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RuNet figures:
general Russian Internet statistics data




                           Based on the raec.ru data
Internet audience
RuNet audience is

• 57,8 million people monthly (which is 50% of
  18+ population of the country); increased by
  15% since 2011

• 44,3 million people daily (which is 38% of 18+
  population of the country); increased by 22%
  since 2011
Internet audience

• Internet coverage rate is 49% (poor result
  compared to the European average coverage
  rate of 78%)

• 76% of Russian internet audience use Internet
  every day

• 34% of internet audience use mobile Web
Internet audience

         Male, %

       Female, %


    18 – 24 years

    25 – 34 years

    35 – 44 years
    45 – 54 years

55 years and more
Internet audience

RuNet has the biggest Internet
audience in Europe and the 6th
biggest audience in the world




More than 80 million people
all over the world visit RuNet
websites monthly
Mobile Web

• About 33% of the RuNet audience use mobile
  Web at least ones a month (mainly those people
  live in cities of 100+ population)

• 50% of the RuNet audience use mobile Web
  every day. Half of those people use smartphones
  and 7% use tablets

   Mobile Web audience grows twice as
    quickly as thetraditional Web one.
RuNet Search Engines
• RuNet search
  engines deal with
  350 million            Search Engines traffic share:

  requests daily (the
  figure was about
  250 million in 2011)        Mail.ru



                                          Yandex.ru
                         Google
RuNet e-mail services

• RuNet has the 5th
                        Two of the RuNet e-mail services are
  biggest e-mail        included in the world’s top10 email
  service audience      services

  in the world

• The average
  number of e-mail
  addresses per
  user is 2,8
Social networks
• Daily social networks audience is 99,7% of the daily
  Internet audience (which is 30,9 million people)

• Average user spends 12,8h a week on the social
  networks sites (the world’s average figure is 5,9h)

                    2012

           2011
Leading                           2012
networks                   2011
audience                                        2012
                                         2011
growth                                                        2012
                                                              2011

           Vk.com      odnoklassniki.ru my.mail.ru     Facebook
Domains

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RuТet figures1

  • 1. RuNet figures: general Russian Internet statistics data Based on the raec.ru data
  • 2. Internet audience RuNet audience is • 57,8 million people monthly (which is 50% of 18+ population of the country); increased by 15% since 2011 • 44,3 million people daily (which is 38% of 18+ population of the country); increased by 22% since 2011
  • 3. Internet audience • Internet coverage rate is 49% (poor result compared to the European average coverage rate of 78%) • 76% of Russian internet audience use Internet every day • 34% of internet audience use mobile Web
  • 4. Internet audience Male, % Female, % 18 – 24 years 25 – 34 years 35 – 44 years 45 – 54 years 55 years and more
  • 5. Internet audience RuNet has the biggest Internet audience in Europe and the 6th biggest audience in the world More than 80 million people all over the world visit RuNet websites monthly
  • 6. Mobile Web • About 33% of the RuNet audience use mobile Web at least ones a month (mainly those people live in cities of 100+ population) • 50% of the RuNet audience use mobile Web every day. Half of those people use smartphones and 7% use tablets Mobile Web audience grows twice as quickly as thetraditional Web one.
  • 7. RuNet Search Engines • RuNet search engines deal with 350 million Search Engines traffic share: requests daily (the figure was about 250 million in 2011) Mail.ru Yandex.ru Google
  • 8. RuNet e-mail services • RuNet has the 5th Two of the RuNet e-mail services are biggest e-mail included in the world’s top10 email service audience services in the world • The average number of e-mail addresses per user is 2,8
  • 9. Social networks • Daily social networks audience is 99,7% of the daily Internet audience (which is 30,9 million people) • Average user spends 12,8h a week on the social networks sites (the world’s average figure is 5,9h) 2012 2011 Leading 2012 networks 2011 audience 2012 2011 growth 2012 2011 Vk.com odnoklassniki.ru my.mail.ru Facebook