1. Little SDO & Camilla SDO
Best Practices
in Educational
Outreach
ASGSB/ISGP Joint Meeting
November 3, 2011
San Jose, CA

2. Sit Tight!
• NASA SDO & Camilla SDO
• Successful Social Media
• Example BTS-1 Mission
Edge of Space

3. NASA SDO –
Why do we observe the Sun?
Credit: J. Bower, R. Durscher

4. Solar Cycle
Credit: NASA GSFC

5. Space Weather
Credit: NASA GSFC

6. What’s the Impact?
Credit: NASA GSFC

7. So, what does SDO do?
Instruments take many different measurements of the
Sun including how bright the Sun is and how fast and
much the surface and corona are changing.

8. Meet the rest of the Team…
Credit: NASA SDO, NASA GSFC

9. … & The New Kid in Town
Source: Internet

10. Camilla Corona SDO
DOB: February 9, 1980
Occupation: NASA Mission Mascot
Focus:
- STEM (Science Technology
Engineering & Math)
- Getting girls & boys excited about
science, engineering and Space
- Helping with education about the Sun
and Space Weather.
- Training to fly to Space to visit Little SDO

11. Camilla &
Little SDO
Credit: SDO EPO

12. The new Kid in Town -
Successful Social Media?
Source: NASA GSFC & Internet

13. U.S. Social Media - 2010
- 266 million Internet users in North America
- 77% of US home have Internet access
- 29% have super-fast “8MB+ and 41% have 2-8 MB
connections
- 600 million people on Facebook worldwide; 110 million in
North America
- 25 billion tweets sent on Twitter
- 186 average number of online videos watched per month in
the US
Source: Internet and Connection from Nielsen. Facebook stats from Facebook and Business Insider. Twitter stats from Twitter TwitterCounter and TechCrunch.
YouTube video numbers from Google. Facebook video numbers from GigaOM. US online video stats from Comscore and the Pew Research Center.

14. U.S. Social Media - May 2011
- 140 million Facebook visitors - (62% female)
- 50 million Blogger visitors
- 24 million Twitter users - (Twitter has the most African
American demographic of all social media networks)
- 12 million Tumblr visitors - (Tumblr has the most female
teens demographic of all social media networks)
Source: Nielsen Social Media Report

15. Class of 2011
- Grew up in the Age of Social Media; Make up just 7.4% of
those using SM; 78.7% of 12-17 year olds use SM.
- Talk Less on Phone, Watch Less TV & Spend Less Time
on their Computers
Phone: 18-24 year olds: 750 min/month 12-17 year olds: 515 min/m
TV: Average 34 hrs/month 12-17 year olds: 23 hrs/m
Computer: 12-17 year olds: 40 hours online per month on
computer, of which 5.5 hours are steaming video
- Heaviest Mobile Video Viewers
General Population: 4 hrs 20 min 12-17 year olds: 7 hrs 13
min per month of mobile video
Source: Nielsen Kids Today

16. Social Media –
Reaching 25 million Users
4 weeks
1 year 8 months
2 years 6 months
3 years
Source: Internet

17. Why do Social Media?
Share your story/information in more & different
ways.
Connect to & reach people where they are instead
of requiring them to come to you.
When used well, you can use social media to build
relationships.
The conversation is already taking place; you might
as well be part of it.
Source: NASA Schierholz

18. Learning through Social Media
Traditional:
Class Rooms, Lectures, Text Books, Lots of Content
Traditional 2.0:
Virtual Environments, Learn via Experiencing the Content
Traditional 2.5:
Learn by Active Involvement = Self-Directed Learner
Social Media does not replace the Traditional Learning Concept.
Social Media adds a new tool to enhance the work we do.
Source: Edutopia

19. Classroom 80 years ago…
Source: Internet

20. Classroom 1 year ago…
Source: Internet

21. Today’s Classroom…
Source: Internet

22. Tomorrow’s Classroom…
Source: Internet

23. Ranks #1 in Public Sector
Source: NASA & L2

24. Educate
Inspire
Community Fun
Credit: C. Anderson, Paolo Dy

25. The BTS-1 Mission
Credit: B. Raab, D. Bonialla

26. The BTS-1 Crew
Commander
Camilla Corona SDO
Pilot
Fuzz Aldrin
Mission Specialist
Skye Bleu
Credit: R. Durscher

27. Balloon Transport System (BTS)
Credit: R. Durscher / Internet

28. The Edge of Space
Goal: 100,000 feet
Ionosphere
Approx. 3 times higher than a
commercial aircraft
Approx. 13 times lower than
International Space Station
You can see the blackness of Space
Source: MediaTheek

29. Pre-Flight Medical

30. BTS-1 Launch Day
Credit: BTS-1

31. Launch
Credit: BTS-1

32. Credit: BTS-1

33. Credit: BTS-1

34. Credit: BTS-1

35. A Hello
from
Space
Credit: BTS-1 / S. Smith

36. Credit: B. Raab, BTS-1T

37. Credit: B. Raab, BTS-1T

38. Credit: BTS-1

39. The Landing in the Swamp
Credit: R. Durscher

40. Lost in the Swamp
Credit: M. Johnson

41. The Rescue
Credit: M. Johnson

42. Credit: M. Johnson

43. Credit: L. Stanley / T. Greiner

44. Credit: L. Stanley / T. Greiner

45. Source: VTATE-1

46. VTATE-1 Overview
• Virginia Tech Atmospheric Teaching Experiment
• VTATE is a high altitude weather balloon
experiment for the purpose to get
elementary school kids excited about
science, technology, engineering, and
mathematics (STEM) disciplines
• Team is comprised of 17 engineering students
Credit: VTATE Team

47. VTATE-1 Education & Outreach
• Involve 200-250 elementary school students
• Develop curriculum to teach about engineering and
the atmosphere in conjunction with the elementary
school Science Virginia Standards of Learning (SOLs)
• Two primary outreach events per classroom
Initial (pre-launch) in February 2012
Follow-up (post-launch) in April 2012
Credit: VTATE Team

48. Real Mission Feel Project Schedule
Credit: VTATE Team

49. Title
Credit: C. Anderson, M. Kinnison, S. Smith, J. Wallace

50. We all have an Impact!
Credit: M. Kinnison

51. Credit: L. Stanley