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The Growing Influence of the Social Customer - #FSMU
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Michael Brito | Zeno Group
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Foodservice Social Media Universe 2011.
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The Growing Influence of the Social Customer - #FSMU
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2.
3.
They are Influential
4.
Amplified voice across
the social web
5.
Google indexing critical
conversations about companies
6.
Social Customers are
trusted amongst their peers as influence grows
7.
Companies and brands
join Twitter, Facebook and create corporate blogs
8.
Engage with the
social customer in various channels
9.
Social Media teams
are forming slowly
10.
Small budgets are
allocated on a project basis to social media engagement and community building
11.
Organizations begin humanizing
business operations
12.
Organizational models are
formed to include social media
13.
Organizational silos are
torn down between internal teams
14.
Governance models and
social media policies are created
15.
16.
17.
18.
19.
20.
21.
22.
23.
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25.
26.
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28.
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30.
Download Now