Our star intern Sam H. created this presentation for his junior project at Germantown Friends School after interning with us in January 2012. We miss him!
4. Exciting Time
•Article in the Inquirer, on A2!!
•Won Social Media Award last year
•Just moved into a new office
5. What do they do?
• Research
• Plan a Strategy
• Implement the Strategy
6. What did I do?
•Researched potential
courses of action for clients
•Helped brainstorm for
proposals
•Grunt Work…
7. Grunt Work…
• Maintained Facebook and Twitter accounts
– Pushed contests, posted articles, engaged with
people
– Edited/posted blogs
– Gave feedback on possible content. i.e. pictures,
videos, articles
13. What I learned: Marketing
• Its all about the client– which sometimes
hindered what we wanted to do
• Tone is EVERYTHING
• Research is half the battle
15. If you are interested
• It was an amazing place to work
• Fun AND Serious
• I would highly recommend them
Editor's Notes
It is above the
Each one had a different goal. For Bard we had never done anything like that before and wanted an idea of what a company like that would do on social media.For Chaminade we wanted to get the students to be atrracted to the school online as well as get the alumni to give back.Holliday Inn already had a social media presence we wanted to see what they were doing and how to improve it.