Key consideration points in digital product development.

1. “Would you tell me, please, which way I ought to go from here?”
“That depends a good deal on where you want to go.”
“I don’t much care where.”
“Then it doesn’t matter which way you go.”
“...so long as I get somewhere.”
“Oh, you’re sure you do that, if only you walk long enough.”
— Alice and the Cheshire Cat
Destination and Wayfinding

2. “A complex system that works is
invariably found to have emerged
from a simple system that
worked. The inverse proposition
also appears to be true: A
complex system designed from
scratch never works and cannot
be made to work. You have to
start over, beginning with a
working simple system.”
— John Gall
Emergence

3. Snowcruiser Avoidance