Opsporing 2.0 - van crowdsourcing naar cocreatie #burgerparticipatie
1. Opsporing 2.0:
crowdsourcing en #burgeropsporing
Landelijke netwerkbijeenkomst sociale media Openbaar Ministerie
Arnout de Vries, 25 juni 2012
2. Beginnen bij de basis: slim kijken
1 minute ago
Dilemma’s bij burgeropsporing
5 minutes ago
Opsporing 2.0 experimenten uit de praktijk
10 minutes ago
4 manieren van gebruik van sociale media: kijken,
zenden, vragen en interacteren
15 minutes ago
Sociale media: “Be the change…”
20 minutes ago
9. new attitude
There is an inverse relationship
between control and trust
– David Weinberger
10. "The purpose of an organization is
to enable ordinary humans beings to
do extraordinary things." - Peter Drucker
Maar… laat de crowd zich managen?
11. …we need new thinking!
We cannot solve
problems by using
the same kind of
thinking we used
when we created
them
- Albert Einstein
12. Crowdsourcing is van alle tijden…
Crowdsourcing van een probleem dat
onoplosbaar leek: plaatsbepaling op zee;
het bepalen van een oost-west positie
(lengtegraad).
De beste wetenschappers en zeevaarders
konden dit probleem niet oplossen, en dat
terwijl handel op zee de economie en
maatschappij dreef.
Het Britse parlement bood
£ 20,000 pond prijzengeld (vergelijkbaar
met €3.52 miljoen nu) voor de oplossing,
aangezien transportkosten hoog waren.
Uiteindelijk kwam een lokale timmerman
John Harrison met zijn zeeklok - 1730
en klokkenmaker John Harrison met de
oplossing: de zeeklok (chronometer).
http://kunst-en-cultuur.infonu.nl/geschiedenis/50486-het-geheim-van-de-lengtegraad-ontsluierd.html
38. 4. Dialoog in de gehele beleidscyclus
Wetenschap
Media
Pressiegroepen
Agendering
Registerhouders
Politiek
Evaluatie Formulering
Overheden
Adviesraden
Toezichthouders
Toezicht,
Besluitvorming
handhaving
Openbare besturen
Volksvertegenwoordiging
Implementatie
Uitvoeringsorganisaties
Bedrijfsleven
39. Vraag hulp op diverse onderdelen
(Mee)beslissen
Coproduceren
Adviseren
Raadplegen
Informeren
Plek op Agendering Formulering Adoptie Implementatie Handhaving /
eparticipatieladdder Evaluatie
Fase in
beleidscyclus
54. Creativity breaks rules and conventions
42
A lot of crap, but they know best in the end
from to
Fear no evil, love thy enemy
The common language is passion
Let’s build on trust together: open dialogue!
... Crowdsourcing doesn’t solve everything…
57. Sterktes van sociale media Zwaktes van sociale media
1. Altijd & Overal
2. Lage drempel 1. Intensiteit
3. Snel 2. Toegangsdrempel
4. Direct 3. Snel veranderlijk
5. Transparant 4. Overload
6. Dialoog 5. Transparant
7. Rijk en divers 6. Decentraliteit
8. Persoonlijk 7. Onvolwassen
Zwaktes
8. Waarde onduidelijk
Sterktes
sociale
media
Kansen Bedreigingen
Kansen van sociale media Bedreigingen van sociale media
1. Bereik
1. Miscommunicatie
2. Vereniging
2. Digitale kloof
3. Involveren
3. Chaos
4. Beinvloeding 4. Geen controle
5. Nieuwe waardeketens 5. Misbruik
6. Empowerment 6. Sociobesitas
7. Veranderlijk 7. Web 2.0 zeepbel
8. Waarde creatie 8. Beinvloeding
Notas del editor
Example case: Violence against first responders where the crowd (professionals from the field and civilians) were asked to come up with solutions. The best ideas were elaborated on through an on-line platform. See www.maakhetveilig.nl
Student cops in the city of Groningen initiated a Facebook page and are active on Twitter to seek dialogue with students.
Death threats (Dutch only) collected every day from Twitter
Social media in combination with incidents asks for speed and high frequency (general expectations), whilst crisis communication asks for principles of care, legitimacy, trustworthiness/ reliability before a message is made public. More speed and higher frequency causes more errors, while late but complete and correct messages cause dissatisfaction, distrust or worse.One solution in combining both is sending out messages in between, where the public is waiting while being informed about the process as it develops (being open/fair about it, but not necessarily complete transparancy)
Dare to ask. A very old principle of using the wisdom of the crowd. The early “wanted” posters from the Wild West are a good example of this. The case of “John Harrison” is also a good example of crowdsourcing in the 17th century (see wikipedia: http://en.wikipedia.org/wiki/John_Harrison).
All are equal? (often, but mostly not the case in Pro_Am collaboration)Civilian participationvs police participation: who participates in safety and security matters? Since (social) safety always belonged to the civilians in the first place…
Civilian or customer oriented ?? Mostly things are oriented around business processes, NOT cilivilans or customers (often organisations cannot deliver on their promise of doing what the customer wants).Alleen expertsExperts luisterennaarklanten en doendaarietsmeeCo-creatie samen met klantbeslissingennemen. Experts samen met klantenbepalenwatermoetgebeuren. Klantonderdeel van je waardeketen…
"A person is smart. People are stupid.“ There are debates about the crowd being able to “self correct” and collective wisdom vs ‘group think’ phenomenaAnd also questions about all being equal and everyone having just as much power as the other. "The problem with the global village is all the global village idiots.“ On social media, just as in the real world, we see some voices are louder than others and some have more influence than others. Also currently the young, rich and highly educated people are online and with growing adoption rates social media will have a much better representation of the general public, including (for example) elderly people.
Currently “the big five” in social media for the Netherlands are Facebook, Twitter, YouTube, LinkedIn and Hyves. But in a few years this might be a different landscape. Which channels do you include and what investments (tools, education, training, resources) are needed for each new channel? Each channel has its own “rules of engagement”. How is the crisis communication strategy, including social media, future proof?
As an example: TNO has almost received the Dutch Big Brother award, for technology that detects deviant behaviour using CCTV’s. What about internet surveillance technologies, and what about using this knowledge to influence? (here, any form of communication is influencing the public, group or person). Ethics is an important topic for the European union, and has much debate about for example privacy and data protection. The whole chain or organisations play a role in this: end-users, social media providers, internet service providers, network providers, legislators, etc.