2. IMD – World Class Business School!
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• 300+ executive education programs per year!
• 7000+ participants per year!
• Program Types!
– Year-long, mostly on campus (MBA)!
– Year-long, mostly off-campus, distance learning (EMBA)!
– Mid-length: 5 week modules on campus!
– Short: 2-14 days, usually on campus!
– Client company custom courses!
3. IMD Mobile: Oct 2012!
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! ! ! ! ! ! ! ! !Smartphone and iPad!
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• General IMD news and “shop front” !
• Alumni directory!
• ! ! ! ! !iPad only!
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• Course delivery: calendar, content, contacts, discussion forum!
5. Why use iPads?!
Initial Driving Factors for IMD!
• We used a LOT of paper!
• Up to 1000 sheets per week per person!
• 50 Tonnes per year total consumption!
• Longstanding desire for e-Reader solution!
• Nothing really feasible until the iPad!
• Total paper usage by IMD – now less than half 2009 levels!
6. Limitations of Paper!
• Bulky, heavy, hard to handle!
• Labour intensive preparation!
• Cost – handling, printing, shipping!
• Hard to personalize!
• Hard to update and change!
• Text and static graphics only!
• Non-interactive!
7. Adding Value: Interactive and Dynamic!
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• Simple and fast distribution of documents!
• Changes to schedule, changing streams!
• Participant generated content!
• Communication & Networking!
• Multimedia Content!
• Voting, Surveys!
• Web and app connectivity!
8. Taking the Leap!
• Dec 2009: Go Paperless in 2010!
• Orchestrating Winning Performance!
– Business education event of the year!
– 6 days !
– 450+ participants!
– 140 sessions!
– 30 stream choices!
– 1000+ pages of documentation!
– Networking between participants!
– Start 20 th June 2010!
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9. The iPad Revolution at IMD!
• 26 January – iPad launch!
• February – planning!
• 25 March – iPad orders in USA!
• 6 April – first iPads at IMD!
• 1 May – 1st pilot !
• 17 May – 2nd pilot!
• May - IMD App prototypes!
• June!
– 6 June - 3rd Pilot!
– 4 June - European availability and delivery!
– 20 June - deployed to 465 participants at OWP: first paperless IMD program!
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10. System Schematic!
Programme (Course) & !
Programme Portal!
Resource Management !
Web App!
Web App!
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Programmes/Courses!
Sessions & Times!
Participants, Faculty!
Documents & Materials!
Rooms!
Mail Server!
iCal! Webservices for iPad!
iPhone!
Configuration!
Utility!
Web / Internet
Systems & Services!
11. Usage Transitions during 2011!
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Deploy to MBAs!
Exceeded 1000 installs a month!
On-Campus only On or off Campus!
Leading edge Normal procedure !
Pilot program with another business school!