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INTRODUCTION

Maluma®, a predominantly Guatemalan with
some Mexican genes, was selected in the
early 1990’s by Mr Dries Joubert at Maluma
farm, South Africa, as a chance seedling of
unknown parentage due to its similarity to
Hass. Allesbeste nursery evaluated the
variety.

Plant breeder’s rights (Za 20043215) was
granted in South Africa. Registration of plant
breeder’s rights for Australia, New Zeeland,
USA, South America and Africa is pending.
Maluma has been approved in South Africa as
an export cultivar since 2006.
PLANT DENSITY : LOW (Recommended)


       400 trees/Ha – 7x3,5m
PLANT DENSITY : HIGH

Diagonal tramline design – 800 trees/Ha
CANOPY SHAPE


Upright and triangular
CANOPY STRUCTURE

Central leader with lateral branching
GROWTH MANIPULATION

Pruning without growth retardant
LEAF
CANOPY DENSITY

Good light penetration
FLOWER




A - Type
PRECOCITY
BEARING PATTERN AND PRODUCTIVITY

        Constant and high
BEARING PATTERN AND PRODUCTIVITY

                                                  MALU MA vs HASS
                                  P R O D U C T I O N P E R H E C T AR E P E R Y E A R
                  25000


                                                                                                                 21875.3
                                                                                     21069.5       21240.2
                  20000
PRODUCTION (KG)




                                                                  16916.3

                  15000                                           15358.7
                                                                                     14743.5

                                              12544.3

                                                                                                                 10656.7
                  10000


                                                                                                   6171.7
                                              5794.1
                   5000

                              2601.9

                              466.7
                      0
                          2               3                   4                  5             6             7
                                                                   AGE (YEARS)
                                                        Maluma - Kg/Ha      Hass - Kg/Ha
MALUMA   HASS
BEARING PATTERN AND PRODUCTIVITY

                                                    MALUMA vs HASS
                           C U M U L A T I V E P R O D U C T I O N & I N C O M E P E R H E C T AR E

                  120000                                                                                                                      $100,000.00
                                                                                                                 96247.5       $91,297.88
                                                                                                                                              $90,000.00
                  100000
                                                                                                   74372.2                                    $80,000.00

                                                                                                                                              $70,000.00
PRODUCTION (KG)




                                                                                                                                                            INCOME (AUS $)
                  80000
                                                                                                                 $64,080.64
                                                                                53132
                                                                                                                                              $60,000.00

                  60000                                                                       $49,249.93                          53191.4
                                                                                                                                              $50,000.00
                                                           32062.5
                                                                                                             42534.7                          $40,000.00
                  40000                                                     $35,341.04     36363
                                         15146.2
                                                                                                                                 $38,266.33
                                                                                                                                              $30,000.00
                                                                        21619.5
                                                                                                                  $27,362.77                  $20,000.00
                  20000    2601.9                        $15,993.54                             $23,056.04
                              $4,730.75             6260.8                                                                                    $10,000.00
                                                                              $3,347.36
                                        466.7
                       0                                                                                                                      $0.00
                                    2               3      $10,592.35   4                 5                  6                   7
                                        $437.04
                                                                            AGE (YEARS)

                                        Maluma - Kg/Ha        Hass - Kg/Ha         Maluma - Income / Ha          Hass - Income / Ha
FRUIT CHARACTERISTICS


Pebbly and shiny, purple-black skin


                                                1 – 2 mm




                                                  10 – 15 % of fruit,
                                                  obovate, with flat
   Other Characteristics:                         base

       • Lenticel tolerant
• Pick ready at 22% dry matter         Creamy-yellow with
• Smooth flesh with slight fiber       light green rind
   • Excellent, rich and tasty
VERY SUITABLE FOR RIPE AND READY
EXPECTED HARVEST PERIOD
                              (4 to 6 weeks earlier than Hass)

                                         Australian regions:


 January   February   March      April      May   June    July     August   September   October   November




Maluma                Atherton Tablelands                Coffs Harbour


                      Bundaberg                          Western Australia North of Perth

                      Sunshine Coast                     Mildura

                      Hampton                            Western Australia SW Pemberton
MALUMA KEY SUCCESS FACTORS

• Early bearing – extend Hass season by one month
• Precocious with high and constant bearing pattern
  annually
• Allowing for good light penetration and high
  productivity
• Productive without the use of growth retardants
• Suitable for high-density plantings (800 plants/Ha)
• High cold tolerance
MALUMA KEY SUCCESS FACTORS

• Resistant or tolerates the most important fruit
  diseases and disorders
• Less obvious lenticel damage
• Attractive external and internal colour and gloss
• Excellent taste and flavour
• Accepted by the leading U.K. supermarkets for its
  ripe-and-ready programmes
Maluma, a cultivar for tomorrow




“It takes courage to discover, develop and donate your
                genius to the world.”
                                   Robert T. Kiyosaki

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André Ernst

  • 1.
  • 2.
  • 3. INTRODUCTION Maluma®, a predominantly Guatemalan with some Mexican genes, was selected in the early 1990’s by Mr Dries Joubert at Maluma farm, South Africa, as a chance seedling of unknown parentage due to its similarity to Hass. Allesbeste nursery evaluated the variety. Plant breeder’s rights (Za 20043215) was granted in South Africa. Registration of plant breeder’s rights for Australia, New Zeeland, USA, South America and Africa is pending. Maluma has been approved in South Africa as an export cultivar since 2006.
  • 4. PLANT DENSITY : LOW (Recommended) 400 trees/Ha – 7x3,5m
  • 5. PLANT DENSITY : HIGH Diagonal tramline design – 800 trees/Ha
  • 7. CANOPY STRUCTURE Central leader with lateral branching
  • 13. BEARING PATTERN AND PRODUCTIVITY Constant and high
  • 14. BEARING PATTERN AND PRODUCTIVITY MALU MA vs HASS P R O D U C T I O N P E R H E C T AR E P E R Y E A R 25000 21875.3 21069.5 21240.2 20000 PRODUCTION (KG) 16916.3 15000 15358.7 14743.5 12544.3 10656.7 10000 6171.7 5794.1 5000 2601.9 466.7 0 2 3 4 5 6 7 AGE (YEARS) Maluma - Kg/Ha Hass - Kg/Ha
  • 15. MALUMA HASS
  • 16. BEARING PATTERN AND PRODUCTIVITY MALUMA vs HASS C U M U L A T I V E P R O D U C T I O N & I N C O M E P E R H E C T AR E 120000 $100,000.00 96247.5 $91,297.88 $90,000.00 100000 74372.2 $80,000.00 $70,000.00 PRODUCTION (KG) INCOME (AUS $) 80000 $64,080.64 53132 $60,000.00 60000 $49,249.93 53191.4 $50,000.00 32062.5 42534.7 $40,000.00 40000 $35,341.04 36363 15146.2 $38,266.33 $30,000.00 21619.5 $27,362.77 $20,000.00 20000 2601.9 $15,993.54 $23,056.04 $4,730.75 6260.8 $10,000.00 $3,347.36 466.7 0 $0.00 2 3 $10,592.35 4 5 6 7 $437.04 AGE (YEARS) Maluma - Kg/Ha Hass - Kg/Ha Maluma - Income / Ha Hass - Income / Ha
  • 17. FRUIT CHARACTERISTICS Pebbly and shiny, purple-black skin 1 – 2 mm 10 – 15 % of fruit, obovate, with flat Other Characteristics: base • Lenticel tolerant • Pick ready at 22% dry matter Creamy-yellow with • Smooth flesh with slight fiber light green rind • Excellent, rich and tasty
  • 18. VERY SUITABLE FOR RIPE AND READY
  • 19. EXPECTED HARVEST PERIOD (4 to 6 weeks earlier than Hass) Australian regions: January February March April May June July August September October November Maluma Atherton Tablelands Coffs Harbour Bundaberg Western Australia North of Perth Sunshine Coast Mildura Hampton Western Australia SW Pemberton
  • 20. MALUMA KEY SUCCESS FACTORS • Early bearing – extend Hass season by one month • Precocious with high and constant bearing pattern annually • Allowing for good light penetration and high productivity • Productive without the use of growth retardants • Suitable for high-density plantings (800 plants/Ha) • High cold tolerance
  • 21. MALUMA KEY SUCCESS FACTORS • Resistant or tolerates the most important fruit diseases and disorders • Less obvious lenticel damage • Attractive external and internal colour and gloss • Excellent taste and flavour • Accepted by the leading U.K. supermarkets for its ripe-and-ready programmes
  • 22. Maluma, a cultivar for tomorrow “It takes courage to discover, develop and donate your genius to the world.” Robert T. Kiyosaki