11. www.a2zmba.com Benchmarking :- Stages of improvement World Class Recognized as the best. Benchmarked by others even in other sectors Best in Class Exceeds customer expectations,outperforms all competitors and has clear competitive edge Efficient Meets all internal requirements for cost margins, asset utilization,cycle-time and measures of excellence Incapable Is ineffective , inefficient and at the risk of failing. Needs major redesign Effective Satisfies all customer requirements