1. Company
PepsiCo is a world leader in convenient snacks, foods and beverages. Learn more about our
brand, our company, and our people.
1. Solid Philosophy, Solid Company
Creating a Better Tomorrow for Future Generations
2. Our Mission and Vision
At PepsiCo, we believe being a responsible corporate citizen is not only the right thing to
do, but the right thing to do for our business.
3. PepsiCo Values & Philosophy
Our Values & Philosophy are a reflection of the socially and environmentally responsible
company we aspire to be. They are the foundation for every business decision we make.
4. Corporate Governance
PepsiCo has adopted strict corporate standards that govern our operations and ensures
accountability for our actions. Learn more about the processes and policies guiding our
business.
2. 1. Company
1. Our Mission and Vision
2. PepsiCo Values & Philosophy
3. The PepsiCo Family
4. Our Brands
5. Our Leadership
6. Board of Directors and Committees
7. Corporate Governance
8. Worldwide Code of Conduct
9. Speak Up
10. Corporate Officers
11. Principal Business Units
12. Our History
Our Mission and Vision
At PepsiCo, we believe being a responsible corporate citizen is not only the right thing to do, but
the right thing to do for our business.
Our Mission
Our mission is to be the world's premier consumer products company focused on convenient
foods and beverages. We seek to produce financial rewards to investors as we provide
opportunities for growth and enrichment to our employees, our business partners and the
3. communities in which we operate. And in everything we do, we strive for honesty, fairness and
integrity.
Our Vision
"PepsiCo's responsibility is to continually improve all aspects of the world in which we operate -
environment, social, economic - creating a better tomorrow than today."
Our vision is put into action through programs and a focus on environmental stewardship,
activities to benefit society, and a commitment to build shareholder value by making PepsiCo a
truly sustainable company.
Performance with Purpose
At PepsiCo, we're committed to achieving business and financial success while leaving a positive
imprint on society - delivering what we call Performance with Purpose.
Our approach to superior financial performance is straightforward - drive shareholder value. By
addressing social and environmental issues, we also deliver on our purpose agenda, which
consists of human, environmental, and talent sustainability.
4. PepsiCo Values & Philosophy
Our Values & Philosophy are a reflection of the socially and environmentally responsible
company we aspire to be. They are the foundation for every business decision we make.
Our Commitment
We are committed to delivering sustained growth through empowered people acting responsibly
and building trust.
What It Means
Sustained Growth is fundamental to motivating and measuring our success. Our quest for
sustained growth stimulates innovation, places a value on results, and helps us understand
whether today's actions will contribute to our future. It is about the growth of people and
company performance. It prioritizes both making a difference and getting things done.
Empowered People means we have the freedom to act and think in ways that we feel will get
the job done, while adhering to processes that ensure proper governance and being mindful of
company needs beyond our own.
Responsibility and Trust form the foundation for healthy growth. We hold ourselves both
personally and corporately accountable for everything we do. We must earn the confidence
others place in us as individuals and as a company. By acting as good stewards of the resources
entrusted to us, we strengthen that trust by walking the talk and following through on our
commitment to succeeding together.
5. Guiding Principles
We uphold our commitment with six guiding principles.
We must always strive to:
1. Care for our customers, our consumers and the world we live in.
We are driven by the intense, competitive spirit of the marketplace, but we direct this
spirit toward solutions that benefit both our company and our constituents. Our success
depends on a thorough understanding of our customers, consumers and communities. To
foster this spirit of generosity, we go the extra mile to show we care.
2. Sell only products we can be proud of.
The true test of our standards is our own ability to consume and personally endorse the
products we sell. Without reservation. Our confidence helps ensure the quality of our
products, from the moment we purchase ingredients to the moment it reaches the
consumer's hand.
3. Speak with truth and candor.
We tell the whole story, not just what's convenient to our individual goals. In addition to
being clear, honest and accurate, we are responsible for ensuring our communications are
understood.
4. Balance short term and long term.
In every decision, we weigh both short-term and long-term risks and benefits.
Maintaining this balance helps sustain our growth and ensures our ideas and solutions are
relevant both now and in the future.
5. Win with diversity and inclusion.
We embrace people with diverse backgrounds, traits and ways of thinking. Our diversity
brings new perspectives into the workplace and encourages innovation, as well as the
ability to identify new market opportunities.
6. Respect others and succeed together.
Our mutual success depends on mutual respect, inside and outside the company. It
requires people who are capable of working together as part of a team or informal
collaboration. While our company is built on individual excellence, we also recognize the
importance and value of teamwork in turning our goals into accomplishments.
6. The PepsiCo Family
Meet the four major divisions of the PepsiCo family: PepsiCo Americas Beverages, PepsiCo
Americas Foods, PepsiCo Europe, PepsiCo Middle East and Africa.
1. PepsiCo Americas Beverages
2. PepsiCo Americas Foods
3. PepsiCo Europe
4. PepsiCo Asia, Middle East & Africa
PepsiCo Americas Beverages
Pepsi was founded in 1898 by Caleb Bradham, a New
Bern, North Carolina, druggist, who first formulated
Pepsi-Cola.
Today, Brand Pepsi is part of a portfolio of beverage
brands that includes carbonated soft drinks, juices and
juice drinks, ready-to-drink teas and coffee drinks,
isotonic sports drinks, bottled water and enhanced
waters. PepsiCo Americas Beverages (PAB) has well
known brands such as Mountain Dew, Diet Pepsi,
Gatorade, Tropicana Pure Premium, Aquafina water,
Sierra Mist, Mug, Tropicana juice drinks, Propel,
SoBe, Slice, Dole, Tropicana Twister and Tropicana
Season's Best.
In 1992 PAB formed a partnership with Thomas J. Lipton Co. to sell ready-to-drink tea brands in
the United States. Pepsi-Cola also markets Frappuccino ready-to-drink coffee through a
partnership with Starbucks.
Tropicana was founded in 1947 by Anthony Rossi as a Florida fruit packaging business. In 1954
Rossi pioneered a pasteurization process for orange juice. For the first time, consumers could
enjoy the fresh taste of pure not-from-concentrate 100% Florida orange juice in a ready-to-serve
package. The juice, Tropicana Pure Premium, became the company's flagship product. PepsiCo
acquired Tropicana, including the Dole juice business, in August 1998.
SoBe became a part of PAB in 2001. SoBe manufactures and markets an innovative line of
beverages including fruit blends, energy drinks, dairy-based drinks, exotic teas and other
beverages with herbal ingredients.
Gatorade thirst quencher sport drinks, was acquired by The Quaker Oats Company in 1983 and
became a part of PepsiCo with the merger in 2001. Gatorade is the world's first isotonic sports
7. drink as is backed by 40 years of science. Created in 1965 by researchers at the University of
Florida for the school's football team, "The Gators," Gatorade is now the world's leading sport's
drink.
Pepsi Beverages Company
On February 26th, 2010, PepsiCo completed its mergers with PAS and PBG to strengthen its
North American beverage business. The North American bottling operations of PAS and PBG
are now an operating unit of PepsiCo known as Pepsi Beverages Company. PBC operates in the
United States, Canada and Mexico and encompasses approximately 75 percent of PepsiCo's
North American beverage volume. PBC's diverse portfolio includes some of the world's most
widely recognized beverage brands, including Pepsi, Mountain Dew, Sierra Mist, Aquafina,
Gatorade, SoBe, Lipton, and Amp Energy. PBC also manufactures and distributes third-party
brands in key local markets such as Dr Pepper, Crush, Rock Star and Muscle Milk. The
operating unit is headquartered in Westchester County, New York. Read more about the Pepsi
Beverages Company.
1. PepsiCo Americas Foods
2. PepsiCo Europe
PepsiCo Americas Foods (PAF) is PepsiCo's food and snack business in North and South
America. Its portfolio of businesses includes Frito-Lay North America, Quaker Foods & Snacks,
Sabritas, Gamesa and Latin America Foods.
Frito-Lay North America
In 1932, C.E. Doolin entered a small San Antonio cafe and purchased a bag of corn chips. Little
did he dream this savory chip would become one of the nation's most popular snacks. Mr. Doolin
learned that the manufacturer of the chips was eager to sell his small business, so he purchased
the recipe, and began to sell FRITOS® Corn Chips from his Model T Ford.
Meanwhile, that same year, Herman W. Lay began his potato chip business in Nashville by
delivering snack foods. Not long after, Mr. Lay purchased the manufacturer, and the H.W. Lay &
Company was formed. H.W. Lay & Company became one of the largest snack food companies
in the Southeast, and LAY'S® brand Potato Chips is still America's favorite potato chip.
Years later, in 1961, the Frito Company and the H.W. Lay company merged to become Frito-
Lay, Inc. Today, Frito-Lay North America makes some of the most popular snacks in the US,
including LAY'S® and RUFFLES® potato chips, DORITOS® tortilla chips, TOSTITOS®
tortilla chips and dips, CHEETOS® cheese flavored snacks, FRITOS® corn chips, ROLD
GOLD® pretzels, SUNCHIPS® multigrain snacks, CRACKER JACK® candy coated popcorn.
Quaker Foods North America
8. The Quaker Oats Company was formed in 1901 when several American pioneers in oat milling
came together to incorporate. In Ravenna, Ohio, Henry D. Seymour and William Heston had
established the Quaker Mill Company. The figure of a man in Quaker clothes became the first
registered trademark for breakfast cereal and remains the hallmark for Quaker Oats today.
In Cedar Rapids, Iowa, John Stuart and his son, Robert, and their partner, George Douglas,
operated the largest cereal mill of the time. Ferdinand Schumacher, known as "The Oatmeal
King," had founded German Mills American Oatmeal Company in 1856.
Combining The Quaker Mill Company with the Stuart and Schumacher businesses brought
together the top oats milling expertise in the country as The Quaker Oats Company.
The first major acquisition of the company was Aunt Jemima Mills Company in 1926, which is
today the leading manufacturer of pancake mixes and syrup. Gatorade was acquired in 1983.
In 1986, The Quaker Oats Company acquired the Golden Grain Company, producers of Rice-A-
Roni. Its brands today include Quaker oatmeal, Life and Cap'n Crunch ready-to-eat cereals, Aunt
Jemima mixes and syrups, and Rice-A-Roni, Pasta Roni and Near East side dishes. PepsiCo
merged with The Quaker Oats Company in 2001.
Sabritas
Headquartered in Mexico City, Sabritas is a leader in the Mexican snack and fun food market.
Founded in 1943, Sabritas is renowned for the quality, variety and flavors of its products, and
serves as the umbrella brand under which PepsiCo markets Frito-Lay products in Mexico, such
as Cheetos, Fritos, Doritos and Ruffles. It is also the name brand for its own line of potato chips.
Additionally, the business manufactures and markets several local brands such as Crujitos,
Poffets, Rancheritos and Sabritones. Sabritas controls around 80% of the Mexican snacks
market. PepsiCo acquired Sabritas in 1966.
Gamesa
Headquartered in Monterrey, Mexico, Gamesa is a global leader in the cookies market, and
Mexico's largest manufacturer of cookies. The company has offered its consumers a wide variety
of high-quality products for every lifestyle, producing pastries, oats, cereals and other related
products. It has production facilities in five states across Mexico. Among its most successful
brands are Marías Gamesa, Emperador, Arcoiris, Mamut, Chokis, and Maizoro. In 1990, it was
acquired by PepsiCo.
Latin Americas Foods
The Latin Americas Foods business includes operations in Brazil, Argentina, Colombia, Peru
and Venezuela. Its portfolio of brands includes global snacks such as Lay's, Cheetos, Fritos and
Doritos, as well as local brands like Lucky snacks in Brazil.
9. epsiCo Europe is the leading food and beverage company in Europe employing 43,000 in the
region. The company has a presence in 45 countries in Europe and has a broad range of offerings
including Frito Lay Snacks, Pepsi-Cola beverages, Gatorade sports drinks, Tropicana juices and
Quaker foods.
The company has invested over $3 billion in the region over the last 3 years including the
acquisitions of Lebedyanasky, a popular juice company in Russia, and Sandora, a Ukranian juice
company.
Some of the most popular products in the region includes Walkers Crisps, Quaker Oats, Paw
Ridge, Pepsi, Diet Pepsi, Pepsi MAX, Pepsi RAW, 7UP, Copella, Doritos, Gatorade, Red Sky, V
Water, Planet Lunch, Lays, Cheetos, Smiths, Duyvis, Snack-a-Jacks, Quaker Cruesli, Looza,
Twistos, Solinki.
The company has made large investments in the region in its "healthier for you" portfolio which
include:
• More than 20 million Euros in a flagship European R&D centre, which is dedicated to
creating new, healthier snacks for the European market.
• In the UK alone, we've invested over 180 million Euros in making our products healthier,
such as Walkers crisps, which now contain 70% less saturated fat and up to 55% less salt
than they did five years ago.
• Lower fat, baked Cheetos in Turkey
• have introduced a range of dry roasted nuts with 30% less fat
• In the UK we are about to launch a '99 Calorie or less snacks range
• Pepsi Max, no sugar, full flavour soft drink in the UK and the Nordics
• PepsiCo Asia, Middle East & Africa
PepsiCo Asia, Middle East & Africa (“AMEA”) makes, markets and sells a number of leading
snack food brands including Lay’s, Kurkure, Chipsy, Doritos, Smith’s, Cheetos, Red Rock Deli
and Ruffles, through consolidated businesses as well as through noncontrolled affiliates. Further,
either independently or through contract manufacturers, AMEA makes, markets and sells many
Quaker-brand cereals and snacks. AMEA also makes, markets and sells beverage concentrates,
fountain syrups and finished goods, under various beverage brands including Pepsi, Mirinda,
7UP and Mountain Dew. These brands are sold to authorized bottlers, independent distributors
and retailers. However, in certain markets, AMEA operates its own bottling plants and
distribution facilities. In addition, AMEA licenses the Aquafina water brand to certain of its
authorized bottlers. AMEA also, either independently or through contract manufacturers, makes,
markets and sells ready-to-drink tea products through an international joint venture with Unilever
(under the Lipton brand name).
10. Our Brands
PepsiCo is home to hundreds of brands around the globe. Listed here are some of our most
recognized.
1. Pepsi-Cola Brands
2. Frito-Lay Brands
3. Gatorade Brands
4. Tropicana Brands
5. Quaker Brands
Pepsi
• Pepsi
• Pepsi Max
• Pepsi Max Cease Fire
• Pepsi Natural
• Pepsi One
• Pepsi Throwback
• Pepsi Wild Cherry
• Caffeine Free Pepsi
• Diet Pepsi
• Diet Pepsi Wild Cherry
• Caffeine Free Diet Pepsi
Sierra Mist
• Sierra Mist
• Diet Sierra Mist
• Sierra Mist Cranberry Splash
• Diet Sierra Mist Cranberry Splash
• Diet Sierra Mist Ruby Splash
Slice
• Slice - Diet Orange
• Slice - Grape
• Slice - Orange
• Slice - Peach
• Slice - Strawberry
11. Tropicana
• Tropicana Fruit Punch
• Tropicana Lemonade
• Tropicana Light - Lemonade
• Tropicana Light - Orangeade
• Tropicana Orangeade
• Tropicana Pink Lemonade
• Tropicana Strawberry Melon
• Tropicana Twister Soda - Diet Orange
• Tropicana Twister Soda - Grape
• Tropicana Twister Soda - Orange
• Tropicana Twister Soda - Strawberry
Ocean Spray (License)
• Ocean Spray Apple Juice
• Ocean Spray Blueberry Juice Cocktail
• Ocean Spray Cranberry Juice Cocktail
• Ocean Spray Cran-Grape Drink
• Ocean Spray Cran-Pomegranate Juice Drink
• Ocean Spray Orange Juice
• Ocean Spray Pineapple Peach Mango Juice Blend
• Ocean Spray Ruby Red Grapefrui Juice Drink
• Ocean Spray Strawberry Kiwi Juice Drink
More
• Fiesta Mirinda Mango
• Fiesta Mirinda Pina
Mountain Dew
• Mountain Dew
• Mountain Dew Code Red
• Mountain Dew Distortion
• Mountain Dew Live Wire
• Mountain Dew Throwback
• Mountain Dew Typhoon
• Mountain Dew Voltage
• Mountain Dew White Out
• Caffeine Free Mountain Dew
• Caffeine Free Diet Mountain Dew
• Diet Mountain Dew
• Diet Mountain Dew Code Red
12. AMP Energy
• AMP Energy
• AMP Energy - Elevate
• AMP Energy - Lightning
• AMP Energy - Lightning Sugar Free
• AMP Energy - Overdrive
• AMP Energy - ReLaunch
• AMP Energy - Sugar Free
• AMP Energy - Traction
• AMP Energy Juice - Mixed Berry
• AMP Energy Juice - Orange
• AMP Energy with Black Tea
• AMP Energy with Green Tea
Mug Root Beer
• Mug Root Beer
• Diet Mug Root Beer
• Mug Cream Soda
• Diet Mug Cream Soda
No Fear
• No Fear
• No Fear Motherload
• Sugar Free No Fear
Seattle's Best Coffee
• Seattle's Best Coffee - Iced Latte
• Seattle's Best Coffee - Iced Mocha
• Seattle's Best Coffee - Iced Vanilla Latte
Tazo
• Tazo Brambleberry
• Tazo Giant Peach
• Tazo Organic Iced Black
• Tazo Organic Iced Green
SoBe
• SoBe Adrenaline Rush
• SoBe Sugar Free Adrenaline Rush
• SoBe Energize Citrus Energy
• SoBe Energize Green Tea
22. Our Leadership
PepsiCo is a company full of strong, talented individuals starting with the company leadership.
Get to know the inspiring people helping lead PepsiCo on its 'Performance with Purpose'
journey.
1.
Indra K. Nooyi
Chairman and CEO, PepsiCo
2.
John Compton
CEO, PepsiCo Americas Foods
3.
Massimo d'Amore
23. CEO, PepsiCo Beverages Americas
4.
Eric Foss
CEO, Pepsi Beverages Company
5.
Zein Abdalla
CEO, PepsiCo Europe
6.
Saad Abdul-Latif
CEO, PepsiCo Asia, Middle East, Africa
1.
24. A. Salman Amin
Executive Vice President Sales and Marketing, PepsiCo
2.
Jill Beraud
Chief Marketing Officer and President, Joint Ventures, PepsiCo Beverages Americas
3.
Rich Beck
Senior Vice President, Global Supply Chain Operations, PepsiCo
4.
Neil Campbell
President, Tropicana Beverages North America
5.
25. Albert P. Carey
President and Chief Executive Officer, Frito-Lay North America
6.
Timothy P. Cost
Executive Vice President,
Global Corporate Affairs, PepsiCo
7.
Pamela Culpepper
Senior Vice President, Global Diversity and Inclusion Officer, PepsiCo
8.
Robert Dixon
Senior Vice President and Chief Information Officer
9.
26. Richard Goodman
Executive Vice President, PepsiCo Global Operations
10.
Tom Greco
Executive Vice President and Chief Commercial Officer, Pepsi Beverages Company
11.
Julie Hamp
Senior Vice President, Chief Communications Officer, PepsiCo
12.
Hugh F. Johnston
Chief Financial Officer, PepsiCo
13.
27. Mehmood Khan
Chief Executive Officer, Global Nutrition Group and Chief Scientific Officer, PepsiCo
14.
Jaya Kumar
President, Global Nutrition Platforms, PepsiCo Global Nutrition Group
15.
Luis Montoya
President, Latin America Beverages
16.
Tim Minges
Chairman, PepsiCo China
17.
28. Sarah Robb O’Hagan
Gatorade President North America & Global Chief Marketing Officer, Sports Nutrition
18.
Pedro Padierna
President, PepsiCo Foods Mexico, Central America and Caribbean
19.
Jose Luis Prado
President, Quaker Foods and Snacks North America, PepsiCo
20.
Grace Puma
Senior Vice President and Chief Procurement Officer
21.
29. Larry D. Thompson
Senior Vice President, Government Affairs, General Counsel and Secretary, PepsiCo
22.
Cynthia M. Trudell
Executive Vice President, Human Resources and Chief Personnel Officer
23.
Olivier Weber
President, South America Foods
30. Board of Directors and Committees
PepsiCo's business strategy and affairs are overseen by our Board of Directors, which is
comprised of one executive director and eleven independent outside directors. Only independent
outside directors make up our three standing Board Committees, 1) Nominating and Corporate
Governance, 2) Audit, and 3) Compensation.
1.
Shona L. Brown
Senior Vice President, Business Operations, Google Inc.
2.
Ian M. Cook
President and Chief Executive Officer, Colgate-Palmolive Company
3.
31. Dina Dublon
Consultant, Former Executive Vice President and Chief Financial Officer, JP Morgan
Chase & Co.
4.
Victor J. Dzau, M.D.
Chancellor for Health Affairs, Duke University and President & CEO, Duke University
Health Systems
5.
Ray L. Hunt
Chairman of the Board, President and Chief Executive Officer of Hunt Consolidated, Inc.
6.
Alberto Ibargüen
President & Chief Executive Officer, John S. and James L. Knight Foundation
32. 7.
Arthur C. Martinez
Former Chairman of the Board, President & Chief Executive Officer, Sears, Roebuck and
Co.
8.
Indra K. Nooyi
Chairman and Chief Executive Officer, PepsiCo
9.
Sharon Percy Rockefeller
President & Chief Executive Officer, WETA Public Stations
10.
33. James J. Schiro
Former Chief Executive Officer, Zurich Financial Services
11.
Lloyd Trotter
Managing Partner, GenNx360 Capital Partners
12.
Daniel Vasella
Chairman of the Board, Novartis AG
1. Nominating and Corporate Governance Committee Members
Ray L. Hunt, Chair
Shona L. Brown
Victor J. Dzau, MD
Arthur C. Martinez
Sharon Percy Rockefeller
Daniel Vasella
2. Audit Committee
Dina Dublon, Chair
Ian M. Cook
Alberto Ibargüen
34. James J. Schiro
Lloyd G. Trotter
3. Compensation Committee
Arthur C. Martinez, Chair
Shona L. Brown
Victor J. Dzau, MD
Ray L. Hunt
Sharon Percy Rockefeller
Daniel Vasella
35. Corporate Governance
Policies
Corporate Governance DownloadsAmended and Audit Committee Charter
Restated Articles of Incorporation
The Audit Committee is comprised of
PepsiCo's Articles of Incorporation provide a legal independent directors with the financial
declaration of our structure and purpose as a literacy to provide oversight of PepsiCo
corporation as mandated by North Carolina law. accounting policies and financial reporting.
By-Laws Compensation Committee Charter
PepsiCo's By-Laws spell out the rules and The Compensation Committee is composed
procedures by which we operate as well as the rights entirely of independent directors
and powers of company shareholders, directors, and responsible for overseeing policies on
officers. executive compensation.
Download Download
Disclosure Committee Charter
Corporate Governance Guidelines
PepsiCo's Disclosure Committee oversees
Our Corporate Governance Principles were adopted
the timely delivery and accurate portrayal
to establish a common set of expectations to assist
of our financial condition in all company
the Board and its committees in performing their
communications to shareholders and
duties in compliance with applicable requirements.
investors.
Download
Download
Nominating and Corporate Governance Committee
Charter
Policy for Audit, Audit-Related and Non-
The Nominating and Corporate Governance Audit Services
Committee is responsible for nominating new
members to the Board and providing policy PepsiCo has adopted guidelines regarding
recommendations regarding corporate governance. non-audit and tax services provided by an
independent auditor.
Download
36. Political Contributions
PepsiCo's Political Contributions Policy
PepsiCo's Board of Directors has approved the following policy. Together with other policies
and procedures, including our Code of Conduct, it guides our approach to political contributions.
By following the policy and the accompanying procedures, by adhering to the letter and the spirit
of all applicable laws and regulations, and by exercising sound judgment regarding our
involvement in the political process, we affirm and strengthen our commitment to PepsiCo's
values.
Policy
It is essential in a democratic society that citizens participate in their government. The health of
our society depends on all of us being well informed and responsibly engaged in the political
process.
The PepsiCo Concerned Citizens Fund (CCF) receives voluntary employee contributions to
make political campaign contributions to U.S. federal and state political parties, committees and
candidates. The CCF and the company's corporate contributions provide an important
opportunity for PepsiCo, and its employees, to participate in the democratic process.
We believe that providing financial support to responsible pro-business candidates is an
important means by which we help improve the business climate, our quality of life and the
society in which we live, enabling us to succeed as a company committed to integrity, innovation
and value.
The following criteria will be used in connection with all contributions:
• The candidate's or entity's commitment to improving the business climate;
• The candidate's or entity's position or voting record on issues of direct concern to PepsiCo;
• The location of PepsiCo facilities or employees within the candidate's district or state;
• The candidate's position on key committees where legislation of importance to PepsiCo is
considered or the candidate's demonstrated leadership - or potential for leadership - within the
U.S. Congress or a State Legislature;
• The candidate's need for campaign financial assistance.
The public policy issues we face as a company and our engagement in the public policy process,
including contributions as part of the political process, are discussed with and reviewed by the
Nominating and Corporate Governance Committee of the company's Board of Directors.
Details on PepsiCo's political contributions will be posted on its website on an annual basis. This
will occur in conjunction with the release of PepsiCo's Corporate Citizenship Report each year.
37. All contributions and support of U.S. or state political parties, committees or candidates from the
CCF or corporate funds must be made in accordance with applicable campaign finance and
disclosure laws.
Coercion of any employee to contribute to the CCF or to make any political contribution of any
kind is unacceptable.
Our employees have the right to be engaged in the political process in their individual capacity as
they see fit, and make political contributions of their own time and money to the candidates or
parties of their choice. Of course, those efforts must not in any way suggest PepsiCo's support.
Management and supervisory employees who are citizens of the United States may voluntarily
contribute to the CCF.
PepsiCo employees must obtain approval of the Corporate Vice President Public Policy &
Government Affairs before making political contributions of corporate funds.
All contributions must be reviewed by the corporate law department to ensure legal compliance.
All payments from the CCF to support U.S. or state political parties, committees or candidates
must be approved by the CCF Executive Committee.
Feb. 3, 2006
Download PepsiCo's 2009 Corporate Political Contributions (80KB)
Download PepsiCo, Inc. 2009 Concerned Citizens Fund Contributions (67KB)
Human Rights
PepsiCo's Human Rights Workplace Policy
PepsiCo respects the dignity of our workers in the workplace and we work to ensure our
associates' rights to personal security, a safe, clean and healthful workplace, and freedom from
harassment or abuse of any kind.
We deal fairly and honestly with our associates regarding wages, benefits and other conditions of
employment, and recognize our associates' right to freedom of association. We do not use
compulsory or child labor.
We do not tolerate discrimination and work to ensure equal opportunity for all associates.
We comply with all applicable laws, regulations, and other employment standards, wherever we
operate or work.
38. We encourage our partners, suppliers, contractors and vendors to support these policies and we
place substantial value on working with others who share our commitment to human rights.
Animal Testing
PepsiCo's Statement on Animal Testing
PepsiCo does not conduct any animal tests and does not directly fund any animal tests on its
beverages and foods. Where governmental agencies require animal tests to demonstrate
ingredient safety, companies using those ingredients rely on third party testing.
PepsiCo has shared our concern regarding the ethical and humane treatment of animals with our
suppliers and others in the industry. We encourage the use of alternative testing methods
whenever and wherever possible and have financially supported research to develop these
alternative methods.
Genetically-Modified Food and Ingredient Policy
Global Genetically-Modified Food And Ingredient Policy
PepsiCo is dedicated to producing the highest quality, greatest tasting food and beverage
products in every part of the world. PepsiCo ensures all products meet or exceed stringent safety
and quality standards and uses only ingredients that are safe and approved by applicable
government and regulatory authorities.
Approval of genetically-modified foods differs from country to country regarding both use and
labeling. For this reason, PepsiCo adheres to all relevant regulatory requirements regarding the
use of genetically-modified food crops and food ingredients within the countries it operates.
Where legally approved, individual business units may choose to use or not use genetically-
modified ingredients based on regional preferences.
Sep. 25, 2007
39. Contact the Board of Directors/Audit Committee
Please choose one of the options listed below to report concerns about PepsiCo's accounting,
internal accounting controls or auditing matters (or other concerns regarding our integrity) to the
Audit committee.
Shareholders and other interested parties can communicate with the Board of Directors, a
committee of the Board, the Presiding Director, the independent directors as a group or any
individual member of the board using the following methods:
Call the PepsiCo Board:
(866) 626-0633
Write the PepsiCo Board:
PepsiCo Board of Directors
PepsiCo, Inc.
700 Anderson Hill Road
Purchase, NY 10577
Contact the PepsiCo Board Online
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Concerns relating to PepsiCo's accounting, internal accounting controls or auditing matters will
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40. Our History
PepsiCo is a world leader in convenient snacks, foods and beverages with revenues of more than
$60 billion and over 285,000 employees. Take a journey through our past and see the key
milestones that define PepsiCo.
1965 milestones
PepsiCo, Inc. is founded by Donald M. Kendall, President and Chief Executive Officer of Pepsi-
Cola and Herman W. Lay, Chairman and Chief Executive Officer of Frito-Lay, through the
merger of the two companies. Pepsi-Cola was created in the late 1890s by Caleb Bradham, a
New Bern, N.C. pharmacist. Frito-Lay, Inc. was formed by the 1961 merger of the Frito
Company, founded by Elmer Doolin in 1932, and the H. W. Lay Company, founded by Herman
W.Lay, also in 1932. Herman Lay is chairman of the Board of Directors of the new company;
Donald M. Kendall is president and chief executive officer. The new company reports sales of
$510 million and has 19,000 employees.
Major products of the new companies are:
• Pepsi-Cola Company - Pepsi-Cola (formulated in 1898), Diet Pepsi (1964) and Mountain
Dew (introduced by Tip Corporation in 1948).
• Frito-Lay, Inc. - Fritos brand corn chips (created by Elmer Doolin in 1932), Lay's brand
potato chips (created by Herman W. Lay in 1938), Cheetos brand cheese flavored snacks
(1948), Ruffles brand potato chips (1958) and Rold Gold brand pretzels (acquired 1961).
• Mountain Dew launches its first campaign "Yahoo Mountain Dew ... it'll tickle your
innards."
1966 milestones
• Doritos brand tortilla chips are introduced. They are destined to become the most popular
snack chip in the U.S.
• Pepsi enters Japan and Eastern Europe.
1967 milestones
Pepsi Generation advertising, "Come Alive! You're in the Pepsi Generation" campaign that
named and claimed a whole generation (1963-67), introduces a new theme: "Taste that beats the
others cold. Pepsi pours it on!"
1968 milestones
North American Van Lines (NAVL), a premier transportation company, joins PepsiCo. NAVL remains a
strong contributor to PepsiCo until it is divested in 1984.
41. 1969 milestones
• Bold, modern Pepsi-Cola packaging using red, white and blue is introduced. "You've got
a lot to live, Pepsi's got a lot to give," becomes the advertising theme.
• Frito-Lay introduces Funyuns brand onion flavored snacks.
• Mountain Dew changes its slogan to "Get That Barefoot Feelin' Drinkin' Mountain Dew."
1970 milestones
• PepsiCo sales pass the $1 billion mark. The company has 36,000 employees.
• PepsiCo moves from New York City to new world headquarters in Purchase, N.Y. The
new corporate headquarters feature a building by one of America's foremost architects,
Edward Durrell Stone (1902-1978), set on a campus of 144 acres amid an outdoor
sculpture garden.
• Frito-Lay begins a program of expansion. Over the next decade, the company opens, on
average, more than one new plant a year.
• W.C. Fritos is introduced as Frito-Lay's new advertising mascot.
• Wilson Sporting Goods, a top name in sports equipment, joins PepsiCo. It is divested in
1985.
• Pepsi introduces the industry's first two-liter bottle.
• Pepsi is the first company to respond to consumer preference with lightweight,
recyclable, plastic bottles.
1971 milestones
2006 milestones
42. 2007 milestones
• PepsiCo signs Maria Sharapova for International endorsement of Gatorade and Tropicana
• Tropicana launches Tropicana Healthy Heart with Omega-3s, the first national orange
juice to include omega-3s
• Ruffles unveils new packaging to reflect its switch to 100% pure sunflower oil
• PepsiCo announces new Diversity & Inclusion Leadership Award inspired by Steve
Reinemund
• Mountain Dew and AMP Energy sponsor the Winter X Games
• Aquafina launches Aquafina Alive - a low calorie, vitamin-enhanced water beverage
• Quaker Oats debuts new Quaker Life Chocolate Oat Crunch Cereal
• Flat Earth Fruit and Vegetable Crisps hit stores nationally
• Fritos Corn Chips celebrates 75th Anniversary with retro packaging
• Near East celebrates its 45th Anniversary with a recipe contest
• Tropicana launches Tropicana Fruit Squeeze, a 20-calorie drink with real Tropicana fruit
juice
• Lay's launches 'Share the Joy' program to help the Make a Wish Foundation raise funds
• Pepsi-Cola North America launches Diet Pepsi MAX
• Oh Boy! Oberto brand debuts 100-calorie Jerky Bites in Original Beef and Teriyaki
Turkey flavors
• IZZE Launches IZZE Esque, a low-calorie, nothing artificial beverage in three flavors:
Sparkling Mandarin, Sparkling Black Raspberry and Sparkling Limon.
• Propel unveils new 'Fit Has a Feeling' campaign and New Powder Packets for On-The-
Go
• New Quaker Mini Delights launches offering great taste and portion control in a
satisfying serving of mini snack cakes
• Diet Pepsi Jazz introduces new Caramel Cream flavor
• Grandma's Cookies offering limited-edition flavors for spring: Iced Lemon and Sugar
flavors
• PepsiCo launches Smart Spot Dance! Initiative with celebrities Mario Lopez and
LaChanze to help African American and Hispanic families lead healthier, more active
lifestyles
• Walkers is the first major food brand in the world to display a carbon footprint reduction
logo on its packs
• SoBe Beverages launches SoBe Essential Energy
• PepsiCo Announces 25% Dividend Increase and Raises Share Repurchase Target; Nooyi
Assumes Chairman Title
• EPA Names PepsiCo 2007 ENERGY STAR(R) Partner of the Year
• PepsiCo Makes Largest Corporate Purchase of Renewable Energy Certificates
• Pepsi launches "Design Our Pepsi Can" National Promotion
• Tropicana unveils New Organic Line - Tropicana Organic
• QTG facility earns an Energy and Environmental Design (LEED) "Gold" certification
from the U.S. Green Building Council
• PCNA and Frito-Lay launch "Shrek the Third" National Summer Promotion
• Indra Nooyi receives the Outstanding American by Choice Award
• PepsiCo makes Fortune magazine's '100 Best MBA Employers' list
43. • Diet Pepsi Launches New Look, New Ad Campaign and New Attitude - Diet Pepsi's
"More Cola Taste"
• Pepsi, Diet Pepsi and Mountain Dew topped the 2007 Brand Keys Customer Loyalty
Engagement Index which tracks consumers' relationships with brands
• PepsiCo joins U.S. Climate Action Partnership as part of its commitment to sustainability
• Lipton introduces Lipton PureLeaf
• EPA Honors Frito-Lay's Jonesboro facility for its sustainability efforts to conserve energy
and resources
• Cold Stone Creamery and Mountain Dew Join Forces to Introduce Dew Iced
• Mountain Dew Unveils unique, limited edition aluminum bottles
• Tostitos introduce Flour Tortilla Chips and two new Dairy Dips Nationwide
• PepsiCo named a 2007 Working Mother 'Best Company for Multicultural Women'
• PepsiCo wins two awards -- Best Environmental/Wildlife Campaign and Best Cause
Marketing Event -- at Fifth Annual Cause Marketing Halo Awards
• Frito-Lay teams up with the Make-A-Wish Foundation to help children with life-
threatening diseases
• Dunkin' Donuts launches SoBe Energy Coolatta
• Pepsi wins Webby Award for its execution of the "Best Sports Website"
• PepsiCo and Pepsi Americas, Inc jointly acquire Sandora, a Leading Juice Company in
Ukraine
• PepsiCo earns spot in Black Enterprise Magazine's '40 Best Companies for Diversity'
• Lay's and Doritos Campaigns win Top PR Awards
• Doritos 'Crash the Super Bowl' program Wins International Advertising Award at the
International Advertising Festival
2008 milestones
• Pepsi to take over New Year's Eve 2009 in New York City's Time Square with new
packaging design and messages
• Frito-Lay Turkey builds world's first organic waste treatment facility
• SoBe Lifewater launches first-ever, zero-calorie, naturally-sweetened enhanced water in
the US
• PepsiCo honored by Environmental Protection Agency as water efficiency leader
• Pepsi Malaysia wins bronze award at the Malaysian Effie Awards for its marketing and
advertising achievements
• PepsiCo completes acquisition of Spitz International, Canada's leading maker of
sunflower and pumpkin seeds
• PepsiCo India Foods launches Cheetos Whoosh, the first snack in India made with whole
grains and vegetables
• PepsiCo recognized as Food & Beverage Packaging magazine's 2008 Beverage Packager
of the Year
44. • Advertising Age honors SoBe Lifewater, Sabra and G2 as top brands of 2008
• PepsiCo Americas Foods announces US$3 million investment in Mexico over next five
years to enable growth of Sabritas and Gamesa brands
• PepsiCo Japan Frito-Lay receives the 'Best Sanitation Facility' Award from the Japanese
Food Hygiene Association
• Gatorade G2 ranks among most memorable new products of 2008 according to the Most
Memorable New Product Launch Survey done by Schneider Associates, Mintel and IRI
• PepsiCo announces plans to invest US$1 billion in China over next four years as part of
the strategy to expand in emerging markets and broaden the portfolio of locally-relevant
products
• Pasta Roni's Shells & White Cheddar wins 'Best Mac & Cheese' from Good
Housekeeping
• Propel supports breast cancer research, education, screening and treatment with donation
and special edition pink ribbon bottles of Propel
• PepsiCo is awarded the 'New Freedom Initiative' Award by the U.S. Department of Labor
for efforts to improvement employment opportunities for people with disabilities
• PepsiCo announces alignment of Canadian business for PepsiCo Americas Foods Canada
and PepsiCo Americas Beverages Canada
• Quaker Life cereal ranked among top cereals for kids by Consumer Reports magazine
• PepsiCo named top sustainability company in Portugal
• Frito-Lay installs solar thermal water heating system to reduce its reliance on electricity
• Quaker introduces two High Fiber cereals to help consumers meet daily fiber
requirements
• Brand Pepsi and Lay's is voted 'Most Preferred Beverage and Food Brands' by CNBC
Awaaz Awards
• PepsiCo wins the 'Workplace Excellence' Award at Out & Equal Workplace National
Summit
• PepsiCo named to the Dow Jones Sustainability World Index and Dow Jones
Sustainability North America Index
• PepsiCo receives a 100% rating for the fifth year in a row in the 2009 Corporate Equality
Index from the Human Rights Campaign Foundation
• PepsiCo Foundation announces two major new grants to WaterPartners and Safe Water
Network programs to provide access to safe water and sanitation in developing countries
• PepsiCo again named to the Dow Jones Sustainability Index
• PepsiCo agrees to buy Bulgaria's Leading Nuts and Seeds Company
• PepsiCo announces initiatives with the Earth Institute and H2O Africa to drive
Sustainable Water Practices
• Forbes names PepsiCo among its 'Best Big Companies'
• PepsiCo India commissions first remote wind turbine to generate renewable, clean energy
• CRO names PepsiCo to Top 25 100 Best Corporate Citizens 2008
• PepsiCo to buy Russian juice leader, Lebedyansky
• Employees lead effort to make Chicago Plaza First LEED-Certified PepsiCo
Headquarters
• Gatorade launches Gatorade Tiger with comprehensive integrated marketing campaign
• PepsiCo honored with '2008 Energy Star Partner of the Year' Award
• UK Vitamin Water brand--V Water acquired by PepsiCo
45. • Quaker plant in Cedar Rapids closes and reopens facility due to flooding to protect
employees
• PepsiCo Foodservice and Naked Juice expand Starbucks presence
• Gatorade Sports Science Institute gathers world's leading researchers on Protein Nutrition
• PepsiCo International's China Foods wins 'China's Top Leaders 2008' Award
• Wall Street Journal article recognizes PepsiCo for Leadership in Employment of People
with Different Abilities
• PepsiCo and Frito-Lay join SmartWay in commitment to reduce Greenhouse Gas
Emissions
• PepsiCo Beats Coke in race to launch new natural sweetener (Stevia)
• PepsiCo France recognized as 'Great Place To Work' by Institute Survey
• Tazo Tea joins Pepsi Lipton Partnership
• PepsiCo commits to reducing Acryalmide levels in potato chip products and restructured
potato snacks in California
• Subway names PepsiCo 'Vendor of the Year' for Sustainability Leadership
2009 milestones
• PepsiCo is named to the 'Best Companies for Multi Cultural Women' list by Working
Mother magazine
• PepsiCo joins Ceres, a leading coalition of investors, environmental groups and public
interest organizations working to address sustainability efforts
• Near East brand launches two new products—Pearled Couscous side dish and Near East
Gourmet Meal Kits
• SoBe Lifewater introduces two new zero-calorie flavors – Acai Fruit Punch and Mango
Melon
• Pepsi celebrates its 75th anniversary in Canada
• PepsiCo honored with 'Respect Award' for its commitment to diversity by the Gay,
Lesbian and Straight Education Network (GLSEN)
• PepsiCo-Almarai joint ventures acquires stake in Jordanian dairy company, Teeba
• Frito-Lay Turkey honored with 'Environment-Friendly Industrial Plant' award from the
Kocaeli Chamber of Industry
• PepsiCo creates Baked Snacks North America Business Unit to meet consumers interest
in more nutritious snacks and foods
• PepsiCo opens new Russian beverage plant in Domodedovo, the largest bottling plant in
PepsiCo's global system
• Naked Juice becomes the first nationally distributed brand to use 100% recycled plastic
bottles with the Naked reNewabottle
• PepsiCo Russia celebrates 50th Anniversary
46. • Gatorade introduces limited-edition Jordan series bottles
• PepsiCo pairs with CBS to launch first-ever video player packaged in a print ad
• PepsiCo products make 'Best Foods for Women' list in Women's Health magazine
• EPA awards PepsiCo's Chicago office with Energy Star certification
• Pepsi kicks off its 2009 partnership with the NFL
• Smartfood adds Peanut Butter Apple flavor to its lineup
• Mountain Dew introduces 'UltraViolet,' Dew's first diet line extension
• PepsiCo sponsors National Urban League Conference
• PepsiCo reaches merger agreements with Pepsi Bottling Group and PepsiAmericas
• PepsiCo agrees to acquire Amacoco, Brazil's largest coconut water company
• PepsiCo launches its first lightly carbonated fruit-based beverage in Brazil, Frutzzz
• Aunt Jemima brand celebrates 120 years
• PepsiCo is awarded several 2009 beverage innovation honors during Drinktec trade show
• Sabritas and PepsiCo Mexico Beverages receive three Effie 'Top Marketing Campaign'
awards
• TrueNorth expands offerings with three new nut/fruit combinations—Apple Cinnamon,
Citrus Burst and Almond Cranberry
• IZZE Sparkling Juice launches at Panda Express restaurants across the country
• PepsiCo Brazil signs pledge to change marketing campaigns to children
• PepsiCo says it will form new bottling unit; Eric Foss, 27-year industry veteran, will be
CEO
• PepsiCo joins Healthy Weight Commitment Foundation to help reduce obesity in the US
• PepsiCo wins U.S. EPA SmartWay Environmental Excellence award for its leadership in
conserving energy
• Sabritas and Gamesa-Quaker unveiled the first every hybrid trucks in Mexico
• PepsiCo U.K. and Ireland were named as one of the 'Top 50 Places Where Women Want
To Work' by The Times, an influential UK newspaper and online publication
• PepsiCo is recognized at two events for its dedication to Talent Sustainability and
dedication to Asian American employees—2009 Best Companies for Asian Pacific
Americans from Asian Entrepreneur, Top 10 Companies for Asian Americans from
AMBA
• PepsiCo again named to Dow Jones Sustainability World Index and Dow Jones
Sustainability North America Index
• Propel supports Breast Cancer Awareness with its “hope.nowpropelled” website, special
packaging and pink caps
• Consumer Reports magazine names Quaker Chewy 90 Calorie Granola Bar among best
during a taste test on lower-fat snack options
• United Nations Association of New York honors Frito-Lay for its environmental efforts
• PepsiCo ranks among top companies on Corporate Social Responsibility Index by the
Boston College Center for Corporate Citizenship
• PepsiCo signs as partner of new Meadowlands Stadium, the future home of the New
York Jets and New York Giants
• Pepsi Brazil wins the top spot for 'The Most Admired in Brazil' by Brazilian business
magazine Carta Capital
• PepsiCo named 'Corporation of the Year' by Southern Florida Minority Supplier
Development Council for its diligence, commitment and legacy of diversity
47. • The European Union approved the proposed mergers of PepsiCo, Pepsi Bottling Group
and PepsiAmericas
• PepsiCo Hope delivers more than 50,000 free, healthier snacks and breakfasts to Dallas
children
• Frito-Lay receives the United Nations Association of New York's 2009 Annual
Humanitarian Award in recognition of Frito-Lay's accomplishments in environmental
corporate social responsibility
• PepsiCo Russia signs the Russian Advertisers Association's pledge to eliminate
advertising to children under 12
• Pepsi wins 'Football Promoter of the Year' award in Nigeria for its involvement with the
development of grassroots football
• PepsiCo and Calbee Foods Company announce strategic alliance to make and sell a wide
range of food products in Japan
• Gamesa-Quaker's Stila brand named 'Brand of the Year' in Mexico at the 6th Anahuac/AI
Ries Marketing Awards
• IZZE brand launches new flavor of sparkling juice—IZZE Sparkling Lime
• PepsiCo open first overseas green plant in China as part of its $1 billion investment in the
country
• The Environmental Protection Agency (EPA) names PepsiCo as one of its 2008 Water
Efficiency Leaders, for its efforts of water efficiency and environmental sustainability
• PepsiCo's Valhalla, NY R&D site receives LEED certification for its environmental
sustainability efforts
• PepsiCo International introduces first non-alcoholic, flavored malt drink, Bario, into
Saudi market
• Pepsi Jordan wins the King Abdullah Excellence Award, Jordan's most prestigious award
on a country level
• PepsiCo receives 'Corporation of Year' award from United Cerebral Palsy in recognition
of its EnAble program, which champions inclusion for people with different abilities in
the workplace
• PepsiCo's World Headquarters in Purchase, NY, was named as the winner of the 2009
Landmark Award by the American Society of Landscape Architects and the National
trust for Historic Preservation
• Frito-Lay North America announces new partnership with Terra Cycle, a company that
will repurpose Frito-Lay snack packaging into merchandise
• PepsiCo named to Ethisphere's 'Most Ethical Companies' for 2009
• Quaker is honored with 2008-2009 Brand Laureate Heritage Award for the 'Best Brands-
Consumers' by the Asia Pacific Brand Foundation in Malaysia
• PepsiCo Chicago is recognized by BusinessWeek magazine as one of the top 'green'
headquarter locations in the U.S.
• PepsiCo is listed in the top 20 'Ideal Employer MBA Ranking' in Fortune magazine
• PepsiCo China beverage group named 'Supplier of the Year' by Wal-Mart China
• FLNA and Oberto Sausage Co. hagree to end partnership for distribution and sales of
OhBoy! Oberto brand meat snack products in the U.S. and Canada
• Tropicana becomes the first North American brand to be independently certified by the
Carton Trust, an organization established to address climate change
• Sierra Mist launches new flavor—Sierra Mist Ruby Splash
48. • Pepsi becomes official beverage of Norwegian Cruise Lines
• PepsiCo acquires Karinto snack business in Peru
• Frito-Lay SunChips announces plans to begin using the first fully compostable snack chip
bag made from plant-based materials to significantly improve the environmental impact
• PepsiCo's Mexico divisions, Gamesa-Quaker, Sabritas and Gatorade, receive the
distinctive Corporate Social Responsibility award from Cemefi, the Mexican Center for
Philanthrop, for their Talent Sustainability efforts
• Wal-Mart Mexico names PepsiCo Beverages Mexico as the 'Supplier of the Year'
• Aquafina, Diet Pepsi, Pepsi and Mountain Dew top the 2009 Brand Keys Customer
Loyalty Engagement Index
• Lipton launches new Sparkling Green Tea—the first-ever sparkling beverage from the
Lipton trademark
• Consumer Reports names Quaker products among its top choices at supermarkets in their
'Great Every Day Products' article
• The U.S. Environmental Protection Agency awards PepsiCo a 2009 Energy Start
Sustained Excellence Award for its energy efficiency program
• PepsiCo announces intention to acquire its two largest anchor bottlers, The Pepsi Bottling
Group and PepsiAmericas
• PepsiCo's TorTrix brand receives the 'Hall of Fame of Guatemalan Brands' award from
the American Marketing Association
• PepsiCo introduces three new products—Pepsi Natural, Pepsi Throwback and Mountain
Dew Throwback, all sweetened with natural sugar
• PepsiCo Ireland is recognized as one of the '50 Best Workplaces' by The Great Places to
Work Institute
• PepsiCo Chicago Sustainability Center achieves LEED Platinum certification from the
U.S. Green Building Council, making it the fist in the Consumer Products sector to
receive the prestigious Platinum distinction
• Frito-Lay launches $2 line for consumers seeking value
• PepsiCo India launches Nimbooz by 7Up, a beverage inspired by India's favorite
lemonade drink
• Tropicana introduces Trop50, the first orange juice with the all-natural sweetness of
Stevia
• PepsiCo is recognized for its Diversity and Inclusion program by three leading business
publications—DiversityMBA, DiversityInc., and DiversityBusiness.com
• PepsiCo introduces first climate-friendly vending machines to the U.S.
• Gatorade's G2 launch topped Information Resource Inc.'s list of most successful product
launches of 2008
• Aquafina launches the Eco-Fina Bottle, the lightest weight bottle in the market
• Frito-Lay introduces new Smartfood popcorn clusters
• Doritos SuperBowl XLIII ad ranked number one by USA Today's Ad Meter
• AMP Energy unveils three new line extensions—AMP Energy Lightning, AMP Energy
with Black Tea and AMP Energy with Green Tea
• PepsiCo scores major league, multiyear sponsorship with both New York Mets and New
York Yankees
• Latina Style magazine recognizes PepsiCo among the leading companies for Latinas at
the Style 50 Awards and Diversity Leaders Conference
49. • Spitz Brand has been named one of Canada's '50 Best Managed Companies' by the
National Post
• PepsiCo Greater China opens newest bottling plant, Chengdu Pepsi Beverage Co. Ltd. in
West China
• PepsiCo named 'Corporation of the Year' by Southern Florida Minority Supplier
Development Council for its diligence, commitment and legacy of diversity
• Gatorade India establishes new training center for most-talented cricket players
• Frito-Lay North America adds more than 1,000 fuel-efficient vehicles to its fleet
• PepsiCo announces a multi-year distribution agreement with Rockstar Energy Drink
• Tostitos brand crowns six University of Texas fans as the champions of the Tostitos
'Race for the Bowl' competition and awards them $200,000 for their school's scholarship
fund
• IZZE Sparkling Juice becomes available at Sam's Club
• Frito Lay Turkey launches its second better-for-you snack, Cheetos Rings
• Eleven PepsiCo China bottling plants are honored as '2008 Enterprise of Excellence in
Water Saving' facilities at the 2008 Chinese Beverages Industry Association annual
meeting
50. Pepsi-Cola Brands
Pepsi has been bringing fun and refreshment to consumers for over 100 years. Learn more about
our flagship brand and the broad spectrum of beverages it offers worldwide.
Pepsi-Cola North America is the refreshment beverage unit of PepsiCo, Inc., in the United States
and Canada. Its U.S. brands include Pepsi, Mountain Dew, Sierra Mist, SoBe, AMP Energy,
IZZE, Naked Juice, Propel, Mug, and Aquafina, among others. The company also makes and
markets North America's best-selling ready-to-drink iced teas and coffees, respectively, via joint
ventures with Lipton and Starbucks.
From its humble beginnings over a century ago, Pepsi-Cola has grown to become one of the
best-known, most-loved products throughout the world. Today, the company continues to
innovate, creating new products, new flavors and new packages in varying shapes and sizes to
meet the growing demand for convenience and healthier choices. Pepsi is constantly on the
lookout for ways to ensure their consumers get the products they want, when they want them and
where they want them.
51. Frito-Lay Brands
Employing over 48,000 people and bringing in over $13 billion of business, Frito-Lay
invigorates PepsiCo's portfolio of products with plenty of good food and 'good fun'.
Frito-Lay North America is the $13 billion convenient foods business unit of PepsiCo. For more
than 75 years, Frito Lay has enjoyed growing the best snacks on earth starting with simple, farm-
grown ingredients.
To continue growing the best snacks on earth, they are working to reduce their impact on the
environment by improving how they make their snacks.
Frito-Lay is also dedicated to giving consumers a wider range of healthier choices. They offer
great-tasting chips with less fat through their Baked! line and snacks made only from natural
ingredients, which contain no artificial colors, flavors or preservatives with their Natural line. All
of their snack chips contain 0 grams of trans fat.
Tropicana Brands
Tropicana, the strongest name in juices, extends the PepsiCo portfolio of brands with plenty of
nutritious, high-quality flavors.
Tropicana Products, Inc., a division of PepsiCo, Inc., is the leading producer and marketer of
branded fruit juices. Tropicana markets its products in the U.S. under a variety of brand names,
52. including the Tropicana not-from-concentrate line of juices: Dole® juices and juice blends;
Tropicana® Juices, Trop50 and Tropicana Twister® juice beverages. The Dole brand name is
licensed from Dole Food Company, Inc.
For more information about Tropicana, visit www.tropicana.com.
Quaker Brands
Quaker's power-packed line of popular brands expands our portfolio with a wide range of
healthy food choices.
Quaker brands have been around for over a century. They are symbols of quality, great taste, and
nutrition. Holding No.1 positions in their respective categories are favorites such as Quaker Oats,
Quaker Rice Cakes, Chewy Granola Bars and Rice-A-Roni®. With its Aunt Jemima® brand,
Quaker is also a leading manufacturer of pancake syrups and mixes. It is among the four largest
manufacturers of cold cereals with popular brands like Cap'n Crunch® and Life®.
Gatorade Brands
Available in over 80 countries, Gatorade's line of performance drinks adds over 40 years of
rehydration and sports nutrition research to the PepsiCo portfolio.
Born in the lab
53. In early summer of 1965, a University of Florida assistant coach sat down with a team of
university physicians and asked them to determine why so many of his players were being
affected by heat and heat related illnesses.
The researchers – Dr. Robert Cade, Dr. Dana Shires, Dr. H. James Free and Dr. Alejandro de
Quesada – soon discovered two key factors that were causing the Gator players to 'wilt': the
fluids and electrolytes the players lost through sweat were not being replaced, and the large
amounts of carbohydrates the players' bodies used for energy were not being replenished.
The researchers then took their findings into the lab, and scientifically formulated a new,
precisely balanced carbohydrate-electrolyte beverage that would adequately replace the key
components lost by Gator players through sweating and exercise. They called their concoction
'Gatorade'. Proven on the field.
Furthering the science of victory
Two decades after Dr. Cade and his team worked diligently to develop the optimum hydration
formula that would become Gatorade, the Gatorade Sports Science Institute was founded in
Barrington, Illinois, to conduct scientific research in the areas of exercise science, hydration, and
sport nutrition. Three years later, the lab would be expanded to provide advanced testing for
athletes and new Gatorade products and flavors and develop education materials for sports health
professionals around the world. Gatorade is now also the official sports drink of the NBA, AVP,
and PGA, Major League Baseball, Major League Soccer, and numerous other elite and
professional organizations and teams.
Rising to new challenges
After years of careful research by the staff at GSSI into the needs of athletes engaged in high-
demand training and competition, Gatorade launched the Gatorade Performance Series, an elite
line of sports nutrition products, in 2001. These products include Gatorade Energy Drink,
Gatorade Energy Bar, and the Gatorade Nutrition Shake.
Four years later, after studying endurance athletes, GSSI developed the Gatorade Endurance
Formula. Featuring a higher concentration of sodium–the key electrolyte found in Original Thirst
Quencher–and four other electrolytes lost in sweat, Gatorade Endurance Formula is quickly
becoming a mainstay on race courses the world over.
In 2010, Gatorade introduced the G Series; a new line of products from Gatorade that go beyond
hydration to provide fuel, fluid and nutrients before, during and after the game.
Gatorade Prime 01: Pre-game fuel in a convenient 4-oz. pouch, designed to be used in the 15
minutes before the game to provide energy by maximizing the availability of carbohydrate
energy to muscles.
Gatorade Perform 02: The proven Gatorade Thirst Quencher that offers a scientifically-
formulated blend of carbohydrates and key electrolytes, and is designed for use during the game
54. to help athletes rehydrate, replenish electrolytes and refuel with carbohydrate to push through all
four quarters.
G2 Perform 02: A low-calorie sports drink that delivers functional hydration to athletes during
the game, but with less than half the calories of Gatorade Thirst Quencher.
Gatorade Recover 03: The first protein recovery beverage with the consistency of a thirst
quencher. Recover 03 is formulated for use immediately after the game (within 30-60 minutes)
for rehydration and to promote muscle recovery.