Your CRM data is a perishable asset when left on its own, it’s value will diminish unless you look after it well. Improve data quality to boost your marketing ROI. Cleanse, update and validate your CRM databases to fill in missing information. Ensure all of your data is accurate and consistent regardless of the data source to establish more meaningful customers’ interactions. Explore CRMIT's Data Management Services

1. CRM Data Management Services
Clean & De-duplicate
your CRM data

2. Data Management Services
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Why customers choose CRMIT
End to end expertise on
Oracle Customer Experience
solutions. Participate in
evangelization, roadmaps,
product feedback, issues
identification & Integration
specialization.
200,000+ users
250+ Engagements
25+ countries
4000+ app users
24,000+ hrs training
10 years
Cloud CRM
1000+ man-years of
deployment
CX Enablement's
Self Service
Platform
Social
Channels
Email
Integration
Telephony
Integration
Mobile
Integration
Specializations
Authored Book on CRM On Demand
3 apps on ORCL Market Place
Accreditations
Solutions
Configure
Price Quote
Marketing Cloud
Sales Cloud
Services Cloud
Social Cloud
Policy Automation
Oracle Sales Cloud
Oracle Service Cloud
Education & Research
Financial Services
Oracle Validated Integration
Computer Telephony
ISO 270001 REGISTERED

3. Data Management Services
© Copyright 2014 CRMIT. All rights reserved.
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Our Cloud Offerings
Cloud based Customer Experience (CX) Solutions
Portfolio
`
RightNow Email
Workbench
Social CRM
Mobile CRM
CRM On Demand
Sales & Marketing Services Applications
SSP
Cloud Integration
Service
Offerings
CX/CRM Consulting
Health Check &
Wellness Plans
CTISales Cloud
Eloqua
SRM
Managed Marketing Data Management & Business Analytics
Independent Testing &
Validation
User Adoption Training
CPQ

4. Data Management Services
© Copyright 2014 CRMIT. All rights reserved.
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CX Extensions
Oracle® CRM ON Demand / Oracle® Sales Cloud/RightNow CX Cloud
Framework
Email
Workbench
Social
CRM
Computer Telephony
Integration
Self Service
Portal
Mobile
CRM
Enabling rapid deployment and enhanced customer experience
4000+ users in sales, marketing,
service & support organizations
Oracle® Cloud Private Cloud @Customer
Quote
Management

5. Data Management Services
© Copyright 2014 CRMIT. All rights reserved.
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Customer Activity – Global insight
Only 35% bother to
Cleanse the data
Only 4% of companies have
an enterprise-wide customer
information plan
21% drive contact strategies
outside the CRM despite a CRM
41% do not record customer
contact, let alone contact customers
33% of customer
contacts are incorrect or
unstructured
30% follow-up a
complaint to check on
satisfactory resolution
63% do not know
how many
high value customers
they lose
Source: QCI/WPP Customer Management Research project 2011

6. Data Management Services
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www.crmit.com
Reasons?
• Improper CRM adoption
• Duplicate / incorrect data
• Rapid business / contact
changes
• Rigid Interface / Poor Integration
& customization
• Missing interface with peripheral
systems
• Limited marketing automations
Data Management Services
Solution Offerings
Data Prospecting & Validation
CRM++ Applications
Integration & Customization
Managed Marketing Services
Implementation & Migration

7. Data Management Services
© Copyright 2014 CRMIT. All rights reserved.
www.crmit.com
Data Management Services
Keep customer data secure and standardize with
organization data policy to observe the highest
levels of privacy and compliance.
Make intelligent connections from
both traditional and new sources
of data including social media viz.
OneSource, Insights, Forrester,
Factiva, LinkedIn, Twitter,
Facebook, etc
Identify incomplete,
duplicate, an obsolete
records, enrich it with
appropriate fields
turn disparate information into meaningful insights.
Data Prospecting &
Validation
Organize
(R)

8. Data Management Services
© Copyright 2014 CRMIT. All rights reserved.
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Identify
• Define CRM contact / account related important fields
that needs to be cleansed
• Identity missing information and append wrong
/misspelled data
• Deletion of pre-defined data
• Export data back to your CRM

9. Data Management Services
© Copyright 2014 CRMIT. All rights reserved.
www.crmit.com
Data Prospecting & Validation
• Data cleansing, scrubbing, verification, de-duplication &
formatting
• Mailing list segmentation /demographics
• Email, URL & Phone number append
• NAICS code append / SIC code append
• Verify contacts, email id and addresses through e-search
• Verify all web information through phone calls

10. Data Management Services
© Copyright 2014 CRMIT. All rights reserved.
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Organize & Analyze
• Standardize data format with
Organizational policy on data standards
• Stringent quality checks at data source –
monitor & report drop in data quality
• Analytics & business intelligence

11. Data Management Services
© Copyright 2014 CRMIT. All rights reserved.
www.crmit.com
Enabling Customer Excellence
Best Customer Relationship
Management Program Award
Best SaaS-Based Program Award
National
Award
for
E-
governance
2007-08 2012 Winner
2014

12. Data Management Services
© Copyright 2014 CRMIT. All rights reserved.
www.crmit.com
+91 (80) 4292 5555
Reach us
Americas
1525 McCarthy Blvd
Suite 1000,Milpitas, CA 95035
USA
3379 Peachtree Road NE
(Buckhead), Suite 555, Atlanta, GA
USA
Australia & N Zealand
Suite 19, 103 George Street
Parramatta, NSW 2150
Australia
Japan
2-21-7-703 Kiba,
Koto- Ku,
Tokyo 135-0042,
Japan
Malaysia
B-5-8 Plaza
Mont Kiara 50480
Kuala Lumpur,
Malaysia
+603 2726 2759+81 3 5809 8444
+1 (678) 447 1371 +1 (404) 736 2341 +61 2 9186 2550
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560068. India
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Riyadh,
Kingdom of Saudi Arabia
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Talbot House, 204-226,
Imperial Drive, Rayners Lane,
Harrow HA2 7HH
London
+ 44 20 8872 4127
Rest of Asia
Deployment base spread over 25+ countries