Facebook Lessons - How to use your Facebook account and Fan Page, Facebook Community Management

1. Facebook Lessons Things I learned about Facebook in 2010

3. Generate Interest

4. Help People

5. Make People Curious

6. Empower the community

10. This is not about you! …It’s about your community! Everything you post on Facebook should also be about the others: your community & friends!

11. Use Groups Groups make it easier to share info to target consumers & make conversation easier!

13. Videos are also a good way to interact.

15. Moderation in sharing personal stuff is crucial!

17. Join the conversation It’s wise to join the conversation people are having on your wall posts or on their wall Always make sure you have a relevant info to share on those wall posts or comments

19. Generate Content for them not for you

20. Create relationships

21. Reward people

22. Generate Useful Discussions

25. Update your Status on a regular basis but don’t over do it

26. Try to get to know people you add on Facebook

28. Empower them to make a choice > > Ask for their vote for your next logo / next post on your blog

29. Moderate your Expectations Don’t expect too much from your community! Offer useful info without expecting something back!

30. Facebook Approach Focus on building relationships not marketing leads! Use a tone of voice that will relate to most people in your community! Help people but don’t let them take advantage! Avoid conflicts!

32. Interesting AD Copy

33. Useful & Concise Info

35. Getting Attention: Use Media: Photo /Video related to Ad Copy

37. Resources Photo Resources genius.com bennychow.com aestheticsofjoy.com blog.kontera.com bazaardesigns.com officialpsds.com netmaestro.co.nz 123-vector.com underconsideration.com facebookemoticons.biz iphoneincanada.ca