporate america) we can provide the best options to plan,
build and integrate your mobile plan.
CALL EMAIL SNAIL MAIL
303-736-9822 cheers@agentsolid.com 1060 Bannock St. Denver,
CO 80204
Regardless of your current situation,
let us help you get your mobile strategy together.
* stats gathered from The Pew Internet and American Life Project (http://pewinternet.org)