This document summarizes the key details of a natural skin care product line launch, including Dewberry Lotion. Some key points: - The line includes almond oil, oatmeal scrub, oatmeal bar soap, hydrating citrus toner, and flagship Dewberry Lotion. - Dewberry Lotion contains soothing rose oil and moisturizing hyaluronic acid and is free of common irritants. - The line will launch exclusively at Whole Foods for 60 days, with in-store sampling and demos quarterly and a national PR campaign starting July 1. - Prior to the Whole Foods acquisition, the lotion was carried by Fresh Fields under the previous brand name La

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2.  Youth Infusion is a 100%
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Supplement Ideal those on
the go (Drivers).
 Effervescent powder packed
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 Youth Infusion Trial subjects
recorded having slight
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5. Enhanced With CoQ-10 & Vitamin D Health & Energy
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Youth Infusion helps promote cardiovascular health and
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Recommended by Dr. John Martin – Vascular Surgeon
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Recommended by the Head of University of Maryland’s
Pediatric Cardiology. Dr. Mumbuddah Salim noted as
one of Baltimore's Best Doctors & Health Grades Honor
Roll
Dr. Martin Dr. Salim

6. 7 pack
Or
30 pack Box

7. Youth Infusion Delivers What Other Multivitamins Cannot
• Great tasting effervescent powder easily mixed with
water
• Supports a healthy Heart
• Provides a Natural Boost of Energy
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• Gluten Free, Sugar free, Caffeine Free
• Individually wrapped for Freshness and Convenience
• More than 35 of the worlds most powerful and
extensively researched Immune Supporting compounds

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ENJOY ALL LIFE HAS to Offer
 Drink One Packet Before Bed and One Packet in the morning for
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Whether you’re a seasoned veteran, a weekend warrior or a happy hour hero, you know that moment all too
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10.  Facebook:
https://www.facebook.com/DrinkYouthInfusion
 Twitter: @InfusionSciences
 Instagram: InfusionSciences
 Or: www.infusionsciences.com
www.drinkyouthinfusion.com
www.dewberrylotion.com
www.hangoversareover.com

11. Vitamin Supplements Money Trend
 Raw Dollar Sales of Dietary Supplements, 1997
• $13 Billion.
 Raw Dollar Sales of Dietary Supplements, 2012
• $27 Billion (2X Growth)
 IRI Data 2012* Show Sales of Multiple Vitamin Minerals –that’s what
Youth Infusion is!
• $976 million.
 Projected sales in 2017
• $33 Billion
•*(Third party syndicated data for Grocery Drug and Mass
•Merchandiser except Wal-Mart)

12. • I. Talk Radio is the number one source of
entertainment while on the road.
• The Infusion Science Team Has:
• Interviews on national and local shows whose
subject matter appeals to a broad audience.
• Interviews on tv-shows specifically designed
for truck drivers. Target examples:
• http://www.siriusxm.com/roaddogtrucking -
Road Dog Truckin’ on Sirius XM – Show is
called Freewheelin’
• http://www.redeyeradioshow.com – Red Eye
Radio
• http://www.truckerradio.com/ - The Trucker
Radio Show
• http://www.coasttocoastam.com/ - Coast to
Coast with George Noory
II. National Campaign – In Print &
Online:
• Print ads to including USA Today,
NY Times, Forbes, and Huffington
Post. Infusion Sciences also plans to
reach out to hundreds of local
publications.
• We have a large network of lesser
known, but intensely focused trade
publications that reach “niche”
audiences. Include d are nearly 100
publications for Truckers focusing on
the industry as a whole and big rigs.
Some of the most popular include:
• Road King, American Trucker, Over
the Road Street Trucks, Fleet Owner
Big Rig 10-4 ,The Driving Times
III. National TV:
• One of the most powerful of all
media is television. National TV
shows reach millions of viewers and
convey an authority that prompts
other media to follow their stories.
We have an excellent record of
arranging national television
interviews for our clients.
• Additionally, we have found
Christian TV shows to be a very
effective publicity vehicle because
their audiences are extremely
dedicated viewers. We have
excellent relationships with a
number of show hosts because we
understand the content they need
and we’re able to deliver guests who
will appeal to their audience.

15. • GREAT FOR SENSITIVE SKIN
• FOR WOMEN, MEN AND CHILDREN
• ROSE OIL – KNOWN FOR SOOTHING SKIN
•BETA GLUCAN – KNOWN TO PROVIDE FAST, TEMPORARY RELIEF OF MINOR SKIN IRRITATIONS
•HYALURONIC ACID – KNOWN TO KEEP YOUR SKIN MOIST AND AGILE, AIDING IN A HEALTHY,
YOUTHFUL APPEARANCE
•FREE OF SD ALCOHOL, PARABENS, FD& COLORS AND MINERAL OIL, WHICH CLOGS PORES
•CRUELTY FREE – HAS NOT BEEN ANIMAL TESTED AND FREE OF ANIMAL INGREDIENTS
•BOTTLE IS MADE FROM RECYCLED PLASTIC AND IS RECYCLABLE
•TAG IS BIODEGRADABLE
•WHOLE FOODS MARKET EXCLUSIVE FOR SIXTY DAYS (EXCEPTION FOR OUR LOCAL HOMESTEAD
GARDENS)
•GLOBAL AND REGIONAL SAMPLING AND DEMO IN STORE PARTICIPATION IN ALL STORES
QUARTERLY
•EXTENSIVE NATIONAL PR CAMPAIGN STARTING JULY 1 INCLUDES AN ENDORSEMENT FROM A
CELEBRITY THAT HAS A LARGE MEDIA FOLLOWING
•NATIONAL SOCIAL MEDIA CAMPAIGN THROUGH FACEBOOK AND TWITTER
•4 LOCAL (BETWEEN DC AND BALTIMORE) TV APPEARANCES HIGHLIGHTING OUR DEWBERRY
LOTION
•PRIOR TO WFM ACQUISITION, FRESH FIELDS CARRIED OUR DEWBERRY LOTION (FORMERLY
KNOWN AS LACRISTA, INC.)
•IN STORE LAUNCH DATE: FEBRUARY 2015
•SAMPLES SENT TO REGIONAL AND GLOBAL
•SAMPLES AND PDF OF FULL LABEL SENT TO QS

16. Formerly known as LA Crista Linda
is launching all of the favorites of
her natural skin care line.
- Almond Oil
- Oatmeal Scrub
- Oatmeal Bar Soap
not to mention
- Hydrating Citrus
Toner &
- Dewberry Lotion!