Commoditization trap is causing havoc in Technology market. How does this affect your buying decisions ? This is a lecture that I will conduct under the auspices of Saudi Computer Society. the date is not set yet, I will post it in due time, however read the highlights of the workshop and feel free to ask me to add any topic.

1. LOGO
The Do’s and Dont’s of
Buying Technology
Solutions
http://ashraf-osman.com
Ashraf Osman
Business effectiveness coach

2. Workshop highlights
• Evolution of business in history.
• Falling into the commodity trap.
• What is different about technology solutions ?
• Is your vendor selling you outcomes?
• You can’t cross a chasm in two small jumps.
• Define the chasm and plan the leap.
• Managing change in your organization, Insist on a
transition plan!
• Be ready to pay for outcomes, not items.
• Do you have any metrics in place?
• When was the last time you conducted an ROI?
http://ashraf-osman.com