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Dale Guy Madison
My Life as a QVC Host
and other greatest hits

www.damngoodman.com
Gays, Lesbians, Bi-sexual, Transgender (GLBT):
A demographic segment with hefty spending clout, are tuning in:

• Estimated U.S. population:
–
–

With 7% of the US Population identifying as GLBT (in American largest cities that percentage can be as
high as 15% +)
15 Million (ethnically diverse consumers 18+)

–
–

$61,300
Gay discretionary income to be higher than that of the general population by as much as 15%

–

$641 billion annually

–

strong brand loyalty and environment with less advertising clutter create significant marketing opportunities
and potentially substantial rewards.

• Average household Income:
• Spending power:
•

Greater per capita consumption:

•

Categories reaping the highest rewards
–
–
–

health & beauty care, entertainment, luxury items, fashion)
Greatest leverage to be made –financial services, travel, health care and automotive
In 1994, nineteen national advertisers appeared in gay publications. As of 2007 more than 150 Fortune
500® brands actively market to gay consumers

• Favorite shows & films:
–

–

Ellen, Will and Grace, Noah Arc, Queer as Folk, Six Feet Under, The L Word, Queer Eye For The Straight
Guy and Trading Spaces, Broke Back Mountain, Dreamgirls, Sex in the City
Logo, Here! TV

Sources: Forrester Research; Prime Access; Opus Com Group; Syracuse University, Harris Interactive Inc.,
DREAMBOY
My Life as a QVC Host and other greatest hits

Dale Madison takes you on a journey from middle child of
divorced parents, to becoming a nude model, to having an affair
with a Maryland State politician, and marrying a heterosexual
woman as an openly gay man. He co-founded Actors Against
Drugs, became a host on the QVC network and traveled the
country as a nationally recognized doll designer. Dale appeared
in movie and television roles as a drag queen and was inspired
by the music of the Supremes along the way.
DREAMBOY is a story that appeals to audiences on many levels. How
many times have we heard a song and it reminds us of something that
happened in our lives? Madison faces obstacles and turns them
successes. Being born black, gay, and in a single family household, Dale
has dreams of being successful like his idols, the Supremes. He survives
abusive relationships and makes a name for himself locally in Baltimore
and nationally, albeit via a home shopping network. Madison re-invents
himself and gains another level of fame as an actor in drag. He moves to
Los Angeles and discovers more about himself, but never loses the
passion for life and his love for the music that is the soundtrack of his life.
“In memory everything seems to happen to music.”
Tennessee Williams
The Glass Menagerie
DREAMBOY takes us on a life journey filled with wonderful musical
memories.
By his mid 30’s, Dale had a
collection of books and movies
of various entertainers. The
most significant and influential
of them all is DREAMGIRL:
My Life as a Supreme, the
autobiography of Mary Wilson.
Why was he drawn to the 3
singers discovered by Berry
Gordy
from
the
Detroit
projects? He believes part of
it was the same feeling shared
by a young Oprah Winfrey “Colored people on TV!”
The Supremes

…were beautiful black women who
had crossed the color barrier
and were known by blacks as well
as whites.

Dale … wanted people to know
his name as well.
Reflections of the Way Life Used To Be
“In 1991, I became a host on the QVC
shopping network. The shows I hosted
and produced African Marketplace/
Destination: Africa, were very successful.
In the world of TV shopping, I had crossed
over.”
“For the next 4 years people would
know me as a TV shopping host. I
thought maybe Berry Gordy would see me
in an intense interview with Susan Lucci
discussing the benefits of her hair product
and he’d cast me in Lady Sings More of
the Blues. Well, Berry never called, but I
did “Reach Out and Touch Somebody’s
Hand.”
I’m Your Dreamboy
“My 4 years at QVC must have
been like the 7 years Gladys
Knight and the Pips spent at
Motown fighting for recognition,
good songs, and producers
while The Supremes were
treated like royalty. I was a
host on QVC network’s new
start up Fashion Channel. We
were made to feel like second
class citizens.”
These Chains of Love
“In the last season of Homicide Life on
the Streets, Pat Moran had me
audition in drag for an episode called
Closet Cases. I finally get a speaking
role and of course it is in drag. It was
a bitter sweet victory because they had
used me so many times as a drag
queen extra, and now I was getting a
guest starring status as a drag queen
hooker. But once again, it was me in a
dress that was being recognized. I
wanted to have a shirt made that said:
I’m not a drag queen, I just
play one on TV!”
Remember Me
“When my store closed, so did
my fame and I felt like I needed
to stage a comeback. This time
I had no QVC (no Motown). I felt
like Mary Wilson trying to keep
the Supremes afloat after
Motown forgot about them in
favor of Diana Ross.”
As a young black kid growing up in the
60’s I had so many dreams to do so
many things. I wanted to be an actor,
a model, a dancer, an artist, and a
fashion designer. I wanted to live in
Hollywood; I wanted to make a
difference in people’s lives.
To
paraphrase lyrics from the play
DREAMGIRLS there is a song that
says:
I needed a dream to make me strong.
Who could believe they
could ever come true?
And who could believe
that the world would
believe in my dreams too?
There comes a time when
a child’s got to grow.
Mama said I am special.
She said I’ve got to prove
I am just as good
I’m even better than…
Dale Guy Madison
8800 south 3rd ave.
inglewood, ca 90305
323-821-6659
agent: malik shakur
310-694-4196
dale@damngoodman.com
www.damngoodman.com

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DREAMBOY: My Life as a QVC Host & Other Greatest Hits

  • 1. Dale Guy Madison My Life as a QVC Host and other greatest hits www.damngoodman.com
  • 2. Gays, Lesbians, Bi-sexual, Transgender (GLBT): A demographic segment with hefty spending clout, are tuning in: • Estimated U.S. population: – – With 7% of the US Population identifying as GLBT (in American largest cities that percentage can be as high as 15% +) 15 Million (ethnically diverse consumers 18+) – – $61,300 Gay discretionary income to be higher than that of the general population by as much as 15% – $641 billion annually – strong brand loyalty and environment with less advertising clutter create significant marketing opportunities and potentially substantial rewards. • Average household Income: • Spending power: • Greater per capita consumption: • Categories reaping the highest rewards – – – health & beauty care, entertainment, luxury items, fashion) Greatest leverage to be made –financial services, travel, health care and automotive In 1994, nineteen national advertisers appeared in gay publications. As of 2007 more than 150 Fortune 500® brands actively market to gay consumers • Favorite shows & films: – – Ellen, Will and Grace, Noah Arc, Queer as Folk, Six Feet Under, The L Word, Queer Eye For The Straight Guy and Trading Spaces, Broke Back Mountain, Dreamgirls, Sex in the City Logo, Here! TV Sources: Forrester Research; Prime Access; Opus Com Group; Syracuse University, Harris Interactive Inc.,
  • 3. DREAMBOY My Life as a QVC Host and other greatest hits Dale Madison takes you on a journey from middle child of divorced parents, to becoming a nude model, to having an affair with a Maryland State politician, and marrying a heterosexual woman as an openly gay man. He co-founded Actors Against Drugs, became a host on the QVC network and traveled the country as a nationally recognized doll designer. Dale appeared in movie and television roles as a drag queen and was inspired by the music of the Supremes along the way.
  • 4. DREAMBOY is a story that appeals to audiences on many levels. How many times have we heard a song and it reminds us of something that happened in our lives? Madison faces obstacles and turns them successes. Being born black, gay, and in a single family household, Dale has dreams of being successful like his idols, the Supremes. He survives abusive relationships and makes a name for himself locally in Baltimore and nationally, albeit via a home shopping network. Madison re-invents himself and gains another level of fame as an actor in drag. He moves to Los Angeles and discovers more about himself, but never loses the passion for life and his love for the music that is the soundtrack of his life. “In memory everything seems to happen to music.” Tennessee Williams The Glass Menagerie DREAMBOY takes us on a life journey filled with wonderful musical memories.
  • 5. By his mid 30’s, Dale had a collection of books and movies of various entertainers. The most significant and influential of them all is DREAMGIRL: My Life as a Supreme, the autobiography of Mary Wilson. Why was he drawn to the 3 singers discovered by Berry Gordy from the Detroit projects? He believes part of it was the same feeling shared by a young Oprah Winfrey “Colored people on TV!”
  • 6. The Supremes …were beautiful black women who had crossed the color barrier and were known by blacks as well as whites. Dale … wanted people to know his name as well.
  • 7. Reflections of the Way Life Used To Be “In 1991, I became a host on the QVC shopping network. The shows I hosted and produced African Marketplace/ Destination: Africa, were very successful. In the world of TV shopping, I had crossed over.” “For the next 4 years people would know me as a TV shopping host. I thought maybe Berry Gordy would see me in an intense interview with Susan Lucci discussing the benefits of her hair product and he’d cast me in Lady Sings More of the Blues. Well, Berry never called, but I did “Reach Out and Touch Somebody’s Hand.”
  • 8. I’m Your Dreamboy “My 4 years at QVC must have been like the 7 years Gladys Knight and the Pips spent at Motown fighting for recognition, good songs, and producers while The Supremes were treated like royalty. I was a host on QVC network’s new start up Fashion Channel. We were made to feel like second class citizens.”
  • 9. These Chains of Love “In the last season of Homicide Life on the Streets, Pat Moran had me audition in drag for an episode called Closet Cases. I finally get a speaking role and of course it is in drag. It was a bitter sweet victory because they had used me so many times as a drag queen extra, and now I was getting a guest starring status as a drag queen hooker. But once again, it was me in a dress that was being recognized. I wanted to have a shirt made that said: I’m not a drag queen, I just play one on TV!”
  • 10. Remember Me “When my store closed, so did my fame and I felt like I needed to stage a comeback. This time I had no QVC (no Motown). I felt like Mary Wilson trying to keep the Supremes afloat after Motown forgot about them in favor of Diana Ross.”
  • 11. As a young black kid growing up in the 60’s I had so many dreams to do so many things. I wanted to be an actor, a model, a dancer, an artist, and a fashion designer. I wanted to live in Hollywood; I wanted to make a difference in people’s lives. To paraphrase lyrics from the play DREAMGIRLS there is a song that says:
  • 12. I needed a dream to make me strong. Who could believe they could ever come true? And who could believe that the world would believe in my dreams too? There comes a time when a child’s got to grow. Mama said I am special. She said I’ve got to prove I am just as good I’m even better than…
  • 13. Dale Guy Madison 8800 south 3rd ave. inglewood, ca 90305 323-821-6659 agent: malik shakur 310-694-4196 dale@damngoodman.com www.damngoodman.com