SlideShare a Scribd company logo
1 of 23
Download to read offline
1
Company Background


•   PREIT is the oldest equity REIT in existence with over 50 years of Brand Equity and
    organizational experience. It manages 34 million square feet of commercial property. Its
    competencies span the Retail, Office and Multi-Family Sectors of Commercial Real Estate
    and its partnerships span the other sectors as well.

•   In its core markets, PREIT’s name is synonymous with Best Demonstrated Practices and
    Institutional Grade Commercial Real Estate leadership across property types and business
    functions.

•   PREIT Capital Advisors brings together in one service platform the extensive commercial
    real estate capabilities of PREIT - a leading NYSE traded REIT, the banking and lending
    experience of Christophe Terlizzi, the corporate finance and private equity experience of
    Daniel Dean.

•   As a result, PREIT Capital Advisors is uniquely positioned to provide Portfolio Advisory
    Services to Lending Institutions facing distress with commercial real estate loans and or
    properties.



                                                 2
PREIT Capital Advisors (PCA)


•   PCA’ s mission is to resourcefully help lending institutions and institutional investors address
    and resolve their most complex commercial real estate issues and problems.

•   PCA’ s geographic focus is on Mid-Atlantic and Northeastern markets where it can leverage
    the significant scale, marketing presence and infrastructure of Pennsylvania Real Estate
    Investment Trust (Symbol: PEI -- NYSE).

•   PCA blends real estate capital markets expertise, principal investing and restructuring
    experience with corporate strategic planning and workout expertise to achieve superior
    results for its clients.

•   PCA’ s principal/developer/owner/operator experience across multiple property types
    creates a broad and deep repository of property and market level real estate capabilities
    that, when combined with scale driven purchasing power, allows PCA to deliver immediate
    savings for its clients.




                                                  3
PCA Core Competencies

• Capital Markets Sophistication and Regulatory Awareness

• Property Development and Construction Expertise

• Property Management and Leasing Expertise

• Asset Management and Reporting Expertise

• Property Recapture and Integration Expertise

• Conservator and Receiver Expertise

• In-House Expertise with Retail, Office, Industrial and Multi-Family

• Expertise with Residential Land Development, For Sale Housing and
  Hospitality via Strategic Partnerships with “Best in Class” Providers


                                                4
Click to
 zoom




   PREIT Capital Advisors is
   geographically focused in
   markets where it has an
   established presence, broad
   and deep relationships and
   reasonable economies of
   scale.
“Extraordinary Times Call for
                                Extraordinary Measures”



                                              Strategy
                                                 &
                                            Restructuring
                         Asset                                     Property
                      Management                                  Management

                                          Capital Markets
                                            Expertise


PCA’s platform is the natural extension of the Company’s owner/operator heritage, super-regional
realty expertise, capital markets presence, and corporate infrastructure. It is positioned to maximize
value and minimize impairment in the midst of the continued erosion in market conditions for
commercial real estate.
                                                    6
For Unmanaged Assets “Time Is The Enemy” – The PCA Difference
Recovery %




                                             PCA Distressed
                                                 Asset
                                                Services




                                  Time
             Asset Optimization


                                     7
PCA Process


                        Asset/Portfolio Evaluation




                                                     Longer Term Repositioning/
Near Term Disposition      Medium Term Hold
                                                          Redevelopment
Capital Markets/         Asset Management            Asset Management
Asset Sale                                           Property
                         Capital Markets/            Management/Development
                         Asset Sale
                                                     Capital Markets/
                                                     Asset Sale



                                     8
Managing the Distressed Asset’s Lifecycle


PCA takes a broad, systematic and entrepreneurial approach to dealing with complex
property level issues, recognizing and acting on opportunity, minimizing risk and
maximizing value. Its hallmark is its ability to position properties optimally for sale.

               Minimize Write-downs and Maximize Proceeds

                                                                    Restructuring/
          Decision                Asset Management/                Redevelopment/
          Support                    Optimization                   Repositioning
      • Assessment                  • Physical Recapture           • Leasing
      • Evaluation/Re-Appraisal     • Asset Management             • Construction
      • Budgeting/Forecasting       • Property Management          • Development
      • Reporting                   • Facilities Management        • Financing/Marketing/Disposition




                                              9
Why now?



• The erosion of market conditions for Commercial Real Estate is projected to intensify and
  pose increasingly complex challenges to lenders, investors and servicers, potentially often
  overwhelming their capacity to resolve defaults and recover their investments.
• Finding and managing qualified experts to address issues using a “piece meal” approach
  is risky, costly and time consuming, often leading to management intensive solutions that
  by virtue of their fragmentation are less likely to achieve satisfactory results.
• Single solution outsourcing with PCA provides:
                     •   Basis for Effective Cost/Expense Management
                     •   Ability to Leverage Your Organizational Resources
                     •   Transparency
                     •   Optionality
                     •   Removal of Execution Risk


                                                   10
Process Recap




                                                         Repor
Evaluation and   Strategy                                 ting
 Assessment          and         Recommendations Execu     and
   (Triage)                                       tion
                 Planning                                Monit
                                                         oring




                                  11
Sample Case Studies - Retail

Property name                        Challenges                           Accomplishments                                  Relevance
Cherry Hill Mall         • To restore and solidify property’s      • Replaced vacated department store.       • Drove overall sales/SF in complex
Cherry Hill, NJ            premier Southern New Jersey                                                          up by nearly $100.
                                                                   • Addressed aging infrastructure.
Regional Mall              location and reputation.
                                                                                                              • Received national recognition for
                                                                   • Responded to increased competition.
                         • To reverse negative trend lines                                                      design.
                           on all of property’s fundamentals.      • Created super-regional retail fortress
                                                                                                              • Drove “waiting list” tenant demand for
                                                                     and most significant shopping node in
                                                                                                                property.
                                                                     region.
                                                                                                              • Achieved 100% of pro-forma rents
                                                                   • Received entitlements to add a
                                                                                                                during historically challenged time in
                                                                     Nordstrom’s and 90,000SF of new
                                                                                                                retail sector.
                                                                     best-in-class restaurant and fashion
                                                                     retail.

Plymouth Meeting Mall    • To differentiate a very well located,   • Created an open-air food and             • Demolition and re-configuration of
Plymouth Meeting, PA       but poorly merchandised property.         entertainment destination in excess of    100,000SF of vacancy generated in
Regional Mall                                                        100,000SF with national brands such       excess of $80 million of incremental
                         • To re-configure and re-
                                                                     as Dave & Busters, Whole Foods and        net sales.
                           merchandise property in the face
                                                                     PF Chang’s.
                           of very stiff competition and an                                                   • Remerchandising served as catalyst
                           uncooperative municipality.                                                          to absorb all of the vacancy in balance
                                                                                                                of property.

Mall at Prince Georges   •Significantly un-utilized land parcel    • Added Target as anchor tenant in         • Created over $100 million in
Hyattsville, MD          and unrealized Leasing Upsides              2004.                                      incremental value in time for
Regional Mall/                                                                                                  refinancing of property at par in 2008.
                                                                   • Added Marshall’s and Ross Dress for
Power Center
                                                                     Less in locations that were perceived
                                                                       12
                                                                     to be “the back of the mall”.
Sample Case Studies - Office

Property name                          Challenges                         Accomplishments                                 Relevance

Mellon Banks Center         • Significant soils based             • Relocated Greyhound to new site.         • Project completed on budget.
Philadelphia, PA              environmental issues on the
                                                                  • In JV with Equitable, constructed and    • Building was 100% leased at opening.
Central Business District     property.
                                                                    leased 54 story,1.3 million SF Class A
Office Tower                                                                                                 • Building had highest rental structure of
                            • Low level use as Greyhound Bus        office tower.
                                                                                                               any office building in the City.
                              Terminal.
                                                                  • At the time was premier building in
                                                                    Philadelphia.



40 Monument Road            • Constrictive parking code           • Utilized JV structure with CBS.          • Developed HQ office in strong
Bala Cynwyd, PA               prevented high density                                                           suburban office market at high rents.
                                                                  • Achieved parking variance and
Suburban Office Building      development.
                                                                    negotiated cross easements with          • Excellent creditworthiness of tenant
                            • Land Owner/JV partner needed to       adjoining landowner to facilitate high     facilitated high permanent loan
                              accomplish structure to defer tax     density development.                       advance rate and enabled CBS’
                              consequences.                                                                    goals in entering JV.
                                                                  • Karr Barth, a division of Equitable,
                                                                    occupied majority of building.
Sample Case Studies – Mixed Use

Property name                     Challenges                            Accomplishments                                   Relevance
Voorhees Town Center   • To reduce significant retail           • In JV with local multi-family developer,   • Converted 250,000SF of largely
Voorhees, NJ             overcapacity and re-deploy space         demolished 250,000SF of vacant               vacant mall space into 475 multi-family
Mixed-use, retail,       to other profitable uses.                retail space.                                units, a 48,000SF100% leased HQ
residential, office                                                                                            office building, and 100,000SF of
                       • To meet the above challenge with       • Constructed mixed-use project
                                                                                                               vibrant street retail.
                         the support of municipal and             consisting of apartments, office, street
                         resident concerns.                       retail and traditional mall uses.



801 Market Street      • To rehabilitate and modernize a        • Completed $80MM historic renovation        • Delivered new office and retail space.
Philadelphia, PA         vacant historic building into modern     ahead of schedule and under budget,
                                                                                                             • Attracted State of Pennsylvania as
Adaptive Re-use          space usage while preserving its         achieved LEED certification, and
                                                                                                               lead office tenant, paying market rents
                         historic features.                       obtained historic tax credits.
                                                                                                               for 220,000SF of leased space.
CBD Office – Viewpoint


                         Mellon Bank Center
                         1735 Market Street
                         Philadelphia, PA
                         Floors: 53
                         Class: A
                         Building Area:
                          1,327,689 SF
                         Site area: 55,000 SF
                         Lobby retail: 15,189 SF
                         Concourse retail: 23,975 SF




           15
Suburban Development – Viewpoint


                        40 Monument Road
                         40 Monument Road
                         Bala Cynwyd, PA
                         Floors: 5
                         Class: A
                         Bldg Area: 80,463 SF
                         Site area: 208,008 SF




                16
Adaptive Re-Use - Viewpoint


          801 Market Street
           801 Market Street
           Philadelphia, PA
           Floors: 13
           Class: A
           Building Area: 382,487 SF




               17
PREIT Capital Advisors Team

                                    Christophe Terlizzi
                                    Chris Terlizzi’s career in commercial banking and real estate lending spans more than 37 years and
                                    includes executive leadership positions at Citizens Bank, Fleet Bank and Fidelity Bank. He is expert
                                    at building and operating commercial real estate lending platforms, specializing in project specific
                                    transactions as well as enterprise level debt capitalization. As a senior banking executive, Chris has
                                    had full P & L responsibility for over 15 years in enterprises that have topped $3.5 billion in CRE
                                    assets with net earnings of more than $80 million. In this capacity, he has been responsible for
                                    managing business origination, underwriting, approval, closing, servicing, restructuring, workouts,
                                    policy, compliance and portfolio management with a focus on the Mid Atlantic region.

                                    Chris is the current chairman of Urban Land Institute (ULI) Philadelphia, a non-profit education and
                                    research institute whose mission is to provide responsible leadership in the use of land.

ULI Philadelphia encompasses more than 1,100 members throughout Eastern and Central Pennsylvania, the southern half of New Jersey
and the State of Delaware. In addition, he serves on the boards of Central Philadelphia Development Corporation, Center City District,
10,000 Friends of Pennsylvania and the Preservation Alliance of Greater Philadelphia. He is a graduate of St. Joseph’s University where he
earned a B.S. in Business Administration.
.




                                                                  18
PREIT Capital Advisors Team

                                      Daniel Dean
                                      Dan Dean is a financial and operating executive with substantial experience in commercial real
                                      estate, multi-unit restaurant and retail, franchising, restructurings, and private equity. His experience
                                      has spanned financial, operating and corporate governance roles in public and private enterprises
                                      and has included workouts and corporate finance roles involving, among other things, underwriting
                                      and structuring of debt and equity investments. He has been intimately involved in the development,
                                      implementation and management of organizational initiatives, conflict resolution, workouts and
                                      strategic and tactical plans.

                                      Mr. Dean was a founder of United Enterprise Fund, L.P. (UEF), a fund fully dedicated to the franchise
                                      restaurant industry. There, in addition to his role as portfolio manager, he has played interim
                                      operating roles and has held leadership positions on several Boards of Directors.
He started his 25-year business career in retail and residential real estate acquisitions and mortgage finance before joining PepsiCo, Inc.’s
renowned PepsiCo Restaurant Group, where he was involved in strategic planning, corporate finance, and workouts. While at PepsiCo, he
worked with operations management to execute turnarounds at underperforming units. Dan earned a BA in English Literature from
Columbia College in 1983, and an MBA in Marketing & Finance from The Wharton School at the University of Pennsylvania in 1994.

.




                                                                   19
PREIT Capital Advisors Team

                                     Timothy Rubin
                                     During his 22 year tenure at PREIT, Tim Rubin has advanced through several positions of increasing
                                     responsibility within the organization. Presently he holds the position of Executive Vice President of
                                     Leasing, where his primary responsibilities include the oversight of all department store, anchor
                                     and off-mall leasing within PREIT’s 34 million square foot retail portfolio across 13 states. Prior to
                                     this, he managed the Leasing Department's sales force of 30 people and his primary responsibility
                                     was the delivery of over $500 million of total annual revenue through leasing activity that generated,
                                     on average, one million square feet per year. While serving as the head of leasing, Tim played an
                                     instrumental role in the successful execution of PREIT’s $1 billion portfolio redevelopment initiative,
                                     highlights of which include the redevelopments of Cherry Hill Mall, Plymouth Meeting Mall,

Patrick Henry Mall and Voorhees Town Center. He has also held several positions in the organization related to development and
redevelopment in which he has been responsible for the coordination and completion of projects ranging from the J C Penney addition at
Beaver Valley Mall outside of Pittsburgh, to the expansion and renovation of Cumberland Mall in Vineland, NJ.

Mr. Rubin earned a Masters of Business Administration from Temple University, and a Bachelor of Arts degree from Lafayette College. He is
a member of the International Council of Shopping Centers (ICSC), the National Retail Federation and holds a Real Estate Sales License in
the state of Pennsylvania.




                                                                    20
PREIT Capital Advisors Team

                                   Douglas Grayson
                                   Doug Grayson joined PREIT in 1990 as a development director and asset manager. In 1998, he
                                   was promoted to executive vice president with the responsibility of running the Development Division
                                   of the company. His primary responsibility is to manage all of the company’s development activities,
                                   which includes the supervision of the professional staff engaged in the responsibilities of site
                                   acquisition, feasibility assessment and analysis, planning, permitting and implementing prospective
                                   development projects. Before coming to PREIT he worked in a development capacity for The
                                   CoreGroup, a Philadelphia based real estate company with projects in the Delaware Valley and
                                   Puerto Rico. Prior to the CoreGroup, Mr. Grayson co-founded a micro-computing consulting firm in
Austin, TX. He also worked as a manager for Westin Hotels.

Mr. Grayson earned a BA in Economics from the University of Pennsylvania in 1980 and an MBA from the University of Texas at Austin in
1986.




                                                                21
PREIT Capital Advisors Team

                                    Mario Ventresca
                                    Mario Ventresca is Senior Vice President of Asset Management at PREIT, overseeing
                                    all related activities for the company’s 34 million square foot portfolio. Mr. Ventresca joined
                                    PREIT in 1994 as a Financial Analyst in the Acquisitions group, was promoted in 2000 to
                                    Vice President of Acquisitions and later in 2000 assumed the role of Vice President with the
                                    responsibility for the Asset Management group of the organization. Prior to his employ with
                                    PREIT, he worked for Kravco Company, a King of Prussia, Pennsylvania-based owner and
                                    manager of retail real estate. He has served as Dean of the School of Finance, Accounting and
                                    Lease Administration for the International Council of Shopping Centers University of Shopping
                                    Centers, and regularly leads ICSC roundtables and accreditation courses.

Mr. Ventresca earned a Bachelors of Business Administration from Temple University.
.




                                                                 22
PREIT Capital Advisors Team

       Scott Petrie
       Scott Petrie has been responsible for the entire scope of general management functions for the
       PREIT portfolio of shopping centers since 1998. While at PREIT’s predecessor company, Mr. Petrie
       held the position of Director of Operations for The Rubin-Strouse Greenberg Value Oriented Retail
       Group. In that capacity, he was responsible for all property management functions of the company’s
       7.5 million square foot retail portfolio. Prior to his employ with Strouse Greenberg, he was employed
       by The Edward J. DeBartolo Corporation as a General Manager, in which role he oversaw the
       management of approximately 2.8 million square feet of commercial space.

       Mr. Petrie holds a Bachelor of Arts Degree from the University of Dayton, has the designation of
       Senior Certified Shopping Center Manager (SCSM) from the International Council of Shopping
       Centers, and maintains real estate licenses in both Pennsylvania and North Carolina.

.




                               23

More Related Content

What's hot

Frost Cg Corporate Presentation
Frost Cg   Corporate PresentationFrost Cg   Corporate Presentation
Frost Cg Corporate Presentationfrostcg
 
Small and Medium Enterprises (SME) Distribution Channels
Small and Medium Enterprises (SME) Distribution ChannelsSmall and Medium Enterprises (SME) Distribution Channels
Small and Medium Enterprises (SME) Distribution ChannelsM S
 
Sales institute11 01 19 v3 [read only](1)
Sales institute11 01 19 v3 [read only](1)Sales institute11 01 19 v3 [read only](1)
Sales institute11 01 19 v3 [read only](1)Sales Institute Ireland
 
Strategic Level of Confidence: Valuation Methodology for Growing Businesses
Strategic Level of Confidence: Valuation Methodology for Growing BusinessesStrategic Level of Confidence: Valuation Methodology for Growing Businesses
Strategic Level of Confidence: Valuation Methodology for Growing BusinessesDavid Christensen
 
Performanceleadership
PerformanceleadershipPerformanceleadership
Performanceleadershipmaxvink
 
True North Equities Services
True North Equities ServicesTrue North Equities Services
True North Equities Servicestnequities
 
Maximising the value of your business slides
Maximising the value of your business   slidesMaximising the value of your business   slides
Maximising the value of your business slidesJerryHopkins
 
Human Capital Risk For Investors ©2008 Chris Dawson
Human Capital Risk For Investors ©2008 Chris DawsonHuman Capital Risk For Investors ©2008 Chris Dawson
Human Capital Risk For Investors ©2008 Chris DawsonChris Dawson
 
Residential Credit Solutions
Residential Credit SolutionsResidential Credit Solutions
Residential Credit SolutionsRudyorman
 
Turnaround Management and Restructuring
Turnaround Management and RestructuringTurnaround Management and Restructuring
Turnaround Management and Restructuringjgabel
 
Framework for value (private equity portfolio company oversight)
Framework for value (private equity portfolio company oversight)Framework for value (private equity portfolio company oversight)
Framework for value (private equity portfolio company oversight)Scott Thomas
 
Verdical Design print sample
Verdical Design print sampleVerdical Design print sample
Verdical Design print sampleCreativePro
 
I Process Framework Private Equity Portfolio Co
I Process Framework Private Equity Portfolio CoI Process Framework Private Equity Portfolio Co
I Process Framework Private Equity Portfolio CoRamesh_Krish123
 
Big Ten Case Competition
Big Ten Case CompetitionBig Ten Case Competition
Big Ten Case CompetitionClient228
 
Field force motivation
Field force motivationField force motivation
Field force motivationDEEPAK SAHU
 

What's hot (18)

Frost Cg Corporate Presentation
Frost Cg   Corporate PresentationFrost Cg   Corporate Presentation
Frost Cg Corporate Presentation
 
Small and Medium Enterprises (SME) Distribution Channels
Small and Medium Enterprises (SME) Distribution ChannelsSmall and Medium Enterprises (SME) Distribution Channels
Small and Medium Enterprises (SME) Distribution Channels
 
Sales institute11 01 19 v3 [read only](1)
Sales institute11 01 19 v3 [read only](1)Sales institute11 01 19 v3 [read only](1)
Sales institute11 01 19 v3 [read only](1)
 
Sourcing
SourcingSourcing
Sourcing
 
Strategic Level of Confidence: Valuation Methodology for Growing Businesses
Strategic Level of Confidence: Valuation Methodology for Growing BusinessesStrategic Level of Confidence: Valuation Methodology for Growing Businesses
Strategic Level of Confidence: Valuation Methodology for Growing Businesses
 
Performanceleadership
PerformanceleadershipPerformanceleadership
Performanceleadership
 
True North Equities Services
True North Equities ServicesTrue North Equities Services
True North Equities Services
 
Maximising the value of your business slides
Maximising the value of your business   slidesMaximising the value of your business   slides
Maximising the value of your business slides
 
Human Capital Risk For Investors ©2008 Chris Dawson
Human Capital Risk For Investors ©2008 Chris DawsonHuman Capital Risk For Investors ©2008 Chris Dawson
Human Capital Risk For Investors ©2008 Chris Dawson
 
Future of Public Sector / Mikko Kosonen
Future of Public Sector /  Mikko KosonenFuture of Public Sector /  Mikko Kosonen
Future of Public Sector / Mikko Kosonen
 
Residential Credit Solutions
Residential Credit SolutionsResidential Credit Solutions
Residential Credit Solutions
 
Turnaround Management and Restructuring
Turnaround Management and RestructuringTurnaround Management and Restructuring
Turnaround Management and Restructuring
 
Framework for value (private equity portfolio company oversight)
Framework for value (private equity portfolio company oversight)Framework for value (private equity portfolio company oversight)
Framework for value (private equity portfolio company oversight)
 
Verdical Design print sample
Verdical Design print sampleVerdical Design print sample
Verdical Design print sample
 
I Process Framework Private Equity Portfolio Co
I Process Framework Private Equity Portfolio CoI Process Framework Private Equity Portfolio Co
I Process Framework Private Equity Portfolio Co
 
Big Ten Case Competition
Big Ten Case CompetitionBig Ten Case Competition
Big Ten Case Competition
 
Field force motivation
Field force motivationField force motivation
Field force motivation
 
The CEO Roadmap
The CEO RoadmapThe CEO Roadmap
The CEO Roadmap
 

Viewers also liked

Shopping center 2
Shopping center 2Shopping center 2
Shopping center 2JUCELOMA
 
Proj 523_Risk Management Vapi City Mall
Proj 523_Risk Management  Vapi City MallProj 523_Risk Management  Vapi City Mall
Proj 523_Risk Management Vapi City Mallshilparch04
 
Hype or necessity - recruiting prospective tenants from overseas that will dr...
Hype or necessity - recruiting prospective tenants from overseas that will dr...Hype or necessity - recruiting prospective tenants from overseas that will dr...
Hype or necessity - recruiting prospective tenants from overseas that will dr...Aisling Cullen
 
BUSINESS PLAN Agro Mall
BUSINESS PLAN Agro MallBUSINESS PLAN Agro Mall
BUSINESS PLAN Agro MallSharath Murali
 
Leasing Strategy/Marketing Plan Presentation
Leasing Strategy/Marketing Plan PresentationLeasing Strategy/Marketing Plan Presentation
Leasing Strategy/Marketing Plan PresentationSarah Moore
 
"How to Make An Effective Business Plan for Shopping Center"
"How to Make An Effective Business Plan for Shopping Center""How to Make An Effective Business Plan for Shopping Center"
"How to Make An Effective Business Plan for Shopping Center"Tufan Karaca
 
Mall revival Strategies
Mall revival StrategiesMall revival Strategies
Mall revival StrategiesAkash Gupta
 
Retail Cities: Asia Pacific’s Dynamic Food and Beverage Scene
Retail Cities: Asia Pacific’s Dynamic Food and Beverage Scene Retail Cities: Asia Pacific’s Dynamic Food and Beverage Scene
Retail Cities: Asia Pacific’s Dynamic Food and Beverage Scene JLL
 
Business Plan On Retail Mall
Business Plan On Retail MallBusiness Plan On Retail Mall
Business Plan On Retail Mallajithsrc
 
Shopping Mall Development & Management - Maximizing Asset Value - Thoma...
Shopping Mall Development & Management - Maximizing Asset Value -   Thoma...Shopping Mall Development & Management - Maximizing Asset Value -   Thoma...
Shopping Mall Development & Management - Maximizing Asset Value - Thoma...ThomasRHofer
 
Marketing Plan Presentation Template
Marketing Plan Presentation TemplateMarketing Plan Presentation Template
Marketing Plan Presentation TemplateDemand Metric
 

Viewers also liked (20)

Shopping center 2
Shopping center 2Shopping center 2
Shopping center 2
 
Proj 523_Risk Management Vapi City Mall
Proj 523_Risk Management  Vapi City MallProj 523_Risk Management  Vapi City Mall
Proj 523_Risk Management Vapi City Mall
 
Hype or necessity - recruiting prospective tenants from overseas that will dr...
Hype or necessity - recruiting prospective tenants from overseas that will dr...Hype or necessity - recruiting prospective tenants from overseas that will dr...
Hype or necessity - recruiting prospective tenants from overseas that will dr...
 
Mall managment
Mall managment Mall managment
Mall managment
 
BUSINESS PLAN Agro Mall
BUSINESS PLAN Agro MallBUSINESS PLAN Agro Mall
BUSINESS PLAN Agro Mall
 
New concept of shopping mall
New concept of shopping mallNew concept of shopping mall
New concept of shopping mall
 
Leasing Strategy/Marketing Plan Presentation
Leasing Strategy/Marketing Plan PresentationLeasing Strategy/Marketing Plan Presentation
Leasing Strategy/Marketing Plan Presentation
 
Standards in facility management
Standards in facility managementStandards in facility management
Standards in facility management
 
"How to Make An Effective Business Plan for Shopping Center"
"How to Make An Effective Business Plan for Shopping Center""How to Make An Effective Business Plan for Shopping Center"
"How to Make An Effective Business Plan for Shopping Center"
 
Mall Management Strategy Map
Mall Management Strategy MapMall Management Strategy Map
Mall Management Strategy Map
 
Fm ppt 1
Fm ppt 1Fm ppt 1
Fm ppt 1
 
Mall revival Strategies
Mall revival StrategiesMall revival Strategies
Mall revival Strategies
 
Retail location
Retail locationRetail location
Retail location
 
Retail Cities: Asia Pacific’s Dynamic Food and Beverage Scene
Retail Cities: Asia Pacific’s Dynamic Food and Beverage Scene Retail Cities: Asia Pacific’s Dynamic Food and Beverage Scene
Retail Cities: Asia Pacific’s Dynamic Food and Beverage Scene
 
Mall Management
Mall Management Mall Management
Mall Management
 
Business Plan On Retail Mall
Business Plan On Retail MallBusiness Plan On Retail Mall
Business Plan On Retail Mall
 
Shopping Mall Development & Management - Maximizing Asset Value - Thoma...
Shopping Mall Development & Management - Maximizing Asset Value -   Thoma...Shopping Mall Development & Management - Maximizing Asset Value -   Thoma...
Shopping Mall Development & Management - Maximizing Asset Value - Thoma...
 
Shopping mall.
Shopping mall.Shopping mall.
Shopping mall.
 
Marketing Plan
Marketing PlanMarketing Plan
Marketing Plan
 
Marketing Plan Presentation Template
Marketing Plan Presentation TemplateMarketing Plan Presentation Template
Marketing Plan Presentation Template
 

Similar to Marketing Presentation 20 June 06 2010

Stratford Managers Corporation Presentation.Short.09.03.10
Stratford Managers Corporation Presentation.Short.09.03.10Stratford Managers Corporation Presentation.Short.09.03.10
Stratford Managers Corporation Presentation.Short.09.03.10Stratford Managers Corporation
 
Stratford Managers Corporation Presentation.Short.09.03.10
Stratford Managers Corporation Presentation.Short.09.03.10Stratford Managers Corporation Presentation.Short.09.03.10
Stratford Managers Corporation Presentation.Short.09.03.10kurt_weber
 
John Hancock PowerPoint Presentation
John Hancock PowerPoint PresentationJohn Hancock PowerPoint Presentation
John Hancock PowerPoint PresentationPulse Design Studio
 
Writing a Killer Marketing Plan
Writing a Killer Marketing PlanWriting a Killer Marketing Plan
Writing a Killer Marketing PlanSVPMA
 
Human Capital Planning
Human Capital PlanningHuman Capital Planning
Human Capital PlanningAllen Klein
 
Power point set 001 definitions of strategy spring 2009
Power point set 001  definitions of strategy spring 2009Power point set 001  definitions of strategy spring 2009
Power point set 001 definitions of strategy spring 2009Ankush Sharma
 
Beyond Project and Portfolio Management, Identifying other high value perform...
Beyond Project and Portfolio Management, Identifying other high value perform...Beyond Project and Portfolio Management, Identifying other high value perform...
Beyond Project and Portfolio Management, Identifying other high value perform...Dave Healey
 
Pro Action Case Studies Diligence Through Exit
Pro Action Case Studies   Diligence Through ExitPro Action Case Studies   Diligence Through Exit
Pro Action Case Studies Diligence Through Exitproactionman
 
Portfolio and Services
Portfolio and ServicesPortfolio and Services
Portfolio and Servicesfrankcroke
 
Apogee Advisory Services
Apogee Advisory ServicesApogee Advisory Services
Apogee Advisory Serviceskrjennings
 
Assessing the sales force talent assmt in reorganization 2 june10
Assessing the sales force talent assmt in reorganization 2 june10Assessing the sales force talent assmt in reorganization 2 june10
Assessing the sales force talent assmt in reorganization 2 june10Evergreen Growth Advisors
 
RE 360 LLC capabilities statement
RE 360 LLC capabilities statementRE 360 LLC capabilities statement
RE 360 LLC capabilities statementjoelmurphy360
 
Innovative Outsourcing Deal Structures
Innovative Outsourcing Deal StructuresInnovative Outsourcing Deal Structures
Innovative Outsourcing Deal StructuresJohn Meyerson
 
Increasing Your Company's Value
Increasing Your Company's ValueIncreasing Your Company's Value
Increasing Your Company's Valuestanmaupin
 
Saks Gloweli Consulting & Capital
Saks Gloweli Consulting & CapitalSaks Gloweli Consulting & Capital
Saks Gloweli Consulting & CapitalSid Mewara
 
Accumyn Turnaround Restructuring
Accumyn Turnaround RestructuringAccumyn Turnaround Restructuring
Accumyn Turnaround Restructuringdavideliff
 
Business develpment, the glue that ties everything together
Business develpment, the glue that ties everything togetherBusiness develpment, the glue that ties everything together
Business develpment, the glue that ties everything togetherAshraf Osman
 

Similar to Marketing Presentation 20 June 06 2010 (20)

Stratford Managers Presentation
Stratford Managers PresentationStratford Managers Presentation
Stratford Managers Presentation
 
Stratford Managers Corporation Presentation.Short.09.03.10
Stratford Managers Corporation Presentation.Short.09.03.10Stratford Managers Corporation Presentation.Short.09.03.10
Stratford Managers Corporation Presentation.Short.09.03.10
 
Stratford Managers Corporation Presentation.Short.09.03.10
Stratford Managers Corporation Presentation.Short.09.03.10Stratford Managers Corporation Presentation.Short.09.03.10
Stratford Managers Corporation Presentation.Short.09.03.10
 
John Hancock PowerPoint Presentation
John Hancock PowerPoint PresentationJohn Hancock PowerPoint Presentation
John Hancock PowerPoint Presentation
 
Writing a Killer Marketing Plan
Writing a Killer Marketing PlanWriting a Killer Marketing Plan
Writing a Killer Marketing Plan
 
Human Capital Planning
Human Capital PlanningHuman Capital Planning
Human Capital Planning
 
Power point set 001 definitions of strategy spring 2009
Power point set 001  definitions of strategy spring 2009Power point set 001  definitions of strategy spring 2009
Power point set 001 definitions of strategy spring 2009
 
AdvisorAssist Compliance ROI
AdvisorAssist Compliance ROIAdvisorAssist Compliance ROI
AdvisorAssist Compliance ROI
 
Beyond Project and Portfolio Management, Identifying other high value perform...
Beyond Project and Portfolio Management, Identifying other high value perform...Beyond Project and Portfolio Management, Identifying other high value perform...
Beyond Project and Portfolio Management, Identifying other high value perform...
 
Pro Action Case Studies Diligence Through Exit
Pro Action Case Studies   Diligence Through ExitPro Action Case Studies   Diligence Through Exit
Pro Action Case Studies Diligence Through Exit
 
Portfolio and Services
Portfolio and ServicesPortfolio and Services
Portfolio and Services
 
Apogee Advisory Services
Apogee Advisory ServicesApogee Advisory Services
Apogee Advisory Services
 
Assessing the sales force talent assmt in reorganization 2 june10
Assessing the sales force talent assmt in reorganization 2 june10Assessing the sales force talent assmt in reorganization 2 june10
Assessing the sales force talent assmt in reorganization 2 june10
 
RE 360 LLC capabilities statement
RE 360 LLC capabilities statementRE 360 LLC capabilities statement
RE 360 LLC capabilities statement
 
Innovative Outsourcing Deal Structures
Innovative Outsourcing Deal StructuresInnovative Outsourcing Deal Structures
Innovative Outsourcing Deal Structures
 
Bio rev 1
Bio rev 1Bio rev 1
Bio rev 1
 
Increasing Your Company's Value
Increasing Your Company's ValueIncreasing Your Company's Value
Increasing Your Company's Value
 
Saks Gloweli Consulting & Capital
Saks Gloweli Consulting & CapitalSaks Gloweli Consulting & Capital
Saks Gloweli Consulting & Capital
 
Accumyn Turnaround Restructuring
Accumyn Turnaround RestructuringAccumyn Turnaround Restructuring
Accumyn Turnaround Restructuring
 
Business develpment, the glue that ties everything together
Business develpment, the glue that ties everything togetherBusiness develpment, the glue that ties everything together
Business develpment, the glue that ties everything together
 

Recently uploaded

Call Girls In Connaught Place Delhi ❤️88604**77959_Russian 100% Genuine Escor...
Call Girls In Connaught Place Delhi ❤️88604**77959_Russian 100% Genuine Escor...Call Girls In Connaught Place Delhi ❤️88604**77959_Russian 100% Genuine Escor...
Call Girls In Connaught Place Delhi ❤️88604**77959_Russian 100% Genuine Escor...lizamodels9
 
Ten Organizational Design Models to align structure and operations to busines...
Ten Organizational Design Models to align structure and operations to busines...Ten Organizational Design Models to align structure and operations to busines...
Ten Organizational Design Models to align structure and operations to busines...Seta Wicaksana
 
Kenya’s Coconut Value Chain by Gatsby Africa
Kenya’s Coconut Value Chain by Gatsby AfricaKenya’s Coconut Value Chain by Gatsby Africa
Kenya’s Coconut Value Chain by Gatsby Africaictsugar
 
8447779800, Low rate Call girls in Tughlakabad Delhi NCR
8447779800, Low rate Call girls in Tughlakabad Delhi NCR8447779800, Low rate Call girls in Tughlakabad Delhi NCR
8447779800, Low rate Call girls in Tughlakabad Delhi NCRashishs7044
 
BEST Call Girls In Greater Noida ✨ 9773824855 ✨ Escorts Service In Delhi Ncr,
BEST Call Girls In Greater Noida ✨ 9773824855 ✨ Escorts Service In Delhi Ncr,BEST Call Girls In Greater Noida ✨ 9773824855 ✨ Escorts Service In Delhi Ncr,
BEST Call Girls In Greater Noida ✨ 9773824855 ✨ Escorts Service In Delhi Ncr,noida100girls
 
Independent Call Girls Andheri Nightlaila 9967584737
Independent Call Girls Andheri Nightlaila 9967584737Independent Call Girls Andheri Nightlaila 9967584737
Independent Call Girls Andheri Nightlaila 9967584737Riya Pathan
 
8447779800, Low rate Call girls in Kotla Mubarakpur Delhi NCR
8447779800, Low rate Call girls in Kotla Mubarakpur Delhi NCR8447779800, Low rate Call girls in Kotla Mubarakpur Delhi NCR
8447779800, Low rate Call girls in Kotla Mubarakpur Delhi NCRashishs7044
 
Marketplace and Quality Assurance Presentation - Vincent Chirchir
Marketplace and Quality Assurance Presentation - Vincent ChirchirMarketplace and Quality Assurance Presentation - Vincent Chirchir
Marketplace and Quality Assurance Presentation - Vincent Chirchirictsugar
 
BEST Call Girls In Old Faridabad ✨ 9773824855 ✨ Escorts Service In Delhi Ncr,
BEST Call Girls In Old Faridabad ✨ 9773824855 ✨ Escorts Service In Delhi Ncr,BEST Call Girls In Old Faridabad ✨ 9773824855 ✨ Escorts Service In Delhi Ncr,
BEST Call Girls In Old Faridabad ✨ 9773824855 ✨ Escorts Service In Delhi Ncr,noida100girls
 
International Business Environments and Operations 16th Global Edition test b...
International Business Environments and Operations 16th Global Edition test b...International Business Environments and Operations 16th Global Edition test b...
International Business Environments and Operations 16th Global Edition test b...ssuserf63bd7
 
The CMO Survey - Highlights and Insights Report - Spring 2024
The CMO Survey - Highlights and Insights Report - Spring 2024The CMO Survey - Highlights and Insights Report - Spring 2024
The CMO Survey - Highlights and Insights Report - Spring 2024christinemoorman
 
Global Scenario On Sustainable and Resilient Coconut Industry by Dr. Jelfina...
Global Scenario On Sustainable  and Resilient Coconut Industry by Dr. Jelfina...Global Scenario On Sustainable  and Resilient Coconut Industry by Dr. Jelfina...
Global Scenario On Sustainable and Resilient Coconut Industry by Dr. Jelfina...ictsugar
 
Lowrate Call Girls In Sector 18 Noida ❤️8860477959 Escorts 100% Genuine Servi...
Lowrate Call Girls In Sector 18 Noida ❤️8860477959 Escorts 100% Genuine Servi...Lowrate Call Girls In Sector 18 Noida ❤️8860477959 Escorts 100% Genuine Servi...
Lowrate Call Girls In Sector 18 Noida ❤️8860477959 Escorts 100% Genuine Servi...lizamodels9
 
Flow Your Strategy at Flight Levels Day 2024
Flow Your Strategy at Flight Levels Day 2024Flow Your Strategy at Flight Levels Day 2024
Flow Your Strategy at Flight Levels Day 2024Kirill Klimov
 
APRIL2024_UKRAINE_xml_0000000000000 .pdf
APRIL2024_UKRAINE_xml_0000000000000 .pdfAPRIL2024_UKRAINE_xml_0000000000000 .pdf
APRIL2024_UKRAINE_xml_0000000000000 .pdfRbc Rbcua
 
Innovation Conference 5th March 2024.pdf
Innovation Conference 5th March 2024.pdfInnovation Conference 5th March 2024.pdf
Innovation Conference 5th March 2024.pdfrichard876048
 
Pitch Deck Teardown: Geodesic.Life's $500k Pre-seed deck
Pitch Deck Teardown: Geodesic.Life's $500k Pre-seed deckPitch Deck Teardown: Geodesic.Life's $500k Pre-seed deck
Pitch Deck Teardown: Geodesic.Life's $500k Pre-seed deckHajeJanKamps
 
FULL ENJOY Call girls in Paharganj Delhi | 8377087607
FULL ENJOY Call girls in Paharganj Delhi | 8377087607FULL ENJOY Call girls in Paharganj Delhi | 8377087607
FULL ENJOY Call girls in Paharganj Delhi | 8377087607dollysharma2066
 
8447779800, Low rate Call girls in New Ashok Nagar Delhi NCR
8447779800, Low rate Call girls in New Ashok Nagar Delhi NCR8447779800, Low rate Call girls in New Ashok Nagar Delhi NCR
8447779800, Low rate Call girls in New Ashok Nagar Delhi NCRashishs7044
 
Case study on tata clothing brand zudio in detail
Case study on tata clothing brand zudio in detailCase study on tata clothing brand zudio in detail
Case study on tata clothing brand zudio in detailAriel592675
 

Recently uploaded (20)

Call Girls In Connaught Place Delhi ❤️88604**77959_Russian 100% Genuine Escor...
Call Girls In Connaught Place Delhi ❤️88604**77959_Russian 100% Genuine Escor...Call Girls In Connaught Place Delhi ❤️88604**77959_Russian 100% Genuine Escor...
Call Girls In Connaught Place Delhi ❤️88604**77959_Russian 100% Genuine Escor...
 
Ten Organizational Design Models to align structure and operations to busines...
Ten Organizational Design Models to align structure and operations to busines...Ten Organizational Design Models to align structure and operations to busines...
Ten Organizational Design Models to align structure and operations to busines...
 
Kenya’s Coconut Value Chain by Gatsby Africa
Kenya’s Coconut Value Chain by Gatsby AfricaKenya’s Coconut Value Chain by Gatsby Africa
Kenya’s Coconut Value Chain by Gatsby Africa
 
8447779800, Low rate Call girls in Tughlakabad Delhi NCR
8447779800, Low rate Call girls in Tughlakabad Delhi NCR8447779800, Low rate Call girls in Tughlakabad Delhi NCR
8447779800, Low rate Call girls in Tughlakabad Delhi NCR
 
BEST Call Girls In Greater Noida ✨ 9773824855 ✨ Escorts Service In Delhi Ncr,
BEST Call Girls In Greater Noida ✨ 9773824855 ✨ Escorts Service In Delhi Ncr,BEST Call Girls In Greater Noida ✨ 9773824855 ✨ Escorts Service In Delhi Ncr,
BEST Call Girls In Greater Noida ✨ 9773824855 ✨ Escorts Service In Delhi Ncr,
 
Independent Call Girls Andheri Nightlaila 9967584737
Independent Call Girls Andheri Nightlaila 9967584737Independent Call Girls Andheri Nightlaila 9967584737
Independent Call Girls Andheri Nightlaila 9967584737
 
8447779800, Low rate Call girls in Kotla Mubarakpur Delhi NCR
8447779800, Low rate Call girls in Kotla Mubarakpur Delhi NCR8447779800, Low rate Call girls in Kotla Mubarakpur Delhi NCR
8447779800, Low rate Call girls in Kotla Mubarakpur Delhi NCR
 
Marketplace and Quality Assurance Presentation - Vincent Chirchir
Marketplace and Quality Assurance Presentation - Vincent ChirchirMarketplace and Quality Assurance Presentation - Vincent Chirchir
Marketplace and Quality Assurance Presentation - Vincent Chirchir
 
BEST Call Girls In Old Faridabad ✨ 9773824855 ✨ Escorts Service In Delhi Ncr,
BEST Call Girls In Old Faridabad ✨ 9773824855 ✨ Escorts Service In Delhi Ncr,BEST Call Girls In Old Faridabad ✨ 9773824855 ✨ Escorts Service In Delhi Ncr,
BEST Call Girls In Old Faridabad ✨ 9773824855 ✨ Escorts Service In Delhi Ncr,
 
International Business Environments and Operations 16th Global Edition test b...
International Business Environments and Operations 16th Global Edition test b...International Business Environments and Operations 16th Global Edition test b...
International Business Environments and Operations 16th Global Edition test b...
 
The CMO Survey - Highlights and Insights Report - Spring 2024
The CMO Survey - Highlights and Insights Report - Spring 2024The CMO Survey - Highlights and Insights Report - Spring 2024
The CMO Survey - Highlights and Insights Report - Spring 2024
 
Global Scenario On Sustainable and Resilient Coconut Industry by Dr. Jelfina...
Global Scenario On Sustainable  and Resilient Coconut Industry by Dr. Jelfina...Global Scenario On Sustainable  and Resilient Coconut Industry by Dr. Jelfina...
Global Scenario On Sustainable and Resilient Coconut Industry by Dr. Jelfina...
 
Lowrate Call Girls In Sector 18 Noida ❤️8860477959 Escorts 100% Genuine Servi...
Lowrate Call Girls In Sector 18 Noida ❤️8860477959 Escorts 100% Genuine Servi...Lowrate Call Girls In Sector 18 Noida ❤️8860477959 Escorts 100% Genuine Servi...
Lowrate Call Girls In Sector 18 Noida ❤️8860477959 Escorts 100% Genuine Servi...
 
Flow Your Strategy at Flight Levels Day 2024
Flow Your Strategy at Flight Levels Day 2024Flow Your Strategy at Flight Levels Day 2024
Flow Your Strategy at Flight Levels Day 2024
 
APRIL2024_UKRAINE_xml_0000000000000 .pdf
APRIL2024_UKRAINE_xml_0000000000000 .pdfAPRIL2024_UKRAINE_xml_0000000000000 .pdf
APRIL2024_UKRAINE_xml_0000000000000 .pdf
 
Innovation Conference 5th March 2024.pdf
Innovation Conference 5th March 2024.pdfInnovation Conference 5th March 2024.pdf
Innovation Conference 5th March 2024.pdf
 
Pitch Deck Teardown: Geodesic.Life's $500k Pre-seed deck
Pitch Deck Teardown: Geodesic.Life's $500k Pre-seed deckPitch Deck Teardown: Geodesic.Life's $500k Pre-seed deck
Pitch Deck Teardown: Geodesic.Life's $500k Pre-seed deck
 
FULL ENJOY Call girls in Paharganj Delhi | 8377087607
FULL ENJOY Call girls in Paharganj Delhi | 8377087607FULL ENJOY Call girls in Paharganj Delhi | 8377087607
FULL ENJOY Call girls in Paharganj Delhi | 8377087607
 
8447779800, Low rate Call girls in New Ashok Nagar Delhi NCR
8447779800, Low rate Call girls in New Ashok Nagar Delhi NCR8447779800, Low rate Call girls in New Ashok Nagar Delhi NCR
8447779800, Low rate Call girls in New Ashok Nagar Delhi NCR
 
Case study on tata clothing brand zudio in detail
Case study on tata clothing brand zudio in detailCase study on tata clothing brand zudio in detail
Case study on tata clothing brand zudio in detail
 

Marketing Presentation 20 June 06 2010

  • 1. 1
  • 2. Company Background • PREIT is the oldest equity REIT in existence with over 50 years of Brand Equity and organizational experience. It manages 34 million square feet of commercial property. Its competencies span the Retail, Office and Multi-Family Sectors of Commercial Real Estate and its partnerships span the other sectors as well. • In its core markets, PREIT’s name is synonymous with Best Demonstrated Practices and Institutional Grade Commercial Real Estate leadership across property types and business functions. • PREIT Capital Advisors brings together in one service platform the extensive commercial real estate capabilities of PREIT - a leading NYSE traded REIT, the banking and lending experience of Christophe Terlizzi, the corporate finance and private equity experience of Daniel Dean. • As a result, PREIT Capital Advisors is uniquely positioned to provide Portfolio Advisory Services to Lending Institutions facing distress with commercial real estate loans and or properties. 2
  • 3. PREIT Capital Advisors (PCA) • PCA’ s mission is to resourcefully help lending institutions and institutional investors address and resolve their most complex commercial real estate issues and problems. • PCA’ s geographic focus is on Mid-Atlantic and Northeastern markets where it can leverage the significant scale, marketing presence and infrastructure of Pennsylvania Real Estate Investment Trust (Symbol: PEI -- NYSE). • PCA blends real estate capital markets expertise, principal investing and restructuring experience with corporate strategic planning and workout expertise to achieve superior results for its clients. • PCA’ s principal/developer/owner/operator experience across multiple property types creates a broad and deep repository of property and market level real estate capabilities that, when combined with scale driven purchasing power, allows PCA to deliver immediate savings for its clients. 3
  • 4. PCA Core Competencies • Capital Markets Sophistication and Regulatory Awareness • Property Development and Construction Expertise • Property Management and Leasing Expertise • Asset Management and Reporting Expertise • Property Recapture and Integration Expertise • Conservator and Receiver Expertise • In-House Expertise with Retail, Office, Industrial and Multi-Family • Expertise with Residential Land Development, For Sale Housing and Hospitality via Strategic Partnerships with “Best in Class” Providers 4
  • 5. Click to zoom PREIT Capital Advisors is geographically focused in markets where it has an established presence, broad and deep relationships and reasonable economies of scale.
  • 6. “Extraordinary Times Call for Extraordinary Measures” Strategy & Restructuring Asset Property Management Management Capital Markets Expertise PCA’s platform is the natural extension of the Company’s owner/operator heritage, super-regional realty expertise, capital markets presence, and corporate infrastructure. It is positioned to maximize value and minimize impairment in the midst of the continued erosion in market conditions for commercial real estate. 6
  • 7. For Unmanaged Assets “Time Is The Enemy” – The PCA Difference Recovery % PCA Distressed Asset Services Time Asset Optimization 7
  • 8. PCA Process Asset/Portfolio Evaluation Longer Term Repositioning/ Near Term Disposition Medium Term Hold Redevelopment Capital Markets/ Asset Management Asset Management Asset Sale Property Capital Markets/ Management/Development Asset Sale Capital Markets/ Asset Sale 8
  • 9. Managing the Distressed Asset’s Lifecycle PCA takes a broad, systematic and entrepreneurial approach to dealing with complex property level issues, recognizing and acting on opportunity, minimizing risk and maximizing value. Its hallmark is its ability to position properties optimally for sale. Minimize Write-downs and Maximize Proceeds Restructuring/ Decision Asset Management/ Redevelopment/ Support Optimization Repositioning • Assessment • Physical Recapture • Leasing • Evaluation/Re-Appraisal • Asset Management • Construction • Budgeting/Forecasting • Property Management • Development • Reporting • Facilities Management • Financing/Marketing/Disposition 9
  • 10. Why now? • The erosion of market conditions for Commercial Real Estate is projected to intensify and pose increasingly complex challenges to lenders, investors and servicers, potentially often overwhelming their capacity to resolve defaults and recover their investments. • Finding and managing qualified experts to address issues using a “piece meal” approach is risky, costly and time consuming, often leading to management intensive solutions that by virtue of their fragmentation are less likely to achieve satisfactory results. • Single solution outsourcing with PCA provides: • Basis for Effective Cost/Expense Management • Ability to Leverage Your Organizational Resources • Transparency • Optionality • Removal of Execution Risk 10
  • 11. Process Recap Repor Evaluation and Strategy ting Assessment and Recommendations Execu and (Triage) tion Planning Monit oring 11
  • 12. Sample Case Studies - Retail Property name Challenges Accomplishments Relevance Cherry Hill Mall • To restore and solidify property’s • Replaced vacated department store. • Drove overall sales/SF in complex Cherry Hill, NJ premier Southern New Jersey up by nearly $100. • Addressed aging infrastructure. Regional Mall location and reputation. • Received national recognition for • Responded to increased competition. • To reverse negative trend lines design. on all of property’s fundamentals. • Created super-regional retail fortress • Drove “waiting list” tenant demand for and most significant shopping node in property. region. • Achieved 100% of pro-forma rents • Received entitlements to add a during historically challenged time in Nordstrom’s and 90,000SF of new retail sector. best-in-class restaurant and fashion retail. Plymouth Meeting Mall • To differentiate a very well located, • Created an open-air food and • Demolition and re-configuration of Plymouth Meeting, PA but poorly merchandised property. entertainment destination in excess of 100,000SF of vacancy generated in Regional Mall 100,000SF with national brands such excess of $80 million of incremental • To re-configure and re- as Dave & Busters, Whole Foods and net sales. merchandise property in the face PF Chang’s. of very stiff competition and an • Remerchandising served as catalyst uncooperative municipality. to absorb all of the vacancy in balance of property. Mall at Prince Georges •Significantly un-utilized land parcel • Added Target as anchor tenant in • Created over $100 million in Hyattsville, MD and unrealized Leasing Upsides 2004. incremental value in time for Regional Mall/ refinancing of property at par in 2008. • Added Marshall’s and Ross Dress for Power Center Less in locations that were perceived 12 to be “the back of the mall”.
  • 13. Sample Case Studies - Office Property name Challenges Accomplishments Relevance Mellon Banks Center • Significant soils based • Relocated Greyhound to new site. • Project completed on budget. Philadelphia, PA environmental issues on the • In JV with Equitable, constructed and • Building was 100% leased at opening. Central Business District property. leased 54 story,1.3 million SF Class A Office Tower • Building had highest rental structure of • Low level use as Greyhound Bus office tower. any office building in the City. Terminal. • At the time was premier building in Philadelphia. 40 Monument Road • Constrictive parking code • Utilized JV structure with CBS. • Developed HQ office in strong Bala Cynwyd, PA prevented high density suburban office market at high rents. • Achieved parking variance and Suburban Office Building development. negotiated cross easements with • Excellent creditworthiness of tenant • Land Owner/JV partner needed to adjoining landowner to facilitate high facilitated high permanent loan accomplish structure to defer tax density development. advance rate and enabled CBS’ consequences. goals in entering JV. • Karr Barth, a division of Equitable, occupied majority of building.
  • 14. Sample Case Studies – Mixed Use Property name Challenges Accomplishments Relevance Voorhees Town Center • To reduce significant retail • In JV with local multi-family developer, • Converted 250,000SF of largely Voorhees, NJ overcapacity and re-deploy space demolished 250,000SF of vacant vacant mall space into 475 multi-family Mixed-use, retail, to other profitable uses. retail space. units, a 48,000SF100% leased HQ residential, office office building, and 100,000SF of • To meet the above challenge with • Constructed mixed-use project vibrant street retail. the support of municipal and consisting of apartments, office, street resident concerns. retail and traditional mall uses. 801 Market Street • To rehabilitate and modernize a • Completed $80MM historic renovation • Delivered new office and retail space. Philadelphia, PA vacant historic building into modern ahead of schedule and under budget, • Attracted State of Pennsylvania as Adaptive Re-use space usage while preserving its achieved LEED certification, and lead office tenant, paying market rents historic features. obtained historic tax credits. for 220,000SF of leased space.
  • 15. CBD Office – Viewpoint Mellon Bank Center 1735 Market Street Philadelphia, PA Floors: 53 Class: A Building Area: 1,327,689 SF Site area: 55,000 SF Lobby retail: 15,189 SF Concourse retail: 23,975 SF 15
  • 16. Suburban Development – Viewpoint 40 Monument Road 40 Monument Road Bala Cynwyd, PA Floors: 5 Class: A Bldg Area: 80,463 SF Site area: 208,008 SF 16
  • 17. Adaptive Re-Use - Viewpoint 801 Market Street 801 Market Street Philadelphia, PA Floors: 13 Class: A Building Area: 382,487 SF 17
  • 18. PREIT Capital Advisors Team Christophe Terlizzi Chris Terlizzi’s career in commercial banking and real estate lending spans more than 37 years and includes executive leadership positions at Citizens Bank, Fleet Bank and Fidelity Bank. He is expert at building and operating commercial real estate lending platforms, specializing in project specific transactions as well as enterprise level debt capitalization. As a senior banking executive, Chris has had full P & L responsibility for over 15 years in enterprises that have topped $3.5 billion in CRE assets with net earnings of more than $80 million. In this capacity, he has been responsible for managing business origination, underwriting, approval, closing, servicing, restructuring, workouts, policy, compliance and portfolio management with a focus on the Mid Atlantic region. Chris is the current chairman of Urban Land Institute (ULI) Philadelphia, a non-profit education and research institute whose mission is to provide responsible leadership in the use of land. ULI Philadelphia encompasses more than 1,100 members throughout Eastern and Central Pennsylvania, the southern half of New Jersey and the State of Delaware. In addition, he serves on the boards of Central Philadelphia Development Corporation, Center City District, 10,000 Friends of Pennsylvania and the Preservation Alliance of Greater Philadelphia. He is a graduate of St. Joseph’s University where he earned a B.S. in Business Administration. . 18
  • 19. PREIT Capital Advisors Team Daniel Dean Dan Dean is a financial and operating executive with substantial experience in commercial real estate, multi-unit restaurant and retail, franchising, restructurings, and private equity. His experience has spanned financial, operating and corporate governance roles in public and private enterprises and has included workouts and corporate finance roles involving, among other things, underwriting and structuring of debt and equity investments. He has been intimately involved in the development, implementation and management of organizational initiatives, conflict resolution, workouts and strategic and tactical plans. Mr. Dean was a founder of United Enterprise Fund, L.P. (UEF), a fund fully dedicated to the franchise restaurant industry. There, in addition to his role as portfolio manager, he has played interim operating roles and has held leadership positions on several Boards of Directors. He started his 25-year business career in retail and residential real estate acquisitions and mortgage finance before joining PepsiCo, Inc.’s renowned PepsiCo Restaurant Group, where he was involved in strategic planning, corporate finance, and workouts. While at PepsiCo, he worked with operations management to execute turnarounds at underperforming units. Dan earned a BA in English Literature from Columbia College in 1983, and an MBA in Marketing & Finance from The Wharton School at the University of Pennsylvania in 1994. . 19
  • 20. PREIT Capital Advisors Team Timothy Rubin During his 22 year tenure at PREIT, Tim Rubin has advanced through several positions of increasing responsibility within the organization. Presently he holds the position of Executive Vice President of Leasing, where his primary responsibilities include the oversight of all department store, anchor and off-mall leasing within PREIT’s 34 million square foot retail portfolio across 13 states. Prior to this, he managed the Leasing Department's sales force of 30 people and his primary responsibility was the delivery of over $500 million of total annual revenue through leasing activity that generated, on average, one million square feet per year. While serving as the head of leasing, Tim played an instrumental role in the successful execution of PREIT’s $1 billion portfolio redevelopment initiative, highlights of which include the redevelopments of Cherry Hill Mall, Plymouth Meeting Mall, Patrick Henry Mall and Voorhees Town Center. He has also held several positions in the organization related to development and redevelopment in which he has been responsible for the coordination and completion of projects ranging from the J C Penney addition at Beaver Valley Mall outside of Pittsburgh, to the expansion and renovation of Cumberland Mall in Vineland, NJ. Mr. Rubin earned a Masters of Business Administration from Temple University, and a Bachelor of Arts degree from Lafayette College. He is a member of the International Council of Shopping Centers (ICSC), the National Retail Federation and holds a Real Estate Sales License in the state of Pennsylvania. 20
  • 21. PREIT Capital Advisors Team Douglas Grayson Doug Grayson joined PREIT in 1990 as a development director and asset manager. In 1998, he was promoted to executive vice president with the responsibility of running the Development Division of the company. His primary responsibility is to manage all of the company’s development activities, which includes the supervision of the professional staff engaged in the responsibilities of site acquisition, feasibility assessment and analysis, planning, permitting and implementing prospective development projects. Before coming to PREIT he worked in a development capacity for The CoreGroup, a Philadelphia based real estate company with projects in the Delaware Valley and Puerto Rico. Prior to the CoreGroup, Mr. Grayson co-founded a micro-computing consulting firm in Austin, TX. He also worked as a manager for Westin Hotels. Mr. Grayson earned a BA in Economics from the University of Pennsylvania in 1980 and an MBA from the University of Texas at Austin in 1986. 21
  • 22. PREIT Capital Advisors Team Mario Ventresca Mario Ventresca is Senior Vice President of Asset Management at PREIT, overseeing all related activities for the company’s 34 million square foot portfolio. Mr. Ventresca joined PREIT in 1994 as a Financial Analyst in the Acquisitions group, was promoted in 2000 to Vice President of Acquisitions and later in 2000 assumed the role of Vice President with the responsibility for the Asset Management group of the organization. Prior to his employ with PREIT, he worked for Kravco Company, a King of Prussia, Pennsylvania-based owner and manager of retail real estate. He has served as Dean of the School of Finance, Accounting and Lease Administration for the International Council of Shopping Centers University of Shopping Centers, and regularly leads ICSC roundtables and accreditation courses. Mr. Ventresca earned a Bachelors of Business Administration from Temple University. . 22
  • 23. PREIT Capital Advisors Team Scott Petrie Scott Petrie has been responsible for the entire scope of general management functions for the PREIT portfolio of shopping centers since 1998. While at PREIT’s predecessor company, Mr. Petrie held the position of Director of Operations for The Rubin-Strouse Greenberg Value Oriented Retail Group. In that capacity, he was responsible for all property management functions of the company’s 7.5 million square foot retail portfolio. Prior to his employ with Strouse Greenberg, he was employed by The Edward J. DeBartolo Corporation as a General Manager, in which role he oversaw the management of approximately 2.8 million square feet of commercial space. Mr. Petrie holds a Bachelor of Arts Degree from the University of Dayton, has the designation of Senior Certified Shopping Center Manager (SCSM) from the International Council of Shopping Centers, and maintains real estate licenses in both Pennsylvania and North Carolina. . 23