SlideShare a Scribd company logo
1 of 11
WELCOME




    Arnita Beinaroviča
          PVL2D1
    School of Business
   Administration Turība
AIM, GOAL, MISSION



 Toestablish Starbucks as the most
 recognized and respected brand in the
 world;

 Grow   bigger and better;

 Our
    mission is to inspire and nurture the
 human spirit – one person, one cup and
 one neighborhood at a time.
OUTLINE

 Hisotry


 Prices


 Discounts


 Delivery


 Starbucks   success

 Conclusion
HISTORY
 FirstStarbucks opened in 1971, Seattle Washington
 Jerry Baldwin, Zev Siegl, Gordon Bowker
 Howard Schultz came into Starbucks in 1982 and re
  – named from
« Starbucks Coffee Tea and Spices» to « Starbucks»
PRICES




Small     Mediu     Large
           m                                  Frappuccino® $1.40 - $2.00
$1.40 –   $1.60 -   $1.70 –
 $3.20     $3.75    $4.00.    $1,15 - $1.75




                                                 Food is from $1 - $10
DISCOUNTS




     Bring your own coffee
     cup


Check your social media apps
DELIVERY



Starbucks Mobile Pour




                        Starbucks Office Coffee
GROWTH CHART
STARBUCKS SUCCESS

 Customer   service
 Product quality
 Accessibility
 Brand recognition
 My Starbucks Idea
CONCLUSIONS
 Starbucks
          is the largest coffeehouse
 company in world, where customer can
 count on genuine service, an inviting
 atmosphere and a superb cup of expertly
 roasted and richly brewed coffee every
 time
QUESTIONS?

More Related Content

Similar to Starbucks coffe

Starbucks - Be Awkward
Starbucks - Be AwkwardStarbucks - Be Awkward
Starbucks - Be Awkwardguestdb2491
 
Starbucks it's bigger than coffee
Starbucks it's bigger than coffeeStarbucks it's bigger than coffee
Starbucks it's bigger than coffeePuneet Arora
 
Starbucks: Delivering customer service
Starbucks: Delivering customer serviceStarbucks: Delivering customer service
Starbucks: Delivering customer serviceRavi Jaiswal
 
Starbucks AnnualReport
Starbucks AnnualReportStarbucks AnnualReport
Starbucks AnnualReportfinance41
 
Starbucks AnnualReport
Starbucks AnnualReportStarbucks AnnualReport
Starbucks AnnualReportfinance41
 
Starbucks: International Marketing - Company Marketing Style
Starbucks: International Marketing - Company Marketing StyleStarbucks: International Marketing - Company Marketing Style
Starbucks: International Marketing - Company Marketing StyleAmbareeshan P. S
 
starbucks_book_NEW copy
starbucks_book_NEW copystarbucks_book_NEW copy
starbucks_book_NEW copyGriffen Davies
 
Starbucks marketing strategy
Starbucks marketing strategyStarbucks marketing strategy
Starbucks marketing strategySaravanan Murugan
 
In the industry #2: Starbucks Coffee
In the industry #2: Starbucks CoffeeIn the industry #2: Starbucks Coffee
In the industry #2: Starbucks CoffeeMegan Miller
 
Coffee Wars -- Why Starbucks Will Not Win
Coffee Wars -- Why Starbucks Will Not WinCoffee Wars -- Why Starbucks Will Not Win
Coffee Wars -- Why Starbucks Will Not WinRoss Andrew Simons
 

Similar to Starbucks coffe (20)

Starbucks
StarbucksStarbucks
Starbucks
 
Cup à-la-cake
Cup à-la-cakeCup à-la-cake
Cup à-la-cake
 
Starbucks Canada
Starbucks CanadaStarbucks Canada
Starbucks Canada
 
Starbucks - Be Awkward
Starbucks - Be AwkwardStarbucks - Be Awkward
Starbucks - Be Awkward
 
Starbucks it's bigger than coffee
Starbucks it's bigger than coffeeStarbucks it's bigger than coffee
Starbucks it's bigger than coffee
 
Starbucks albania
Starbucks albaniaStarbucks albania
Starbucks albania
 
Starbucks ad campaign
Starbucks ad campaignStarbucks ad campaign
Starbucks ad campaign
 
Starbucks: Delivering customer service
Starbucks: Delivering customer serviceStarbucks: Delivering customer service
Starbucks: Delivering customer service
 
Starbucks ad campaign
Starbucks ad campaignStarbucks ad campaign
Starbucks ad campaign
 
Starbucks AnnualReport
Starbucks AnnualReportStarbucks AnnualReport
Starbucks AnnualReport
 
Starbucks AnnualReport
Starbucks AnnualReportStarbucks AnnualReport
Starbucks AnnualReport
 
Starbucks v7
Starbucks v7Starbucks v7
Starbucks v7
 
Starbucks: International Marketing - Company Marketing Style
Starbucks: International Marketing - Company Marketing StyleStarbucks: International Marketing - Company Marketing Style
Starbucks: International Marketing - Company Marketing Style
 
Case study star bucks
Case study star bucksCase study star bucks
Case study star bucks
 
starbucks_book_NEW copy
starbucks_book_NEW copystarbucks_book_NEW copy
starbucks_book_NEW copy
 
Starbucks marketing strategy
Starbucks marketing strategyStarbucks marketing strategy
Starbucks marketing strategy
 
Starbucks
StarbucksStarbucks
Starbucks
 
In the industry #2: Starbucks Coffee
In the industry #2: Starbucks CoffeeIn the industry #2: Starbucks Coffee
In the industry #2: Starbucks Coffee
 
Starbucks
StarbucksStarbucks
Starbucks
 
Coffee Wars -- Why Starbucks Will Not Win
Coffee Wars -- Why Starbucks Will Not WinCoffee Wars -- Why Starbucks Will Not Win
Coffee Wars -- Why Starbucks Will Not Win
 

More from Arnita Beinaroviča

Pasākumu apmeklēšanas-iespējas-cilvēkiem-ar-kustību-ierobežojumiem
Pasākumu apmeklēšanas-iespējas-cilvēkiem-ar-kustību-ierobežojumiemPasākumu apmeklēšanas-iespējas-cilvēkiem-ar-kustību-ierobežojumiem
Pasākumu apmeklēšanas-iespējas-cilvēkiem-ar-kustību-ierobežojumiemArnita Beinaroviča
 
Mārketinga aktivitāšu izvērtējums lielvārdes kultūras un sporta pasākumu
Mārketinga aktivitāšu izvērtējums lielvārdes kultūras un sporta pasākumuMārketinga aktivitāšu izvērtējums lielvārdes kultūras un sporta pasākumu
Mārketinga aktivitāšu izvērtējums lielvārdes kultūras un sporta pasākumuArnita Beinaroviča
 

More from Arnita Beinaroviča (7)

Pasākumu apmeklēšanas-iespējas-cilvēkiem-ar-kustību-ierobežojumiem
Pasākumu apmeklēšanas-iespējas-cilvēkiem-ar-kustību-ierobežojumiemPasākumu apmeklēšanas-iespējas-cilvēkiem-ar-kustību-ierobežojumiem
Pasākumu apmeklēšanas-iespējas-cilvēkiem-ar-kustību-ierobežojumiem
 
Mārketinga aktivitāšu izvērtējums lielvārdes kultūras un sporta pasākumu
Mārketinga aktivitāšu izvērtējums lielvārdes kultūras un sporta pasākumuMārketinga aktivitāšu izvērtējums lielvārdes kultūras un sporta pasākumu
Mārketinga aktivitāšu izvērtējums lielvārdes kultūras un sporta pasākumu
 
Konference barselonā
Konference barselonāKonference barselonā
Konference barselonā
 
Studiju darbs prezentācija
Studiju darbs   prezentācijaStudiju darbs   prezentācija
Studiju darbs prezentācija
 
Prezent sport games
Prezent sport gamesPrezent sport games
Prezent sport games
 
Leisure
LeisureLeisure
Leisure
 
Sporta spēles
Sporta spēlesSporta spēles
Sporta spēles
 

Starbucks coffe

  • 1. WELCOME Arnita Beinaroviča PVL2D1 School of Business Administration Turība
  • 2. AIM, GOAL, MISSION  Toestablish Starbucks as the most recognized and respected brand in the world;  Grow bigger and better;  Our mission is to inspire and nurture the human spirit – one person, one cup and one neighborhood at a time.
  • 3. OUTLINE  Hisotry  Prices  Discounts  Delivery  Starbucks success  Conclusion
  • 4. HISTORY  FirstStarbucks opened in 1971, Seattle Washington  Jerry Baldwin, Zev Siegl, Gordon Bowker  Howard Schultz came into Starbucks in 1982 and re – named from « Starbucks Coffee Tea and Spices» to « Starbucks»
  • 5. PRICES Small Mediu Large m Frappuccino® $1.40 - $2.00 $1.40 – $1.60 - $1.70 – $3.20 $3.75 $4.00. $1,15 - $1.75 Food is from $1 - $10
  • 6. DISCOUNTS Bring your own coffee cup Check your social media apps
  • 7. DELIVERY Starbucks Mobile Pour Starbucks Office Coffee
  • 9. STARBUCKS SUCCESS  Customer service  Product quality  Accessibility  Brand recognition  My Starbucks Idea
  • 10. CONCLUSIONS  Starbucks is the largest coffeehouse company in world, where customer can count on genuine service, an inviting atmosphere and a superb cup of expertly roasted and richly brewed coffee every time