Undenominated Engineering Information Session / NUI Galway / 13th March 2010

1. Engineering innovation - electronic
An overview

2. In a nutshell,
creating engineers with...
• The ability to design and innovate
• The Skills to discern what end users want
• better business knowledge
• A strong, underlying knowledge of
electronic engineering

3. Three strands: tied together
1. Electronic engineering
2. Business + finance
3. Innovation + design
• Run in parallel
• Benefit each other

4. electronics
are exploding!
image from tinyurl.com/nuketest

5. Many, many ubiquitous devices
...But what makes one electronic product
succeed and another product fail?
...ipod vs. zune, vhs vs. betamax

6. That spark of inspiration
• Balancing ultimate functionality against
necessity, user acceptance
• Being a good businessperson as well as a
good engineer
image from tinyurl.com/siocshock

7. Elisha gray vs. alexander bell
• Gray and graham bell
invented the
telephone around the
same time
• Bell entered the
history books due to
his patenting
knowledge and
business savvy
More at tinyurl.com/graybell

8. From engineers to managers
• Mike conroy, general manager, cisco
galway
• Brian o'donovan, director of ibm centre
for advanced studies
• Charlie cahill, ceo of blue tree systems
image from tinyurl.com/orionw

9. Teaching business to engineers
engineers as future leaders

10. Its easier to teach
business skills to
engineering students
than it is to teach
science, engineering
and technology skills
to business students

11. Barry o'leary,
ceo, ida ireland
This new degree programme [...] is most
welcome from [a foreign direct
investment] perspective as it combines
the three vital competencies [that] will
be most attractive to global investors,
especially in the rapidly emerging spaces
of convergence, innovation and
commercialisation

12. Kathryn D'arcy,
Director, ICT Ireland, IBEC
This course will help students to develop
skills and capabilities to either start-up
their own company or to help stimulate
and support innovation and growth in
many of the existing technology
companies based in Ireland

13. Feargal o morain,
dir. innovation, enterprise ireland
This course will instil confidence
in young engineers and provide
them with the skills they need to
become tomorrow's entrepreneurs

14. Sharon Higgins,
Director, Irish med. Devices Assoc.
This programme [...] is a very
appropriate response as Ireland starts
the process of innovating itself out of
recession through the smart economy

15. James j. browne, nui galway
Whether as entrepreneurs or in medium
and large engineering companies, the
graduates of this programme will become
key drivers of the digital economy

16. neb innovation room proposal

17. Design, innovate Hot stuff
image from tinyurl.com/fireflames

18. Ipad
image from apple.com

19. Augmented reality
image from tinyurl.com/arwiki

20. Mobile technology
image from sonyericsson.com

21. the sky's the limit
For more info or to arrange a f2f
Email john@bresl.in
Phone 0 to pay bobby
image from tinyurl.com/rocket15