3. Gamification is the use of game design
technique, game thinking and game mechanics to
enhance non-game contexts.
Deterding. S, Dixon. D, Khaled, R. Nacke. L. From Game Design Elements to
Gamefullness: Defining “Gamification”. ACM, Finland, 2011, 9-14
12. A Platform
- That facilitate a real life game in your callcenter.
- Connects with all systems.
13. MDA Framework
Mechanics: Functioning components
Dynamics: Interactions
Aesthetics: Fun parts
This framework is created by Robin Hunicke, Marc LeBlank and Robert Zubek.
Hunick, R., LeBlanc, M., Zubek, R., MDA: A Formal Approach to Game Design and
Game Research [http://www.cs.northwestern.edu/~hunicke/MDA.pdf]
14. MDA Framework
Points
Four types of game elements: Levels
Badges
Leaderboard
28. Chris van den Berg
Email: chris@engageit.co
Website: http://www.engageit.co
Twitter: http://twitter.com/chrisvdberg
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