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Twitter for Business in Five
                 Easy Steps
  Sudbury Social Tweetup
                 January 26, 2012
                                         Bob Cargill
                                         Copywriter
                                   Creative Director
                          Social Media Consultant
           Follow Bob on Twitter at @cargillcreative
Twellow http://www.twellow.com/

Twitter States http://www.twitterstates.com/

Twitter Grader http://tweet.grader.com/

Hashtags http://hashtags.org/

Lists http://listorious.com/

WeFollow http://wefollow.com/

Nearby Tweets http://nearbytweets.com/

Friend or Follow http://www.friendorfollow.com/

Monitter http://monitter.com/
   View Who Others Are Following on Twitter

   Check Out LinkedIn Profiles for Twitter Handles

   Use Twitter Search and Advanced Twitter Search

   Leverage Twitter “Who To Follow” – View Suggestions,
    Browse Interests and Find Friends
1. TweetDeck http://www.tweetdeck.com/

2. HootSuite http://hootsuite.com/

3. Seesmic https://seesmic.com/

4. CoTweet http://cotweet.com/ -- To be discontinued on
February 15, replaced by a next generation social media
management platform called SocialEngage.
1.   Retweet, Promote and Support Them to Get Their
     Attention

2.   Ask Questions of Them to Establish a Dialogue

3.   Share Valuable, Relevant
     Content with Them to Build Trust
   Publish and Share Original Content

   Curate and Share Good Third-Party Content

   Retweet Industry Influencers

   Engage and Converse with Others

   Publish Timely News and Information

   Keep it Real, Be Human and Have a Personality
Bitly https://bitly.com/

Ow.ly http://ow.ly/url/shorten-url

Google Analytics http://www.google.com/analytics/

Klout http://klout.com/home

Twitalyzer http://twitalyzer.com/
TweetStats http://tweetstats.com/

Twitter Grader http://tweet.grader.com/

Tweet Level http://tweetlevel.edelman.com/

Radian 6 http://www.radian6.com/

Scout Labs http://www.lithium.com/

HubSpot http://www.hubspot.com/

      *Also, Tweet and Tweet Meme Buttons on Blogs
Bob Cargill
Copywriter, Creative Director
 and Social Media Consultant
33 Oakwood Avenue
Sudbury, MA 01776
Blog http://www.anewmarketingcommentator.com
Twitter http://www.twitter.com/cargillcreative
Facebook http://www.facebook.com/cargillcreative
LinkedIn http://www.linkedin.com/in/bobcargill
YouTube http://www.youtube.com/bobcargill

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Twitter for Business in Five Easy Steps

  • 1. Twitter for Business in Five Easy Steps Sudbury Social Tweetup January 26, 2012 Bob Cargill Copywriter Creative Director Social Media Consultant Follow Bob on Twitter at @cargillcreative
  • 2.
  • 3. Twellow http://www.twellow.com/ Twitter States http://www.twitterstates.com/ Twitter Grader http://tweet.grader.com/ Hashtags http://hashtags.org/ Lists http://listorious.com/ WeFollow http://wefollow.com/ Nearby Tweets http://nearbytweets.com/ Friend or Follow http://www.friendorfollow.com/ Monitter http://monitter.com/
  • 4. View Who Others Are Following on Twitter  Check Out LinkedIn Profiles for Twitter Handles  Use Twitter Search and Advanced Twitter Search  Leverage Twitter “Who To Follow” – View Suggestions, Browse Interests and Find Friends
  • 5.
  • 6. 1. TweetDeck http://www.tweetdeck.com/ 2. HootSuite http://hootsuite.com/ 3. Seesmic https://seesmic.com/ 4. CoTweet http://cotweet.com/ -- To be discontinued on February 15, replaced by a next generation social media management platform called SocialEngage.
  • 7.
  • 8. 1. Retweet, Promote and Support Them to Get Their Attention 2. Ask Questions of Them to Establish a Dialogue 3. Share Valuable, Relevant Content with Them to Build Trust
  • 9.
  • 10. Publish and Share Original Content  Curate and Share Good Third-Party Content  Retweet Industry Influencers  Engage and Converse with Others  Publish Timely News and Information  Keep it Real, Be Human and Have a Personality
  • 11.
  • 12.
  • 13. Bitly https://bitly.com/ Ow.ly http://ow.ly/url/shorten-url Google Analytics http://www.google.com/analytics/ Klout http://klout.com/home Twitalyzer http://twitalyzer.com/
  • 14. TweetStats http://tweetstats.com/ Twitter Grader http://tweet.grader.com/ Tweet Level http://tweetlevel.edelman.com/ Radian 6 http://www.radian6.com/ Scout Labs http://www.lithium.com/ HubSpot http://www.hubspot.com/ *Also, Tweet and Tweet Meme Buttons on Blogs
  • 15. Bob Cargill Copywriter, Creative Director and Social Media Consultant 33 Oakwood Avenue Sudbury, MA 01776 Blog http://www.anewmarketingcommentator.com Twitter http://www.twitter.com/cargillcreative Facebook http://www.facebook.com/cargillcreative LinkedIn http://www.linkedin.com/in/bobcargill YouTube http://www.youtube.com/bobcargill