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CHBA's National Marketing Committee: Social Media

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CHBA's National Marketing Committee
CHBA's National Marketing Committee

May 28, 2010

EmpresarialesTecnología
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National Marketing Committee Social Media May 28, 2010
 
76 percent of the campaign’s budget of $15 million is being earmarked for new media. Benjamin Moore & Company, part of the Berkshire Hathaway empire led by Warren E. Buffett, is introducing a campaign that is dominated by social media, particularly Facebook, rather than traditional media.
Overall, experts foresee an unprecedented rise in consumer power, more dramatic than what has been seen so far with the advent of the Internet. Quipp predicts an “integrity revolution. It’ll no longer be about separating clients from as much money as possible. It’ll be making sure you deliver beyond expectation.”
Social media – interactive websites, blogs, chat rooms, Facebook, Twitter – are in the forefront of a revolution in the way new homes are marketed. Granted, only a few builders have taken the message to heart just yet.
Social Media Video
Today’s Discussion ,[object Object],[object Object],[object Object]
Why Should You Have A Social Media Strategy? ,[object Object],[object Object],[object Object]
Why Should You Have A Social Media Strategy? ,[object Object],[object Object],[object Object],[object Object]
Reputation Management Google Alerts
Why Should You Have A Social Media Strategy? ,[object Object],[object Object],[object Object],[object Object]
Social Media Optimization Analytics Report
FORGET FREE Social Media Marketing
Social Media Marketing ,[object Object],[object Object],[object Object],[object Object]
Social Media Marketing ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Publish Your Story – Copy ,[object Object],[object Object],[object Object],[object Object],[object Object],articlealley.com goarticles.com articlesfactory.com ideamarketers.com searchwarp.com
Register, Interact and Connect ,[object Object],[object Object],[object Object],[object Object],[object Object]
Display Your Visual Assets Devonleigh NAHB TV YouTube
New Homes by Lennar Display Your Visual Assets YouTube
Display Your Visual Assets SlideShare
Display Your Visual Assets CHBA Devonleigh Homes Flickr
Publish Your Story CHBA Blog
Publish Your Story Stonebridge By The Bay Martell Home Builders Blog
Publish Your Story Blog Lennar Cares
Register, Interact, & Connect Facebook
Boone Homes Martell Home Builders Register, Interact, & Connect Facebook
Register, Interact, & Connect Twitter
Tridel Martell Home Builders Register, Interact, & Connect Twitter
Register, Interact, & Connect American West Homes Twitter
Evaluate Google Analytics
 
 
 
 
 
 
National Marketing Committee Social Media May 28, 2010

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