2. • Music Genre: Punk Rock (Rock music with deliberately offensive
lyrics, expressing anger and social alienation.)
3. • My target audience is punks and those who follow the ‘Punk Rock’
ethos, between the ages of 16 and 28. My target audience resist tyranny
in any way shape of form and embrace anti-authoritarianism, rebellion
and anarchy, As well as being interested in the punk music scene. They
avoid consumerism, enjoy the outside and support smaller business
ventures. Finally they express their attitude through their clothing and
appearance thus illustrating the rebellion and individualism.
4. • Key Artists: Ramones, The Clash, Sex Pistols, Green Day (older
music), Alkaline Trio, Rancid, Against Me, Suicidal Tendencies,
Murderdolls and Misfits.