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Online Marketing Services
December 2013
Background
The recent report of market research firm TNS showed that digital medium,
or the internet, has overtaken radio and print as the preferred medium of
information of Filipinos.
Now the Philippines is considered as one of the biggest social media users,
particularly with Facebook ,with 93.9% Filipino netizens having a an account,
or a total of 29 MILLION users.
We believe that businesses, no matter how small, should have access to
these internet users.

The opportunity to grow online is unlimited. We have the skill, we will
provide you with the compass to navigate in the right direction and help grow
you business.
CGUnlimited Copyright 2013
The Philippine Digital Media Landscape

CGUnlimited Copyright 2013
Our approach
As the digital media landscape become more and more complex
with the rise of several marketing and social media platforms,
the key to a successful marketing campaign is through proper
planning and preparing a sound go-to-market strategy, including
content.
We will undertake the Integrated Marketing Communication
approach when formulating the strategy. This will greatly
maximize and optimize all necessary communication channels
for your marketing campaign.

CGUnlimited Copyright 2013
Our Approach
Integrated Communication Process

• Content Update
• File Upload
• Publish on sites

Central Website

CGUnlimited Copyright 2013

Communication
• Email blast
• Mobile SMS
• Social Networks
• Others

• Comments response
• Email response
• SMS response

Engagement
Digital Channels
•
•
•
•

Slideshare
Youtube
Instagram
others

• SMS / Text
• Android and
iOS sms
• others

Mobile

Publishing

Website

Personal
• Email blast
campaign
• Direct
Marketing
• others

CGUnlimited Copyright 2013

Social
Networks
•
•
•
•

Facebook
Twitter
Foursquare
others
Our services
Branding and Marketing Communications
Consulting:
We develop the marketing strategy for your business.
Case Study:
• Name: Koh Samui Thai Cuisine
• USP: “Home of the authentic Thai Yellow Curry”.
• Style: Casual to Fine Dining
• Target Market: Families and Individuals of Class A,B and upper
C level household income.

CGUnlimited Copyright 2013
Our services
Above the Line Marketing:
We create and develop print advertisements, as well as broadsheet and magazine
placements with low ad negotiated publishing rates.

CGUnlimited Copyright 2013
Our services
Direct Marketing:
We create and develop brochures, menus, gift certificates and invitations for special
campaigns.

CGUnlimited Copyright 2013
Our services
Email Marketing:
We will develop and manage your email
database and create the appropriate
campaign aligned to your marketing
strategy.

CGUnlimited Copyright 2013
Our services
Social Media Marketing :
We manage and create your social media accounts and promote you business
over the internet.

Period covering Jan
8– Jan 30

CGUnlimited Copyright 2013

2k LIKES in just 3 weeks!
Our services
Social Media Marketing :
We develop and manage content for your digital media accounts.

CGUnlimited Copyright 2013
Our services
Social Media Marketing:
We engage and encourage customer feedback from your customers. This is
helpful to your business when doing online search.

CGUnlimited Copyright 2013
Our services
Location-based Marketing:
We develop and manage content for your digital media accounts.

CGUnlimited Copyright 2013
Our services
Deal Site Administration
We create, develop and manage your special promotions via various deal
sites. We negotiate the rates on your behalf.
Metrodeal: 50% OFF on CRAB
40 as of Jan 31

CashCash– GC P599 for P1,000
worth and P299 forP500 worth

CGUnlimited Copyright 2013
Our services
Blogger Activations
We will invite bloggers for product reviews of your
brand/business as presented in the marketing strategy.
http://www.askmewhats.com/2013/01/w
eekend-food-trip-at-koh-samui-thai.html

CGUnlimited Copyright 2013

http://fudfyt.blogspot.com/2013/02/food-stopskoh-samui-thai-cuisine.html
Our services
Mobile Marketing:
We help support and identify other services necessary to widen the reach of
your business. We negotiate the fees on your behalf.
• Newsletter inclusion: printed flyer and e‐mail blast
• Signage
• Customized window poster/banner
• Promotion on website and social media
• Flyers
• Text Blast

CGUnlimited Copyright 2013
Our services
Special Services
We help support and identify other services necessary to widen the reach of
your business. We negotiate the fees on your behalf.
Case: Extensive marketing and advertising support to promote Koh Samui
Thai Cuisine from CityDelivery
• Newsletter inclusion: printed flyer and e‐mail blast
• Signage
• Customized window poster/banner
• Promotion on website and social media
• Flyers
• Text Blast

CGUnlimited Copyright 2013
Our services
Online Brand Reputation Management
We will monitor and manage brand issues online.
•
•
•
•
•

Monitor Online Negative Mentions and Issues of your Brand
Create approach and appropriate response
Generate response content
Post and publish online
Post-monitor search results

Online
Issue Alert

Create
Response
and
Approach

CGUnlimited Copyright 2013

Publish
Content
Online

Manage
the Issue
Our services
Online Campaign and Advocacy Administration
We will manage and administer online campaigns with the
following activities:
• Publish and advertise on websites via GoogleAdwords
• Manage and gather community followers and recruitment
• Develop relevant content for Social Sharing

CGUnlimited Copyright 2013
Reach us
For more information and meeting schedule, please contact:
Email: marketing@cg-unlimited.com
Mobile: +63949-903-8234

CGUnlimited Copyright 2013

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CG Unlimited Marketing Services

  • 2. Background The recent report of market research firm TNS showed that digital medium, or the internet, has overtaken radio and print as the preferred medium of information of Filipinos. Now the Philippines is considered as one of the biggest social media users, particularly with Facebook ,with 93.9% Filipino netizens having a an account, or a total of 29 MILLION users. We believe that businesses, no matter how small, should have access to these internet users. The opportunity to grow online is unlimited. We have the skill, we will provide you with the compass to navigate in the right direction and help grow you business. CGUnlimited Copyright 2013
  • 3. The Philippine Digital Media Landscape CGUnlimited Copyright 2013
  • 4. Our approach As the digital media landscape become more and more complex with the rise of several marketing and social media platforms, the key to a successful marketing campaign is through proper planning and preparing a sound go-to-market strategy, including content. We will undertake the Integrated Marketing Communication approach when formulating the strategy. This will greatly maximize and optimize all necessary communication channels for your marketing campaign. CGUnlimited Copyright 2013
  • 5. Our Approach Integrated Communication Process • Content Update • File Upload • Publish on sites Central Website CGUnlimited Copyright 2013 Communication • Email blast • Mobile SMS • Social Networks • Others • Comments response • Email response • SMS response Engagement
  • 6. Digital Channels • • • • Slideshare Youtube Instagram others • SMS / Text • Android and iOS sms • others Mobile Publishing Website Personal • Email blast campaign • Direct Marketing • others CGUnlimited Copyright 2013 Social Networks • • • • Facebook Twitter Foursquare others
  • 7. Our services Branding and Marketing Communications Consulting: We develop the marketing strategy for your business. Case Study: • Name: Koh Samui Thai Cuisine • USP: “Home of the authentic Thai Yellow Curry”. • Style: Casual to Fine Dining • Target Market: Families and Individuals of Class A,B and upper C level household income. CGUnlimited Copyright 2013
  • 8. Our services Above the Line Marketing: We create and develop print advertisements, as well as broadsheet and magazine placements with low ad negotiated publishing rates. CGUnlimited Copyright 2013
  • 9. Our services Direct Marketing: We create and develop brochures, menus, gift certificates and invitations for special campaigns. CGUnlimited Copyright 2013
  • 10. Our services Email Marketing: We will develop and manage your email database and create the appropriate campaign aligned to your marketing strategy. CGUnlimited Copyright 2013
  • 11. Our services Social Media Marketing : We manage and create your social media accounts and promote you business over the internet. Period covering Jan 8– Jan 30 CGUnlimited Copyright 2013 2k LIKES in just 3 weeks!
  • 12. Our services Social Media Marketing : We develop and manage content for your digital media accounts. CGUnlimited Copyright 2013
  • 13. Our services Social Media Marketing: We engage and encourage customer feedback from your customers. This is helpful to your business when doing online search. CGUnlimited Copyright 2013
  • 14. Our services Location-based Marketing: We develop and manage content for your digital media accounts. CGUnlimited Copyright 2013
  • 15. Our services Deal Site Administration We create, develop and manage your special promotions via various deal sites. We negotiate the rates on your behalf. Metrodeal: 50% OFF on CRAB 40 as of Jan 31 CashCash– GC P599 for P1,000 worth and P299 forP500 worth CGUnlimited Copyright 2013
  • 16. Our services Blogger Activations We will invite bloggers for product reviews of your brand/business as presented in the marketing strategy. http://www.askmewhats.com/2013/01/w eekend-food-trip-at-koh-samui-thai.html CGUnlimited Copyright 2013 http://fudfyt.blogspot.com/2013/02/food-stopskoh-samui-thai-cuisine.html
  • 17. Our services Mobile Marketing: We help support and identify other services necessary to widen the reach of your business. We negotiate the fees on your behalf. • Newsletter inclusion: printed flyer and e‐mail blast • Signage • Customized window poster/banner • Promotion on website and social media • Flyers • Text Blast CGUnlimited Copyright 2013
  • 18. Our services Special Services We help support and identify other services necessary to widen the reach of your business. We negotiate the fees on your behalf. Case: Extensive marketing and advertising support to promote Koh Samui Thai Cuisine from CityDelivery • Newsletter inclusion: printed flyer and e‐mail blast • Signage • Customized window poster/banner • Promotion on website and social media • Flyers • Text Blast CGUnlimited Copyright 2013
  • 19. Our services Online Brand Reputation Management We will monitor and manage brand issues online. • • • • • Monitor Online Negative Mentions and Issues of your Brand Create approach and appropriate response Generate response content Post and publish online Post-monitor search results Online Issue Alert Create Response and Approach CGUnlimited Copyright 2013 Publish Content Online Manage the Issue
  • 20. Our services Online Campaign and Advocacy Administration We will manage and administer online campaigns with the following activities: • Publish and advertise on websites via GoogleAdwords • Manage and gather community followers and recruitment • Develop relevant content for Social Sharing CGUnlimited Copyright 2013
  • 21. Reach us For more information and meeting schedule, please contact: Email: marketing@cg-unlimited.com Mobile: +63949-903-8234 CGUnlimited Copyright 2013