In order to be a successful business in the Age of Information, you must keep up with a techno-centric market. Ninety percent of today’s consumers use the Internet to find and research businesses before they proceed with a purchase – and you might be amazed at what the average web surfer can dig up on your business with just a few keystrokes. Do you know what people see when they search for YOUR business? If not, then you need to stop for a moment to consider your online reputation. Just as businesses are becoming increasingly aware of their need to focus their marketing efforts on the world-wide web, they are also beginning to recognize a need for cultivating and protecting their online reputations. As this awareness increases, and as consumers grow more and more savvy when it comes to learning as much as they can about where they choose to spend their money, an industry is springing up to meet the needs of business owners who want to stay on top. Reputation management companies are your answer to the overseeing of your online business persona. If you are not currently proactively managing your business’ online reputation, then you need to start – and as soon as possible. If you don’t have the time, energy, or know-how to manage your online reputation effectively, then you need to consider hiring a reputation management company. Fortunately for you, there is a lot of information available to you to help you make that all-important decision, and this is the perfect place to start. Yelp is a new kind of social networking site, centered on customer reviews of local businesses. Anyone can post a review on Yelp, and anyone searching the web can use Yelp to find and evaluate local businesses.

1. Yelp
Explained

2. Guide to understanding Yelp:
What is Yelp?
Yelp is a new kind of social networking
site, centered on customer reviews of
local businesses. Anyone can post a
review on Yelp, and anyone searching
the web can use Yelp to find and
evaluate local businesses.

3. Guide to understanding Yelp:
How does Yelp work? You register your business listing with
Yelp, and then you invite your
customers to share their reviews via
the Yelp online community.
When potential customers want to find
businesses of your type in your
area, they type their search terms into
the
search engine, and Yelp returns their
options—your business being one of
them.

4. Guide to understanding Yelp:
What determines your
business’ Yelp search
engine ranking?
Your business listing is ranked on
Yelp search returns in accordance
with several factors pertaining to its
number of reviews and customer
scores (from one to five stars).
on Yelp, to increase awareness of
your business listing and improve you
Yelp search engine ranking.

5. Guide to understanding Yelp:
Can a review be
removed? No, you cannot remove a review
from Yelp. However, you may
request that Yelp evaluate the
review to see that it fits within
their content guidelines.
Just remember that every business
gets bad reviews occasionally, and
that it is how you respond to those
reviews that matters the most.

6. Guide to understanding Yelp:
What is included in a
Yelp business listing?
In addition to seeing your customer
reviews and ranking (in terms
of one to five stars), people who visit
your Yelp listing will be able
to learn much more about your
business, including hours of
operation, business website
address, physical location (or mailing
address, if you prefer), and telephone
number.
Yelp also allows you to upload photos
of your business to improve the visitor
experience.

7. Guide to understanding Yelp:
Does it cost to
use Yelp? No, it won’t cost you anything to register
your business with Yelp, and to have
your customers post reviews.
If you opt to advertise your business
using Yelp advertising, you will have to
pay a fee.

8. Online reputation management is a complex process,
but it is also tantamount to your business success. To
make the most of your online reputation, you may want
to enlist the help of qualified and competent
professionals like us, A1 Reputation Management.
We can be reached by phone, at 888-675-6995,
or on the web: www.ClickDaddy.biz