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W HEN  R ESULTS  M ATTER Solutions for ROI focused Campaigns
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],When Results Matter
When Results Matter - Reach ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],When Results Matter : Target E XAMPLE OF  P ROFILE  T ARGETING:
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],When Results Matter : Display On-Site Banners
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],When Results Matter : Display Newsletters
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],When Results Matter : Dedicated Newsletters
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],When Results Matter : Dedicated Emails *Certifications: Return Path – SenderScore Certified Sender, Habeas – Safelist Sender, Goodmail – Certified Sender
When Results Matter : Lead Generation T ARGET Identify and Reach Interested Consumers C APTURE  Gather their personal contact information E NGAGE  Generate response to an offer from your brand V ALIDATE  Further test, qualify and profile the data E FFECTIVE  Pay only for  qualified leads
THE  LIFESCRIPT  WOMAN  Source: comScore plan metrix Dec 2010 3.8 MM 25MM 7+MM 61% LSA Monthly Unique Visitors Monthly Page Views Opt-in Newsletter  Subscribers Women 18-65 750,000+ New Monthly Registrations 49,000 Likes 19,000 Followers
[object Object],Our Advertising Partners:
Contact : Trey Bennett Director, Sales 134 W. 26 th  10 th  Floor New York, NY 10001 T: (212) 364-2482 [email_address] www.lifescript.com
APPENDIX
Generating Qualified Leads OVER   750,000   REGISTRATIONS PER MONTH  Site Newsletter Registrations Promotional Advertising Editorial Promotion SEM Keyword Targeting Contextual Targeting Conceptual Targeting Social Media ‘ Friend’ Recruitment Outbound Solicitation Advertising Email Lifescript Registrations Qualified Third-Parties Validation Email Confirmation Address Confirmation Applied Filters
LSA Campaign Production Timeline ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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LifeScript display&email

  • 1. W HEN R ESULTS M ATTER Solutions for ROI focused Campaigns
  • 2.
  • 3.
  • 4.
  • 5.
  • 6.
  • 7.
  • 8.
  • 9. When Results Matter : Lead Generation T ARGET Identify and Reach Interested Consumers C APTURE Gather their personal contact information E NGAGE Generate response to an offer from your brand V ALIDATE Further test, qualify and profile the data E FFECTIVE Pay only for qualified leads
  • 10. THE LIFESCRIPT WOMAN Source: comScore plan metrix Dec 2010 3.8 MM 25MM 7+MM 61% LSA Monthly Unique Visitors Monthly Page Views Opt-in Newsletter Subscribers Women 18-65 750,000+ New Monthly Registrations 49,000 Likes 19,000 Followers
  • 11.
  • 12. Contact : Trey Bennett Director, Sales 134 W. 26 th 10 th Floor New York, NY 10001 T: (212) 364-2482 [email_address] www.lifescript.com
  • 14. Generating Qualified Leads OVER 750,000 REGISTRATIONS PER MONTH Site Newsletter Registrations Promotional Advertising Editorial Promotion SEM Keyword Targeting Contextual Targeting Conceptual Targeting Social Media ‘ Friend’ Recruitment Outbound Solicitation Advertising Email Lifescript Registrations Qualified Third-Parties Validation Email Confirmation Address Confirmation Applied Filters
  • 15.