2. We Place the Brands that
enhance the beauty of
women in front of them, at
the right place and time.
BMN installs and operates a network
of private digital display screens that reach
busy, elusive, big‐spending women in their native
habitat - the salon. We put beauty product mes-
saging in front of 25‐54 year old women at the most
opportune moment, to showcase and influence pur-
chasing decisions on beauty and related products.
We engage, inform, and entertain women who reli-
ably invest 2 ‐ 4 hours of their precious time to look
and feel good. Using video programming on HD LCD
screens located in the busiest parts of upscale hair,
nail salons, and spas. BMN programming is tai-
lored to appeal to salon and spa clients, keep
them engaged, and drive awareness in the
salons or at nearby retail locations.
Brand Media is a privately held digital
media agency that helps beauty brands
expose their featured products to
intrigued, entertained, and motivated
woman along the path to purchase. We
are located in Atlanta, GA.

3. When it comes to hair care and cosmetic products multicultural women are thought to
outspend other women by as much as six times. The ethnic hair and cosmetic market in
America and Internationally are roughly a 9 billion dollar industry and multicultural
women are by far the biggest spending group. BMN gets your product advertising in front
of these women at just the right time. You can extend the strong visual impact of your
broadcast and digital assets right into places where these products are sold and dis-
cussed. Build brand awareness, launch new products and encourage trial use through
in-salon promotions.

4. Audience: Through our strategic
alliances, we have a network of 5000
plus salons reaching millions of female
consumers monthly, and we have 150
salons with BMN.tv installed reaching
over 150,000 plus female consumers
visit our salon partners every month.
Content: The programming shown on
the screens in the salon is fashion,
beauty and lifestyle related.
Environment: The beauty, fashion,
and lifestyle related branding is
contextually relevant within the
salon environment.
Media opportunities: Brands can
sponsor content, ads, events, sampling,
surveys, product demonstrations
Cost/CPMs: $25.00 per salon/per
month 15-second motion graphic ad.
Recall /Awareness :Maximum
impact, in fact according to Neilson Con-
sumer Survey. “Awareness and Effec-
tiveness of Digital Display Screens
Installed in retail locations,” digital out-
of-home media (DOOH) increases sales
at the point of sale.

5. Screen size/ Screen placement
per venue: Our typical salon is
installed with a 42- inch LCD HD screen;
these screens are place in high dwell
areas. The salon lobby or dryer area
Geography, number of markets,
number of location: Through our
strategic partnership, which allows us
access to over 5000 salons, our net-
work is installed in 150 locations over 3
cities Atlanta, Charlotte, and Houston.
Creative specifications & IP dis-
tribution: MPEG4 video, Flash, JPEG,
and other still formats, reformat your
existing assets. Ad spot lengths are
00:15, 00:30, 00:60, 00:90 spots play
twice per hour, throughout the days.
Day parting is also available, cost are a
fraction of television and traditional
media.
Dynamic messaging: Digital signage
offers many benefits that traditional
static signs don’t. These dynamic
displays are very versatile, eye-
catching, and a excellent tool for com-
municating to your customers
Compliance Proof of perfor-
mance: At the end of a campaign we
can provide metrics such as proof of
play, how many times the ad ran on the
network, a list of the locations where the
ad ran, how many people visited that
salon during the campaign and what
was the average dwell time of the con-
sumer. If the ad was tied to a call to
action, what action did the customer
take?
Mobile /Social integration: Social
media provides real time experiences,
and through social DOOH, advertisers
can connect these social media chan-
nels to DOOH networks enabling brands
to reach a target audience.

6. Our reach of more than 100k monthly female consumers we provide our marketing partners
with multi-touch opportunities to engage this audience and increase sales locally regionally,
and nationally. No other platform delivers brands and advertisers with direct access to high
profile fashion, beauty, lifestyle related events, as well as ride and drive experiences, red
carpet events etc. BMN works closely with our brand partners to create, develop custom
promotions contextually relevant to specific brand and event.
Digital TV - 32-42 HD LCD screens that are full
motion sight and sound, content includes fashion, hair
care, and lifestyle related video segments
In salon sampling - Product trial use, combined
with e-coupons, drives significant results
Posters - Static posters in common areas display
constant messaging
Branded content - Using our digital signage
screens, along with advertiser logo, and messaging.
Sponsor content is important to our salon partner’s
customer
Mobile Devices - Consumer engagement through
smart phone devices, with calls to action such as QR
codes, e-coupons, and geo targeting are just a few of
the ways consumers engage with your on screen con-
tent.