Retail consumer goods

•

1 like•348 views

Constantin Giurea

Retail Consumer Goods & Digital Trade Marketing

DIGITAL RETAIL – CONSUMER GOODS COLOSSEUM ARENA for eCOMMERCE THE BATTLE OF THE TITANS
BigDataWebSolution.com
Synergizing the World™
All rights reserved ©.
CG

TRADITIONAL RETAIL TRANSLATED TO DIGITAL RETAIL
 BRANDING
 CATEGORY MANAGEMENT
 AISLE & SHELVES
 TRADE MARKETING
 MERCHANDISING
 KEY ACCOUNT MANAGEMENT
2
All rights reserved ©.
CG
BigDataWebSolution.com
Synergizing the World™

DIGITAL RETAIL VS. DIGITAL ELECTRONICS, FASHION
 Multi-Brands
 Online Platforms
 Volumes (non-durable goods)
 Multi-eMarketing Tools
 DIGITAL TRADE MARKETING™
3
All rights reserved ©.
CG
BigDataWebSolution.com
Synergizing the World™
 Product Catalog
 Online store
 Durable goods
 eMarketing Tools

GROUNDS
COMMUNITY
NETWORK
VALUE-ADD SERVICES
TRADING
eCommerce
All rights reserved ©.
4
CG
BigDataWebSolution.com
Synergizing the World™

DIGITAL RETAIL – eCOMMERCE or MARKETPLACE
Protecting
New revenues
Support core business
Vision
NON CORE BUSINESS – VALUE ADD SERVICES, NETWORKING & COMMUNITY
All rights reserved ©.
5
CG
BigDataWebSolution.com
Synergizing the World™

DIGITAL RETAIL - CONSUMER GOODS MARKETPLACE
6
All rights reserved ©.
CG
BigDataWebSolution.com
Synergizing the World™
RETAILER SERVICES
ACTION
BRANDS APPS
DIGITAL CONTENT
CONSUMER APPS
ENGAGEMENT & INTERACTION
USER EXPERIENCE
CROSS-SERVICES
USER PROFILING (SEGMENTATION)
TARGETING
RESEARCH&ANALYTICS
COLLECT & DISTRIBUTE DATA

DIGITAL TRADE MARKETING FOR RETAIL PLATFORMS
7
All rights reserved ©.
CG
BigDataWebSolution.com
Synergizing the World™
 EMPOWER BRANDS
 REVENUE STREAMS
 CUSTOMER EXPERIENCES
 MARKETPLACE INSIGHTS

RETAIL BRANDS TARGETING TOOLS
All rights reserved ©.
8
CG
BigDataWebSolution.com
Synergizing the World™

THANK YOU
All rights reserved ©.
9
CG
BigDataWebSolution.com
Synergizing the World™

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In her talk, Natalia will introduce the absolute essentials of the International SEO Strategy, Process and Execution. Through the 5 essential International SEO tools we will also learn about the international SEO mindset, which is no less important than the toolset itself. From troubleshooting, data analysis, rank tracking and improvement implementation, we will cover the must-haves between the tools, that at the same time, don't break the bank. Without going too far away from Google, we will touch base on tools that are also relevant to Baidu and Yandex SEO tasks. Never done any International SEO before? Perfect! This talk will equip you with actionable steps to go and try the international SEO approach yourself, for the very first time! A seasoned SEO expert who has done International in the past? Make sure your tools and approaches are up to date. As with any SEO area, International SEO is never boring.

Five Essential Tools for International SEO - Natalia Witczyk - SearchNorwich 15

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personal branding kit for music business

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3. DIGITAL RETAIL VS. DIGITAL ELECTRONICS, FASHION  Multi-Brands  Online Platforms  Volumes (non-durable goods)  Multi-eMarketing Tools  DIGITAL TRADE MARKETING™ 3 All rights reserved ©. CG BigDataWebSolution.com Synergizing the World™  Product Catalog  Online store  Durable goods  eMarketing Tools

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