SlideShare una empresa de Scribd logo
1 de 44
Build the Ultimate FacebookBusiness Pagein60 Minutes
credentials ,[object Object]
McCann Erikson, Publicis, Cove-Ito (Japan)
Founded bWEST – July 2009
Co-founder – Social Media Camp,[object Object]
Source: 6S Source: 6S
Source: 6S
Source: 6S Source: 6S
does your page stand out
Custom  tabs convert to “fans”  47% higher than the Wall
What’s new @ facebook?
3 3 1 6 4 2 5 8 7
Create, hide and re-order tabs
520 pixels
Use facebook as your business ,[object Object]
Post content on other Pages
Comment on other Pages’ wall content,[object Object]
Network with other businesses
Establish relationships ,[object Object]
best practices ,[object Object]
Sign posts with your initials
Comment, don’t just “like” content
Be aware of etiquette
And please…,[object Object]
1 2 3 4 5 6 7
building your network
3 1 4 5 2 6

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