Make your apps awesome! Austin iPhone Developer Meetup

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What are some things to consider when building my app? How can I increase the number of downloads and happy users? Why are ratings so important? This presentation discusses some techniques and tools I have used over the years to improve downloads, ratings and rank in the app stores.

Software

Make your apps awesome
Chris Beauchamp
Evangelist @Crittercism
Developer @WhitewaterLabs
@cjbeauchamp
Ways to improve your app and its performance in the App Store
bit.ly/aidgcritter

Go hug your designer
Users should LOVE using your app

Anticipate User Pain
You can’t make everyone happy…

Performance Monitoring
• What happens if your deployed app…
– Breaks on a user?
– Runs slow?
– Drops a connection?
– Crashes?
• Left in the dark unless the user tells you

What about when a crash isn’t the
issue?

Transaction Monitoring
E-Commerce Checkout Travel Booking
Stock Trade Account Signup
Mobile Point of Sale In-App Purchase

Ask for Ratings
Appirater, Crittercism, etc

Be Explicit
Ask for 5 stars! Make a connection

Guilt Trips Work
We aren’t a faceless corp!
No, I hate your app

Double-Check
Ensure they’ll leave a good review
No, I hate your app

Review Monitoring
See reviews/rankings in aggregate

Track Ranking
What causes spikes? Countries?

Be careful…
With great power comes great
responsibility

Finishing Up
Chris Beauchamp
Evangelist @Crittercism
Developer @WhitewaterLabs
@cjbeauchamp
bit.ly/aidgcritter

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