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Need a Competitive Edge? Why not use our see-saw?
- 1. Need a Competitive Edge? Why not use our see-saw!
- 11. Any Questions? Dawn Brewer Rob Cole The Courtyard Linchmere Place 30 Worthing Road Ifield Horsham Crawley RH12 1SL RH11 0EX 01403 560123 01293 542080 www.dawnb.co.uk www.wessexnetworks.com
Notas del editor
- Dawn Brewer (upd8 technology ltd) and Rob Cole (Wessex Networks ltd) present a different view on competitive edge
- To think ahead of your competitors, reach your business objectives and gain a competitive edge, you need to think a bit differently
- Think a bit differently and use a see-saw to gain a competitive edge.As a business owner sometimes business objectives can seem out of reach. Using a see-saw, thinking about the right pressure on the other end of the see-saw can make these objectives attainable.
- 3 key questions in marketing are:What are you selling?Who to?Where are they?There is no point trying to connect on LinkedIn if your customers are on Facebook.
- It’s important that you haveThe right website – does it do what you want The right content – people want to know things – offers, informationThe right connections – the ‘who’ bit of the three marketing questions and building relationships
- So you have the right website, content and connections, now what do I do with it?Hosting… What is it?Helps you to be more efficient with your cashHosting helps you extend your resourcesHosting limits your business risks
- Wow, if I get all this from Hosting, why would I also need I.T Support? Surely it’s just money for nothing… or is it!Ask yourself the question… are you serious about your business?!!
- Many people jump into social media, but first make sure your website is in place, then plan your communications. Spend time deciding what messages you want to get out there, when you will send them and how.
- Things to consider when choosing a Hosting Provider and IT Support Partner:Is the company financially sound?Do they deliver, not just guarantee, the uptime you need?How much are they investing in new products & services?How meaningful & clear are their guarantees to your business?What experts will they make available to you?Do they offer a range of services to meet all of your needs?Do they provide unlimited support 24/7, 365 days, or is it fee-based?Do they support the compliance standards critical for your industry?Are they growing and upgrading their infrastructure?
- The whole is more than the sum of its parts, put all these things in place and you will find it easier to meet your business objectives.