Personal Care Products Council - Zappos - Downtown Project - 2.23.14
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The document discusses Tony Hsieh and the Downtown Project he founded in Las Vegas. It provides details about Hsieh's background starting companies like Zappos, which was acquired by Amazon for $1.2 billion. The Downtown Project aims to revitalize downtown Las Vegas through investments of $350 million in small businesses, tech startups, education/arts, and real estate development. The goal is to create collisions and co-learning by increasing density, diversity, and street activity to accelerate innovation, productivity and happiness in the community.
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Personal Care Products Council - Zappos - Downtown Project - 2.23.14
- 3. A BIT ABOUT ME (TONY) 1994-1995: Pizza business in college
- 4. A BIT ABOUT ME (TONY) 1994-1995: Pizza business in college 1996-1998: LinkExchange (online advertising) Sold to Microsoft for $265 million
- 5. A BIT ABOUT ME (TONY) 1994-1995: Pizza business in college 1996-1998: LinkExchange (online advertising) Sold to Microsoft for $265 million 1999: Venture Frogs (investment fund) - Invested in Zappos.com, Inc.
- 6. A BIT ABOUT ME (TONY) 1994-1995: Pizza business in college 1996-1998: LinkExchange (online advertising) Sold to Microsoft for $265 million 1999: Venture Frogs (investment fund) - Invested in Zappos.com, Inc. 1999-Today: Zappos.com, Inc.
- 7. A BIT ABOUT ME (TONY) 1994-1995: Pizza business in college 1996-1998: LinkExchange (online advertising) Sold to Microsoft for $265 million 1999: Venture Frogs (investment fund) - Invested in Zappos.com, Inc. 1999-Today: Zappos.com, Inc. 2009: Amazon acquires Zappos for $1.2 billion
- 8. A BIT ABOUT ME (TONY) 1994-1995: Pizza business in college 1996-1998: LinkExchange (online advertising) Sold to Microsoft for $265 million 1999: Venture Frogs (investment fund) - Invested in Zappos.com, Inc. 1999-Today: Zappos.com, Inc. 2009: Amazon acquires Zappos for $1.2 billion 2010: NYT bestseller Delivering Happiness published
- 9. The Power of WOW Gross Sales $MM $1,000 800 600 400 200 ‘00 ‘01 ‘02 ‘03 ‘04 ‘05 ‘06 ‘07 ‘08
- 10. THE #1 PRIORITY
- 11. THE #1 PRIORITY
- 13. CLOTHING, CUSTOMER SERVICE, CULTURE CULTURE CUSTOMER EXPERIENCE CLOTHING
- 14. CLOTHING
- 15. CUSTOMER SERVICE
- 16. CULTURE
- 17. CLOTHING, CUSTOMER SERVICE, CULTURE CULTURE CUSTOMER EXPERIENCE CLOTHING
- 18. DELIVERING HAPPINESS CUSTOMERS & EMPLOYEES “People will forget what you said. People will forget what you did. But people will never forget how you made them feel.” -MAYA ANGELOU
- 19. WHAT’S NEXT DELIVERING HAPPINESS Clothing Customer Service Company Culture “a great brand is… ______”
- 21. LAS VEGAS CITY HALL http://brandonwiegand.com/wp-content/uploads/2010/11/Zappos-City-Hall.jpg
- 22. LAS VEGAS CITY HALL
- 23. LAS VEGAS CITY HALL
- 33. DELIVERING HAPPINESS WHAT’S NEXT? Clothing Customer Service Company Culture
- 34. DELIVERING HAPPINESS WHAT’S NEXT? Clothing Customer Service Company Culture Community
- 36. DOWNTOWN PROJECT $350M $50M – Small businesses $50M – Tech Startups $50M – Education, Arts, Culture $200M – Real Estate
- 38. DOWNTOWN PROJECT GOALS • Live/Work/Play – Walking Distance
- 39. DOWNTOWN PROJECT GOALS • Live/Work/Play – Walking Distance • The Most Community-Focused Large City in the World
- 40. DOWNTOWN PROJECT GOALS • Live/Work/Play – Walking Distance • The Most Community-Focused Large City in the World • The Co-Learning and Co-working Capital of the World
- 41. DOWNTOWN PROJECT REFRAMING “COMMUNITY” • COLLISIONS
- 42. DOWNTOWN PROJECT REFRAMING “COMMUNITY” • COLLISIONS • CO-LEARNING
- 43. DOWNTOWN PROJECT REFRAMING “COMMUNITY” • COLLISIONS • CO-LEARNING • CONNECTEDNESS
- 44. DOWNTOWN PROJECT REFRAMING “COMMUNITY” • COLLISIONS • CO-LEARNING • CONNECTEDNESS • DENSITY
- 45. DOWNTOWN PROJECT REFRAMING “COMMUNITY” • COLLISIONS • CO-LEARNING • CONNECTEDNESS • DENSITY • DIVERSITY
- 46. THE BIG BET Accelerating Collisions, Co-Learning, and Connectedness
- 47. THE BIG BET Accelerating Collisions, Co-Learning, and Connectedness …will lead to… Happiness, Luckiness, Innovation, and Productivity
- 48. ROI VS ROC Instead of maximizing short-term ROI (Return On Investment)…
- 49. ROI VS ROC Instead of maximizing short-term ROI (Return On Investment)… We focus on maximizing long-term ROC
- 50. ROI VS ROC Instead of maximizing short-term ROI (Return On Investment)… We focus on maximizing long-term ROC (Return On Collisions)
- 51. ROI VS ROC & ROL Instead of maximizing short-term ROI (Return On Investment)… We focus on maximizing long-term ROC (Return On Collisions) and institutionalizing ROL
- 52. ROI VS ROC & ROL Instead of maximizing short-term ROI (Return On Investment)… We focus on maximizing long-term ROC (Return On Collisions) and institutionalizing ROL (Return On Luck) – Accelerating Serendipity
- 53. DOWNTOWN PROJECT $350M $50M – Small businesses $50M – Tech Startups $50M – Education, Arts, Culture $200M – Real Estate
- 56. $50M SMALL BUSINESS Criteria Owner Operated - Passionate
- 57. $50M SMALL BUSINESS Criteria Owner Operated - Passionate Helps Promote Collisions
- 58. $50M SMALL BUSINESS Criteria Owner Operated - Passionate Helps Promote Collisions Execution Ability
- 59. $50M SMALL BUSINESS Criteria Owner Operated - Passionate Helps Promote Collisions Execution Ability Sustainable
- 60. $50M SMALL BUSINESS Criteria Owner Operated - Passionate Helps Promote Collisions Execution Ability Sustainable Unique or First or Best at Something
- 61. $50M SMALL BUSINESS Criteria Owner Operated - Passionate Helps Promote Collisions Execution Ability Sustainable Unique or First or Best at Something Story-worthy
- 62. NATALIE
- 63. NATALIE
- 64. NATALIE
- 65. NATALIE
- 66. NATALIE
- 67. NATALIE
- 68. CHECK CASHING
- 69. CHECK CASHING
- 70. SARAH
- 71. SARAH
- 72. SARAH
- 75. CONTAINER PARK
- 76. CONTAINER PARK
- 77. CONTAINER PARK
- 78. CONTAINER PARK
- 79. LVCK
- 80. LVCK
- 81. LVCK
- 82. MEDICAL CLINIC
- 86. PROJECT 100
- 87. PROJECT 100
- 90. LEARNING VILLAGE
- 91. LEARNING VILLAGE
- 93. GOLD SPIKE (FORMER CASINO) http://www.yelp.com/biz_photos/gold-spike-hotel-and-casino-las-vegas?select=Zh7ycSGy8xycR7-VVqSMlA#vPAm4TwFWc3kw_lM9NJzfQ
- 94. GOLD SPIKE (FORMER CASINO) http://www.yelp.com/biz_photos/gold-spike-hotel-and-casino-las-vegas?select=Zh7ycSGy8xycR7-VVqSMlA#uSzsFfdBhPok_sfEpJk-7Q
- 95. GOLD SPIKE COWORKING LOUNGE
- 96. GOLD SPIKE COWORKING LOUNGE https://foursquare.com/v/gold-spike/4bd1a8b65e0cce72c9cba184/photos?openPhotoId=51f18e5d498eb74dd6fc3edf
- 97. GOLD SPIKE COWORKING LOUNGE https://foursquare.com/v/gold-spike/4bd1a8b65e0cce72c9cba184/photos?openPhotoId=52099aef11d226362f7930d9
- 98. GOLD SPIKE COWORKING LOUNGE
- 99. CITY AS A STARTUP http://bostinno.com/wp-content/uploads/2011/10/startup-sign.png
- 100. CITY AS A STARTUP http://www.shebytes.com/wp-content/uploads/2011/12/venture-for-america-12-12-11.jpg
- 101. CITY AS A STARTUP
- 102. $50M EDUCATION, ARTS, CULTURE http://blogs.middlebury.edu/internship/files/2011/01/teach4America1.jpg
- 103. $50M EDUCATION, ARTS, CULTURE http://bostinno.com/wp-content/uploads/2011/10/startup-sign.png
- 104. $50M EDUCATION, ARTS, CULTURE http://photos.lasvegassun.com/media/img/photos/2013/08/27/0827NinthBridge13_t653.JPG?214bc4f9d9bd7c08c7d0f6599bb3328710e01e7b
- 105. $50M EDUCATION, ARTS, CULTURE
- 106. $50M EDUCATION, ARTS, CULTURE http://www.vegasnews.com/wp-content/uploads/3_2_12_burn_vegas_kabik-131-9-588.jpg
- 107. $50M EDUCATION, ARTS, CULTURE http://mikerossart.net/images/mikeross_enter.jpg
- 108. $50M EDUCATION, ARTS, CULTURE http://www.vegasnews.com/wp-content/uploads/3_2_12_burn_vegas_kabik-131-9-588.jpg
- 109. LIFE IS BEAUTIFUL
- 110. LIFE IS BEAUTIFUL
- 111. LIFE IS BEAUTIFUL
- 112. LIFE IS BEAUTIFUL
- 113. LIFE IS BEAUTIFUL
- 114. $200M REAL ESTATE
- 115. WHEN CITIES DOUBLE IN SIZE Productivity and innovation per resident increases by 15% (But not true for companies) Accelerate serendipity > Accelerate learning > Accelerate productivity and innovation
- 116. 3 INGREDIENTS FOR SERENDIPITY 1. Residential density of 100 residents/acre 2. Street-level activity for residents to collide 3. Culture of openness, collaboration, creativity, and optimism
- 117. HOW TO ACCELERATE LEARNING & INNOVATION Maximize serendipitous interactions Density in the office Density in the city Collisions vs. convenience
- 118. LAS VEGAS CITY HALL http://brandonwiegand.com/wp-content/uploads/2010/11/Zappos-City-Hall.jpg
- 119. DIVERSITY + DENSITY 1. 2. 3. 4. 5. 6. 7. Zappos employees Tech Startup Community Small Business Community Fashion Community Art and Music Communities Other Passion Communities Local Residents
- 121. LEARNINGS FROM TED, SUMMIT SERIES, SXSW, BIF… Curated Content Serendipity Learning Connections Community
- 122. DOWNTOWN VEGAS EVERY DAY Curated Content Serendipity Learning Connections Community
- 123. Fremont St. & Las Vegas Blvd.
- 124. Fremont St. & Las Vegas Blvd.
- 125. INSPIRE THEATER
- 126. INSPIRE THEATER
- 127. INSPIRE THEATER
- 128. INSPIRE THEATER
- 129. INSPIRE THEATER
- 130. INSPIRE THEATER
- 131. INSPIRE THEATER
- 132. INSPIRE THEATER
- 134. DOWNTOWN VEGAS MONTHLY CADENCE Week 1 – First Friday Week
- 135. DOWNTOWN VEGAS MONTHLY CADENCE Week 1 – First Friday Week Week 2 – Tech Week
- 136. DOWNTOWN VEGAS MONTHLY CADENCE Week 1 – First Friday Week Week 2 – Tech Week Week 3 – Fashion Week
- 137. DOWNTOWN VEGAS MONTHLY CADENCE Week 1 – First Friday Week Week 2 – Tech Week Week 3 – Fashion Week Week 4 – Catalyst Week
- 140. RETURN ON COLLISIONS ROC What is the value of a resident that is out and about in the neighborhood?
- 141. RETURN ON COLLISIONS ROC What is the value of a resident that is out and about in the neighborhood? 3-4 hours/day
- 142. RETURN ON COLLISIONS ROC What is the value of a resident that is out and about in the neighborhood? 3-4 hours/day x 7 days/week
- 143. RETURN ON COLLISIONS ROC What is the value of a resident that is out and about in the neighborhood? 3-4 hours/day x 7 days/week x 40 weeks/year
- 144. RETURN ON COLLISIONS ROC What is the value of a resident that is out and about in the neighborhood? 3-4 hours/day x 7 days/week x 40 weeks/year = 1000 “collisionable” hours/year
- 145. JAKE – FLINT & TINDER http://images.fastcompany.com/upload/inline-Made-In-The-USA-Flint-And-Tinder-Undies-And-You-Will-Love-It-b.jpg
- 146. JAKE – FLINT & TINDER
- 147. RETURN ON COLLISIONS ROC What is the value of a purposeful visitor that contributes to community?
- 148. RETURN ON COLLISIONS ROC What is the value of a purposeful visitor that contributes to community? 12 hours/day
- 149. RETURN ON COLLISIONS ROC What is the value of a purposeful visitor that contributes to community? 12 hours/day x 7 days/week
- 150. RETURN ON COLLISIONS ROC What is the value of a purposeful visitor that contributes to community? 12 hours/day x 7 days/week x 12 weeks/year
- 151. RETURN ON COLLISIONS ROC What is the value of a purposeful visitor that contributes to community? 12 hours/day x 7 days/week x 12 weeks/year = 1000 “collisionable” hours/year
- 152. RETURN ON COLLISIONS ROC “SUBSCRIBE” TO DTLV
- 153. RETURN ON COLLISIONS ROC 1. 100 residents per acre 2. Street-level activity for residents to collide 3. Culture of openness, collaboration, creativity, and optimism
- 154. RETURN ON COLLISIONS ROC 1. 100 residents per acre 2. Street-level activity for residents to collide 3. Culture of openness, collaboration, creativity, and optimism
- 156. RETURN ON COLLISIONS ROC 100,000 “collisionable”
- 157. RETURN ON COLLISIONS ROC 100,000 “collisionable” community
- 158. RETURN ON COLLISIONS ROC 100,000 “collisionable” community hours
- 159. RETURN ON COLLISIONS ROC 100,000 “collisionable” community hours per
- 160. RETURN ON COLLISIONS ROC 100,000 “collisionable” community hours per acre
- 161. RETURN ON COLLISIONS ROC 100,000 “collisionable” community hours per acre per
- 162. RETURN ON COLLISIONS ROC 100,000 “collisionable” community hours per acre per year
- 163. RETURN ON COLLISIONS ROC 100,000 “collisionable” community hours per acre per year 2.3 COLLISIONABLE HOURS PER SQUARE FOOT PER YEAR
- 164. THE BIG BET 3 GUIDING PRINCIPLES Accelerate: 1. Collisions 2. Co-Learning 3. Connectedness And everything else will fall into place… (productivity, innovation, growth, happiness) What will people say about downtown?
- 166. ZAPPOS, DELIVERING HAPPINESS, DOWNTOWN PROJECT
- 167. 50% OF HUMANS LIVE IN CITIES https://www.facebook.com/photo.php?fbid=533076913404671&set=a.429177383794625.90218.427192853993078
- 168. 75% WILL LIVE IN CITIES IN OUR LIFETIME https://www.facebook.com/photo.php?fbid=533076913404671&set=a.429177383794625.90218.427192853993078
- 169. THE 4 MINUTE MILE
- 170. THE 4 MINUTE MILE
- 171. MORE INFO For a copy of this presentation: tony@zappos.com For more information: www.downtownproject.com
- 172. A GREAT BRAND is a story that never stops unfolding.
- 173. A GREAT BRAND COMPANY is a story that never stops unfolding.
- 174. A GREAT BRAND COMPANY CITY is a story that never stops unfolding.
- 175. A GREAT BRAND COMPANY CITY COMMUNITY is a story that never stops unfolding.
- 176. MORE INFO For a copy of this presentation: tony@zappos.com For more information: www.downtownproject.com