http://AutomationEdge.org - How Your Business Can Benefit Email Marketing By Capturing More Leads And Building A Stronger Relationship With Your Loyal Customers
2. What The Experts Are Saying About Email Marketing "eMarketer reports that in the year 2000, there were twice as many e-mails were sent out as compared to postal mail."
3. What The Experts Are Saying About Email Marketing "Jupiter Communications estimates that while paper-based campaigns receive only a 1 or 2% response rate on average whereas E-mail campaigns have a response rate of between 5 and 15%."
4. What The Experts Are Saying About Email Marketing " Forrester Research found that campaigns sent using customer house lists achieve a 10% click through rate of which 2% of these click-throughs ended in a purchase ."
5. What The Experts Are Saying About Email Marketing " In 2005, Direct Marketing Association research shows that an email marketing generated is $57.25 for every dollar spent, easily out performing other direct marketing channels such as catalogue."
6. What The Experts Are Saying About Email Marketing “ In a March 2007 survey of hotel marketers by Hospitality eBusiness Strategies, 58.7% cited email marketing as one of the Internet marketing formats that generate the best results and highest ROI .”
7. What The Experts Are Saying About Email Marketing “ According to a MarketingProfs survey, the results of which are analyzed (premium article) by Return Path, which also offers recommendations. Among respondents who measure their campaigns, 40 percent say email earns the highest ROI , followed by search (28 percent) and direct mail (18percent)."
8. What The Experts Are Saying About Email Marketing “ In a survey of marketing managers and marketing directors in the UK, an estimated 98.5% of respondents said their email marketing budgets would either stay constant or increase In 2006.
9. Email Marketing – In Politics! “ Even President Obama Relied Extensively In Email Marketing To Get Himself Elected As The First African American President of USA!”
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14. Only 3 Ways To Grow The Business 1. Increase the number of customers 2. Increase the average transaction value 3. Increase the number of transactions per year
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18. Profit Possibilities: Numbers and Figures 300-6,000 HIGHLY-TARGETED prospects per month 900-18,000 HIGHLY-TARGETED prospects in 3 months
19. Profit Possibilities: Numbers and Figures If You Can Send A Well Thought Out Offer To 1,000 HIGHLY-TARGETED Prospects You Can Be Looking At $500-$2,500 In Sales depending on quality of your list.
20. Profit Possibilities: Numbers and Figures If You Have 5000 Targeted Prospects, You Can Be Looking At $2,500-$12,500 In Sales depending on quality of your list. And You Can Be Sending Emails Every Week
21. Cost: Manual Vs Automated How Long Will It Take To Email 500-1000 People Every Week? How Long Will It Take To Keep Track When Your Prospect Opt? And Email At The Right Sequence And Time ?
22. Cost: Manual Vs Automated At 5 Minutes An Email, That’s 40-80 Man Hours Per Week If Cost Is $6 Per Man Hour Cost Is $240-$500 A Week
23. Cost: Manual Vs Automated If You Have 5000 Subscribers, Cost Will Be $2,500 Per Week And Staff of 10 People Even If Outsourced To India At $2 Per Hour , Cost Will Still Be $800 A Week
24. Cost: Manual Vs Automated With Automation, You Can Do The Work of 10 Full Time Employees . . At Just Tiny Fraction Of The Investment And NO STAFF Problem
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27. Permission Marketing. Not Spamming Unlike cold marketing (“Cold call”), with permission marketing - the prospect is actually giving you permission to contact them by "opting in" to receive your messages - “ Warm prospect ”