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Celsius International Les Cardoulines – B1 I 1360 Route des Dolines I Sophia Antipolis I 06560 Valbonne I France
T +33 (0)4 9294 4000 F +33 (0)4 9294 4001 W www.celsiusinternational.com E info@celsiusinternational.com
Celsius International – who are we?


 • Originally a Danish company founded in 1992 in the city of
   Aarhus, relocated to France, Sophia Antipolis, in 1999

 • B2B Focus

 • Management of multi-country marketing projects

 • 20 employees

 • 12 nationalities:
   Danish, French, German, Spanish, Dutch, Belgian, British, Amer
   ican, Russian, Moldovan, Romanian and Macedonian.
Copyright 2011 - Celsius International – All rights reserved.   www.celsiusinternational.com
Celsius International - Key
              Competences

                                                           Database
                                                            Services




                                   Call Center
                                    Services
                                                      Multi-                       Data
                                                                               Intelligence
                                                     Country
                                                    Database
                                                    Marketing
                                                                          Multi-
                                              Lead /
                                                                         Channel
                                             Demand
                                                                        Campaign
                                            Generation
                                                                       Management



 ‘Celsius helps our B2B multi-national customers to gain the best return on
their marketing investment by increasing their prospect and customer value.
  Our direct marketing and database solutions enable them to understand
better their target markets, improve sales performance and broaden market
         coverage throughout Europe and, in many cases, beyond.’
Copyright 2011 - Celsius International – All rights reserved.                                 www.celsiusinternational.com
Database Services


                                     • Detailed data research and acquisition
                                       programmes throughout Europe


                                     • Database consolidation, cleansing, coding and
                                       formatting


                                     • Data enhancement and enrichment


                                     • Data Hosting



Copyright 2011 - Celsius International – All rights reserved.            www.celsiusinternational.com
Multi-Channel Campaign Management


                                    •     Direct Mail - management of European
                                          programmes
                                            centralisation of creative process for control of
                                              branding and coherence of message, through
                                              our partner creative agency AdPeople based
                                              in Copenhagen (part of Enfatico, WPP group).
                                            centralisation of printing and fulfilment
                                              services for economies of scale.

                                    •     Email Marketing:
                                            Advice and support to run email campaigns
                                             effectively and improve click-rate.
                                            Multi-country email campaign management
                                             and execution, result analysis and reporting to
                                             identify sales opportunities.
Copyright 2011 - Celsius International – All rights reserved.                     www.celsiusinternational.com
Data Intelligence –
              manipulation, analysis, modeling


                                    • Customized data models development

                                    • Market penetration analysis
                                    • Through Coding and
                                      modelling, identification of:
                                             high potential segments,

                                             green field and white spaces,

                                             cross-sell and up-sell opportunities,

                                             customers that may lapse.


Copyright 2011 - Celsius International – All rights reserved.              www.celsiusinternational.com
International tele-services


                                    Multi-country telemarketing projects:
                                    • Data collection and enhancement
                                    • Data qualification
                                    • Lead generation campaigns




                                    Execution through our Team Celsius call centre
                                    partners locally situated within EMEA

Copyright 2011 - Celsius International – All rights reserved.          www.celsiusinternational.com
International tele-services
             Our Team Celsius partners

                                                                Germany
                                                                France
                                                                U.K.
                                                                Italy
                                                                Netherlands
                                                                Belgium
                                                                Spain
                                                                Denmark
                                                                Sweden
                                                                Poland
                                                                Czech Republic
                                                                Turkey
                                                                South Africa
                                                                Brazil




Copyright 2011 - Celsius International – All rights reserved.         www.celsiusinternational.com
Our References




Copyright 2011 - Celsius International – All rights reserved.   www.celsiusinternational.com

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Celsius International EMEA B2B Marketing Data Services

  • 1. Celsius International Les Cardoulines – B1 I 1360 Route des Dolines I Sophia Antipolis I 06560 Valbonne I France T +33 (0)4 9294 4000 F +33 (0)4 9294 4001 W www.celsiusinternational.com E info@celsiusinternational.com
  • 2. Celsius International – who are we? • Originally a Danish company founded in 1992 in the city of Aarhus, relocated to France, Sophia Antipolis, in 1999 • B2B Focus • Management of multi-country marketing projects • 20 employees • 12 nationalities: Danish, French, German, Spanish, Dutch, Belgian, British, Amer ican, Russian, Moldovan, Romanian and Macedonian. Copyright 2011 - Celsius International – All rights reserved. www.celsiusinternational.com
  • 3. Celsius International - Key Competences Database Services Call Center Services Multi- Data Intelligence Country Database Marketing Multi- Lead / Channel Demand Campaign Generation Management ‘Celsius helps our B2B multi-national customers to gain the best return on their marketing investment by increasing their prospect and customer value. Our direct marketing and database solutions enable them to understand better their target markets, improve sales performance and broaden market coverage throughout Europe and, in many cases, beyond.’ Copyright 2011 - Celsius International – All rights reserved. www.celsiusinternational.com
  • 4. Database Services • Detailed data research and acquisition programmes throughout Europe • Database consolidation, cleansing, coding and formatting • Data enhancement and enrichment • Data Hosting Copyright 2011 - Celsius International – All rights reserved. www.celsiusinternational.com
  • 5. Multi-Channel Campaign Management • Direct Mail - management of European programmes  centralisation of creative process for control of branding and coherence of message, through our partner creative agency AdPeople based in Copenhagen (part of Enfatico, WPP group).  centralisation of printing and fulfilment services for economies of scale. • Email Marketing:  Advice and support to run email campaigns effectively and improve click-rate.  Multi-country email campaign management and execution, result analysis and reporting to identify sales opportunities. Copyright 2011 - Celsius International – All rights reserved. www.celsiusinternational.com
  • 6. Data Intelligence – manipulation, analysis, modeling • Customized data models development • Market penetration analysis • Through Coding and modelling, identification of:  high potential segments,  green field and white spaces,  cross-sell and up-sell opportunities,  customers that may lapse. Copyright 2011 - Celsius International – All rights reserved. www.celsiusinternational.com
  • 7. International tele-services Multi-country telemarketing projects: • Data collection and enhancement • Data qualification • Lead generation campaigns Execution through our Team Celsius call centre partners locally situated within EMEA Copyright 2011 - Celsius International – All rights reserved. www.celsiusinternational.com
  • 8. International tele-services Our Team Celsius partners Germany France U.K. Italy Netherlands Belgium Spain Denmark Sweden Poland Czech Republic Turkey South Africa Brazil Copyright 2011 - Celsius International – All rights reserved. www.celsiusinternational.com
  • 9. Our References Copyright 2011 - Celsius International – All rights reserved. www.celsiusinternational.com