2. The main media product we produced was our
documentary ‘Download Killed the Music
Star’, it explored the music industry and the
problems linked to illegal downloading. To
continue this imagery through all our ancillary
texts, we used the repetition of certain images
to connote music, money and sales.

3. We used a banner within
our documentary
featuring records on a bed
of money and guitars.
This was or relate to
record sales and creating
music, these idea where
repeated through our B-
roll footage. We shot
footage of singer/
songwriters performing
and footage of music
bought on iTunes

4. Other Ideas:
The idea for our billboard •Cymbal hit, throwing music into the
advert was a air.
•CD’s and Records made of money
continuation of the ideas •Band playing instruments covered
present in the in money.
documentary, it
stemmed for several
different ideas. The
simplicity of the advert is
a typical feature of
Channel 4
adverts, effectively
conforming to the
channels standards.

5. Typical font colour for the date used Simple Black and White theme
frequently on Channel 4 products with the only colour being the
money and text making it stand
Plain Channel 4 logo
out
Text Box
is the
colour of
the £20
note
creating a
flow of
colour
Website in small text, allows the Scattered arrangement creates an artistic
viewer to find out more and is a and contemporary feel instead of a boring
typical feature of billboard ad’s perfect alignment

6. Throughout our visual ancillary media we have
maintained continuity and been able to
connect the ideas and themes of each piece to
deliver our message about illegal downloads
and the effect on the industry to the viewer. I
feel that we have done this effectively and have
achieved what we set out to do by educating
the audience on the true effects on the
business and on the artist themselves.

7. Within the making of our radio advert we incorporated many
conventions of radio adverts we have noticed for real
media texts. We achieved the overall advert by using a
mixture audio taken from the documentary, interviews
and vox pops, we also used a narration we recorded for
the advert that informs the audience of the date/ time and
creates interest in the show. We where also able to use a
track, ‘The Victor’ by Enginevein, the band features in the
documentary, performing live and filming their music
video. Using this in the background of the advert creates
interest in the band and their connection to the
documentary.