about bullseye evaluation and the bullseye performance management solutions company.

1.
Bullseye Media Kit
www.bepms.com | 877-988-9808
www.bepms.com | 877-988-9808

2.
Media Advisory
WHO BullseyeEvaluation is a web-based performance management solutions company that
helps to optimize performance of companies, non-profits and academic institutions.
We offer the only non-forms based solutions for both human capital and operational
performance management. Due to mandates for performance documentation,
employee engagement, and regulatory requirements for the workplace, organizations
from around the world turn to BullseyePerformance® because our approach
automates, simplifies, and facilitates social performance management.
Bullseye's employee performance solution improves engagement by facilitating
frequent communication and social feedback. Our business intelligence solutions
display real-time information through innovative key performance indicator
dashboards. Our products are user friendly, configurable and quickly deployed!
For more information, see http://www.bullseyeevaluation.com.
WHY Bullseye creates a paradigm shift in work communications resulting in:
 Employee engagement
 Coaching & mentoring
 Progress of cascading goals
 Sense of belonging
 Performance culture
 Bottom-line KPIs.
CLIENTS Our fans include enterprises replacing licensed server software, as well as first time
adopters looking to automate employee reviews and drive performance.
Services Non-Profits Industrial Technology
Kelly Services North Texas Methodist Elastec Kenexa
BizJet International Council on Accreditation Detroit Manufacturing Sys. Xora
MetLife Singapore Community Trust Canada Mustang Cat Swish Data
Hospitality Government Education Healthcare
Bellagio Las Vegas Saudi Arabia HRDF Texas Southern Physicians United
Sam’s Burgers The London Tube ThinkTank HIT Inc
Port Royal Resort Central Valley Regional Center Experiencia Academy Dayton Physicians Network
You have to see it to appreciate how simple and intuitive we make work management.
The Cost?
Would you pay $5 per month to have engaged and aligned employees?
The ROI on BullseyePerformance® is a matter of a few months!
www.bepms.com | 877-988-9808

3.
Media Fact Sheet
Introduction: Bullseye is a Software-as-a-Service (SaaS)
solutions provider of performance management solutions Why Bullseye?
which result in better management and performance.
 For managers: access performance
With the formal launch of our SaaS
dashboards at employee, team or corporate
BullseyePerformance® in 2011, the company today has
clients worldwide. level to drive accountability.
Leveraging modern technology, Bullseye offers a fresh  For employees: get social feedback as
alternative to legacy server software and is compatible needed and self-manage job performance
across all browsers, mobile phones, and tablets. SHRM and career development.
HR professional standards come pre-loaded and industry
configured solutions are readily available.
 For companies: This SaaS solution
Clients choose Bullseye because of our approach to automates employee reviews based on
driving a culture of performance. SHRM standards. Compatible with current
systems as well as mobile phones and
tablets.
“I started Bullseye to bring passion and a  Global Capabilities: English, Arabic,
results orientation to performance management.” Spanish, Russian, German, Portuguese.
– Adeel Zaidi, Founder
 Footprint: Houston, Troy, Boston, London,
Kuala Lumpur, and Moscow.
 We matter because there is a growing
mandate to document & drive performance.
LEARN MORE AT:
WEB http://www.bepms.com/
TWITTER http://www.twitter.com/Bullseye10min
LINKEDIN www.linkedin.com/in/bullseyeevaluation /
YOUTUBE VIDEOS http://www.youtube.com/user/BULLSEYEPERFORMANCE/videos?
Bullseye Contact: Louis Posthauer, Director Business Development, 713-554-0909 | lposthauer@bepms.com
www.bepms.com | 877-988-9808

4.
2012 Year in Review Recap
In 2012, we accomplished the global launch of Bullseye.
 We expanded domestically and internationally and serve the following markets: in the
USA (English), Brazil (Portuguese), Central and South America (Spanish), Eastern
Europe and Russia (Russian), Middle East (Arabic), and Europe (German).
 The BullseyeConference survey tool for attendee/speaker feedback was launched to
highlight the solution spectrum of the Bullseye capabilities.
 Social Performance Management features for social feedback, recognition, and
employee engagement were added as part of our ongoing product updates.
 BullseyeXpress™ for small business was launched at
https://bullseyexpress.bepms.com/
We added advisory board members to expand our expertise including:
 Rolf Kleiner, Kelly SVP and Chief Innovation Officer , Kelly Services, Inc. (NASDAQ:
KELYA, KELYB)
 Rudy Karsan, Kenexa, Kenexa (NYSE: KNXA), a HR solution provider with 30 global
offices.
 Paul Daoust, senior executive with High Roads, Inc, Salary.com, and Watson Wyatt.
 Michael Hick, International expansion expert, Author, and Conference Keynote Speaker.
 Brian Dickens, Executive VP of Human Resources, Texas Southern University
 Gary Lawson, HR Consulting President and Workforce Leader
We were busy in 2012 launching solutions to select markets and for our alliance partnerships.
Read more online here: http://blog.bullseyeevaluation.com/
www.bepms.com | 877-988-9808

5.
2011 Year in Review Recap
We were busy in 2011!
 We launched, BullseyePerformance©, our SaaS Performance Management
solution!
 We signed known clients in Healthcare, Services, Hospitality, Industry,
Government, and Education.
 We completed product upgrades and added: Job Descriptions, Training
Library, Competencies, Succession Planning, and Compensation.
Please contact us if you are interested in learning more about Bullseye.
www.bepms.com | 877-988-9808

6.
MEDIA RELEASE
Partnership Announcement to Drive Global Workforce Solutions from Kelly Services &
BullseyeEvaluation.
Global Staffing Leader & SaaS Performance Management provider Partner to Deliver Performance
Dashboards to Worldwide Clients.
Houston, TX – March 22nd 2012 – BullseyeEvaluation, LLC, today announced a strategic
partnership with Kelly Services, Inc. (NASDAQ: KELYA) to provide performance management
solutions including its performance management dashboards to worldwide clients.
BullseyeEvaluation®, a Software-as-a-Service (SaaS) solutions provider enables the use of HR and work
products tied to performance dashboards resulting in better employee management of performance.
Kelly Services ®, building upon its success in creating customized workforce solutions for its global
customers, isworking with BullseyeEvaluation®, to deliver the solutions customers want in the
marketplace.
"The rate of change in today's workplace and its impact on both workforce and product life cycles has
placed demands on service companies, such as Kelly, to be more creative and deliver solutions to meet
the evolving needs of clients," said Rolf Kleiner, Kelly Senior Vice President and Chief Innovation Officer.
“Global workforces demand customized solutions that meet their unique needs” remarked Adeel Zaidi,
founder of BullseyeEvaluation, LLC. “We deliver pre-configured country and industry solutions built on HR
best practices that are then configurable to an organization’s unique situation and requirements.”
About Kelly Services, Inc.
Kelly Services, Inc. (NASDAQ: KELYA) (NASDAQ: KELYB) is a leader in providing workforce solutions.
Kelly offers a comprehensive array of outsourcing and consulting services as well as world-class staffing
on a temporary, temporary-to-hire and direct-hire basis. Serving clients around the globe, Kelly provides
employment to 530,000 employees annually. Revenue in 2010 was $5 billion. Visit ww.kellyservices.com
and connect with us on Facebook, LinkedIn, & Twitter.
Contact Information:
Jane Stehney, APR
Sr. Manager, Public Relations
Kelly Services, Inc.
248-244-5630
stehnja@kellyservices.com
www.bepms.com | 877-988-9808

7.
MEDIA RELEASE
Take a Product Tour Online to See How SaaS Performance Management Drives
Employee Engagement.
BullseyeEvaluation’s SaaS Performance Management Product Spotlight on Cascading Goals.
Houston, TX – March 10th 2012 – BullseyeEvaluation, has today, announced an online
product tour of its SaaS Performance Management solution which competes against
traditional license software and spreadsheets.
The worldwide software market for Performance Management, the system for maintaining or
improving employee job performance through the use of performance assessment tools,
coaching and counseling as well as providing continuous feedback, is greater than a $1B
according to numerous analyst reports.
The product tour of BullseyeEvaluation includes the benefits of a performance management
solution integrated with goals, job, and career management coupled with performance
dashboards as well as work tools to facilitate employee engagement, work collaboration, and
communication of goals.
“Using SaaS versus alternatives enables performance management to help drive employee
engagement and alignment of corporate objectives through the use of cascading goals,”
remarked Adeel Zaidi, founder of BullseyeEvaluation.
“Performance management drives accountability, and is the cornerstone of business when it
aligns the employee to the corporate goals,” remarked Mr. Adeel Zaidi. “As a manager, I wanted
to create an alternative to spreadsheets and forms, and provide an intuitive solution that is
super simple to deploy, use, and facilitate work communications regarding progress against
goals so that employees and managers always know how to respond.”
Bullseye Contact: Louis Posthauer, Director Business Development, 713-554-0909 | lposthauer@bepms.com
www.bepms.com | 877-988-9808

8.
MEDIA RELEASE
The Business Case for Frequent Employee to Manager Communications.
Announcing the product launch features of BullseyeXpress, a SaaS employee feedback, recognition, and performance
management solution.
Houston (TX) – September 18th, 2012 – BullseyeEvaluation, LLC today announced the product launch features of its
BullseyeXpress© employee performance evaluation solution for small businesses. BullseyeXpress© is a “Point and Click”
system for improving employee job performance through the use of continuous feedback and recognition between employees and
managers.
“Every manager recognizes the need to document employee performance,” said Adeel Zaidi, founder of BullseyeEvaluation, “We
have created a point and click self-service, easy-to-use product that takes the pain out of performance reviews. Because our
solution requires no forms to fill out, there is no reason for any business to neglect this crucial element of employee engagement.”
BullseyeXpress© was designed for small businesses that want a simple, inexpensive solution to conduct an entire range of
employee performance reviews. BullseyeXpress© is a point and click self-service solution available via the cloud to anyone with
an Internet connection from any tablet or desktop and is compatible with all browsers. Online tutorials and instructions make it
simple to implement and use.
“Feedback is best when it happens all the time,” added Mr. Zaidi. “Numerous research studies show that only a third of the
workforce is fully engaged and that 4 out of 5 employees desire more feedback regarding goals, job performance and career
opportunities.”
The product launch of BullseyeXpress® includes:
 Proprietary Bullseye Performance Wheel.
 Employee Engagement Feedback.
 Corrective Action Plan & Exit Interview.
 Individual Employee Home Page including dashboard.
 Employee Evaluations: Team, 360, Peer, Self, Matrix.
“Frequent communication with employees can significantly improve job performance,” remarked Charles Bedard, Executive VP of
Bullseye. “When employees have frequent goal discussions they are more fully engaged and become much more productive at
work.”
Take a video product tour now at https://bullseyexpress.bepms.com.
About BullseyeXpress:
BullseyeXpress is a 10 minute employee performance management solution designed specifically for small businesses.
BullseyeXpress simplifies employee feedback and employee performance management. Take a video product tour at
http://bullseyexpress.bepms.com.
Contact: toll free 877-988-9808 xpress@bepms.com
www.bepms.com | 877-988-9808

9.
MEDIA RELEASE
Texas Southern University Partners with BullseyeEvaluation to Better Identify Top Performers.
BullseyeEvaluation’s SaaS Performance Management Solution for Higher Education.
Houston, TX – April 20th, 2012 – BullseyeEvaluation today announced that Texas Southern
University, founded as a leading institution of higher education in 1927, has selected
BullseyeEvaluation for Performance Dashboards, after a successful deployment and
onboarding of BullseyeEvaluation Performance Management System.
“BullseyeEvaluation continues to add-on functionality that meets the unique needs of
universities and our diverse workforce of faculty and staff. As an institution of Higher
Education, we use BullseyeEvaluation to identify star performers, track progress against
goals, and foster collaboration and communication,” commented Brian K. Dickens, Executive
Director of Human Resources & Payroll Services, Texas Southern University.
Why BullseyeEvaluation
TSU (Texas Southern University) wanted a configurable solution that met their unique
documentation needs, and also that delivered performance management dashboards and
key performance indicators in a simplified and accessible user interface for senior staff.
About Texas Southern University
Texas Southern University was founded in 1927 and became a state institution in 1947. Texas Southern possesses an
impressive array of undergraduate and graduate programs, a diverse faculty, more than 80 student organizations, and an
alumni network comprised of educators, entrepreneurs, public servants, lawyers, pilots, artists, and more, many of whom
are change agents on the local, national and international stage. Nestled upon a sprawling 150-acre campus, Texas
Southern has served as a cornerstone for developing the greatest potential in leaders from various socioeconomic, cultural,
and racial backgrounds. Texas Southern is located in the heart of the city, giving its students and faculty easy access to the
Museum District, neighboring educational institutions, the Texas Medical Center, downtown Houston, two major airports
and all of the city’s major freeways. More than 9,487 students, along with 1,200 faculty and staff comprise the University’s
community making it one of the nation’s largest Historically Black Colleges and Universities (HBCU’s). For more information,
visit www.tsu.edu
Bullseye Contact: Louis Posthauer, Director Business Development, 713-554-0909 | lposthauer@bepms.com
www.bepms.com | 877-988-9808

10.
PRODUCT UPDATE Q4 2012 RELEASE ANNOUNCEMENT
Bullseye Adds More Social Performance Management Features.
Bullseye’s web-based Performance Management product upgrade release notes for Q4 2012
highlights Social Performance Management.
Houston, TX – December 11th 2012 – BullseyePerformanceManagement has today released the Q4
2012 product update to its web-based Corporate Performance Management (“CPM”) solution.
“Every software application today must be designed to engage employees and managers using social and mobile,” commented
Charles Bedard, EVP BullseyeEvaluation, LLC. “New features in the Q4 upgrade to Bullseye uniquely intertwine Social
Performance Management for employee engagement with operational KPI dashboards for a Corporate Performance
Management solution designed for managers and executives to get work done.”
What’s New in the Bullseye Q4 2012 Product Update Announcement!
Upgrades to the Bullseye Social Performance Management system include:
1. Social Feedback for Employee Engagement. Bullseye now includes a private social
network for the organization to encourage social feedback. Structured similarly to
other social technologies this optional feature allows employees to post profiles and
updates to organization-based activities that they may be involved in. This is a great
way for employees to collaborate on solving work related problems. Historically,
organizations relied on HR to protect the company, but as the demographics of today’s workforce have changed,
organizations are seeking to attract and engage Millenials, free agents and supertemps, and they need tools to better
manage work. In this release, Bullseye brings the power of social networking to the organization. Social feedback
enables employees to socially interact with each other; collaborate on a company wide scale, share ideas, exchange
knowledge and interact to add in team productivity.
2. Social Badges for Employee Recognition. Now with social badges, employees and managers can recognize top
performers for their efforts and achievements.
3. New additional reports for Competencies, Learning, Personnel Development Plans, Succession Planning and
Compensation including: “Competencies Analysis Report”, “Development Statement”, “Coaching Tips”, “Interview
Questions”, “Personal Development Program (PDP)” , Succession Planning (SP) and more…
4. eCommerce Self-Service AutoWizard.
5. Operational KPI Dashboards based on roles.
Bullseye is updated three (3) times a year and these updates are included at no additional charge as
part of the software application.
“As the workforce has changed, so have the requirements,” commented Charles Bedard, EVP Global
Strategies of Bullseye. “Fostering a perform culture of performance is key to success.”
Video case studies and an online product tour are available online and include:
 How web-based Corporate Performance Management is replacing forms and spreadsheets
with easy to use “Point and Click.”
 Social Corporate Performance Management features including frequent social feedback and
social goals for driving employee engagement.
“All of us like to know how we are doing at our job. Feedback and recognition are required to get work
done,” said Mr. Adeel Zaidi, founder of Bullseye. “As an industry manager, I wanted to create an alternative to spreadsheets and
forms that is intuitive and super simple to deploy and use. Bullseye captures the frequent feedback using our “Point & Click”
solution that happens every day and thereby connects employee management with operations management.”
www.bepms.com | 877-988-9808