This document analyzes the front cover of a music magazine called MOJO and discusses its design elements and target audience. Some key points: - The magazine targets 15-25 year old males and females based on its neutral color scheme of red, white, and black. - It features indie rock music content like an exclusive story on musician Johnny Marr, whose image is featured prominently on the cover. - Additional design elements that would appeal to readers are a free CD with purchase and over 117 music reviews. - The document provides suggestions for the designer's own magazine cover, recommending bold, readable text and a mix of formal and informal language.

1. Magazine Front Cover Analysis
Christian Owens

2. Do a mood board of different
music magazines…..

3. Place a music magazine cover here, select
one which will have a similar target
audience to your own

4. Title of Magazine
 I believe that this magazine is aimed
at 15 – 25 male and female target
audience. This is because the
colours are red, white and black
which don’t connote to specific
female or male target audience.
 The type of music that is being
displayed is indie rock music
because of the topics that the text is
speaking about and also the main
image of a Johnny Marr a world
renowned Artist.

5. Masthead & Selling Line



The logo has been placed in the background of
the magazine because the audience that would
typically by this product would already know
what type of magazine they are buying. The
selling point for the audience to buy the
magazine is the exclusive news story of Johnny
Marr that can only be found at MOJO. This is
amongst other thriller story from the music
industry.
The lettering is plain and bold so it is eye
catching at first glance. The particular colours
that are used as solid colours so that the text is
easy to read and entices the audience to buy the
magazine.
Are there any other distinguishing features
which would appeal to the target audience.
Another feature that would appeal to the target
audience is that they can get a free CD with the
purchase of the magazine. Also it says that
there are over 117 reviews to be seen in this
magazine. This would leave the audience
thinking that the magazine can kill time for them.

6. Main Image

The main image that is used for this
magazine is celebrity promotion as they
use Johnny Marr. The image is to look
like Johnny Marr is choosing you for the
magazine. This works well with the text
used on the front cover as it shows a
exclusive story with Johnny Marr, this is
so the audience can put a face to a name
and know that it is important.

The magazine came out around February
2014. Just as the artist on the front cover
was promoting his album. Also the top of
the magazine shows a 2013 preview.

7. Cover Lines & Main Sells
 Tell me some about the cover lines and main
sells
 Placement and size of text in relation to image
 Look at style of language used
 Colour of cover lines & main sells
 Italics or Bold use of text

8. Do the same thing for another magazine…select
one with adifferent genre to make a good
comparison.

9. Comparisons

This front cover is more bland, using
white text for all headlines. The magazine
focuses on using more images that are
used showing off the bands. The target
audience want to see you their favourite
bands rather than the stories that are
seen on the front cover.

The creator of the magazine has put a lot
of promotion onto the front cover to sell
the magazine much easily. Such as Free
posters and stickers for the audience that
have bought the magazine.

10. Ideas for your own magazine
 Consider the following
 Colours

I will be using colours such as Red and
blue mixed with White and blacks to
make a sophisticated Magazine that
attracts the reader with bold colours.
 Styles of text
 Language used

A bold and plain text shall be used so
that the text is clearly readable from a
distance to catch the eye the audience.
This also allows me to fill all the spaces
with making the magazine look
unprofessional.

A formal language will be used with some
informal language depending on the topic
that is being written. Such as a interview
would be more informal than a headline.