2. Hi, I’m Sharon
Hi, I’m Alex
VP Strategy, MetLife
CEO, Ai
145 Years Young
Fortune 50 Global Company
60,000+ Associates
Ecommerce Agency
HQ in Manhattan
Strategy, Design, & Dev
8. Make it
easy to do
business.
• Increase flexibility
• Simple, fast, easy
• Differentiated
services at your
fingertips
• Real-time quotes
• Personalized
notifications
12. The start...
Combined data
from 70 systems.
360 view of caller’s
policies.
Drastically improved
customer satisfaction
and call center
productivity.
17. “Looking beyond MetLife
and even the insurance industry,
The Wall may well be a prototype
for the next generation of
customer 360 applications.”
- Information Week, May 2013
49. millions of results
20?? is the “Year of Mobile”
4,360
3,930
3,210
2,110
1,720
1,510
1,220
929
703
'06
Source: Google
'07
'08
'09
'10
'11
'12
'13
'14
52. The Truth: your users are using
your app wherever and on
whatever device they please.
53. So how can we build
products only asking people
to look at a piece of paper?
54.
55. Decide in browser has 2 parts.
Component Library
Responsive Approach
56.
57. Developers stick to
the guide.
4 Rules for
Component
Library
Designer directs “over
the shoulder” for new
cases.
Business consulted
for functionality.
New components
added to the library.
60. Medium device (tablet) horizontal.
All Larger Devices
The left rail
will be locked
and will not
expand.
Any screen/browser size
beyond the 1200 px width,
the background color will
expand.
The product
item and
product detail
column will
expand
proportionally.
61. And consider all larger devices.
All Larger Devices
Any screen/
browser size
beyond the
1200px width,
the background
Any screen/browser size
beyond the 1200 px width,
will color will
the background expand.
expand.
77. Mobile Process
Lean UX
Decide in Browser
Build the right thing.
Design in right place.
Co-Location
Measurement
Reduce feedback time.
Fail fast. Ensure Success.
78. Thank You!
Come see us at booth # 300
We’re
hiring!
We’re
hiring!
Sharon Rodriguez
Alex Schmelkin
srodriguez3@metlife.com
http://metlife.com
as@alexanderinteractive.com
http://aiwork.com
!
!