SlideShare una empresa de Scribd logo
1 de 19
Descargar para leer sin conexión
LAUNCHING NEW IDEAS

Integrated Marketing
MARKET TRACTION / GROWTH HACKING
WEB AND APP DEVELOPMENT
BRAND AND DESIGN
STRATEGIC CONTENT DEVELOPMENT
MULTIMEDIA AND VIDEO
EVENTS and PUBLIC RELATIONS

©2014 WildOutWest, LLC
Integrated Marketing

Mobile
YouTube/Vimeo
Current TV
Last FM
and
Widgetized
Content

APPLICATIONS

MULTIMEDIA

Widgets
Web Applications
Mobile

Episodic features
designed to develop
interaction and
interest

Facebook
mySpace
Twitter
Linkedin
Yelp
Hi5
bebo

Digg
StumbleUpon
Yelp
Wikipedia

SEARCH

SEO
Social Search
Wikis

WebSite
WebPresence

COMMUNITIES

Catalogs
Direct Mail
Coupons
email

ADVERTISING

Brand
Interact
Inform / Transact

Social / Professional/ Related
News / Feedback Loops
Informational Services
Community of Customers

DIRECT
MARKETING

Broadcast
Paid Search
Web

PARTNERSHIPS
USER GEN.
CONTENT
LiveCast
YouTube
Blipp
Rever

Video / Shared
Pictures
Crowdsourced
Content

NEWS

Twitter / blogs
podcasts
RSS etc.
SMS /Voice
eBooks

©2014 WildOutWest, LLC

Referrals
Affiliate Marketing
VARS
Retail Channels

Portal News
Crowd Sourced Content
Blog Communities
Broadcast and Print

INTEGRATED MARKETING

BRAND AND
MESSAGING
Product
Services
Events
Relationship
Marketing
Membership

7.0

Curators: Hosts of events, wikis, blogs etc.

Evangelism

Producers: Creates content on your behalf

Commentator: Shares and comments broadly

3.0

Known

2.0

Likely to share, depending on opportunity

Differentiation

May share, depending on faith

Common Objections

Skeptical
Will visit a site, request info, brochure

1.0

Service

V
Value Proposition: IDEAS
Proposition:

Noticed
Watches and reads content

0.0

GET NOTICED

Unknown
Inactive untapped potential

-1.0

Misunderstood

-2.0

Distrusted/Disliked

7.0

PUBLIC RELATIONS

Valued

ADVERTISING / PROMOTION

4.0

SOCIAL NETWORKS

Preferred

Select
Offerings

6.0 EVANGELISTS

DIRECT MARKETING

5.0

Referral
Programs

SALES / SERVICE

6.0

Love / blind Faith

PR/ ADVERTISING / DIRECT MARKETING

Likely to share, depending on opportunity

REPUTATION MANAGEMENT / PR

Commentator: Shares and complains broadly

©2014 WildOutWest, LLC

INTEGRATED MARKETING

1-4 COMMUNITY /
WEB FRANCHISE

4-5 ACTIVE
CUSTOMERS
Executive Team
David Shantz, Creative Director
David has been responsible for marketing leadership for over a dozen high
profile, funded/acquired start-ups as well as the creative lead on initiatives
for established companies. Naming, branding, UI/UX and all aspects of
integrated digital marketing. See Linked-In Profile for more

Sarika Batra, Director / Executive Producer
Founder, Executive Producer and on-Air talent for Andaaz TV. Sarika has
been instrumental in the development of multimedia and corporate content for
Intelius, MoonExpress and inome. She leads multimedia production.

Paul Bohan, Producer, Tech Lead
Tech lead and app developer, project manager. Paul has an audio
production studio and is developing applications for IOS and Android
platforms. Developer of complex apps and web properties. Founder of
Bohan Group, mortgage analytics software.

Nicole Lundeen, App Developer / FatRedCouch
Nicole is the founder of FatRedCouch, a subsidiary partner company of
WildOutWest involved with the development and production of Apps., based
in the original Pixar/ ILM building in San Rafael. Over 20 application titles
launched in collaboration with WOW.

©2014 WildOutWest, LLC

INTEGRATED MARKETING
New Ventures
We have developed resources and experience specific to launching
new ventures and products. Our approach is iterative and always
focussed on validation from the market. We are driven by actionable
metrics designed to inform the process of dialing in the lowest costs
of customer acquisition and time to market factors.
We are a combination of developers and marketers who get things
done...we live in the start-up ethos.

©2014 WildOutWest, LLC

INTEGRATED MARKETING
UI / site design

OUR WEBSITE GOES INTO MORE DEPTH ON RESOURCES FOR DEVELOPMENT
©2014 WildOutWest, LLC

INTEGRATED MARKETING
Name/Trademark Development
A great name is central to the success of any venture.
It is the foundation of the brand and makes a connection at
every touchpoint. Our firm is regularly engaged at the top
levels to navigate the complex balancing act that is required
to secure international trademarks.

‣
‣
‣
‣
‣

Trademark availability
Path to the Top Level Domain
Consensus with management team / partners
Makes a connection with the market
Phonetic transparency with suitability across a broad
range of languages and cultures

WOW has secured more than 40 international trademarks.
We have processes, procedures and resources in place to
develop world class brands.
For more background on our work in naming
visit our site: MORE ON NAMING
©2014 WildOutWest, LLC

INTEGRATED MARKETING

CREDIBILITY

OWNERSHIP

MEMORABILITY

POSITIONING

The word

Kaiban tran

slates into
Japanese
as "keeper
strength and
of Castle".
security and
The heritage
intelligence
is one of
also. A uniq
ue name with protection. The wor
d intimates
integrity as
ideas of
a brand.

Defenders

of the Intern

et Economy

credibility

8
0-10
28%

DOMAIN:

5
0-10
28%

positioning

9

TOTAL

5

0-10
28%

27

.com / .n
et = WOW
k search
notes: Op
en, no kn

0-5
16%

Trademar

own conc

erns
Multimedia / Production
Our team includes premier talent for video
production. We can take multimedia
projects from storyboards to web
optimization.

‣ 3D Animation
‣ Appisodic Content
‣ Multimedia
‣ Infographics
‣ Strategic Content Development
Sarika in studio

MORE ON MULTIMEDIA PRODUCTION
©2014 WildOutWest, LLC

CLICK ON VIDEOS TO VIEW

INTEGRATED MARKETING
Corporate Clients

FastForward brand rollout
enabling payments via ClubCard

Launched HP Domain
suite of products

Atomic Tangerine ventureconsulting spin-off

Velosant, supply chain management
Encorus - mobile payments platform

launched Enrich for Brands
initiative/product line

VIEW FULL PROFILES
©2014 WildOutWest, LLC

INTEGRATED MARKETING

Marketing for OCLI
global optronics division
MoonExpress Rebranded and relaunched the company website, with a new
parallax scrolling site, video and multimedia content.
www.moonexpress.com Detailed Profile

GiveSurance We are incubating this new venture, which is replacing a tired
advertising model for insurance marketing with a bold new cause initiative that
supports charitable donations. www.givesurance.com Detailed Profile

FatRedCouch Launched new venture that has a unique model in Digital app
publishing. WOW is an equity partner in this venture.
www.fatredcouch.com Detailed Profile

RichRelevance Founded by David Selinger, who developed the relevance
engines of Amazon. We launched the EnRich-for-Brands product line with web,
app and video content www.richrelevance.com

CoAlign FDA approved medical device for lumbar spine procedures. We
launched this company from name/brand through to all aspects of marketing.
Website, anatomically correct product animations. Sales Support
www.CoAlign.com Click for Complete Profile

VIEW FULL PROFILES

©2014 WildOutWest, LLC

INTEGRATED MARKETING
EpicFusion Spin-off of EpicData, this company is the leading factory automation
technology in China, both enterprise and Opensource. All marketing
www.epicfusion.com This company has gone public since launch in 2013

myProtoge / 48 Factor Supporting parents in fundraising and management of
529 savings plans. CRM and platform for Social fundraising and brand
sponsorship. www.48factor.com This is in stealth - ask us for a demo.

Graphita Expressive Graphical effects for photographic images. We developed
this drag-and-drop web application. Raised funding and took to market.
www.graphita.com Detailed Profile

Etuda Interactive platform and marketplace for distance learning and tutoring.
Whiteboard/video/open text and interaction for a virtual classroom.
www.etuda.com This is in stealth - ask us for a demo.

BuyerFirst Real Estate Brokerage model dedicated to buyers only. Developed
name/brand and matching engine that performs much like a dating site for real
estate buyers. This is in stealth - ask us for a demo.

VIEW FULL PROFILES

©2014 WildOutWest, LLC

INTEGRATED MARKETING
Benson Assoc.
Small cap investment fund, grew to $1B in funds under management and was
acquired by Wells Fargo - no longer online. Brandmark features the olive branch
from the clutches of the eagle on the back of a dollar bill, with a small gold olive.

Velosant Launched this brand as a rollup strategy for FIRST DATA (fortune 100)
start-up. Supply Chain Management Taxware/ORACLE acquired by OpenHarbor
No longer online - see profile on our website.

Altamira Software Image editing software, pioneered transparency. Launched
the company with Eric Lyons and Alvy Ray Smith (Founder of PIXAR)
Acquired by Microsoft altamirasoftware ref

Morphic Large scale project management technology / software development
funded as a DOE project and scoped to include commercialization of the IP.
Company was acquired, www.morphic.com

Bohan Group Analytics software for mortgage industry. Grew to $120M and
was acquired by First American Title, was estimated to be used in 60% of REIT
transactions by 2007. - no longer online

VIEW FULL PROFILES

©2014 WildOutWest, LLC

INTEGRATED MARKETING
NAVIO Was a pivot from Aplaud Technologies, Founded by Stefan Roever
(Encorus/Brokat founder) Funded for $26M institutional venture funds.
Name/Brand/Web

Encorus Technologies Acquisition of German Company Brokat Technologies
and roll-up with other mobile payment technologies. Name/Brand/Web
Acquired by QPass See complete profile on our site: Encorus

Aplaud Technologies Digital Rights Management platform for mobile
transactions. Founded by Stefan Roever, was to become Navio as part of a pivot
to new business model.

LONDON DRY GIN

Bambu Rum/ BullDog Gin WildOutWest incubated this company at its earliest
stages, developed brands, invested. Currently BullDog is #1 premium gin in
several markets. Recently secured an important distribution deal with Campari
www.bulldoggin.com

Atomic Tangerine Venture Consulting spin-off of SRI. launched in 2000, and
subsequent $150M in funding, offices in SF, NY, London, Munich, Tokyo.

VIEW FULL PROFILES

©2014 WildOutWest, LLC

INTEGRATED MARKETING
ClearBlue Technologies A rollup of seven significant national data centers
combined with the launch of a new complete managed IT offering for midmarket
corporate business - Internet/Phone/data/mobile. Acquired by Navisite

HP Domain Complete launch for Hewlett Packard’s Enterprise Group suite of
internet support solutions. Platform, QOS, personalization. Launch was a $750k
event at the SF Stock Exchange and then SkyDeck. Multimedia/Video/Event

Nimbula Rename of private/public cloud management solution. Enabled users
to build/manage/deploy EC2 like cloud computing. Chris Pinkham, Sequoia /
Accel Funded, Acquired by Oracle in 2013

Varitan Capital Peer-to-peer private mortgage marketplace. We developed a
working model that was funded, staffed and making deals. Company suffered
from regulatory and management issues.

CoRelation Real-time relational preferences engine that was a precursor to
Amazon’s relevance engine. Founded by MIT grads, acquired by DigiMine

VIEW FULL PROFILES

©2014 WildOutWest, LLC

INTEGRATED MARKETING
™

ACTONA Network data storage management technology originally developed in
Israel, funded by Sequoia. Acquired by Cisco

MPower / 401K Forum From kitchen table of the founder, Drake Mosier, to the
world standard in 401k plan participant advice and $150M+ funding.
Acquired by Morningstar

Fuselabs (primarily naming) Launched brand for Microsoft. FuseLabs inspires
partnerships around new social, real-time, and media-rich experiences for home
and work. FuseLabs

BMW We developed a corporate identity system for BMWs international
dealership network and evolved this to include MINI also.
The model is still in use today.

VIEW FULL PROFILES

©2014 WildOutWest, LLC

INTEGRATED MARKETING
Events

©2014 WildOutWest, LLC

INTEGRATED MARKETING
visit the
webite

WildOutWest Project Profiles
WildOutWest Site

©2014 WildOutWest, LLC

INTEGRATED MARKETING
C($D-#)"+0(";0!"&%$'(#)%"02E5#-'50F$34)#-3#7$)7'
'("(+-05)#-0(";
3%"#-"#

#&*(+B'.-"

#&*(+
),&%,&*-"$.+"(-.-/
),00*-"&*0$'1%%,&-

%&,7,-.,(*0$7*&M"-.(I
710-.7"+.*$B$7,#.0"
+*-*$'/'-"7'$B$)&7

+*-*#*'"'
H75#%'-$5
7,#.0"
*%%0.)*-.,('

!"#$%&"'"()"
!"#$%
!"&%$'(#)%"
*%+)"
7F6=4?8945

&,--#
%."-$/0%1
2-($34
#-$'5
(6%7#

I%,)3)-5
8(#(

*@@6489$B$-5?$4:=8E<5=42:

H%"#-"#
)&7
C("(+-0375#%'-$
$-,(#)%"54)150/0;(#(

*@@6435=42:A

'23456$78945$5:9$';5<89
.:=8<53=4>8$)2?@2:8:=AB$)2:=8:=

"H=8<:56 +5=5$5:9$

710-.7"+.*$),(-"(G);-%0(";0)"&%+$(14)35

.(-"&*)-.K"$),(-"(L-60(";0C%6),-0F1150
#%0-"+(+-0375#%'-$50(";0
;$)9-05%3)(,0)"#-$(3#)%"
(";0$-&-$$(,5
L);+-#5/5#(";(,%"-0(115
2%3)(,0(";0C%6),(11,)3(#)%"5

"7*.0$'/'-"7'
J7#6%7";0)"&%$'(#)%"(,
(";01$%'%#)%"(,0-K'(),
5E5#-'5

2#$(#-+)30I($#"-$54)150(";
.-60)"#-+$(#)%"5

L0""-$)*7%*.I(
H%"#-"#
N$%347$<-&-$$(,5

2MC
2MJ
H('1()+"

8-9-,%1'-"#0:,%.50(";0<%(;'(100=>?@A?B@

,J:8<B,@8<5=2<
)5?@54E:
H%"#-"#
N$%347$<-&-$$(,5

CREATING BRAND VALUE

'*0"'$7*(*I"7"(04>8$%;2:8B-8H=B$3566$38:=8<
,F=G2F:9$?8AA5E4:E

2MC
2MJ
H('1()+"

C$">8:=A$75<D8=4:E
C$%FG643$&865=42:A
C$-<598$%<8AA
Scope of Expertise
‣ Names, Trademarks, Domains
‣ Brand / Design
‣ Websites and Application Development for Web and Mobile
‣ Multimedia: Video, Infographics
‣ Marketing: Advertising, Promotion and Customer Acquisition
‣ Social Media and a broad range of Digital Marketing
‣ Conferences and Event Marketing
‣ Presentations Pitches, Product Demos and Keynotes
‣ Growth Hacking

©2014 WildOutWest, LLC

INTEGRATED MARKETING

Más contenido relacionado

Destacado

Creating wow marketing campaigns
Creating wow marketing campaignsCreating wow marketing campaigns
Creating wow marketing campaignsGary Maggiolino
 
New Product Marketing: Great ideas don’t earn money...You need to make good i...
New Product Marketing: Great ideas don’t earn money...You need to make good i...New Product Marketing: Great ideas don’t earn money...You need to make good i...
New Product Marketing: Great ideas don’t earn money...You need to make good i...Bryan Cassady
 
Integrated web marketing and Social media -explained
Integrated web marketing and Social media -explainedIntegrated web marketing and Social media -explained
Integrated web marketing and Social media -explainedShanq Web
 
WordPress SEO on Drugs!
WordPress SEO on Drugs!WordPress SEO on Drugs!
WordPress SEO on Drugs!Simon Sundén
 
A Cause That's A Cure: Electronic Medical Records (Consulting magazine)
A Cause That's A  Cure: Electronic Medical Records (Consulting magazine)A Cause That's A  Cure: Electronic Medical Records (Consulting magazine)
A Cause That's A Cure: Electronic Medical Records (Consulting magazine)Jacqueline Durett
 
Creative marketing Ideas to boost business online(1)
Creative marketing Ideas to boost business online(1)Creative marketing Ideas to boost business online(1)
Creative marketing Ideas to boost business online(1)Deepika jain
 
Media initial ideas for magazine
Media initial ideas for magazineMedia initial ideas for magazine
Media initial ideas for magazineellentozer1
 
Initial ideas for magazine
Initial ideas for magazineInitial ideas for magazine
Initial ideas for magazinelaurenhomer
 
Magazine ideas
Magazine ideasMagazine ideas
Magazine ideasLoftusg1
 
The Measurement Behind Your Integrated Marketing Strategy
The Measurement Behind Your Integrated Marketing StrategyThe Measurement Behind Your Integrated Marketing Strategy
The Measurement Behind Your Integrated Marketing StrategyMackenzie Fogelson
 
Medical Self-Care magazine: Editor notes - Issues 1 to 10 - from June 1976 to...
Medical Self-Care magazine: Editor notes - Issues 1 to 10 - from June 1976 to...Medical Self-Care magazine: Editor notes - Issues 1 to 10 - from June 1976 to...
Medical Self-Care magazine: Editor notes - Issues 1 to 10 - from June 1976 to...Gilles Frydman
 

Destacado (16)

Creating wow marketing campaigns
Creating wow marketing campaignsCreating wow marketing campaigns
Creating wow marketing campaigns
 
New Product Marketing: Great ideas don’t earn money...You need to make good i...
New Product Marketing: Great ideas don’t earn money...You need to make good i...New Product Marketing: Great ideas don’t earn money...You need to make good i...
New Product Marketing: Great ideas don’t earn money...You need to make good i...
 
Integrated web marketing and Social media -explained
Integrated web marketing and Social media -explainedIntegrated web marketing and Social media -explained
Integrated web marketing and Social media -explained
 
Wow marketing
Wow marketingWow marketing
Wow marketing
 
WordPress SEO on Drugs!
WordPress SEO on Drugs!WordPress SEO on Drugs!
WordPress SEO on Drugs!
 
Magazine Ideas
Magazine IdeasMagazine Ideas
Magazine Ideas
 
A Cause That's A Cure: Electronic Medical Records (Consulting magazine)
A Cause That's A  Cure: Electronic Medical Records (Consulting magazine)A Cause That's A  Cure: Electronic Medical Records (Consulting magazine)
A Cause That's A Cure: Electronic Medical Records (Consulting magazine)
 
Creative marketing Ideas to boost business online(1)
Creative marketing Ideas to boost business online(1)Creative marketing Ideas to boost business online(1)
Creative marketing Ideas to boost business online(1)
 
Media initial ideas for magazine
Media initial ideas for magazineMedia initial ideas for magazine
Media initial ideas for magazine
 
Initial ideas for magazine
Initial ideas for magazineInitial ideas for magazine
Initial ideas for magazine
 
Magazine ideas
Magazine ideasMagazine ideas
Magazine ideas
 
Integrated Marketing Communications
Integrated Marketing CommunicationsIntegrated Marketing Communications
Integrated Marketing Communications
 
Anti hiv drugs
Anti hiv drugsAnti hiv drugs
Anti hiv drugs
 
The Measurement Behind Your Integrated Marketing Strategy
The Measurement Behind Your Integrated Marketing StrategyThe Measurement Behind Your Integrated Marketing Strategy
The Measurement Behind Your Integrated Marketing Strategy
 
360-degree Marketing
360-degree Marketing360-degree Marketing
360-degree Marketing
 
Medical Self-Care magazine: Editor notes - Issues 1 to 10 - from June 1976 to...
Medical Self-Care magazine: Editor notes - Issues 1 to 10 - from June 1976 to...Medical Self-Care magazine: Editor notes - Issues 1 to 10 - from June 1976 to...
Medical Self-Care magazine: Editor notes - Issues 1 to 10 - from June 1976 to...
 

Similar a WOW Integrated Marketing

Zemoga Overview
Zemoga OverviewZemoga Overview
Zemoga Overviewprsievers
 
Your New Digital Business & APIs
Your New Digital Business & APIs Your New Digital Business & APIs
Your New Digital Business & APIs CA API Management
 
Indus aviation : www.aviationstore.in
Indus aviation : www.aviationstore.inIndus aviation : www.aviationstore.in
Indus aviation : www.aviationstore.inindusaviationllp
 
Managing Brands for Maximum Profits
Managing Brands for Maximum ProfitsManaging Brands for Maximum Profits
Managing Brands for Maximum ProfitsIO Integration
 
ComCap IRCE Presentation
ComCap IRCE PresentationComCap IRCE Presentation
ComCap IRCE PresentationUren Dhanani
 
Zycloud Corporate Presentation.pptx
Zycloud Corporate Presentation.pptxZycloud Corporate Presentation.pptx
Zycloud Corporate Presentation.pptxsachu82
 
ViewLift_Deck_v6
ViewLift_Deck_v6ViewLift_Deck_v6
ViewLift_Deck_v6Joe Bransom
 
Adobe Experience Manager Vision and Roadmap
Adobe Experience Manager Vision and RoadmapAdobe Experience Manager Vision and Roadmap
Adobe Experience Manager Vision and RoadmapLoni Stark
 
Alphatise Presentation
Alphatise PresentationAlphatise Presentation
Alphatise PresentationGavin Baird
 
How to Have Contextual Customer Conversations and Omnichannel Brand Leaders t...
How to Have Contextual Customer Conversations and Omnichannel Brand Leaders t...How to Have Contextual Customer Conversations and Omnichannel Brand Leaders t...
How to Have Contextual Customer Conversations and Omnichannel Brand Leaders t...IO Integration
 
Techsevin - Ecommerce, Magento, Android / IOS App Servicing Company
Techsevin - Ecommerce, Magento, Android / IOS App Servicing CompanyTechsevin - Ecommerce, Magento, Android / IOS App Servicing Company
Techsevin - Ecommerce, Magento, Android / IOS App Servicing CompanyMounish Ambaliya
 
Future of Business: What Does It Mean for CMOs
Future of Business: What Does It Mean for CMOsFuture of Business: What Does It Mean for CMOs
Future of Business: What Does It Mean for CMOsSAP Asia Pacific
 

Similar a WOW Integrated Marketing (20)

WOWIntegratedMarketing0615
WOWIntegratedMarketing0615WOWIntegratedMarketing0615
WOWIntegratedMarketing0615
 
WOWIntegratedMarketingBOOK
WOWIntegratedMarketingBOOKWOWIntegratedMarketingBOOK
WOWIntegratedMarketingBOOK
 
Zemoga Overview
Zemoga OverviewZemoga Overview
Zemoga Overview
 
Your New Digital Business & APIs
Your New Digital Business & APIs Your New Digital Business & APIs
Your New Digital Business & APIs
 
Indus aviation : www.aviationstore.in
Indus aviation : www.aviationstore.inIndus aviation : www.aviationstore.in
Indus aviation : www.aviationstore.in
 
Managing Brands for Maximum Profits
Managing Brands for Maximum ProfitsManaging Brands for Maximum Profits
Managing Brands for Maximum Profits
 
ComCap IRCE Presentation
ComCap IRCE PresentationComCap IRCE Presentation
ComCap IRCE Presentation
 
Zycloud Corporate Presentation.pptx
Zycloud Corporate Presentation.pptxZycloud Corporate Presentation.pptx
Zycloud Corporate Presentation.pptx
 
Workshop mma nissan kadu zagatti adobe
Workshop mma nissan kadu zagatti adobeWorkshop mma nissan kadu zagatti adobe
Workshop mma nissan kadu zagatti adobe
 
wayve-overview-publisher
wayve-overview-publisherwayve-overview-publisher
wayve-overview-publisher
 
ViewLift_Deck_v6
ViewLift_Deck_v6ViewLift_Deck_v6
ViewLift_Deck_v6
 
Mobile App monetization2209
Mobile App monetization2209Mobile App monetization2209
Mobile App monetization2209
 
May monthly current
May monthly   currentMay monthly   current
May monthly current
 
Adobe Experience Manager Vision and Roadmap
Adobe Experience Manager Vision and RoadmapAdobe Experience Manager Vision and Roadmap
Adobe Experience Manager Vision and Roadmap
 
Guide to IRCE 2016
Guide to IRCE 2016Guide to IRCE 2016
Guide to IRCE 2016
 
Alphatise Presentation
Alphatise PresentationAlphatise Presentation
Alphatise Presentation
 
How to Have Contextual Customer Conversations and Omnichannel Brand Leaders t...
How to Have Contextual Customer Conversations and Omnichannel Brand Leaders t...How to Have Contextual Customer Conversations and Omnichannel Brand Leaders t...
How to Have Contextual Customer Conversations and Omnichannel Brand Leaders t...
 
Techsevin - Ecommerce, Magento, Android / IOS App Servicing Company
Techsevin - Ecommerce, Magento, Android / IOS App Servicing CompanyTechsevin - Ecommerce, Magento, Android / IOS App Servicing Company
Techsevin - Ecommerce, Magento, Android / IOS App Servicing Company
 
Future of Business: What Does It Mean for CMOs
Future of Business: What Does It Mean for CMOsFuture of Business: What Does It Mean for CMOs
Future of Business: What Does It Mean for CMOs
 
Zemoga Intro
Zemoga IntroZemoga Intro
Zemoga Intro
 

Más de Wild Out West / Magnity Interactive (12)

Launch of a new Pharmaceutical Product
Launch of a new Pharmaceutical ProductLaunch of a new Pharmaceutical Product
Launch of a new Pharmaceutical Product
 
Elemental Breath
Elemental BreathElemental Breath
Elemental Breath
 
OCLI
OCLIOCLI
OCLI
 
New Healthcare Venture -Helping people to create new habits
New Healthcare Venture -Helping people to create new habitsNew Healthcare Venture -Helping people to create new habits
New Healthcare Venture -Helping people to create new habits
 
Body of Knowledge Introduction
Body of Knowledge IntroductionBody of Knowledge Introduction
Body of Knowledge Introduction
 
Cadius Health - Improving lives through Circadian Science
Cadius Health - Improving lives through Circadian ScienceCadius Health - Improving lives through Circadian Science
Cadius Health - Improving lives through Circadian Science
 
Opus Life Stories -
Opus Life Stories - Opus Life Stories -
Opus Life Stories -
 
Investor Deck: A New Cause Marketing Model for Insurance
Investor Deck: A New Cause Marketing Model for InsuranceInvestor Deck: A New Cause Marketing Model for Insurance
Investor Deck: A New Cause Marketing Model for Insurance
 
New Venture Launch: Funding for trials for important new discovery
New Venture Launch:  Funding for trials for important new discoveryNew Venture Launch:  Funding for trials for important new discovery
New Venture Launch: Funding for trials for important new discovery
 
Success in Interactive Marketing
Success in Interactive MarketingSuccess in Interactive Marketing
Success in Interactive Marketing
 
Graphita Social Shirts
Graphita Social ShirtsGraphita Social Shirts
Graphita Social Shirts
 
Wow Introduction
Wow IntroductionWow Introduction
Wow Introduction
 

Último

scope in Digital Marketing & advertising
scope in Digital Marketing & advertisingscope in Digital Marketing & advertising
scope in Digital Marketing & advertisingKBS SHOP
 
Increase Your Website Sales & Leads Webinar
Increase Your Website Sales & Leads WebinarIncrease Your Website Sales & Leads Webinar
Increase Your Website Sales & Leads WebinarSEO Optimizers
 
SEO Trends in 2024: What You Need to Know to Succeed
SEO Trends in 2024: What You Need to Know to SucceedSEO Trends in 2024: What You Need to Know to Succeed
SEO Trends in 2024: What You Need to Know to SucceedMumbai Pixels
 
Crafting High-Converting eCommerce Landing Pages
Crafting High-Converting eCommerce Landing PagesCrafting High-Converting eCommerce Landing Pages
Crafting High-Converting eCommerce Landing PagesVWO
 
Digital Marketing Analytics: Driving Hotel Success (2016 May report)
Digital Marketing Analytics: Driving Hotel Success (2016 May report)Digital Marketing Analytics: Driving Hotel Success (2016 May report)
Digital Marketing Analytics: Driving Hotel Success (2016 May report)yaeyukimoto
 
ToShare_UG 13_03_24_Full_BelgianTrailblazerCommunity.pptx
ToShare_UG 13_03_24_Full_BelgianTrailblazerCommunity.pptxToShare_UG 13_03_24_Full_BelgianTrailblazerCommunity.pptx
ToShare_UG 13_03_24_Full_BelgianTrailblazerCommunity.pptxivanrazine1
 
What's Happening with Your Microsoft Advertising's Search Campaigns? - Sophie...
What's Happening with Your Microsoft Advertising's Search Campaigns? - Sophie...What's Happening with Your Microsoft Advertising's Search Campaigns? - Sophie...
What's Happening with Your Microsoft Advertising's Search Campaigns? - Sophie...Sophie Logan
 
Elevate Your Design Skills: Enroll in Pune's Premier UI/UX Design Course
Elevate Your Design Skills: Enroll in Pune's Premier UI/UX Design CourseElevate Your Design Skills: Enroll in Pune's Premier UI/UX Design Course
Elevate Your Design Skills: Enroll in Pune's Premier UI/UX Design Courseamirshaikhv21realtyp
 
The 2024 Next Gen Attention Study - www.livewire.group
The 2024 Next Gen Attention Study - www.livewire.groupThe 2024 Next Gen Attention Study - www.livewire.group
The 2024 Next Gen Attention Study - www.livewire.groupLivewire
 
How to Get Off Spamhaus Blocklist - 5 Step Process
How to Get Off Spamhaus Blocklist - 5 Step ProcessHow to Get Off Spamhaus Blocklist - 5 Step Process
How to Get Off Spamhaus Blocklist - 5 Step ProcessQuickEmailVerification
 
Voltas turnaround strategy management case
Voltas turnaround strategy management caseVoltas turnaround strategy management case
Voltas turnaround strategy management caseAnkit Sarkar
 
Converting with Comedy: Research Parallels for CRO
Converting with Comedy: Research Parallels for CROConverting with Comedy: Research Parallels for CRO
Converting with Comedy: Research Parallels for CROVWO
 
Podvertise.fm - Podcast Advertising Marketplace - Startup Pitch Deck
Podvertise.fm - Podcast Advertising Marketplace - Startup Pitch DeckPodvertise.fm - Podcast Advertising Marketplace - Startup Pitch Deck
Podvertise.fm - Podcast Advertising Marketplace - Startup Pitch DeckNedko Nedkov
 
Fashion-Marketing-1- Assaginment mid.pdf
Fashion-Marketing-1- Assaginment mid.pdfFashion-Marketing-1- Assaginment mid.pdf
Fashion-Marketing-1- Assaginment mid.pdfUttara University
 
Content drivers for global brands: new innovative paths for your branded cont...
Content drivers for global brands: new innovative paths for your branded cont...Content drivers for global brands: new innovative paths for your branded cont...
Content drivers for global brands: new innovative paths for your branded cont...Vanksen
 
Friends of Search '24 - Scaling SEO_ Lessons for All Types of Sites.pptx
Friends of Search '24 - Scaling SEO_ Lessons for All Types of Sites.pptxFriends of Search '24 - Scaling SEO_ Lessons for All Types of Sites.pptx
Friends of Search '24 - Scaling SEO_ Lessons for All Types of Sites.pptxGregory Edwards
 
TAM AdEx-A Pixelated view into Digital Advertising Trends for Y 2023.pdf
TAM AdEx-A Pixelated view into Digital Advertising Trends for Y 2023.pdfTAM AdEx-A Pixelated view into Digital Advertising Trends for Y 2023.pdf
TAM AdEx-A Pixelated view into Digital Advertising Trends for Y 2023.pdfSocial Samosa
 
Unifying feature management with experiments - Server Side Webinar (1).pdf
Unifying feature management with experiments - Server Side Webinar (1).pdfUnifying feature management with experiments - Server Side Webinar (1).pdf
Unifying feature management with experiments - Server Side Webinar (1).pdfVWO
 
The Creative Marketing campaigns of WeRoad
The Creative Marketing campaigns of WeRoadThe Creative Marketing campaigns of WeRoad
The Creative Marketing campaigns of WeRoadFabio Bin
 
Imposter Syndrome in Marketing & Why You're Not Alone
Imposter Syndrome in Marketing & Why You're Not AloneImposter Syndrome in Marketing & Why You're Not Alone
Imposter Syndrome in Marketing & Why You're Not AloneHerd
 

Último (20)

scope in Digital Marketing & advertising
scope in Digital Marketing & advertisingscope in Digital Marketing & advertising
scope in Digital Marketing & advertising
 
Increase Your Website Sales & Leads Webinar
Increase Your Website Sales & Leads WebinarIncrease Your Website Sales & Leads Webinar
Increase Your Website Sales & Leads Webinar
 
SEO Trends in 2024: What You Need to Know to Succeed
SEO Trends in 2024: What You Need to Know to SucceedSEO Trends in 2024: What You Need to Know to Succeed
SEO Trends in 2024: What You Need to Know to Succeed
 
Crafting High-Converting eCommerce Landing Pages
Crafting High-Converting eCommerce Landing PagesCrafting High-Converting eCommerce Landing Pages
Crafting High-Converting eCommerce Landing Pages
 
Digital Marketing Analytics: Driving Hotel Success (2016 May report)
Digital Marketing Analytics: Driving Hotel Success (2016 May report)Digital Marketing Analytics: Driving Hotel Success (2016 May report)
Digital Marketing Analytics: Driving Hotel Success (2016 May report)
 
ToShare_UG 13_03_24_Full_BelgianTrailblazerCommunity.pptx
ToShare_UG 13_03_24_Full_BelgianTrailblazerCommunity.pptxToShare_UG 13_03_24_Full_BelgianTrailblazerCommunity.pptx
ToShare_UG 13_03_24_Full_BelgianTrailblazerCommunity.pptx
 
What's Happening with Your Microsoft Advertising's Search Campaigns? - Sophie...
What's Happening with Your Microsoft Advertising's Search Campaigns? - Sophie...What's Happening with Your Microsoft Advertising's Search Campaigns? - Sophie...
What's Happening with Your Microsoft Advertising's Search Campaigns? - Sophie...
 
Elevate Your Design Skills: Enroll in Pune's Premier UI/UX Design Course
Elevate Your Design Skills: Enroll in Pune's Premier UI/UX Design CourseElevate Your Design Skills: Enroll in Pune's Premier UI/UX Design Course
Elevate Your Design Skills: Enroll in Pune's Premier UI/UX Design Course
 
The 2024 Next Gen Attention Study - www.livewire.group
The 2024 Next Gen Attention Study - www.livewire.groupThe 2024 Next Gen Attention Study - www.livewire.group
The 2024 Next Gen Attention Study - www.livewire.group
 
How to Get Off Spamhaus Blocklist - 5 Step Process
How to Get Off Spamhaus Blocklist - 5 Step ProcessHow to Get Off Spamhaus Blocklist - 5 Step Process
How to Get Off Spamhaus Blocklist - 5 Step Process
 
Voltas turnaround strategy management case
Voltas turnaround strategy management caseVoltas turnaround strategy management case
Voltas turnaround strategy management case
 
Converting with Comedy: Research Parallels for CRO
Converting with Comedy: Research Parallels for CROConverting with Comedy: Research Parallels for CRO
Converting with Comedy: Research Parallels for CRO
 
Podvertise.fm - Podcast Advertising Marketplace - Startup Pitch Deck
Podvertise.fm - Podcast Advertising Marketplace - Startup Pitch DeckPodvertise.fm - Podcast Advertising Marketplace - Startup Pitch Deck
Podvertise.fm - Podcast Advertising Marketplace - Startup Pitch Deck
 
Fashion-Marketing-1- Assaginment mid.pdf
Fashion-Marketing-1- Assaginment mid.pdfFashion-Marketing-1- Assaginment mid.pdf
Fashion-Marketing-1- Assaginment mid.pdf
 
Content drivers for global brands: new innovative paths for your branded cont...
Content drivers for global brands: new innovative paths for your branded cont...Content drivers for global brands: new innovative paths for your branded cont...
Content drivers for global brands: new innovative paths for your branded cont...
 
Friends of Search '24 - Scaling SEO_ Lessons for All Types of Sites.pptx
Friends of Search '24 - Scaling SEO_ Lessons for All Types of Sites.pptxFriends of Search '24 - Scaling SEO_ Lessons for All Types of Sites.pptx
Friends of Search '24 - Scaling SEO_ Lessons for All Types of Sites.pptx
 
TAM AdEx-A Pixelated view into Digital Advertising Trends for Y 2023.pdf
TAM AdEx-A Pixelated view into Digital Advertising Trends for Y 2023.pdfTAM AdEx-A Pixelated view into Digital Advertising Trends for Y 2023.pdf
TAM AdEx-A Pixelated view into Digital Advertising Trends for Y 2023.pdf
 
Unifying feature management with experiments - Server Side Webinar (1).pdf
Unifying feature management with experiments - Server Side Webinar (1).pdfUnifying feature management with experiments - Server Side Webinar (1).pdf
Unifying feature management with experiments - Server Side Webinar (1).pdf
 
The Creative Marketing campaigns of WeRoad
The Creative Marketing campaigns of WeRoadThe Creative Marketing campaigns of WeRoad
The Creative Marketing campaigns of WeRoad
 
Imposter Syndrome in Marketing & Why You're Not Alone
Imposter Syndrome in Marketing & Why You're Not AloneImposter Syndrome in Marketing & Why You're Not Alone
Imposter Syndrome in Marketing & Why You're Not Alone
 

WOW Integrated Marketing

  • 1. LAUNCHING NEW IDEAS Integrated Marketing MARKET TRACTION / GROWTH HACKING WEB AND APP DEVELOPMENT BRAND AND DESIGN STRATEGIC CONTENT DEVELOPMENT MULTIMEDIA AND VIDEO EVENTS and PUBLIC RELATIONS ©2014 WildOutWest, LLC
  • 2. Integrated Marketing Mobile YouTube/Vimeo Current TV Last FM and Widgetized Content APPLICATIONS MULTIMEDIA Widgets Web Applications Mobile Episodic features designed to develop interaction and interest Facebook mySpace Twitter Linkedin Yelp Hi5 bebo Digg StumbleUpon Yelp Wikipedia SEARCH SEO Social Search Wikis WebSite WebPresence COMMUNITIES Catalogs Direct Mail Coupons email ADVERTISING Brand Interact Inform / Transact Social / Professional/ Related News / Feedback Loops Informational Services Community of Customers DIRECT MARKETING Broadcast Paid Search Web PARTNERSHIPS USER GEN. CONTENT LiveCast YouTube Blipp Rever Video / Shared Pictures Crowdsourced Content NEWS Twitter / blogs podcasts RSS etc. SMS /Voice eBooks ©2014 WildOutWest, LLC Referrals Affiliate Marketing VARS Retail Channels Portal News Crowd Sourced Content Blog Communities Broadcast and Print INTEGRATED MARKETING BRAND AND MESSAGING Product Services Events
  • 3. Relationship Marketing Membership 7.0 Curators: Hosts of events, wikis, blogs etc. Evangelism Producers: Creates content on your behalf Commentator: Shares and comments broadly 3.0 Known 2.0 Likely to share, depending on opportunity Differentiation May share, depending on faith Common Objections Skeptical Will visit a site, request info, brochure 1.0 Service V Value Proposition: IDEAS Proposition: Noticed Watches and reads content 0.0 GET NOTICED Unknown Inactive untapped potential -1.0 Misunderstood -2.0 Distrusted/Disliked 7.0 PUBLIC RELATIONS Valued ADVERTISING / PROMOTION 4.0 SOCIAL NETWORKS Preferred Select Offerings 6.0 EVANGELISTS DIRECT MARKETING 5.0 Referral Programs SALES / SERVICE 6.0 Love / blind Faith PR/ ADVERTISING / DIRECT MARKETING Likely to share, depending on opportunity REPUTATION MANAGEMENT / PR Commentator: Shares and complains broadly ©2014 WildOutWest, LLC INTEGRATED MARKETING 1-4 COMMUNITY / WEB FRANCHISE 4-5 ACTIVE CUSTOMERS
  • 4. Executive Team David Shantz, Creative Director David has been responsible for marketing leadership for over a dozen high profile, funded/acquired start-ups as well as the creative lead on initiatives for established companies. Naming, branding, UI/UX and all aspects of integrated digital marketing. See Linked-In Profile for more Sarika Batra, Director / Executive Producer Founder, Executive Producer and on-Air talent for Andaaz TV. Sarika has been instrumental in the development of multimedia and corporate content for Intelius, MoonExpress and inome. She leads multimedia production. Paul Bohan, Producer, Tech Lead Tech lead and app developer, project manager. Paul has an audio production studio and is developing applications for IOS and Android platforms. Developer of complex apps and web properties. Founder of Bohan Group, mortgage analytics software. Nicole Lundeen, App Developer / FatRedCouch Nicole is the founder of FatRedCouch, a subsidiary partner company of WildOutWest involved with the development and production of Apps., based in the original Pixar/ ILM building in San Rafael. Over 20 application titles launched in collaboration with WOW. ©2014 WildOutWest, LLC INTEGRATED MARKETING
  • 5. New Ventures We have developed resources and experience specific to launching new ventures and products. Our approach is iterative and always focussed on validation from the market. We are driven by actionable metrics designed to inform the process of dialing in the lowest costs of customer acquisition and time to market factors. We are a combination of developers and marketers who get things done...we live in the start-up ethos. ©2014 WildOutWest, LLC INTEGRATED MARKETING
  • 6. UI / site design OUR WEBSITE GOES INTO MORE DEPTH ON RESOURCES FOR DEVELOPMENT ©2014 WildOutWest, LLC INTEGRATED MARKETING
  • 7. Name/Trademark Development A great name is central to the success of any venture. It is the foundation of the brand and makes a connection at every touchpoint. Our firm is regularly engaged at the top levels to navigate the complex balancing act that is required to secure international trademarks. ‣ ‣ ‣ ‣ ‣ Trademark availability Path to the Top Level Domain Consensus with management team / partners Makes a connection with the market Phonetic transparency with suitability across a broad range of languages and cultures WOW has secured more than 40 international trademarks. We have processes, procedures and resources in place to develop world class brands. For more background on our work in naming visit our site: MORE ON NAMING ©2014 WildOutWest, LLC INTEGRATED MARKETING CREDIBILITY OWNERSHIP MEMORABILITY POSITIONING The word Kaiban tran slates into Japanese as "keeper strength and of Castle". security and The heritage intelligence is one of also. A uniq ue name with protection. The wor d intimates integrity as ideas of a brand. Defenders of the Intern et Economy credibility 8 0-10 28% DOMAIN: 5 0-10 28% positioning 9 TOTAL 5 0-10 28% 27 .com / .n et = WOW k search notes: Op en, no kn 0-5 16% Trademar own conc erns
  • 8. Multimedia / Production Our team includes premier talent for video production. We can take multimedia projects from storyboards to web optimization. ‣ 3D Animation ‣ Appisodic Content ‣ Multimedia ‣ Infographics ‣ Strategic Content Development Sarika in studio MORE ON MULTIMEDIA PRODUCTION ©2014 WildOutWest, LLC CLICK ON VIDEOS TO VIEW INTEGRATED MARKETING
  • 9. Corporate Clients FastForward brand rollout enabling payments via ClubCard Launched HP Domain suite of products Atomic Tangerine ventureconsulting spin-off Velosant, supply chain management Encorus - mobile payments platform launched Enrich for Brands initiative/product line VIEW FULL PROFILES ©2014 WildOutWest, LLC INTEGRATED MARKETING Marketing for OCLI global optronics division
  • 10. MoonExpress Rebranded and relaunched the company website, with a new parallax scrolling site, video and multimedia content. www.moonexpress.com Detailed Profile GiveSurance We are incubating this new venture, which is replacing a tired advertising model for insurance marketing with a bold new cause initiative that supports charitable donations. www.givesurance.com Detailed Profile FatRedCouch Launched new venture that has a unique model in Digital app publishing. WOW is an equity partner in this venture. www.fatredcouch.com Detailed Profile RichRelevance Founded by David Selinger, who developed the relevance engines of Amazon. We launched the EnRich-for-Brands product line with web, app and video content www.richrelevance.com CoAlign FDA approved medical device for lumbar spine procedures. We launched this company from name/brand through to all aspects of marketing. Website, anatomically correct product animations. Sales Support www.CoAlign.com Click for Complete Profile VIEW FULL PROFILES ©2014 WildOutWest, LLC INTEGRATED MARKETING
  • 11. EpicFusion Spin-off of EpicData, this company is the leading factory automation technology in China, both enterprise and Opensource. All marketing www.epicfusion.com This company has gone public since launch in 2013 myProtoge / 48 Factor Supporting parents in fundraising and management of 529 savings plans. CRM and platform for Social fundraising and brand sponsorship. www.48factor.com This is in stealth - ask us for a demo. Graphita Expressive Graphical effects for photographic images. We developed this drag-and-drop web application. Raised funding and took to market. www.graphita.com Detailed Profile Etuda Interactive platform and marketplace for distance learning and tutoring. Whiteboard/video/open text and interaction for a virtual classroom. www.etuda.com This is in stealth - ask us for a demo. BuyerFirst Real Estate Brokerage model dedicated to buyers only. Developed name/brand and matching engine that performs much like a dating site for real estate buyers. This is in stealth - ask us for a demo. VIEW FULL PROFILES ©2014 WildOutWest, LLC INTEGRATED MARKETING
  • 12. Benson Assoc. Small cap investment fund, grew to $1B in funds under management and was acquired by Wells Fargo - no longer online. Brandmark features the olive branch from the clutches of the eagle on the back of a dollar bill, with a small gold olive. Velosant Launched this brand as a rollup strategy for FIRST DATA (fortune 100) start-up. Supply Chain Management Taxware/ORACLE acquired by OpenHarbor No longer online - see profile on our website. Altamira Software Image editing software, pioneered transparency. Launched the company with Eric Lyons and Alvy Ray Smith (Founder of PIXAR) Acquired by Microsoft altamirasoftware ref Morphic Large scale project management technology / software development funded as a DOE project and scoped to include commercialization of the IP. Company was acquired, www.morphic.com Bohan Group Analytics software for mortgage industry. Grew to $120M and was acquired by First American Title, was estimated to be used in 60% of REIT transactions by 2007. - no longer online VIEW FULL PROFILES ©2014 WildOutWest, LLC INTEGRATED MARKETING
  • 13. NAVIO Was a pivot from Aplaud Technologies, Founded by Stefan Roever (Encorus/Brokat founder) Funded for $26M institutional venture funds. Name/Brand/Web Encorus Technologies Acquisition of German Company Brokat Technologies and roll-up with other mobile payment technologies. Name/Brand/Web Acquired by QPass See complete profile on our site: Encorus Aplaud Technologies Digital Rights Management platform for mobile transactions. Founded by Stefan Roever, was to become Navio as part of a pivot to new business model. LONDON DRY GIN Bambu Rum/ BullDog Gin WildOutWest incubated this company at its earliest stages, developed brands, invested. Currently BullDog is #1 premium gin in several markets. Recently secured an important distribution deal with Campari www.bulldoggin.com Atomic Tangerine Venture Consulting spin-off of SRI. launched in 2000, and subsequent $150M in funding, offices in SF, NY, London, Munich, Tokyo. VIEW FULL PROFILES ©2014 WildOutWest, LLC INTEGRATED MARKETING
  • 14. ClearBlue Technologies A rollup of seven significant national data centers combined with the launch of a new complete managed IT offering for midmarket corporate business - Internet/Phone/data/mobile. Acquired by Navisite HP Domain Complete launch for Hewlett Packard’s Enterprise Group suite of internet support solutions. Platform, QOS, personalization. Launch was a $750k event at the SF Stock Exchange and then SkyDeck. Multimedia/Video/Event Nimbula Rename of private/public cloud management solution. Enabled users to build/manage/deploy EC2 like cloud computing. Chris Pinkham, Sequoia / Accel Funded, Acquired by Oracle in 2013 Varitan Capital Peer-to-peer private mortgage marketplace. We developed a working model that was funded, staffed and making deals. Company suffered from regulatory and management issues. CoRelation Real-time relational preferences engine that was a precursor to Amazon’s relevance engine. Founded by MIT grads, acquired by DigiMine VIEW FULL PROFILES ©2014 WildOutWest, LLC INTEGRATED MARKETING
  • 15. ™ ACTONA Network data storage management technology originally developed in Israel, funded by Sequoia. Acquired by Cisco MPower / 401K Forum From kitchen table of the founder, Drake Mosier, to the world standard in 401k plan participant advice and $150M+ funding. Acquired by Morningstar Fuselabs (primarily naming) Launched brand for Microsoft. FuseLabs inspires partnerships around new social, real-time, and media-rich experiences for home and work. FuseLabs BMW We developed a corporate identity system for BMWs international dealership network and evolved this to include MINI also. The model is still in use today. VIEW FULL PROFILES ©2014 WildOutWest, LLC INTEGRATED MARKETING
  • 17. visit the webite WildOutWest Project Profiles WildOutWest Site ©2014 WildOutWest, LLC INTEGRATED MARKETING
  •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
  • 19. Scope of Expertise ‣ Names, Trademarks, Domains ‣ Brand / Design ‣ Websites and Application Development for Web and Mobile ‣ Multimedia: Video, Infographics ‣ Marketing: Advertising, Promotion and Customer Acquisition ‣ Social Media and a broad range of Digital Marketing ‣ Conferences and Event Marketing ‣ Presentations Pitches, Product Demos and Keynotes ‣ Growth Hacking ©2014 WildOutWest, LLC INTEGRATED MARKETING