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Emer Coleman
DeputyDirector for Digital
Engagement
Government Digital Service
@emercoleman
Trust
Users
Delivery
Trust means having a clear set
of principles
Digital by default
Putting users first
Learning from the journey
Building a network of trust
Moving barriers aside
Helping technology leaders flourish
Not doing everything ourselves (we
can’t)
Creating room
in government
for a new
generation of
digital talent
@1jh
For (almost) the first time in
Government we’re using

Agile, iterative processes
Open technology platforms
World-class inhouse dev
teams
And we’re focusing,
relentlessly, on users
and needs
Users - what is the user need?
Our first major project is
GOV.UK

Putting the information and
services from hundreds of
different government sites
on a single, definitive
domain
Simpler, Clearer, Faster
services for Users

Savings and Innovation
for Government
Simpler
Type your point in
here
Clearer
Type your point in
here
Faster
Type your point in
here
Delivery
We’re rebuilding national
infrastructure in an open,
agile way
Small teams of world-class
developers, designers and
managers

Iterative, user-focused product
development

Tight control of experience
design
Fix Publishing
Fix Transactions
Go Wholesale
It’s not about data
Collaborate
Take risks
They made a
thing....
@jaggeree
Thanks!

emer.coleman
@digital.cabinet-
office.gov.uk

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Trust, Users, Delivery GDS presentation to Code for America 2012

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