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Common Mistakes to Avoid In 
Ecommerce Website Design 
http://www.jsiwebtools.com/
http://www.jsiwebtools.com/
Lack Of Detailed Product Information – A website 
should provide full information on the product instead of 
using technical terms; this can have greater impact on 
the consumer. 
Hiding Contact Information – Customers want to talk to 
a real person if they need help regarding the product. 
Hence clearly mention multiple means of contact on 
every page of your website. 
Complicated Checkout Process – Including several steps 
before completing the order will increase the 
opportunity for the customer to abandon their purchase. 
http://www.jsiwebtools.com/
Requiring an Account to Order – Customers lack interest 
to purchase from you if the website forces them to sign 
up for an account before placing an order. Therefore 
offer them the option of saving their account 
information at the end of their ordering processing to 
make easier for placing future orders. 
Poor Site Search Engine - Proper site search is very 
crucial to help your customers in finding what they want. 
Hence ensure the ecommerce software you’re using has 
a good built-in search engine, or look for plugins to 
extend its functionality. 
http://www.jsiwebtools.com/
Tiny Product Images – Tiny product images cannot 
convince the customer to place an order thus provide 
large images right on the product page or allow users to 
click on an image to zoom in. 
Poor Shopping Cart Design – The important part of your 
website is the shopping cart so ensure that the cart 
allows the users to add multiple items, edit the 
quantities of items, preview the price per item and 
display the total cost. 
http://www.jsiwebtools.com/
http://www.jsiwebtools.com/

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Common mistakes to avoid in ecommerce website design

  • 1. Common Mistakes to Avoid In Ecommerce Website Design http://www.jsiwebtools.com/
  • 3. Lack Of Detailed Product Information – A website should provide full information on the product instead of using technical terms; this can have greater impact on the consumer. Hiding Contact Information – Customers want to talk to a real person if they need help regarding the product. Hence clearly mention multiple means of contact on every page of your website. Complicated Checkout Process – Including several steps before completing the order will increase the opportunity for the customer to abandon their purchase. http://www.jsiwebtools.com/
  • 4. Requiring an Account to Order – Customers lack interest to purchase from you if the website forces them to sign up for an account before placing an order. Therefore offer them the option of saving their account information at the end of their ordering processing to make easier for placing future orders. Poor Site Search Engine - Proper site search is very crucial to help your customers in finding what they want. Hence ensure the ecommerce software you’re using has a good built-in search engine, or look for plugins to extend its functionality. http://www.jsiwebtools.com/
  • 5. Tiny Product Images – Tiny product images cannot convince the customer to place an order thus provide large images right on the product page or allow users to click on an image to zoom in. Poor Shopping Cart Design – The important part of your website is the shopping cart so ensure that the cart allows the users to add multiple items, edit the quantities of items, preview the price per item and display the total cost. http://www.jsiwebtools.com/