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See What I...controlling vision through the senses




See What I . . .
Controlling Vision through the Senses

Alex Taylor Wilk
Thesis Preperation Fall 2009
Syracuse University: Bachelors of Architecture
Committee Members: Lori Brown & Robert Svetz
Contents




           1   CHAPTER
               1
               PREFACE

                      Introduction

                      Contention


           2   CHAPTER
               7
               HYPER IMAGERY IN A TECHNOLOGICAL CULTURE: DISMISSING THE INVISIBLE
                      Images, Images, Images

                      Distraction

                      Effects


           3   CHAPTER
               21
               A CASE STUDY IN RECOGNIZING THE INVISIBLE

                      Designing the invisible with Decosterd & Rahm

                      (Technology)(Climatic Condition) + Touch= Hormonorium

                      (Technology)(Climatic Condition) + Sound= Convective Museum

                      (Technology)(Climatic Condition) + Smell= Winter House

                      (Technology)(Climatic Condition) + Taste= Digestible Gulf Stream
See What I...controlling vision through the senses




4   CHAPTER
    53
    VISION IN JUXTASPOSITION WITH THE INVISIBLE
           See what I Touch (‘Feed Back Space’, COOP HIMMELB(L)AU)

           See what I Hear (Hypo-Surface Wall, CeBit Technology)

           See what I Smell (“Pesce for Lunch”, Gaestano Pesce)

           See what I Taste (Nature Matching System, Tatfoo Tan)


5   CHAPTER
    85
    DESIGN PROJECT
           Program: Fitness Center & Mineral Spa

           Site: New York City



6   CHAPTER
    125
    EPILOGUE

           Summary

           Bibliography

           Terms

7   CHAPTER
    132
    THESIS PROJECT
Preface




          “In memorable experiences of architec-
          ture space, matter and time fuse into a
          single dimension, into the basic substance
          of being, that penetrates consciousness.
          We identify ourselves with this space, this
          place, this moment, and these dimensions
          become ingredients of our very existence.
          Architecture is the art of reconciliation be-
          tween ourselves and the world, and this
          mediation takes place through the senses. “



                                                      1
                                  -Juhani Pallasmaa




1
See What I...controlling vision through the senses




1                                                    2
Preface




          The realism of architectural experience is       tional engagement. We as a society have
          rooted in the occupation of space within a       become numb to emotive involvement -
          building and the hidden dimension of the         we have become mesmerized by imagery
          senses. Placing the sense of sight at the top    and have forgotten about the capabilities
          of the hierarchical scale in comparison to the   architecture can employ on experience.
          other senses has become a theme in West-
          ern architectural approach. The ocular is so     Architects like Steven Holl, Peter Zumthor
          potent in contemporary society specifically      and Glen Murcutt have designed spaces in-
          architecture, promoted by technology, which      corporating the non-dismissive senses in
          has ultimately been influenced through the       order to produce multi-phenomena’s ulti-
          visual imagery of television and the media.      mately enhancing the occupant’s experience.
          This technologically oriented imagery has led    Recently in architecture there has been a ris-
          us to become dismissive of the other senses.     ing interest in the invisible, and architects like
                                                           Descosterd & Rahm express the “unseen”
          By dismissing the other (non visual) senses      through an avant-garde minimalist style.
          we are encouraging a design approach that
          lacks concern for human, physical and emo-       Decosterd & Rahm’s architecture distorts ar-




          INTRODUCTION
3
See What I...controlling vision through the senses




tificial environmental and atmospheric con-       with its few architectural explorations. So,
ditions such as relative humidity, variations     how can we begin to take these invisible phe-
in temperature and light in search for man’s      nomena’s and make it less experimental so it
physiological response. They deal with in-        can be more commonly incorporated in archi-
visible parameters of interior architectural      tectural design instead of an afterthought?
space organized in accordance with thermal
concepts more related to sensuality than          Instead of embracing the division of the five
comfort. This is an architecture tied to the      senses like western contemporary architec-
senses, a theory of space grounded in the re-     ture has, is there a way we can bring sens-
actions of the human body implemented by          es together or in contrast to one another?
its immediate surroundings ultimately con-        What if we allowed vision, something obvi-
trolled through technological mechanisms.         ously comprehensive to control the senses?
                                                  Vision will be used in juxtaposition to the
So how do we begin to develop a visual lan-       invisible in order to create an enhanced ar-
guage for the unseen? Invisible architecture is   chitectural experience of space. Technology
extremely experimental and, although it has       will be the mechanism in which we can em-
become a growing interest, it is still limited    ploy vision in juxtaposition to the invisible.




                                                                                                                4
Preface




          By authorizing vision, the most comprehen-          with in a spatial experience. This schism is a
          sive of the senses to graphically control the       reflection on the contemporary condition we
          four invisible senses - touch, sound, scent and     are embedded within. Living in a hyper imag-
          taste - one can provoke an architectural expe-      ery society during a technological era has en-
          rience that is profound and exploits different      hanced our dependence on the ocular - mak-
          multi-sensory phenomena’s.                          ing us ocular-centric.

          Technology will be the mechanism for regis-         We can alter traditional phenomenological
          tering vision in juxtaposition with the other       architecture design approach by placing the
          senses. Technology can also be used to mod-         visual in juxtaposition with the four dismissed
          ify invisible space by distorting artificial cli-   senses; no longer allowing phenomenology to
          mate control, ultimately broadening the field       be strictly an afterthought or even a discharged
          of invisible architecture by specifically allow-    application. By graphically projecting the four
          ing vision to graphically project the unseen.       invisible senses, we can advance phenomeno-
                                                              logical design by making it more visually com-
          Contemporary architecture has developed             prehensive, ultimately enhancing the human
          into an aesthetic requirement, neglecting           experience and architectural design of a space.
          the sensory conditions and its opportunities                  1   Pallasmaa, Juhani. The eyes of the skin: architecture
                                                                            and the senses. London: Academy Editions, 1996. pg 50.




          CONTENTION
5
See What I...controlling vision through the senses




                         “A NEW WORLD SENSATIONS”

                                      WERBEGRAFIK

                ILLUSTRATIONS FOR AN ADVERTISEMENT

                                              2008
Hyper Imagery in a Technological Culture: Dismissing The Invisible




           “From Television to newspapers, from adver-
           tising, to all sorts of mercantile epiphanies,
           our society is characterized by a cancerous
           growth of vision, measuring everything by its
           ability to show or be shown, and transmut-
           ing communication into a visual journey.“



                                                                     2
                                               -David Harvey




7
See What I...controlling vision through the senses




2                                                    8
Hyper Imagery in a Technological Culture: Dismissing The Invisible




               We are currently living in a hyper-imagery,               call I just received. It is hard not to believe
               technologically oriented society. Our genera-             that my multi-tasking self isn’t a reflection on
               tion is in complete contrast to my 90-year-old            our current society induced by technology.
               grandfather’s life experiences.
                                                                         Times have changed. What once was per-
               While walking one day next to my grandfather              sonal to many has now become the imper-
               at a nearby shopping center, he states like               sonal. “We are living in a new space, a world
               most grandparents’ who grew up in a more                  of information.”3A single moment command-
               conjoint (interactive) culture, “I don’t under-           ing our attention is fading away; we are vic-
               stand you kids these days, how you all walk               tims of a mass society diagnosis of Atten-
               and chew gum at the same time.” Through                   tion Deficit Disorder. We are surrounded by
2              this archaic quote, I never took a step back to           arrays of multiple, simultaneous imagery, in
               realize what I was doing that day at the shop-            the streets, airports, stores, supermarkets
               ping center. While walking I was browsing the             malls but more importantly on our comput-
               store fronts while eating my hot pretzel and              ers and televisions. The computer and televi-
               sipping on my soda and answering the phone                sion serve as a new form of distraction, it de-




               IMAGES, IMAGES, IMAGES
    9
See What I...controlling vision through the senses




                             MULTI-MEDIA EXHIBITION

                             CHARLES AND RAY EAMES

                                    MOSCOW, RUSSIA

                                              1959
Hyper Imagery in a Technological Culture: Dismissing The Invisible




           ands our attention. “Rather than wondering                pendency when we are constantly confronted
           cinematically through the city, we now look               visually.
           in one direction and see many juxtaposed
           moving images, more than we can possibly
           synthesize or reduce to a single impression.
           We sit in front of our computers on our er-
           gonomically perfected chairs staring with a
           fixed gaze at the many simultaneously open
           ‘windows’ through which different finds of in-
           formation stream toward us. We hardly even
           notice it. It seems natural as if we were simply
           breathing in information.” 4

           The ocular sense is so potent in our way of
           life and our understanding of architecture;
           however it is hard to realize our ocular de-




           IMAGES, IMAGES, IMAGES
11
See What I...controlling vision through the senses




                                     FILM: PLAYTIME

                                       JACQUES TATI

                                      PARIS, FRANCE

                                              1967
Hyper Imagery in a Technological Culture: Dismissing The Invisible




           The film Play Time directed by Jacques Tati is            fire, the couple watches him torch the des-
           a complex visual comedy that takes place in a             sert but they do not flinch in excitement or
           futuristic Paris. Modern industrial technology            express any emotional response because
           is accepted as a necessity by society yet it is           they’re too involved in their conversation, lis-
           represented as obstructions to daily life and             tening to the band, there are to many distrac-
           interferences to natural human interaction.               tions to even concentrate, especially what is
                                                                     going on right in front of them.
           Play Time contains limited dialogues’ ex-
           cept for background sounds which makes                    This movie embodies the diagnosis of At-
           us aware of the numerous distractions that                tention Deficit Disorder in which the future
           occur in daily life. During a restaurant scene            (contemporary society) has been embedded
           the maitre d’s, waiters and musicians are                 within. It is considered normal to multi-task,
           constantly scrambling in a crowded room                   which ultimately leads us to be less precise
           of conversation, eating, drinking dancing,                in our actions. This multi tasking is a direct
           each trying to serve their customer. At one               descendent of technology induced by the si-
           point, a waiter brings a couple their dessert             multaneous imagery.
           where he then lights the bananas foster on




13
           DISTRACTION
See What I...controlling vision through the senses




                                     FILM: PLAYTIME

                                       JACQUES TATI

                                      PARIS, FRANCE

                                              1967
Hyper Imagery in a Technological Culture: Dismissing The Invisible




                                 Customer        Employee            View Direction   Movement   Talking




           DISTRACTION
15
See What I...controlling vision through the senses




                             DIAGRAM: FILM PLAYTIME

                                         LEFT: PLAN

                                     RIGHT: SECTION

                                   RESTURANT SCENE
Hyper Imagery in a Technological Culture: Dismissing The Invisible




           All too often our bodies remains remote                   an object, where we can look but cannot en-
           and disengaged within in a building/ con-                 gage with its potential experience.
           structed space. For some time now in ar-
           chitecture, aesthetics have taken prece-                  Society values sight as the utmost important
           dence, giving far more importance to form,                aspect of comprehension and understanding
           idea and appearance than to the occu-                     in comparison to the other senses - induced
           pant’s needs and embodied experiences.                    by technology oriented imagery this has be-
           Contemporary works in architecture have                   come consistent in western and international
           been perceived as autonomous objects                      architectural application. We are living in a
           which are clearly represented in books,                   society where technology has evoked a domi-
           magazines and visually oriented mediums.                  nant ocular presence with attractive aes-
           Through these visually concentrated medi-                 thetics and performances yet in due course
           ums you can’t smell the building, you can                 detaching itself from its environment. David
           sense the volume of space, and you can’t                  Michael Levin critiques the dominance of the
           feel the air move nor the warmth of the sun-              eye when he states: “I think it is appropriate
           shine. Architects are creating the building as            to challenge the hegemony of vision - the




           EFFECTS
17
See What I...controlling vision through the senses




                                     FILM: PLAYTIME

                                       JACQUES TATI

                                      PARIS, FRANCE

                                              1967
Hyper Imagery in a Technological Culture: Dismissing The Invisible




           ocularcentrism of our culture. And I think we             become an organic prototype for modernist
           need to examine very critically the charac-               architects. A lot of architects today are more
           ter of vision that predominates today in our              interested in creating visual effects rather
           world. We urgently need a diagnosis of the                than exploring the buildings tactile, acoustic,
           psychosocial pathology of everyday seeing-                scent and taste capabilities.
           and a critical understanding of ourselves, as
                                                                               2
           visionary beings .” 5
                                                                                   David Harvey, The Condition of Postmodernity, Blackwell
                                                                                   (Cambridge), 1992, pg 293


                                                                               3   Colomina, Beatriz. “Enclosed by Images: The Eameses’ Multi-
                                                                                   media Architecture.” Grey Room 02 (2001): pg 7.
           Modernists have designed structures to
                                                                               4   Colomina, Beatriz. Privacy and publicity: modern architecture
           please the eye yet they have left the rest of                           as mass media. Cambridge, Mass: MIT, 1994., pg 27. Colomina
                                                                                   explores simultaneous imagery.
           the senses, body, and recollection behind.                          5   David Michael Levin, “Decline and Fall- Ocularcentrism in
                                                                                   Heidegger’s Reading of the History of Metaphysics’, in Levin
           The only sense that can keep up with the                                1993, pg 205

           pace of the technology is vision. Le Corbusier                      6   Zumthor, Peter. Thinking Architecture. Trans. Maureen Oberli-
                                                                                   Turner and Catherine Schelbert. Boston: Basel, 2006 pg. 17.
                                                                                   Zumthor uses his design to explain phenomenological design.
           states: “I exist in life only on the condition
           that I see; I am and I remain (and impenitent)
           visual-everything is in the visual”. 6 The eyes




           EFFECTS
19
See What I...controlling vision through the senses




                UN CHIEN ANDALOU (ANDALUSIAN DOG)

                      LUIS BUNUEL AND SALVADOR DALI

                                            FRANCE

                                              1929
A Case Study in Recognizing the Invisible




           “The world is full of signs and information,
           which stand for things that no one fully un-
           derstands because they, too, turn out to be
           more signs for other things. The real thing
           remains hidden. No one gets to see it.”



                                            -Peter   Zumthor 7




21
See What I...controlling vision through the senses




3                                               22
A Case Study in Recognizing the Invisible




            Induced by hyper imagery and technology,           kinds of meteorology; renewing the idea of
            society has been devoted to the visible. We        form and use between sensation and phe-
            are in a period where the slippage of the real/    nomenon, between the neurological and me-
            visible towards the invisible is taking place, a   teorologically, between the physiological and
            shift of architecture towards the atmospheric      the atmospheric. These become spaces with
            and the biological as well as the meteorologi-     no meaning, no narrative; interpretable spac-
            cal. The considerable progress in life sciences    es in which margins disappear, structures dis-
            resonates with today’s study of the climate        solve and limits vanish.” 8 Architecture must
            and concerns of global warming. The fields of      build unlimited sensual exchanges between
            the visible are overly saturated with symbols,     the body and space, the senses, skin, climate
            images and stories that only deal with an aes-     temperature and variations in humidity.
            thetic condition.
                                                               Architects of these spaces, specifically De-
            “The tools of architecture must become in-         costerd & Rahm, aim to re-establish the lan-
            visible and light, producing places like free,     guage of architecture with the knowledge of
            open landscapes, a new geography, different        the invisible and stretch between the physiol-




           DESIGNING THE INVISIBLE WITH DECOSTERD & RAHM
23
See What I...controlling vision through the senses




                             LATITUDINAL DISTORTION

                                 DECOSTERD & RAHM

                                 BOOK: DISTORTIONS

                                          2000-2005
A Case Study in Recognizing the Invisible




           ogy and meteorology. In Descosterd & Rahm’s        one invisible sense is being explored.
           manifesto Form and Function Follow Climate,
           the conditions of temperature, humidity and
           light are deployed as new instruments for
           determining architectural space keyed to: hu-
           man comfort and behavior, energy efficiency
           and a single sensory experience. The inten-
           tion is to alter the essence of the elements
           of architecture in order to disintegrate the
           visible. The architectural tools in Decosterd &
           Rahms’ works are invisible. It is something we
           perceive, feel, hear, smell and taste.

           Descosterd & Rahm have deployed a formula
           to their projects and exhibitions - their belief
           in climatic distortion remains constant where




           DESIGNING THE INVISIBLE WITH DECOSTERD & RAHM
25
See What I...controlling vision through the senses




                            LATITUDINAL DISTORTION ii

                                 DECOSTERD & RAHM

                                  BOOK: DISTORTIONS

                                           2000-2005
A Case Study in Recognizing the Invisible




            Decosterd & Rahm designed the “Hormono-          felt slightly disorientated and confused. Ulti-
            rium,” an installation for the Swiss Pavilion    mately this “alpine-like climate” was meant
            in 2002 at the Architectural Biennale. The       to allow visitors to experience - a decrease
            project explored the relationship between        in fatigue, an increase in sexual desire and a
            architecture and the human metabolism,           regulation in moods. As the visitors began
            between space, light and the neurological        to feel “dopey” due to the physic-chemical
            systems of the body via 528 florescent tubes     parameter of the room, the occupants ex-
            set under the floor simultaneously reduc-        hibited bizarre behavior, but also slight
            ing the oxygen levels from 21 to 14.5 per-       euphoria due to endorphin production.
            cent. This mimicked a high altitude climatic
            condition like the mountains of the Swiss        Decosterd & Rahm deal with the environ-
            Alps. A high intensity light produced an         ment as if it were a living thing undergoing
            increase in the nitrogen level and marked a      constant change. Rahm imposes a continu-
            decrease of breathing air in this luminous and   ous monitoring system which implies the
            mesmerizingly sonorous space. Some visitors      intent to exercise a considerable degree
            began to feel sexual exhilaration, while some    of what takes place in the spaces he de-




           (TECHNOLOGY)(CLIMATE CONDITION) + TOUCH= HORMONORIUM
27
See What I...controlling vision through the senses




                                    HORMONORIUM

                                 DECOSTERD & RAHM

                       SWISS ARCHITECTURAL BIENALLE

                                              2002
A Case Study in Recognizing the Invisible




            signs. He concentrates his attention on the      field of activity which is tied to an original
            problem of atmospheric conditions inside         aesthetic value registered in the physiological
            the building through detailed analysis and       dimension of a buildings performance. The
            manipulations of larger environmental is-        new invisible elements measure the environ-
            sues. Due to the manipulation of atmo-           ment by means of technology establishing a
            spheric levels, after ten minutes of being in    climate which will define new behaviors and
            the “Hormonorium” installation physiolo-         determine the production of space to contain
            gists can scientifically conclude that the ef-   them.
            fects of being in this space will improve the
            body’s physical capabilities up to 10 percent.

            Reyner Banham wrote that “in freeing archi-
            tecture from local climatic constraints, me-
            chanical environmental management’s tech-
            niques have given carte blanche for formal
            experimentation”. 9 Rahm exploits this new




           (TECHNOLOGY)(CLIMATE CONDITION) + TOUCH= HORMONORIUM
29
See What I...controlling vision through the senses




                                    HORMONORIUM

                                 DECOSTERD & RAHM

                       SWISS ARCHITECTURAL BIENALLE

                                              2002
A Case Study in Recognizing the Invisible




           (TECHNOLOGY)(CLIMATE CONDITION) + TOUCH= HORMONORIUM
31
See What I...controlling vision through the senses




22-25% O 2      14.5% O2




                                        DIAGRAM: HORMONORIUM

                                                      LEFT: PLAN

                                   RIGHT: SECTION OXYGEN CHANGE

                                           DESIGNED ATMOSPHERE
A Case Study in Recognizing the Invisible




                                                     BEHAVIOURAL EMULATION




           (TECHNOLOGY)(CLIMATE CONDITION) + TOUCH= HORMONORIUM
33
See What I...controlling vision through the senses




          FOOT STEP

          PLEXI GLASS

          UV TUBES
          SMART FLOOR




                           DIAGRAM: HORMONORIUM

  LEFT: SECTION, BEHAVIOURAL EMULATION OF SWISS ALPS

                RIGHT: PERSPECTIVE AND FLOOR SECTION

                              DESIGNED ATMOSPHERE
A Case Study in Recognizing the Invisible




           Philippe Rahm’s competition entry in 2009        They thus generate the entire museum at-
           for the contemporary art museum in Wro-          mosphere, composed of multitudes of cli-
           claw, Poland is defined by the introduction      mates and flow ranging between 16-22 de-
           of two of heat sources (similar to radiators),   grees Celsius. These heat sources generate a
           where one is registered at 16 degrees Celsius,   sound as well as the natural convection flow.
           while the other indicates 22 degrees Celsius.
           These two temperatures were chosen be-           Almost nothing in this volume is fully en-
           cause they set the low and high temperature      closed - the surfaces (ceiling, floor plates and
           limits required for a museum in Poland (16       walls) throughout the space are transparent
           degrees Celsius corresponding to a storage       and contain open slots, so air can move from
           space and 22 degrees Celsius corresponding       space to space. One can recognize the invis-
           to the maximum temperatures in an office.)       ible air movement not just by the tempera-
           These two heat sources in plan and section       ture registration on ones skin but also by the
           are placed opposing one another, the cold-       sound of the air and its interaction amongst
           er pole is placed higher than the warmer         the walls, transparencies and slots. One can
           pole to create a thermodynamic imbalance.        notice a different acoustic quality in the ex-




           (TECHNOLOGY)(CLIMATE CONDITION) + SOUND= CONVECTIVE MUSEUM
35
See What I...controlling vision through the senses




   ‘CONVECTION MUSEUM’ MUSEE KANTOR: COMPETITION

                                 DECOSTERD & RAHM

                                   CRACOW, POLAND

                                              2006
A Case Study in Recognizing the Invisible




            hibition rooms because the slats are closed      Museum deals with notions of tempera-
            and sound is being monitored by the insu-        ture and convection flow, yet Rahm brings
            lation placed in the thickness of the beams.     his notions of meteorology to the next level
            The air flow manipulates the entire volume       by engaging ones auditory sensory nodes.
            of the building as well as different climates,   He does this through the materiality of sur-
            environments and qualities of space for vari-    faces, opening and closing of walls and the
            ous activities. The sound of the air move-       application of two different heat sources.
            ment is in contrast to pedestrian movement,
            therefore creating two different sounds:
            First, when a person is walking with the air
            flow and, second, when someone is walk-
            ing in the opposing direction of the air flow.

            The outer envelope of the building is iso-
            lated yet it contains the interior climate.
            This competition entry for the Convective




           (TECHNOLOGY)(CLIMATE CONDITION) + SOUND= CONVECTIVE MUSEUM
37
See What I...controlling vision through the senses




   ‘CONVECTION MUSEUM’ MUSEE KANTOR: COMPETITION

                                 DECOSTERD & RAHM

                                   CRACOW, POLAND

                                              2006
A Case Study in Recognizing the Invisible




           (TECHNOLOGY)(CLIMATE CONDITION) + SOUND= CONVECTIVE MUSEUM
39
See What I...controlling vision through the senses




INFILTRATION




REFLECTION




ABSORPTION




                                     DIAGRAM: CONVECTION MUSEUM

                                 LEFT: MODEL OF TRANSPARENT LAYERS

                 RIGHT: 3SURFACE TYPES, TEMPERATURE OF FLOOR PLATES

                                     VERTICAL DESIGNED ATMOSPHERE
A Case Study in Recognizing the Invisible




           In winter, when a person feels a chill, they im-       as the primary determinates of the design.
           mediately walk over to the thermostat/radia-
           tor and turn the dial to heat the space. This          Here Descosterd & Rahm propose an “artifi-
           notion of turning a dial is in stark contrast to De-   cial reproduction of a geographically localized,
           costerd & Rahms architecture. It is not about          chemically determined climate,” specifically
           turning a dial to get a resultant. It is about         localized, chemically determined climate,” 10
                                                                  in this case Tahiti. Creating this tropical zone
           creating distortions in latitude, bringing a cli-      in a harsh winter climate at the choice of the
           mate that exists somewhere else in the world.          occupant (Tahiti), the architecture becomes
                                                                  the air - invisible but physically modified. The
           The winter house is located on the coun-               heating system becomes a space for the pro-
           tryside of Vendee (outside of Paris) near a            duction of this air, and contains not just the
           small river. The house needs to protect its            technical apparatus but also exotic plants,
           occupants against the cold and harsh win-              microorganisms and mineral substances from
           ter, therefore dealing with the technical en-          Tahiti, a region where the temperature is ac-
           gineering aspects of heating and ventilation           tually 20 degrees Celsius with 50 percent hu-
           systems not as secondary conditions but                midity. These plants, through photosynthesis




           (TECHNOLOGY)(CLIMATE CONDITION) + SMELL= WINTER HOUSE
41
See What I...controlling vision through the senses




                 FABRICE HYBERT WINTER HOUSE: TAHITI

                                 DECOSTERD & RAHM

                                     VENDEE, FRANCE

                                          2002-2005
A Case Study in Recognizing the Invisible




           and their emanations, determine the chemi-
           cal quality of the air that will infiltrate into the
           living space through the heating system. The
           space, due to the exotic plants and microor-
           ganisms, do not just help us visually relate to
           a warmer climate but also change the aura
           through the olfactory. The exotic plants take
           over the house metonymically connecting the
           warm climate of Tahiti through scent.




           (TECHNOLOGY)(CLIMATE CONDITION) + SMELL= WINTER HOUSE
43
See What I...controlling vision through the senses




                 FABRICE HYBERT WINTER HOUSE: TAHITI

                                 DECOSTERD & RAHM

                                     VENDEE, FRANCE

                                          2002-2005
A Case Study in Recognizing the Invisible




                                                           LATITUDE DISTORTION




           (TECHNOLOGY)(CLIMATE CONDITION) + SMELL= WINTER HOUSE
45
See What I...controlling vision through the senses




                            DIAGRAM: WINTER HOUSE

                   LEFT: SECTION, LATITUDE DISTORTION

                      RIGHT: AXON , ENHANCING SCENT

                 EXOTIC RELOCATION IN A COLD CLIMATE
A Case Study in Recognizing the Invisible




            The “Digestible Gulf Stream” exhibition was          duced a set of drawings for this exhibition. Its
            a micro-climate that related to temperature          location, however, was now in a removed for-
            and gastronomy in order to create a spatial ex-      est clearing. The drawings portray the same
            perience at the 2008 Architecture Biennale in        distinct air of laziness as the exhibition did.
            Venice. The exhibition consists of two glossy        The drawings depict the inhabitants in this
            white platforms connected by two horizontal          forest clearing, rubbing warming/ cooling
            metal planes which are extended at different         ointments onto each other’s backs, while they
            heights. These platforms provide a setting for       read, sleep and bath in the sun. This lotion re-
            the performance - the space is inhabited by a        lates architecture as gastronomy. Rahm uses
            lethargic, intermittently-dressed group, who         culinary/pharmaceutical applications to the
            could seek out the ideal climatic conditions         two glossy white plates that directly stimulate
            for their current activities. These activities in-   the sensory receptors. The hot plate contains
            cluded typing on a keyboard, sleeping, play-         chili peppers and cold accommodates mint,
            ing cards and chatting in a circle.                  thus stimulating the salivary glands. The lo-
                                                                 tion can be eaten or applied to the body and
            An artist by the name of Piero Macola pro-           in the exhibition, specifically the white plates.




           (TECHNOLOGY)(CLIMATE CONDITION) + TASTE= DIGESTIBLE GULF STREAM
47
See What I...controlling vision through the senses




                             DIGESTIBLE GULF STREAM

                                      PHILLIPE RAHM

                    VENETIAN ARCHITECTURAL BIENALLE

                                              2008
A Case Study in Recognizing the Invisible




            “The first preparation, on the upper cold         Like a miniature Gulf Stream, the plate’s posi-
            plate, which contains mint, has molecules         tion generates air movement using the natu-
            of crystalline origin known as menthol that       ral phenomenon of convection, thus creating
            cause the same sensation in the brain as the      a constant thermal flow, akin to an invisible
            coolness perceptible at a temperature of 12       landscape. In this case the architecture is lit-
            degrees Celsius. The menthol activates the        erally structured on air current, where the
            Transient Receptor Potential (TRPM8) molec-       taste of the hot chili and cool mint affects
            ular sensory receptors on the skin and in the     the occupant’s experience of that space.
            mouth that stimulate the group of peripheral
                                                                       7   Le Corbusier, Precisions, MIT Press (Cambridge, MA) 1991, pg 7
            sensorial neurons known as cold-sensitive
                                                                       8   Lally, Sean. “Meteorological Architecture (Philippe Rahm.” Ed.
            units. The second composition, on the lower                    Helen Castle. Energies: New Material Boundaries: Architectural
                                                                           Design (2009): pg 32.

            hot plate, which contains chili, has one of the            9   Banham, Reyner. Architecture of the Well-Tempered Environ-
                                                                           ment. 2nd ed. Chicago: University of Chicago, 1984.
            molecules, capsaicin, activates the neuro-re-             10   Rahm, Philippe, Marie-Ange Brayer, Nott Caviezel, Pedro Gadan-
                                                                           ho, Christopher Kaltenbach, Marieke Rooy, Marco Michelis, and
            ceptor TRPV1, which is sensitive to tempera-                   Béatrice Josse. Distortions. Orléans, France: HYX, 2004,pg 1.1

                                                                      11   Rahm, Philippe. "Digestible Gulf Stream." Philippe Rahm. Web.
            tures of 28°C .” 11                                            Fall 2009.




           (TECHNOLOGY)(CLIMATE CONDITION) + TASTE= DIGESTIBLE GULF STREAM
49
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                             DIGESTIBLE GULF STREAM

                                      PHILLIPE RAHM

                    VENETIAN ARCHITECTURAL BIENALLE

                                              2008
A Case Study in Recognizing the Invisible




                                                                                                                  80 F


                                                                                                                  72 F


                                                                                                                  64 F


                                                                                                                  57 F


                                                                                                                  50 F

                             SURFACE TEMPERATURE [ F ]

                               0             10            20       25 28 30           40 44         50           60
                                     TRPA1                                                                TRPV1
                                                            TRPM8
                                                                               TRPV4
                                                                               TRPV3                      TRPV2

                              CINNAMON            GARLIC        MINT               CAMPHOR                    CHILLI




                               TRPA1     transient receptor potential ankrin transmembrane protein
                               TRPM8     transient receptor potential melastatine 8
                               TRPV4     transient receptor potential vanilloide 4
                               TRPV3     transient receptor potential vanilloide 3
                               TRPV2     transient receptor potential vanilloide 2
                               TRPV1     transient receptor potential vanilloide 1




51
           (TECHNOLOGY)(CLIMATE CONDITION) + TASTE= DIGESTIBLE GULF STREAM
See What I...controlling vision through the senses




                       DIAGRAM: DIGESTIBLE GULF STREAM

LEFT: CONECTIONCURRENT, EAU DE CHALEUR CREAM QUALITIES

                   RIGHT: ILLUSTRATIONS BY PIERO MACOLA

                    EXOTIC RELOCATION IN A COLD CLIMATE
Vision in Juxtaposition with the Invisible




            “The technology expanded and strengthened
            eye today penetrates deep into matter and
            space, and enables man to cast a simultane-
            ous looks on the opposite side of the globe”.



                                             - David Harvey 1 2




53
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4                                               54
Vision in Juxtaposition with the Invisible




            “The eye collaborates with the body and           design. In general, perhaps temperature is like
            the other senses . One’s sense of reality is      sound, smell, taste and touch - it is not apart
            strengthened and articulated by this constant     of the standard architects’ toolkit of space,
            interaction. Architecture is essentially an ex-   light and form, yet so it is easily ignored. This
            tension of nature into the man- made realm,       eventually leads to architects passing off de-
            providing the ground for perception and the       sign controlled elements to other people, like
            horizon of experiencing and understanding         engineers or, even worse, to chance. These
            the world. The eye needs to collaborate with      elements become a part of an “after the fact”
            the senses. “ 13                                  architectural design.

            Invisible architecture is hard to draw (except,   However, the invisible can be incorporated
            for example, when drawing music notes to          into a primary design element, yet most ar-
            implicate sound). The non-dismissive senses       chitects don’t want to get involved with this
            are rarely considered or communicated in          scope of phenomenological design. This is ul-
            architectural drawings and for the most part      timately hindering architectural potential be-
            do not play a role in mainstream architectural    cause the invisible conditions are what make




            JUXTAPOSITION
55
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            MARGRITTE POSING IN FRON OF HIS PAINTING

                                    RENE MARGRITTE

                                           BRUSSLES

                                          1961-1967
Vision in Juxtaposition with the Invisible




            up our experience of space.

            By making the invisible visible through graph-
            ic projection we can perhaps alter the way
            architectural space is experienced by allow-
            ing architects to explore this path, thus alter-
            ing traditional phenomenology and making it
            less experimental.




            JUXTAPOSITION
57
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                               MAP OF THE INTERNET

                                 NOVEMBER 23, 2003
Vision in Juxtaposition with the Invisible




            Touch is the most tangible of the senses          invented at the 2008 architecture biennale
            which, therefore, has a more obvious effect       in Venice by COOP HIMMELB(L)AU entitled
            on our experience and understanding of            “Feedback Space.” This interactive installa-
            space. The very essence of lived experience       tion uses the participants’ heartbeat, which
            is molded by hapticity.                           is detected by hand sensors to read their
                                                              heart beat. This all occurs in a futuristic clear
            The sense of the tactile can also be some-        bubble environment. This bubble membrane
            thing intangible, perhaps of a more percep-       is contains four LED Screens where the partic-
            tive and invisible quality. The skin is capable   ipants heart beat is visually displayed. The re-
            of distinguishing texture, weight, density        sulting installation is a cloud-like, semi-trans-
            and temperature of an object or matter, so        parent floating internal space which uses the
            through this invisible sensation we can be-       human heartbeat in real time.
            gin to experience a space without physically
            touching an obvious object.                       Wolf D. Prix, one of the three founders of
                                                              COOP HIMMELB(L)AU, explains this proj-
            For example, the Astro Balloon 1969 was re-       ect while at the architectural Bienalle in




           SEE WHAT I TOUCH
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                                      ASTRO BALLON

                                        EXPERIMENT

                                            EUROPE

                                              1969
Vision in Juxtaposition with the Invisible




            2008:                                                ture looks like architecture smells like
                                                                 architecture but it is not architecture
                                                                 it is just a building because it is not
                  “The theoretical background of our             coffee.” 14
                 work is that we say not that architec-
                                                              Therefore, through the technology of the joy
                 ture is changing the human being but
                                                              stick mechanism, this project expresses the
                 the human is able to change architec-
                                                              invisible which is the displayed graphically on
                 ture. This mean that it is a theoretical
                                                              the LED screens. Vision is in juxtaposition to
                 contribution, your body is changing
                                                              touch.
                 the space. If an arch doesn’t want to
                 change the world or the society with
                 his building he stays a builder, this is
                 then not architecture, it is just a build-
                 ing. When thinking isn’t the mentor
                 of his project its like a decaf espresso;
                 decaf architecture looks like architec-




           SEE WHAT I TOUCH
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        ASTRO BALLON 1969 REVISITED- ‘FEEDBACK SPACE’

                                 COOP HIMMELB(L)AU

                    VENETIAN ARCHITECTURAL BIENALLE

                                                2008
Vision in Juxtaposition with the Invisible




            SEE WHAT I TOUCH
63
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                          DIAGRAM: ‘FEEDBACK SPACE’

                                         LEFT: PLAN

                                     RIGHT: SECTION

                           TOUCH VISUALLY PROJECTED
Vision in Juxtaposition with the Invisible




            SEE WHAT I TOUCH
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                          DIAGRAM: ‘FEEDBACK SPACE’

                            LEFT: JOYSTICK MECHANISM

 RIGHT: PLAN OF CONNECTION OFJOYSTICK AND LED SCREEN

                           TOUCH VISUALLY PROJECTED
Vision in Juxtaposition with the Invisible




            In architecture, seeing a building is a visual   of a space. For example, throughout the film
            experience that can capture a gaze however       Play Time there is little to no dialogue, sound
            the building can also incorporate the expe-      is a clear exploration of a background experi-
            rience of sounds. A space should be under-       ence, however it helps the overall theme of
            stood and appreciated by its visual shape,       the movie, visual distraction, be portrayed
            but also, perhaps, through its echo upon its     through the constant background noises of
            numerous surfaces which can help us employ       the loud city.
            experience.
                                                             Some designers have rejected this con-
            Sounds incorporate its surroundings where as     ventional notion of sound being a part of a
            the eye sees what is in front of it. The inte-   background experience. For instance, Mark
            rior of the mind can vividly sculpt an image     Goulthrope’s Hyposurface sound wall was
            of a dripping faucet, due to the sound of wa-    first exhibited at the Venetian Architectural
            ter hitting a hard surface. Acoustics usually    Biennale in 2000. The Hyposurface wall by
            remain an unconscious background experi-         nature is interactive. It is a digital system
            ence which ultimately affects our experience     where sensors pick up any digital input such




           SEE WHAT I HEAR
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                                 HYPO-SURFACE WALL

                                  MARK GOULTHROPE

                                 BIO WEEK IN BOSTON

                                               2007
Vision in Juxtaposition with the Invisible




            as movement, or in this case sound, and in
            return produce an output. Here, three mi-
            crophones register sound quality and volume
            which is translated to concentric waves on a
            three-dimensional surface. The surface be-
            haves like controlled liquid: waves, patterns,
            logos, even text emerge continually within its
            dynamic surface. The human eye is drawn to
            physical movement based on sound. Technol-
            ogy has evolved the theory of architecture
            that vision can juxtapose sound to become
            apart of a primary interactive experience.




            SEE WHAT I HEAR
69
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                                 HYPO-SURFACE WALL

                                  MARK GOULTHROPE

                                BIO WEEK IN BOSTON

                                              2007
Vision in Juxtaposition with the Invisible




                          LOUD




                                   180 lbs
                          SOFT




                                   55 lbs




            SEE WHAT I HEAR
71
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                       DIAGRAM: HYPO-SURFACE WALL

                 LEFT: PLAN, FOOTSTEP AFFECTING WALL

                       RIGHT: WALL MOVEMENT DETAIL

                          SOUND VISUALLY PROJECTED
Vision in Juxtaposition with the Invisible




            Odors are associated with day-to-day expe-        Keller was able to recognize an old fashion
            rience, subconsciously reminding us of the        country house because it had several levels
            olfactory structure which are mainly invisible    of odors left by families, plants, perfumes and
            even though they are almost always active and     draperies.” 16
            meaningful in the way we experience a place.
            In Oliver Sack’s book The Man who Mistook         The increasing attention dedicated to odors
            His Wife for a Hat states “You smell people,      in recent years has been driven practically by
            you smell books, you smell the city, you smell    the possibilities offered by new technologies
            the spring-maybe not consciously, but as rich     in defining architectural and urban spaces.
                                                         15
            unconscious background to everything else”.       This might have been driven by the 1981 John
            Odors are not only profoundly inherent com-       Waters comedy film Polyester (inspired by
            ponents of place, but at times are actually       the William Castle film in 1960 Scent of Mys-
            essential in defining them. Odor is a power-      tery) where the audience received scratch
            ful vehicle for memory which penetrates into      and sniff cards and the viewers could smell
            our deepest recollections. “The persistent        what they saw on screen with its correspond-
            memory of any space is often odors. Helen         ing numbers. The scratch and sniff cards were




            SEE WHAT I SMELL
73
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                        EXHIBITION ‘PESCE FOR LUNCH’

                                     GAETANO PESCE

                                      NEW YORK CITY

                                               2005
Vision in Juxtaposition with the Invisible




            a gimmick to place you spatially in the film.      tured oceans of olive oil and seas of balsamic
            One becomes more emotionally engaged               vinegar, overhung by parmesan cliffs and for-
            with the film and can comprehend on a multi-       ests of basil, rosemary and broccoli. He cat-
            sensorial level. Communications media have         egorized his physical landscape where moun-
            lead to two different behaviors regarding the      tains were made of dairy, acres of herbs, sea
            olfactory perception; solely concentrated on       of liquids and sky’s meat, like one would find
            developing technologies of the visible and         in an Italian hill town. “Pesce for Lunch” is an
            audible.                                           imaginary landscape where food has become
                                                               the basic element that induces memory of a
            The connection of the visual and audible are       place. It is hard to wonder through this exhib-
            apparent the exhibition “Pesce for Lunch,” in      it without the smell of Italy eradicating your
            New York in 2005 designed by Gaetano Pesce.        taste buds and inflowing images or even per-
            This exhibit was made with actual food which       sonal memories of Italy.
            evoked the style, fragrance, flavor and color
            of Italy. Recognized for his use of color, func-
            tionality and warmth, Pesce’s creation fea-




            SEE WHAT I SMELL
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                        EXHIBITION ‘PESCE FOR LUNCH’

                                     GAETANO PESCE

                                      NEW YORK CITY

                                               2005
Vision in Juxtaposition with the Invisible




                                      LANDSCAPE PROGRAM     INGREDIENT ELEMENTS




                                             Tree Plant




                                              Mountain




                                         Ocean Lake




                                         Ground Texture




                                             Sky Hangings




           SEE WHAT I SMELL
77
See What I...controlling vision through the senses




LANDSCAPE     +   VISUAL      =   SMELL OF ITALY
[ program ]       [ food ]




              +   Vegetable   =



              +               =



              +   Liquid      =



              +   Herbs       =



              +   Meat        =




                                                           DIAGRAM: ‘PESCE FOR LUNCH’

                                                              LEFT: CATEGORIZING SMELL

                                                         RIGHT: LANDSCAPE CATEGORIES

                                                             SMELL VISUALLY PROJECTED
Vision in Juxtaposition with the Invisible




            Vision is transferred through the expe-       ing habits. The colors of the NMS visu-
            rience of taste. One example of the vi-       ally evoke oral sensations, where color is
            sual transference through taste is Tatfoo     visually associated with healthy eating.
            Fans Nature Matching which serves as a
            reminder to consume your daily recom-         Junichiro Tanizaki states through his works
            mended doses of color. The shades of          The Tea Ceremony “With lacquerware
            color displayed at the farmers markets        there is a beauty in that moment between
            are more than skin deep, reflecting the       removing the lid and lifting the bowl to
            inner potential of every fruit and vegeta-    the mouth when one gazes at the still, si-
            ble - intense colors might even be called     lent liquid in the dark depths of the bowl.
            nature’s nutrition labels. Color is a de-     What lies within the darkness one cannot
            vice that can be deceptive (for example,      distinguish, but the palm senses the gentle
            Gushers junk food is marketed in bright       movements of the liquid, vapor rises from
            colors its flavors are simulated artificial   within forming droplets on the rim, and a
            fruit extract), however, Tatfoo’s Fans NMS    fragrance carried upon the vapor brings a
            ensures the decrease of unhealthy eat-        delicate anticipation... A moment of mys-




            SEE WHAT I TASTE
79
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                      NMS- NATURE MATCHING SYSTEM

                                        TATFOO TAN

                                  DUMBO BROOKLYN

                                              2008
Vision in Juxtaposition with the Invisible




            tery, it might almost be called, a mo-
            ment of trance.” 17 Through this quote,
            Tanizaki explains that in order to receive
            a full satisfaction we must visually con-
            nect with the “bowl of soup” before tast-
            ing it. Just like the Tatfoo Tan does in the
            NMS, one must juxtapose the visual with
            taste in order to gratify an experience.
                      12    Harvey., 261-307

                      13    Lally., 24

                      14    Prix, Wolf D. “Up in the clouds with COOP HIMMELBLAU.” Web.
                            Fall 2009. <http://www.youtube.com/watch?v=sriiUgxwi1s>.
                      15    As quoted in Barbara, Anna, and Anthony Perliss. Invisible ar-
                            chitecture : experiencing places through the sense of smell.
                            1st ed. Milano: Skira, 2006 pg 125
                       16   Diane Ackerman, A Natural of the Senses, Vintage Books (New
                            York), 2005, p 45

                       17   Kakuzo, Okakura. The book of tea. Trans. Liza Dalbury. Boston:
                            Tuttle Pub., 2000, pg 15




            SEE WHAT I TASTE
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                      NMS- NATURE MATCHING SYSTEM

                                        TATFOO TAN

                                  DUMBO BROOKLYN

                                              2008
Vision in Juxtaposition with the Invisible




           SEE WHAT I TASTE
83
Vision in Juxtaposition with the Invisible                             See What I...controlling vision through the senses




                              COLOR          +   FOOD   =   FOOD   PROCESS CLR PATONE MS BEHR PAINT




                                                                                     DIAGRAM: NMS- NATURE MATCHING SYSTEM

                                                                                    LEFT: GENERAL COLOR CORRELATION TO FOOD

                                                                                   RIGHT: DETAIL COLOR CORRELATION TO VISUAL

                                                                                                      TASTE VISUALLY PROJECTED
Design Project




           “Physical fitness is not only one of the most
           important keys to a healthy body, it is the
           basis of dynamic and creative intellectual
           activity”.


                                                      18
                                   –John F. Kennedy




85
5
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                                                 86
Design Project




           Contemporary Fitness Centers and Spas           ment and the taste of our energy drinks all
           are all about image; where numerous be-         heighten our senses. Within a Spa all senses
           ings within the same space are checking         are amplified due to the temperature of wa-
           one another out, enviously comparing bod-       ters and other tranquil effects. However, de-
           ies and then reflecting on their own. The       signing these spaces where the senses are
           plastering of mirrors within the fitness cen-   graphically projected through technological
           ter only adds to this narcissistic behavior.    means will allow the client to become aware
           The original spas were arranged around no-      of their heightened sensory experience and
           tions of relaxation and serenity, yet now       also educate them on their body and fitness.
           they have transformed into a beautifica-
           tion process. These spaces are described
           by its influx of hyper-imagery which is ulti-
           mately a reflection on contemporary society

           Within a fitness center the odors amongst
           sweaty bodies, the sounds of the equip-




          FITNESS CENTER AND MINERAL SPA
87
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                               ‘MAN WORKING OUTR’

                             QUIT SMOKING BULLETIN

                                           CHICAGO

                                              2006
Design Project: Program




          The Downtown Athletic Club creates a spec-      obtain their high social status. The NYAC
          trum of experiences through its multiple        floors 1-15 were only for men, this build-
          themed floor plans. “The club represents        ing is considered a multi story bachelor pad.
          the complete conquest- floor by floor- of
          the skyscraper by social activity; with the     The notion of multi-functions undefined by
          Downtown Athletic Club the American way         ay exterior composition was a unique qual-
          of life, know-how and initiative definitively   ity in a skyscraper for the time it was built
          overtake the theoretical lifestyle modifica-    and even today. The skyscraper suggests
          tions that the various 20th century Europe-     that like the metropolis no single specific
          an avant gardes have been insistently pro-      function can be matched with a single space
          posing, without ever managing to impose         or envelope. This building emulates soci-
           them.” 19                                      ety’s needs for multiple functions on an in-
                                                          dividual platform which can be ceaselessly
          The New York Athletic club is not just a fit-   adapted not affecting the overall framework.
          ness center it’s about social interaction
          amongst business men who were trying to




          FITNESS CENTER: SOCIAL ASPECT
89
SeeSee Whatcontrolling vision through the senses
    What I... I... controlling vision through the senses




                                NEW YORK ATHLETIC CLUB

                                  STARRETT & VAN VLECK

                           WASHINGTON ST, MANHATTAN

                                                   1931
Design Project: Program




                      NEW YORK ATHLETIC CLUB PROGRAM

                      ROOF
                      FLOOR 36      UTILITY
                      FLOOR 20-35   BEDROOMS
                      FLOOR 19      PRIVATE DINING

                      FLOOR 18      LOUNGE
                      FLOOR 17      ROOF GARDEN
                      FLOOR 16      UTILITY

                      FLOOR 15      KITCHEN
                      FLOOR 14      GRILL
                      FLOOR 13      POOL BALCONY

                      FLOOR 12      SWIMMING POOL
                      FLOOR 11      LOCKER
                      FLOOR 10      MEDICAL BATH
                      FLOOR 9       LOCKER

                      FLOOR 8       GYMNASIUM
                      FLOOR 7       GOLF
                      FLOOR 6       SQUASH
                      FLOOR 5       LOCKER

                      FLOOR 4       HANDBALL
                      FLOOR 3       BILLARDS
                      FLOOR 2       ADMINISTRATION
                      FLOOR 1       LOBBY




          FITNESS CENTER: SOCIAL ASPECT
91
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           Downtown Athletic Club
           North of Battery Park

           Dense      Vertical    Program




                   DIAGRAM: NEW YORK ATHLETIC CLUB

                            LEFT: SECTIONAL PROGRAM

                                    RIGHT: SITE PLAN
FITNESS CENTER: AESTHETIC QUALITY
93
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                       WELLNESS SKY FITNESS CENTER

                                             4 OF 7

                                   BELGRADE, SERBIA

                                              2009
Design Project: Program




          Gymbox is an original type of fitness cen-      and transforming the style of and old tra-
          ter known for its unique program. It is con-    ditional gym to something a bit more up-
          sidered a ‘gym with a new attitude’. There      beat that attracts the fast past city goers.
          are three locations within the London area.
                                                                 18   “The Federal Government Takes on Physical Fitness.” John
                                                                      F. Kennedy Public Library & Museum. Multimedia. Web. Fall
                                                                      2009.<http://www.jfklibrary.org/JFK+in+History/The+Federal
          This trendy gym has DJ’s for every class of-                +Government+Takes+on+Physical+Fitness>htm>. as quoted in
                                                                      Kennedy, John F. U.S Official Physical Fitness Program. Ed. Bud
                                                                      Wilkinson.
          fered thus resembling a high end frantic               19   Koolhaas, Rem. Delirious New York: A Retroactive Manifesto for
                                                                      Manhattan. New ed. New York: Monacelli, 1994. pg 152
          night club. Kangoo (sneakers that act like
          pogo sticks), hip hop, Rave-laser-lit dance
          studio’s are some of the names of classes
          offered. These spaces offer neon lighting,
          film projections, split level flooring and a
          ‘floating’ dance studio (this is the space
          that turns into a night club at the flip of a
          switch). Gymbox is on the cutting edge




          FITNESS CENTER: UNIQUE PROGRAM
95
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                   GYMBOX, CONVENT GARDEN BRANCH

                               BEN KELLY ARCHITECTS

                           ST. MARTINS LANE, LONDON

                                              2007
Design Project: Program




          Les Bains Des Docks aquatic center/ bath-       by the Roman Empire thermal baths and
          house is located in the historic city of Port   uses this traditional sequence to program
          Havre, France. This is one of many redevelop-   the spaces through the complex. For instance
          ment projects within this soon to be revital-   the sequence at the Roman bath of Diocle-
          ized area. This post modern complex consists    tian starts off in a sauna or steam room, and
          of 130,000 square feet, filled with intercon-   from there the occupant has the option to
          nected pools, water channels, steam rooms       progress from the caldarium (hot) through
          and hydrotherapy areas. “Each chamber of        the tepidarium (warm) and concluding in the
          Les Bains des Docks, as the spectacular com-    frigidarium (cold), or they can go straight to
          pound is called, is a poetic jumble of mono-    the frigidarium. This methodology dealt with
          lithic white squares and rectangles called      the cleansing of the body where the hot air/
          classical ruins” . 20                           water would open the pores and the cold wa-
                                                          ters would close them.
          Jean Nouvel breaks from the contemporary
          bathhouses and explores waters poetic poten-    The Roman baths were oriented to the south-
          tials like in Roman lagoons. He was inspired    west so that solar energy would help main-




          MINERAL SPA: SEQUENCE
97
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                                LES BAINS DES DOCKS

                                       JEAN NOUVEL

                             PORT LE HAUVE, FRANCE

                                              2008
Design Project: Program




          tain the hot temperatures of the caldarium,         ployed skylights, large windows and translu-
          not affect the frigidarium.                         cent/ water walls for maximum natural light.
                                                              There is a total of twelve pools, including
          Nouvel oriented the hot pools towards the           an outdoor heated lap pool, several leisure
          south west; his complex consists of twelve          pools, children’s whirlpool as well as a sauna,
          programmed pools with ranging tempera-              hammam, spa, a center of balneotherapy and
          tures. One starts in the hot pool indoor pool       fitness center.
          and ends in the colder children’s pool. This is a
          modern interpretation of the Roman thermae          Following the roman model, there are pools
          meshing with contemporary society needs.            filled of hot and cold baths with Turkish foun-
                                                              tains, sprays and soothing rays that spill into
          The interior is in stark contrast to its grey fa-   one another.
          cade, where all the surfaces are covered in
          white mosaic tile which were favored in Ro-
          man and Byzantine art. The childrens space is
          the only area of playful color. There are de-




          MINERAL SPA: SEQUENCE
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                                LES BAINS DES DOCKS

                                       JEAN NOUVEL

                             PORT LE HAUVE, FRANCE

                                              2008
Design Project: Program




                                  F             FRIGIDARIUM

                                  T
                                  C




                                      TEPIDARIUM & CALDARIUM




          MINERAL SPA: SEQUENCE
101
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                           F

                                        T

C




                                            THERMAL BATHS

                           LEFT: PLAN-BATH OF DIOCLETIAN

            RIGHT: PLAN AND SECTION- LES BAINES DES DOCKS
Design Project: Program




          Inspired by the breathtaking surroundings,      it flows throughout the entire building, cre-
          Peter Zumthor designed Vals spa on a sharp      ating a peacefully pulsating rhythm. Moving
          Alpine mountain, where its architectural el-    around this space means making discoveries.
          ements (such as the green roof) mimic its       You are walking as if in the woods. Everyone
          natural site conditions. The spa embodies       there is looking for a path of their own.” 21
          connections between mythology, bathing and
          purity creating a complete sensory experi-      An analysis of the chemical composition of
          ence. Zumthor carefully designs paths of cir-   the water clearly shows that mineralization
          culation which lead bathers to certain prede-   occurs in the Trias strata (various rocks found
          termined points but lets them explore other     on site in the Vals Valley, ranging from white
          areas for themselves. The circulation and act   marble, limestone to grey slate). The miner-
          of bathing in Vals Spa was influenced by the    alization found in the waters can be broken
          Turkish Baths in Budapest. The perspective is   down as follows: calcium, magnesium, so-
          always controlled. “The meander, as we call     dium, chloride, fluoride, iron, iodide, potas-
          it, is a designed negative space between the    sium, manganese, hydrogen carbonate and
          blocks, a space that connects everything as     sulphate.




          MINERAL SPA: TEMPERATURE AND MINERALS
103
See What I...controlling vision through the senses




                                    VALS THERME SPA

                                    PETER ZUMTHOR

                  GRAUBUNDEN CANTON, SWITZERLAND

                                               1996
Design Project: Program




          MINERAL SPA: TEMPERATURE AND MINERALS
105
See What I...controlling vision through the senses




     Indoor pool 32° C
     Outdoor pool winter 36° C
     Outdoor pool summer 30° C
     Fire pool 42° C
     Ice pool 14° C
     Flower pool 33° C
     Sound Bath – 35° C
     Sauna- 85–100%
     Sounding Stone
     Massage rooms
     Relaxation rooms




                                   VALS THERME SPA

                                          LEFT: PLAN

                                     RIGHT: SECTION

           TEMPERATURE AND MINERAL BATH LOCATIONS
Design Project: Program




          Typical spas concentrate on the relaxation         Water has been used in holistic measures;
          of the body and muscles through deep tis-          some believe that water has the ability to
          sue messages and qualified aromas; however         cure diseases more so then modern medi-
          some spas throughout the world concentrate         cine. Water causes the whole body to feel
          of the medicinal mineral contents of the wa-       sedated. Temperatures play a role in this
          ters which are influenced from the natural         holistic healing; cold water rejuvenates, re-
          qualities of hot springs. Balneotherapy is the     energizes and helps resist disease and pain.
          most popular and natural approach to min-          Ice water reduces the pain of minor burns
          eral water bathing and drinking. It is a healing   and bruises. Controls bleeding. Warm (neu-
          that uses hot springs, water, gasses, mud and      tral)water relaxes and sedates the body. Hot
          climatic factors such as heat. Different springs   Water soothes the body, induces perspiration
          contain different minerals which have special      increases. Steam opens pores, creates perspi-
          therapeutic effects on the organs of the body,     ration which in turn cleanses the body. Going
          such as the heart, liver and skin. For instance,   from hot water to cold quickens circulation
          Ein Gedi’s hot spring in Israel contains quali-    and bodily reaction.
          ties of sulfurous, chloride and peloid waters.            20   Sherwood, Seth. “Le Baines des Docks.” Interior Design Maga-
                                                                         zine, le grands place Oct. 2008: 351.

                                                                    21   Hauser, Sigrid, and Peter Zumthor. Peter Zumthor therme Vals.
                                                                         Trans. Kim Lum. Scheidegger & Spiess: Zurich, 2007.




          MINERAL SPA: HOT SPRINGS
107
See What I...controlling vision through the senses




                                           EIN GOKEK

                           NATURAL MINERAL SPRING

                             EIN GEDI, TIBERIAS ISRAEL

                          FOUNDED IN BIBLICAL TIMES
Design Project: Program




                 BICARBONATE: Sodium Bicarbonate                         SULFAR & SULFATES
                                     Calcium Bicarbonate

                Salt resulting from the incomplete neutral-      Sulfur springs abound wherever there is vol-

                ization of carbonic acid or the passing of ex-   canic activity, although they can be found in

                cess carbon dioxide into a solution base.        areas without volcanic activity. Contains a

                Natural component of blood and is essential      high aroma of hydrogen sulfide gas.

                for proper digestion, metabolism and overall     Sulfur-rich waters help in assist in the forma-

                functioning.                                     tion of a variety of microorganisms, algae,

                Drinking- Biocarbonates stimulate the ap-        bacteria that are cultured and therapeuti-

                petitie and increate secretion of the gastric    cally in the form of mud applications.

                juices necessary for proper digestions.          Cures- Indigestion, kidney disorders and

                Bathing- 10- 20 minutes temperature of 86-       opens nasal passages and stimulates mucous

                95 degrees F.                                    membranes.

                Cures- Cardiovascular diseases, nervous ex-      Bathing- No specific time or temperature,

                haustion and autonomic nervous system im-        more commonly used for drinking and

                balance.                                         breathing in the form of a fine mist through.




          MINERAL SPA: HOT SPRINGS
109
See What I...controlling vision through the senses




            GASES: carbon dioxide                                       CHLORIDE
                       radon

Dioxide waters can be dangerous yet highly medicinal.       Known as salt waters or muriated waters,
Produced through the combustion, decomposition or           saline springs are rich in sodium chloride,
fermentation of carbon or its compounds.                    derived from deposits of salt or sandstone.
Carbon Dioxide stimulates breathing and has positive        Chloride helps regulate fluids both in and
effects on the heart. Also has the ability to help dilate   out of the body cells. Facilitates the diges-
the arteries and its helps increase peripheral blood        tion of food and body’s absorption of nu-
circulation. Gas is extracted from the springs to be        trients.
used as injections in ‘bagging’, which involved placing     Drinking- Chloride is not meant to be drank.
an airtight plastic bag and injecting it with dry Carbon    Bathing- (ideally .5- 3% sodium) at a tem-
Dioxide gas.                                                perature 93-104 degrees F for 10- 25 min-
Bathing- Cold waters rather then warm or hot. Start-        utes.
ing with 5 minute 15% Carbon D. baths slowly increas-       Cures- Hypotrophy, respiratory infections,
ing to 10 minutes and 20% Carbon D. and later to 40%.       enuresis.




                                                                                                             110
Design Project: Program




                                        PELOIDS                                               RADON

               Peloid is the technical term for mud, pelotherapty. This helps re-   Radon- Radioactive inert gas
               move toxins from the body and maintains heat in various parts        that has a very short life nor-
               of the body and aids absorption of minerals and other therapeu-      mally found in soil, rock and
               tic and softens skin.                                                water.
               Mud is made up of 2/3rds water and 1/3 solid.                        Bathing- European spa’s use
               Bathing- Thermal peliod springs can be as hot as 152 degrees F.      small amounts of radon gas to
               flora is found in its chemical composition adding to its chemical    treat a wide range of health
               and therapeutic qualities. Man made baths should range from          problems. Recommended baths
               100-115 degrees F for 20-40 minutes and washed off with warm         are 8-15 minutes in heated
               water.                                                               water ranging from 95-100 de-
               Cures- complaints of rheumatic, vascular, skin and orthopedic        grees F. Can also be used from
               disorders. rheumatic diseases, gout, neuralgia, dermatitis, gyne-    inhaling humid air or steam con-
               cological problems and diabetes.                                     tain radon.




          MINERAL SPA: HOT SPRINGS
111
See What I...controlling vision through the senses




       IRON                    CALCIUM                MAGNESIUM                POTASSIUM        LITHIUM

Our blood depends        Essential   found    in    Reduces risk of heart       Maintains     Silvery-white
on iron to nourish       foods       specifically   diseases and regu-          normal        alkali metal oc-
it with oxygen and       dairy products such        lates body functions        b l o o d     curs in a variety
promote the forma-       as milk, soy products,     as well as produces         pressure,     of compounds.
tion of red blood        sea kelp, wheat germ       bones    and    teeth.      found    in   Poison      when
cells which are es-      and green vegetables.      Found    primary      in    mineral       ingested       yet
sential to our blood     Help blood to clot         nuts,   whole   grains      waters ab-    lithium carbon-
system. Usually iron     and builds bone and        and green vegetables.       sorbed by     ate therapeu-
springs are brown-       teeth. Plays a role on     This can be absorbed        drinking or   tic      qualities
ish in color. Used for   normal liver function      in hot baths as well as     hot baths.    to cure manic
both bathing and         and     helps   muscles    drinking rich magne-                      depression via
drinking.                contract.                  sium mineral water.                       hot springs.

 These are not highly concentrated minerals or oligomineral waters; lightly chemically compacted heated at
 temperatures over 95 degrees F. They help reduce stress, increase body temperature and general circulation.




                                                                                                                   112
Design Project: Program




          ‘Visions’ Fitness Center and Mineral Spa

          Lobby/ Entrance                                     Cycling
                  Security stations, checking member          Hip Hop
                  ship.                                       Boxing
          Public Program                               Wellness Center
                  Female and Male Changing Room.              Speak with consultants regarding life
                  Showers, lockers                            style changes or personal training as
          Work out Spaces Equipment                           sistance consultation.
                  Cardio- Treadmill, Elliptical        Oxygen Bar
                  Weight Machines                      Wellness Center
                  Free Weights                                Speak with consultants regarding life
                  Floor Mats                                  style changes or personal training as
          Classes                                             sistance consultation.
                  Club ‘Rave’                          Administration
                  Kangoo                                      Administration offices/ Conference
                  Kickboxing                                  Lounge




          POTENTIAL PROGRAM SPACES
113
See What I...controlling vision through the senses




           TYPICAL ONE FLOOR NYC FITNESS CENTER PLAN

                                            BALLEYS

                                     113 4TH AVENUE

                                               2001
Design Project: Site




           Age: Twenty Five- Fourty-Five                  the site, specifically where water is a large
                                                          component.
           Moderate--> + Income
                                                          Preferably owner verses renter neighbor-
           Accessible or within this criteria neigh-      hood to maintain membership
           borhood
                                                          Transportation accessibility via subway
           Not sticky a residential neighborhood,
           traffic footprint necessary for advertising    Non- Touristy neighborhood
           and profit reasons
                                                          Not located to close to any large chain
           Near a water source for green conscious        (example: Equinox) fitness center.
           design in regards to the mineral spa. Al-
           though the water will be filtered and          Preferably not near a private/local neigh-
           chemically altered it is important if avail-   borhood fitness center.
           able, to use the natural surroundings of




           DESIRED CLIENT
115
See What I...controlling vision through the senses




                                PLAN OF MANHATTAN

                                        MANHATTAN

                                     NEW YORK CITY

                                              2009
Design Project: Site




           MANHATTAN FITNESS CENTERS
117
See What I...controlling vision through the senses




FITNESS CENTER        CRUNCH FITNESS CENTER

EQUINOX GYM FITNESS   BALLEYS FITNESS

YMCA FITNESS CENTER   NEW YORK SPORTS CLUB
                                                                        PLAN OF MANHATTAN

                                                                                MANHATTAN

                                                                             NEW YORK CITY

                                                                                      2009
Design Project: Site




            1    SOUTHERN TIP        16   KIPS BAY
            2    WALL STREET         17   CHELSEA
            3    WHITE HALL          18   MURRAY HILL
            4    TWO BRIDGES         19   TUDOR, BEEKMAN & SUTTON
            5    ABC CITY            20   GARMENT DISTRICT & HELLS KITCHEN
            6    LOWER EAST SIDE     21   MIDTOWN
            7    TRIBECA             22   TURTLE BAY
            8    LITTLE ITALY        23   MID-TOWN WEST
            9    SOHO                24   LINCOLN SQUARE (WEST SIDE)
            10   EAST VILLAGE        25   UPPER EAST SIDE
            11   STUYVESANT          26   CENTRAL PARK
            12   GREENWICH VILLAGE   27   UPPER WEST SIDE
            13   WEST VILLAGE        28   EAST HARLEM
            14   GRAMERCY PARK       29   MORNINGSIDE HEIGHTS
            15   MIDTOWN SOUTH       30   WEST HARLEM




119
           MANHATTAN NEIGHBORHOODS
See What I...controlling vision through the senses


1       3

    2                   7
                                              13
                                9
                                                        17
            4
                            8            12
                    6
                                                                   20             23
                                                   15
                5
                                10
                                              14                                             24
                                                   16
                                                                        21
                                    11                   18
                                                                                                                27

                                                              19         22
                                                                                                      26
                                                                                                                                     29
                                                                                        25



                                                                                                                                          30

                                                                                                                      28




                                                                                                              PLAN OF MANHATTAN

                                                                                                                       MANHATTAN

                                                                                                                     NEW YORK CITY

                                                                                                                             2009
Design Project: Site




           5     ABC CITY                          19   BEEKMAN/ SUTTON
                            I- 46,985                             I- 88,371
                            H- 30,561                             H- 60,923
            6    LOWER EAST SIDE                   23   MID-TOWN WEST
                            I- 27,625                             I- 69,219
                            H- 33,193                             H- 24,727
           9     SOHO                              24   LINCOLN
                          I- 48,004                            I- 88,557
                          H- 12,166                            H- 40,014
            12   GREENWICH VILLAGE                 25   UPPER EAST SIDE (LENOX HILL, YORKVILLE)
                          I- 73,978                               I- 78,301
                          H- 30,263                               H- 31,144
           10    EAST VILLAGE                     28    EAST HARLEM
                            I- 69,475                          I- 28,955
                            H- 13,843                          H- 33,201
           18    MURRAY                            30   WEST HARLEM
                            I- 77,889                             I- 29,116
                            H- 32,144                             H- 14,450




           NEIGHBORHOODS WITHOUT FITNESS CENTERS_WITH DESIRED CLIENT
121
See What I...controlling vision through the senses




                                PLAN OF MANHATTAN

                                        MANHATTAN

                                     NEW YORK CITY

                                              2009
Design Project: Site




           SITE: MID-TOWN WEST/ LINCOLN CENTER (54TH-61ST, 9TH-12TH AVENUE)
123
See What I...controlling vision through the senses




                                    MIDTOWN WEST

                                        MANHATTAN

                                     NEW YORK CITY

                                              2009
Epilogue




           “To make visible how the world touches us”.


                                                    22
                                     - Paul Cezanne




125
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6                                               126
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  • 1. See What I...controlling vision through the senses See What I . . . Controlling Vision through the Senses Alex Taylor Wilk Thesis Preperation Fall 2009 Syracuse University: Bachelors of Architecture Committee Members: Lori Brown & Robert Svetz
  • 2. Contents 1 CHAPTER 1 PREFACE Introduction Contention 2 CHAPTER 7 HYPER IMAGERY IN A TECHNOLOGICAL CULTURE: DISMISSING THE INVISIBLE Images, Images, Images Distraction Effects 3 CHAPTER 21 A CASE STUDY IN RECOGNIZING THE INVISIBLE Designing the invisible with Decosterd & Rahm (Technology)(Climatic Condition) + Touch= Hormonorium (Technology)(Climatic Condition) + Sound= Convective Museum (Technology)(Climatic Condition) + Smell= Winter House (Technology)(Climatic Condition) + Taste= Digestible Gulf Stream
  • 3. See What I...controlling vision through the senses 4 CHAPTER 53 VISION IN JUXTASPOSITION WITH THE INVISIBLE See what I Touch (‘Feed Back Space’, COOP HIMMELB(L)AU) See what I Hear (Hypo-Surface Wall, CeBit Technology) See what I Smell (“Pesce for Lunch”, Gaestano Pesce) See what I Taste (Nature Matching System, Tatfoo Tan) 5 CHAPTER 85 DESIGN PROJECT Program: Fitness Center & Mineral Spa Site: New York City 6 CHAPTER 125 EPILOGUE Summary Bibliography Terms 7 CHAPTER 132 THESIS PROJECT
  • 4. Preface “In memorable experiences of architec- ture space, matter and time fuse into a single dimension, into the basic substance of being, that penetrates consciousness. We identify ourselves with this space, this place, this moment, and these dimensions become ingredients of our very existence. Architecture is the art of reconciliation be- tween ourselves and the world, and this mediation takes place through the senses. “ 1 -Juhani Pallasmaa 1
  • 5. See What I...controlling vision through the senses 1 2
  • 6. Preface The realism of architectural experience is tional engagement. We as a society have rooted in the occupation of space within a become numb to emotive involvement - building and the hidden dimension of the we have become mesmerized by imagery senses. Placing the sense of sight at the top and have forgotten about the capabilities of the hierarchical scale in comparison to the architecture can employ on experience. other senses has become a theme in West- ern architectural approach. The ocular is so Architects like Steven Holl, Peter Zumthor potent in contemporary society specifically and Glen Murcutt have designed spaces in- architecture, promoted by technology, which corporating the non-dismissive senses in has ultimately been influenced through the order to produce multi-phenomena’s ulti- visual imagery of television and the media. mately enhancing the occupant’s experience. This technologically oriented imagery has led Recently in architecture there has been a ris- us to become dismissive of the other senses. ing interest in the invisible, and architects like Descosterd & Rahm express the “unseen” By dismissing the other (non visual) senses through an avant-garde minimalist style. we are encouraging a design approach that lacks concern for human, physical and emo- Decosterd & Rahm’s architecture distorts ar- INTRODUCTION 3
  • 7. See What I...controlling vision through the senses tificial environmental and atmospheric con- with its few architectural explorations. So, ditions such as relative humidity, variations how can we begin to take these invisible phe- in temperature and light in search for man’s nomena’s and make it less experimental so it physiological response. They deal with in- can be more commonly incorporated in archi- visible parameters of interior architectural tectural design instead of an afterthought? space organized in accordance with thermal concepts more related to sensuality than Instead of embracing the division of the five comfort. This is an architecture tied to the senses like western contemporary architec- senses, a theory of space grounded in the re- ture has, is there a way we can bring sens- actions of the human body implemented by es together or in contrast to one another? its immediate surroundings ultimately con- What if we allowed vision, something obvi- trolled through technological mechanisms. ously comprehensive to control the senses? Vision will be used in juxtaposition to the So how do we begin to develop a visual lan- invisible in order to create an enhanced ar- guage for the unseen? Invisible architecture is chitectural experience of space. Technology extremely experimental and, although it has will be the mechanism in which we can em- become a growing interest, it is still limited ploy vision in juxtaposition to the invisible. 4
  • 8. Preface By authorizing vision, the most comprehen- with in a spatial experience. This schism is a sive of the senses to graphically control the reflection on the contemporary condition we four invisible senses - touch, sound, scent and are embedded within. Living in a hyper imag- taste - one can provoke an architectural expe- ery society during a technological era has en- rience that is profound and exploits different hanced our dependence on the ocular - mak- multi-sensory phenomena’s. ing us ocular-centric. Technology will be the mechanism for regis- We can alter traditional phenomenological tering vision in juxtaposition with the other architecture design approach by placing the senses. Technology can also be used to mod- visual in juxtaposition with the four dismissed ify invisible space by distorting artificial cli- senses; no longer allowing phenomenology to mate control, ultimately broadening the field be strictly an afterthought or even a discharged of invisible architecture by specifically allow- application. By graphically projecting the four ing vision to graphically project the unseen. invisible senses, we can advance phenomeno- logical design by making it more visually com- Contemporary architecture has developed prehensive, ultimately enhancing the human into an aesthetic requirement, neglecting experience and architectural design of a space. the sensory conditions and its opportunities 1 Pallasmaa, Juhani. The eyes of the skin: architecture and the senses. London: Academy Editions, 1996. pg 50. CONTENTION 5
  • 9. See What I...controlling vision through the senses “A NEW WORLD SENSATIONS” WERBEGRAFIK ILLUSTRATIONS FOR AN ADVERTISEMENT 2008
  • 10. Hyper Imagery in a Technological Culture: Dismissing The Invisible “From Television to newspapers, from adver- tising, to all sorts of mercantile epiphanies, our society is characterized by a cancerous growth of vision, measuring everything by its ability to show or be shown, and transmut- ing communication into a visual journey.“ 2 -David Harvey 7
  • 11. See What I...controlling vision through the senses 2 8
  • 12. Hyper Imagery in a Technological Culture: Dismissing The Invisible We are currently living in a hyper-imagery, call I just received. It is hard not to believe technologically oriented society. Our genera- that my multi-tasking self isn’t a reflection on tion is in complete contrast to my 90-year-old our current society induced by technology. grandfather’s life experiences. Times have changed. What once was per- While walking one day next to my grandfather sonal to many has now become the imper- at a nearby shopping center, he states like sonal. “We are living in a new space, a world most grandparents’ who grew up in a more of information.”3A single moment command- conjoint (interactive) culture, “I don’t under- ing our attention is fading away; we are vic- stand you kids these days, how you all walk tims of a mass society diagnosis of Atten- and chew gum at the same time.” Through tion Deficit Disorder. We are surrounded by 2 this archaic quote, I never took a step back to arrays of multiple, simultaneous imagery, in realize what I was doing that day at the shop- the streets, airports, stores, supermarkets ping center. While walking I was browsing the malls but more importantly on our comput- store fronts while eating my hot pretzel and ers and televisions. The computer and televi- sipping on my soda and answering the phone sion serve as a new form of distraction, it de- IMAGES, IMAGES, IMAGES 9
  • 13. See What I...controlling vision through the senses MULTI-MEDIA EXHIBITION CHARLES AND RAY EAMES MOSCOW, RUSSIA 1959
  • 14. Hyper Imagery in a Technological Culture: Dismissing The Invisible ands our attention. “Rather than wondering pendency when we are constantly confronted cinematically through the city, we now look visually. in one direction and see many juxtaposed moving images, more than we can possibly synthesize or reduce to a single impression. We sit in front of our computers on our er- gonomically perfected chairs staring with a fixed gaze at the many simultaneously open ‘windows’ through which different finds of in- formation stream toward us. We hardly even notice it. It seems natural as if we were simply breathing in information.” 4 The ocular sense is so potent in our way of life and our understanding of architecture; however it is hard to realize our ocular de- IMAGES, IMAGES, IMAGES 11
  • 15. See What I...controlling vision through the senses FILM: PLAYTIME JACQUES TATI PARIS, FRANCE 1967
  • 16. Hyper Imagery in a Technological Culture: Dismissing The Invisible The film Play Time directed by Jacques Tati is fire, the couple watches him torch the des- a complex visual comedy that takes place in a sert but they do not flinch in excitement or futuristic Paris. Modern industrial technology express any emotional response because is accepted as a necessity by society yet it is they’re too involved in their conversation, lis- represented as obstructions to daily life and tening to the band, there are to many distrac- interferences to natural human interaction. tions to even concentrate, especially what is going on right in front of them. Play Time contains limited dialogues’ ex- cept for background sounds which makes This movie embodies the diagnosis of At- us aware of the numerous distractions that tention Deficit Disorder in which the future occur in daily life. During a restaurant scene (contemporary society) has been embedded the maitre d’s, waiters and musicians are within. It is considered normal to multi-task, constantly scrambling in a crowded room which ultimately leads us to be less precise of conversation, eating, drinking dancing, in our actions. This multi tasking is a direct each trying to serve their customer. At one descendent of technology induced by the si- point, a waiter brings a couple their dessert multaneous imagery. where he then lights the bananas foster on 13 DISTRACTION
  • 17. See What I...controlling vision through the senses FILM: PLAYTIME JACQUES TATI PARIS, FRANCE 1967
  • 18. Hyper Imagery in a Technological Culture: Dismissing The Invisible Customer Employee View Direction Movement Talking DISTRACTION 15
  • 19. See What I...controlling vision through the senses DIAGRAM: FILM PLAYTIME LEFT: PLAN RIGHT: SECTION RESTURANT SCENE
  • 20. Hyper Imagery in a Technological Culture: Dismissing The Invisible All too often our bodies remains remote an object, where we can look but cannot en- and disengaged within in a building/ con- gage with its potential experience. structed space. For some time now in ar- chitecture, aesthetics have taken prece- Society values sight as the utmost important dence, giving far more importance to form, aspect of comprehension and understanding idea and appearance than to the occu- in comparison to the other senses - induced pant’s needs and embodied experiences. by technology oriented imagery this has be- Contemporary works in architecture have come consistent in western and international been perceived as autonomous objects architectural application. We are living in a which are clearly represented in books, society where technology has evoked a domi- magazines and visually oriented mediums. nant ocular presence with attractive aes- Through these visually concentrated medi- thetics and performances yet in due course ums you can’t smell the building, you can detaching itself from its environment. David sense the volume of space, and you can’t Michael Levin critiques the dominance of the feel the air move nor the warmth of the sun- eye when he states: “I think it is appropriate shine. Architects are creating the building as to challenge the hegemony of vision - the EFFECTS 17
  • 21. See What I...controlling vision through the senses FILM: PLAYTIME JACQUES TATI PARIS, FRANCE 1967
  • 22. Hyper Imagery in a Technological Culture: Dismissing The Invisible ocularcentrism of our culture. And I think we become an organic prototype for modernist need to examine very critically the charac- architects. A lot of architects today are more ter of vision that predominates today in our interested in creating visual effects rather world. We urgently need a diagnosis of the than exploring the buildings tactile, acoustic, psychosocial pathology of everyday seeing- scent and taste capabilities. and a critical understanding of ourselves, as 2 visionary beings .” 5 David Harvey, The Condition of Postmodernity, Blackwell (Cambridge), 1992, pg 293 3 Colomina, Beatriz. “Enclosed by Images: The Eameses’ Multi- media Architecture.” Grey Room 02 (2001): pg 7. Modernists have designed structures to 4 Colomina, Beatriz. Privacy and publicity: modern architecture please the eye yet they have left the rest of as mass media. Cambridge, Mass: MIT, 1994., pg 27. Colomina explores simultaneous imagery. the senses, body, and recollection behind. 5 David Michael Levin, “Decline and Fall- Ocularcentrism in Heidegger’s Reading of the History of Metaphysics’, in Levin The only sense that can keep up with the 1993, pg 205 pace of the technology is vision. Le Corbusier 6 Zumthor, Peter. Thinking Architecture. Trans. Maureen Oberli- Turner and Catherine Schelbert. Boston: Basel, 2006 pg. 17. Zumthor uses his design to explain phenomenological design. states: “I exist in life only on the condition that I see; I am and I remain (and impenitent) visual-everything is in the visual”. 6 The eyes EFFECTS 19
  • 23. See What I...controlling vision through the senses UN CHIEN ANDALOU (ANDALUSIAN DOG) LUIS BUNUEL AND SALVADOR DALI FRANCE 1929
  • 24. A Case Study in Recognizing the Invisible “The world is full of signs and information, which stand for things that no one fully un- derstands because they, too, turn out to be more signs for other things. The real thing remains hidden. No one gets to see it.” -Peter Zumthor 7 21
  • 25. See What I...controlling vision through the senses 3 22
  • 26. A Case Study in Recognizing the Invisible Induced by hyper imagery and technology, kinds of meteorology; renewing the idea of society has been devoted to the visible. We form and use between sensation and phe- are in a period where the slippage of the real/ nomenon, between the neurological and me- visible towards the invisible is taking place, a teorologically, between the physiological and shift of architecture towards the atmospheric the atmospheric. These become spaces with and the biological as well as the meteorologi- no meaning, no narrative; interpretable spac- cal. The considerable progress in life sciences es in which margins disappear, structures dis- resonates with today’s study of the climate solve and limits vanish.” 8 Architecture must and concerns of global warming. The fields of build unlimited sensual exchanges between the visible are overly saturated with symbols, the body and space, the senses, skin, climate images and stories that only deal with an aes- temperature and variations in humidity. thetic condition. Architects of these spaces, specifically De- “The tools of architecture must become in- costerd & Rahm, aim to re-establish the lan- visible and light, producing places like free, guage of architecture with the knowledge of open landscapes, a new geography, different the invisible and stretch between the physiol- DESIGNING THE INVISIBLE WITH DECOSTERD & RAHM 23
  • 27. See What I...controlling vision through the senses LATITUDINAL DISTORTION DECOSTERD & RAHM BOOK: DISTORTIONS 2000-2005
  • 28. A Case Study in Recognizing the Invisible ogy and meteorology. In Descosterd & Rahm’s one invisible sense is being explored. manifesto Form and Function Follow Climate, the conditions of temperature, humidity and light are deployed as new instruments for determining architectural space keyed to: hu- man comfort and behavior, energy efficiency and a single sensory experience. The inten- tion is to alter the essence of the elements of architecture in order to disintegrate the visible. The architectural tools in Decosterd & Rahms’ works are invisible. It is something we perceive, feel, hear, smell and taste. Descosterd & Rahm have deployed a formula to their projects and exhibitions - their belief in climatic distortion remains constant where DESIGNING THE INVISIBLE WITH DECOSTERD & RAHM 25
  • 29. See What I...controlling vision through the senses LATITUDINAL DISTORTION ii DECOSTERD & RAHM BOOK: DISTORTIONS 2000-2005
  • 30. A Case Study in Recognizing the Invisible Decosterd & Rahm designed the “Hormono- felt slightly disorientated and confused. Ulti- rium,” an installation for the Swiss Pavilion mately this “alpine-like climate” was meant in 2002 at the Architectural Biennale. The to allow visitors to experience - a decrease project explored the relationship between in fatigue, an increase in sexual desire and a architecture and the human metabolism, regulation in moods. As the visitors began between space, light and the neurological to feel “dopey” due to the physic-chemical systems of the body via 528 florescent tubes parameter of the room, the occupants ex- set under the floor simultaneously reduc- hibited bizarre behavior, but also slight ing the oxygen levels from 21 to 14.5 per- euphoria due to endorphin production. cent. This mimicked a high altitude climatic condition like the mountains of the Swiss Decosterd & Rahm deal with the environ- Alps. A high intensity light produced an ment as if it were a living thing undergoing increase in the nitrogen level and marked a constant change. Rahm imposes a continu- decrease of breathing air in this luminous and ous monitoring system which implies the mesmerizingly sonorous space. Some visitors intent to exercise a considerable degree began to feel sexual exhilaration, while some of what takes place in the spaces he de- (TECHNOLOGY)(CLIMATE CONDITION) + TOUCH= HORMONORIUM 27
  • 31. See What I...controlling vision through the senses HORMONORIUM DECOSTERD & RAHM SWISS ARCHITECTURAL BIENALLE 2002
  • 32. A Case Study in Recognizing the Invisible signs. He concentrates his attention on the field of activity which is tied to an original problem of atmospheric conditions inside aesthetic value registered in the physiological the building through detailed analysis and dimension of a buildings performance. The manipulations of larger environmental is- new invisible elements measure the environ- sues. Due to the manipulation of atmo- ment by means of technology establishing a spheric levels, after ten minutes of being in climate which will define new behaviors and the “Hormonorium” installation physiolo- determine the production of space to contain gists can scientifically conclude that the ef- them. fects of being in this space will improve the body’s physical capabilities up to 10 percent. Reyner Banham wrote that “in freeing archi- tecture from local climatic constraints, me- chanical environmental management’s tech- niques have given carte blanche for formal experimentation”. 9 Rahm exploits this new (TECHNOLOGY)(CLIMATE CONDITION) + TOUCH= HORMONORIUM 29
  • 33. See What I...controlling vision through the senses HORMONORIUM DECOSTERD & RAHM SWISS ARCHITECTURAL BIENALLE 2002
  • 34. A Case Study in Recognizing the Invisible (TECHNOLOGY)(CLIMATE CONDITION) + TOUCH= HORMONORIUM 31
  • 35. See What I...controlling vision through the senses 22-25% O 2 14.5% O2 DIAGRAM: HORMONORIUM LEFT: PLAN RIGHT: SECTION OXYGEN CHANGE DESIGNED ATMOSPHERE
  • 36. A Case Study in Recognizing the Invisible BEHAVIOURAL EMULATION (TECHNOLOGY)(CLIMATE CONDITION) + TOUCH= HORMONORIUM 33
  • 37. See What I...controlling vision through the senses FOOT STEP PLEXI GLASS UV TUBES SMART FLOOR DIAGRAM: HORMONORIUM LEFT: SECTION, BEHAVIOURAL EMULATION OF SWISS ALPS RIGHT: PERSPECTIVE AND FLOOR SECTION DESIGNED ATMOSPHERE
  • 38. A Case Study in Recognizing the Invisible Philippe Rahm’s competition entry in 2009 They thus generate the entire museum at- for the contemporary art museum in Wro- mosphere, composed of multitudes of cli- claw, Poland is defined by the introduction mates and flow ranging between 16-22 de- of two of heat sources (similar to radiators), grees Celsius. These heat sources generate a where one is registered at 16 degrees Celsius, sound as well as the natural convection flow. while the other indicates 22 degrees Celsius. These two temperatures were chosen be- Almost nothing in this volume is fully en- cause they set the low and high temperature closed - the surfaces (ceiling, floor plates and limits required for a museum in Poland (16 walls) throughout the space are transparent degrees Celsius corresponding to a storage and contain open slots, so air can move from space and 22 degrees Celsius corresponding space to space. One can recognize the invis- to the maximum temperatures in an office.) ible air movement not just by the tempera- These two heat sources in plan and section ture registration on ones skin but also by the are placed opposing one another, the cold- sound of the air and its interaction amongst er pole is placed higher than the warmer the walls, transparencies and slots. One can pole to create a thermodynamic imbalance. notice a different acoustic quality in the ex- (TECHNOLOGY)(CLIMATE CONDITION) + SOUND= CONVECTIVE MUSEUM 35
  • 39. See What I...controlling vision through the senses ‘CONVECTION MUSEUM’ MUSEE KANTOR: COMPETITION DECOSTERD & RAHM CRACOW, POLAND 2006
  • 40. A Case Study in Recognizing the Invisible hibition rooms because the slats are closed Museum deals with notions of tempera- and sound is being monitored by the insu- ture and convection flow, yet Rahm brings lation placed in the thickness of the beams. his notions of meteorology to the next level The air flow manipulates the entire volume by engaging ones auditory sensory nodes. of the building as well as different climates, He does this through the materiality of sur- environments and qualities of space for vari- faces, opening and closing of walls and the ous activities. The sound of the air move- application of two different heat sources. ment is in contrast to pedestrian movement, therefore creating two different sounds: First, when a person is walking with the air flow and, second, when someone is walk- ing in the opposing direction of the air flow. The outer envelope of the building is iso- lated yet it contains the interior climate. This competition entry for the Convective (TECHNOLOGY)(CLIMATE CONDITION) + SOUND= CONVECTIVE MUSEUM 37
  • 41. See What I...controlling vision through the senses ‘CONVECTION MUSEUM’ MUSEE KANTOR: COMPETITION DECOSTERD & RAHM CRACOW, POLAND 2006
  • 42. A Case Study in Recognizing the Invisible (TECHNOLOGY)(CLIMATE CONDITION) + SOUND= CONVECTIVE MUSEUM 39
  • 43. See What I...controlling vision through the senses INFILTRATION REFLECTION ABSORPTION DIAGRAM: CONVECTION MUSEUM LEFT: MODEL OF TRANSPARENT LAYERS RIGHT: 3SURFACE TYPES, TEMPERATURE OF FLOOR PLATES VERTICAL DESIGNED ATMOSPHERE
  • 44. A Case Study in Recognizing the Invisible In winter, when a person feels a chill, they im- as the primary determinates of the design. mediately walk over to the thermostat/radia- tor and turn the dial to heat the space. This Here Descosterd & Rahm propose an “artifi- notion of turning a dial is in stark contrast to De- cial reproduction of a geographically localized, costerd & Rahms architecture. It is not about chemically determined climate,” specifically turning a dial to get a resultant. It is about localized, chemically determined climate,” 10 in this case Tahiti. Creating this tropical zone creating distortions in latitude, bringing a cli- in a harsh winter climate at the choice of the mate that exists somewhere else in the world. occupant (Tahiti), the architecture becomes the air - invisible but physically modified. The The winter house is located on the coun- heating system becomes a space for the pro- tryside of Vendee (outside of Paris) near a duction of this air, and contains not just the small river. The house needs to protect its technical apparatus but also exotic plants, occupants against the cold and harsh win- microorganisms and mineral substances from ter, therefore dealing with the technical en- Tahiti, a region where the temperature is ac- gineering aspects of heating and ventilation tually 20 degrees Celsius with 50 percent hu- systems not as secondary conditions but midity. These plants, through photosynthesis (TECHNOLOGY)(CLIMATE CONDITION) + SMELL= WINTER HOUSE 41
  • 45. See What I...controlling vision through the senses FABRICE HYBERT WINTER HOUSE: TAHITI DECOSTERD & RAHM VENDEE, FRANCE 2002-2005
  • 46. A Case Study in Recognizing the Invisible and their emanations, determine the chemi- cal quality of the air that will infiltrate into the living space through the heating system. The space, due to the exotic plants and microor- ganisms, do not just help us visually relate to a warmer climate but also change the aura through the olfactory. The exotic plants take over the house metonymically connecting the warm climate of Tahiti through scent. (TECHNOLOGY)(CLIMATE CONDITION) + SMELL= WINTER HOUSE 43
  • 47. See What I...controlling vision through the senses FABRICE HYBERT WINTER HOUSE: TAHITI DECOSTERD & RAHM VENDEE, FRANCE 2002-2005
  • 48. A Case Study in Recognizing the Invisible LATITUDE DISTORTION (TECHNOLOGY)(CLIMATE CONDITION) + SMELL= WINTER HOUSE 45
  • 49. See What I...controlling vision through the senses DIAGRAM: WINTER HOUSE LEFT: SECTION, LATITUDE DISTORTION RIGHT: AXON , ENHANCING SCENT EXOTIC RELOCATION IN A COLD CLIMATE
  • 50. A Case Study in Recognizing the Invisible The “Digestible Gulf Stream” exhibition was duced a set of drawings for this exhibition. Its a micro-climate that related to temperature location, however, was now in a removed for- and gastronomy in order to create a spatial ex- est clearing. The drawings portray the same perience at the 2008 Architecture Biennale in distinct air of laziness as the exhibition did. Venice. The exhibition consists of two glossy The drawings depict the inhabitants in this white platforms connected by two horizontal forest clearing, rubbing warming/ cooling metal planes which are extended at different ointments onto each other’s backs, while they heights. These platforms provide a setting for read, sleep and bath in the sun. This lotion re- the performance - the space is inhabited by a lates architecture as gastronomy. Rahm uses lethargic, intermittently-dressed group, who culinary/pharmaceutical applications to the could seek out the ideal climatic conditions two glossy white plates that directly stimulate for their current activities. These activities in- the sensory receptors. The hot plate contains cluded typing on a keyboard, sleeping, play- chili peppers and cold accommodates mint, ing cards and chatting in a circle. thus stimulating the salivary glands. The lo- tion can be eaten or applied to the body and An artist by the name of Piero Macola pro- in the exhibition, specifically the white plates. (TECHNOLOGY)(CLIMATE CONDITION) + TASTE= DIGESTIBLE GULF STREAM 47
  • 51. See What I...controlling vision through the senses DIGESTIBLE GULF STREAM PHILLIPE RAHM VENETIAN ARCHITECTURAL BIENALLE 2008
  • 52. A Case Study in Recognizing the Invisible “The first preparation, on the upper cold Like a miniature Gulf Stream, the plate’s posi- plate, which contains mint, has molecules tion generates air movement using the natu- of crystalline origin known as menthol that ral phenomenon of convection, thus creating cause the same sensation in the brain as the a constant thermal flow, akin to an invisible coolness perceptible at a temperature of 12 landscape. In this case the architecture is lit- degrees Celsius. The menthol activates the erally structured on air current, where the Transient Receptor Potential (TRPM8) molec- taste of the hot chili and cool mint affects ular sensory receptors on the skin and in the the occupant’s experience of that space. mouth that stimulate the group of peripheral 7 Le Corbusier, Precisions, MIT Press (Cambridge, MA) 1991, pg 7 sensorial neurons known as cold-sensitive 8 Lally, Sean. “Meteorological Architecture (Philippe Rahm.” Ed. units. The second composition, on the lower Helen Castle. Energies: New Material Boundaries: Architectural Design (2009): pg 32. hot plate, which contains chili, has one of the 9 Banham, Reyner. Architecture of the Well-Tempered Environ- ment. 2nd ed. Chicago: University of Chicago, 1984. molecules, capsaicin, activates the neuro-re- 10 Rahm, Philippe, Marie-Ange Brayer, Nott Caviezel, Pedro Gadan- ho, Christopher Kaltenbach, Marieke Rooy, Marco Michelis, and ceptor TRPV1, which is sensitive to tempera- Béatrice Josse. Distortions. Orléans, France: HYX, 2004,pg 1.1 11 Rahm, Philippe. "Digestible Gulf Stream." Philippe Rahm. Web. tures of 28°C .” 11 Fall 2009. (TECHNOLOGY)(CLIMATE CONDITION) + TASTE= DIGESTIBLE GULF STREAM 49
  • 53. See What I...controlling vision through the senses DIGESTIBLE GULF STREAM PHILLIPE RAHM VENETIAN ARCHITECTURAL BIENALLE 2008
  • 54. A Case Study in Recognizing the Invisible 80 F 72 F 64 F 57 F 50 F SURFACE TEMPERATURE [ F ] 0 10 20 25 28 30 40 44 50 60 TRPA1 TRPV1 TRPM8 TRPV4 TRPV3 TRPV2 CINNAMON GARLIC MINT CAMPHOR CHILLI TRPA1 transient receptor potential ankrin transmembrane protein TRPM8 transient receptor potential melastatine 8 TRPV4 transient receptor potential vanilloide 4 TRPV3 transient receptor potential vanilloide 3 TRPV2 transient receptor potential vanilloide 2 TRPV1 transient receptor potential vanilloide 1 51 (TECHNOLOGY)(CLIMATE CONDITION) + TASTE= DIGESTIBLE GULF STREAM
  • 55. See What I...controlling vision through the senses DIAGRAM: DIGESTIBLE GULF STREAM LEFT: CONECTIONCURRENT, EAU DE CHALEUR CREAM QUALITIES RIGHT: ILLUSTRATIONS BY PIERO MACOLA EXOTIC RELOCATION IN A COLD CLIMATE
  • 56. Vision in Juxtaposition with the Invisible “The technology expanded and strengthened eye today penetrates deep into matter and space, and enables man to cast a simultane- ous looks on the opposite side of the globe”. - David Harvey 1 2 53
  • 57. See What I...controlling vision through the senses 4 54
  • 58. Vision in Juxtaposition with the Invisible “The eye collaborates with the body and design. In general, perhaps temperature is like the other senses . One’s sense of reality is sound, smell, taste and touch - it is not apart strengthened and articulated by this constant of the standard architects’ toolkit of space, interaction. Architecture is essentially an ex- light and form, yet so it is easily ignored. This tension of nature into the man- made realm, eventually leads to architects passing off de- providing the ground for perception and the sign controlled elements to other people, like horizon of experiencing and understanding engineers or, even worse, to chance. These the world. The eye needs to collaborate with elements become a part of an “after the fact” the senses. “ 13 architectural design. Invisible architecture is hard to draw (except, However, the invisible can be incorporated for example, when drawing music notes to into a primary design element, yet most ar- implicate sound). The non-dismissive senses chitects don’t want to get involved with this are rarely considered or communicated in scope of phenomenological design. This is ul- architectural drawings and for the most part timately hindering architectural potential be- do not play a role in mainstream architectural cause the invisible conditions are what make JUXTAPOSITION 55
  • 59. See What I...controlling vision through the senses MARGRITTE POSING IN FRON OF HIS PAINTING RENE MARGRITTE BRUSSLES 1961-1967
  • 60. Vision in Juxtaposition with the Invisible up our experience of space. By making the invisible visible through graph- ic projection we can perhaps alter the way architectural space is experienced by allow- ing architects to explore this path, thus alter- ing traditional phenomenology and making it less experimental. JUXTAPOSITION 57
  • 61. See What I...controlling vision through the senses MAP OF THE INTERNET NOVEMBER 23, 2003
  • 62. Vision in Juxtaposition with the Invisible Touch is the most tangible of the senses invented at the 2008 architecture biennale which, therefore, has a more obvious effect in Venice by COOP HIMMELB(L)AU entitled on our experience and understanding of “Feedback Space.” This interactive installa- space. The very essence of lived experience tion uses the participants’ heartbeat, which is molded by hapticity. is detected by hand sensors to read their heart beat. This all occurs in a futuristic clear The sense of the tactile can also be some- bubble environment. This bubble membrane thing intangible, perhaps of a more percep- is contains four LED Screens where the partic- tive and invisible quality. The skin is capable ipants heart beat is visually displayed. The re- of distinguishing texture, weight, density sulting installation is a cloud-like, semi-trans- and temperature of an object or matter, so parent floating internal space which uses the through this invisible sensation we can be- human heartbeat in real time. gin to experience a space without physically touching an obvious object. Wolf D. Prix, one of the three founders of COOP HIMMELB(L)AU, explains this proj- For example, the Astro Balloon 1969 was re- ect while at the architectural Bienalle in SEE WHAT I TOUCH 59
  • 63. See What I...controlling vision through the senses ASTRO BALLON EXPERIMENT EUROPE 1969
  • 64. Vision in Juxtaposition with the Invisible 2008: ture looks like architecture smells like architecture but it is not architecture it is just a building because it is not “The theoretical background of our coffee.” 14 work is that we say not that architec- Therefore, through the technology of the joy ture is changing the human being but stick mechanism, this project expresses the the human is able to change architec- invisible which is the displayed graphically on ture. This mean that it is a theoretical the LED screens. Vision is in juxtaposition to contribution, your body is changing touch. the space. If an arch doesn’t want to change the world or the society with his building he stays a builder, this is then not architecture, it is just a build- ing. When thinking isn’t the mentor of his project its like a decaf espresso; decaf architecture looks like architec- SEE WHAT I TOUCH 61
  • 65. See What I...controlling vision through the senses ASTRO BALLON 1969 REVISITED- ‘FEEDBACK SPACE’ COOP HIMMELB(L)AU VENETIAN ARCHITECTURAL BIENALLE 2008
  • 66. Vision in Juxtaposition with the Invisible SEE WHAT I TOUCH 63
  • 67. See What I...controlling vision through the senses DIAGRAM: ‘FEEDBACK SPACE’ LEFT: PLAN RIGHT: SECTION TOUCH VISUALLY PROJECTED
  • 68. Vision in Juxtaposition with the Invisible SEE WHAT I TOUCH 65
  • 69. See What I...controlling vision through the senses DIAGRAM: ‘FEEDBACK SPACE’ LEFT: JOYSTICK MECHANISM RIGHT: PLAN OF CONNECTION OFJOYSTICK AND LED SCREEN TOUCH VISUALLY PROJECTED
  • 70. Vision in Juxtaposition with the Invisible In architecture, seeing a building is a visual of a space. For example, throughout the film experience that can capture a gaze however Play Time there is little to no dialogue, sound the building can also incorporate the expe- is a clear exploration of a background experi- rience of sounds. A space should be under- ence, however it helps the overall theme of stood and appreciated by its visual shape, the movie, visual distraction, be portrayed but also, perhaps, through its echo upon its through the constant background noises of numerous surfaces which can help us employ the loud city. experience. Some designers have rejected this con- Sounds incorporate its surroundings where as ventional notion of sound being a part of a the eye sees what is in front of it. The inte- background experience. For instance, Mark rior of the mind can vividly sculpt an image Goulthrope’s Hyposurface sound wall was of a dripping faucet, due to the sound of wa- first exhibited at the Venetian Architectural ter hitting a hard surface. Acoustics usually Biennale in 2000. The Hyposurface wall by remain an unconscious background experi- nature is interactive. It is a digital system ence which ultimately affects our experience where sensors pick up any digital input such SEE WHAT I HEAR 67
  • 71. See What I...controlling vision through the senses HYPO-SURFACE WALL MARK GOULTHROPE BIO WEEK IN BOSTON 2007
  • 72. Vision in Juxtaposition with the Invisible as movement, or in this case sound, and in return produce an output. Here, three mi- crophones register sound quality and volume which is translated to concentric waves on a three-dimensional surface. The surface be- haves like controlled liquid: waves, patterns, logos, even text emerge continually within its dynamic surface. The human eye is drawn to physical movement based on sound. Technol- ogy has evolved the theory of architecture that vision can juxtapose sound to become apart of a primary interactive experience. SEE WHAT I HEAR 69
  • 73. See What I...controlling vision through the senses HYPO-SURFACE WALL MARK GOULTHROPE BIO WEEK IN BOSTON 2007
  • 74. Vision in Juxtaposition with the Invisible LOUD 180 lbs SOFT 55 lbs SEE WHAT I HEAR 71
  • 75. See What I...controlling vision through the senses DIAGRAM: HYPO-SURFACE WALL LEFT: PLAN, FOOTSTEP AFFECTING WALL RIGHT: WALL MOVEMENT DETAIL SOUND VISUALLY PROJECTED
  • 76. Vision in Juxtaposition with the Invisible Odors are associated with day-to-day expe- Keller was able to recognize an old fashion rience, subconsciously reminding us of the country house because it had several levels olfactory structure which are mainly invisible of odors left by families, plants, perfumes and even though they are almost always active and draperies.” 16 meaningful in the way we experience a place. In Oliver Sack’s book The Man who Mistook The increasing attention dedicated to odors His Wife for a Hat states “You smell people, in recent years has been driven practically by you smell books, you smell the city, you smell the possibilities offered by new technologies the spring-maybe not consciously, but as rich in defining architectural and urban spaces. 15 unconscious background to everything else”. This might have been driven by the 1981 John Odors are not only profoundly inherent com- Waters comedy film Polyester (inspired by ponents of place, but at times are actually the William Castle film in 1960 Scent of Mys- essential in defining them. Odor is a power- tery) where the audience received scratch ful vehicle for memory which penetrates into and sniff cards and the viewers could smell our deepest recollections. “The persistent what they saw on screen with its correspond- memory of any space is often odors. Helen ing numbers. The scratch and sniff cards were SEE WHAT I SMELL 73
  • 77. See What I...controlling vision through the senses EXHIBITION ‘PESCE FOR LUNCH’ GAETANO PESCE NEW YORK CITY 2005
  • 78. Vision in Juxtaposition with the Invisible a gimmick to place you spatially in the film. tured oceans of olive oil and seas of balsamic One becomes more emotionally engaged vinegar, overhung by parmesan cliffs and for- with the film and can comprehend on a multi- ests of basil, rosemary and broccoli. He cat- sensorial level. Communications media have egorized his physical landscape where moun- lead to two different behaviors regarding the tains were made of dairy, acres of herbs, sea olfactory perception; solely concentrated on of liquids and sky’s meat, like one would find developing technologies of the visible and in an Italian hill town. “Pesce for Lunch” is an audible. imaginary landscape where food has become the basic element that induces memory of a The connection of the visual and audible are place. It is hard to wonder through this exhib- apparent the exhibition “Pesce for Lunch,” in it without the smell of Italy eradicating your New York in 2005 designed by Gaetano Pesce. taste buds and inflowing images or even per- This exhibit was made with actual food which sonal memories of Italy. evoked the style, fragrance, flavor and color of Italy. Recognized for his use of color, func- tionality and warmth, Pesce’s creation fea- SEE WHAT I SMELL 75
  • 79. See What I...controlling vision through the senses EXHIBITION ‘PESCE FOR LUNCH’ GAETANO PESCE NEW YORK CITY 2005
  • 80. Vision in Juxtaposition with the Invisible LANDSCAPE PROGRAM INGREDIENT ELEMENTS Tree Plant Mountain Ocean Lake Ground Texture Sky Hangings SEE WHAT I SMELL 77
  • 81. See What I...controlling vision through the senses LANDSCAPE + VISUAL = SMELL OF ITALY [ program ] [ food ] + Vegetable = + = + Liquid = + Herbs = + Meat = DIAGRAM: ‘PESCE FOR LUNCH’ LEFT: CATEGORIZING SMELL RIGHT: LANDSCAPE CATEGORIES SMELL VISUALLY PROJECTED
  • 82. Vision in Juxtaposition with the Invisible Vision is transferred through the expe- ing habits. The colors of the NMS visu- rience of taste. One example of the vi- ally evoke oral sensations, where color is sual transference through taste is Tatfoo visually associated with healthy eating. Fans Nature Matching which serves as a reminder to consume your daily recom- Junichiro Tanizaki states through his works mended doses of color. The shades of The Tea Ceremony “With lacquerware color displayed at the farmers markets there is a beauty in that moment between are more than skin deep, reflecting the removing the lid and lifting the bowl to inner potential of every fruit and vegeta- the mouth when one gazes at the still, si- ble - intense colors might even be called lent liquid in the dark depths of the bowl. nature’s nutrition labels. Color is a de- What lies within the darkness one cannot vice that can be deceptive (for example, distinguish, but the palm senses the gentle Gushers junk food is marketed in bright movements of the liquid, vapor rises from colors its flavors are simulated artificial within forming droplets on the rim, and a fruit extract), however, Tatfoo’s Fans NMS fragrance carried upon the vapor brings a ensures the decrease of unhealthy eat- delicate anticipation... A moment of mys- SEE WHAT I TASTE 79
  • 83. See What I...controlling vision through the senses NMS- NATURE MATCHING SYSTEM TATFOO TAN DUMBO BROOKLYN 2008
  • 84. Vision in Juxtaposition with the Invisible tery, it might almost be called, a mo- ment of trance.” 17 Through this quote, Tanizaki explains that in order to receive a full satisfaction we must visually con- nect with the “bowl of soup” before tast- ing it. Just like the Tatfoo Tan does in the NMS, one must juxtapose the visual with taste in order to gratify an experience. 12 Harvey., 261-307 13 Lally., 24 14 Prix, Wolf D. “Up in the clouds with COOP HIMMELBLAU.” Web. Fall 2009. <http://www.youtube.com/watch?v=sriiUgxwi1s>. 15 As quoted in Barbara, Anna, and Anthony Perliss. Invisible ar- chitecture : experiencing places through the sense of smell. 1st ed. Milano: Skira, 2006 pg 125 16 Diane Ackerman, A Natural of the Senses, Vintage Books (New York), 2005, p 45 17 Kakuzo, Okakura. The book of tea. Trans. Liza Dalbury. Boston: Tuttle Pub., 2000, pg 15 SEE WHAT I TASTE 81
  • 85. See What I...controlling vision through the senses NMS- NATURE MATCHING SYSTEM TATFOO TAN DUMBO BROOKLYN 2008
  • 86. Vision in Juxtaposition with the Invisible SEE WHAT I TASTE 83
  • 87. Vision in Juxtaposition with the Invisible See What I...controlling vision through the senses COLOR + FOOD = FOOD PROCESS CLR PATONE MS BEHR PAINT DIAGRAM: NMS- NATURE MATCHING SYSTEM LEFT: GENERAL COLOR CORRELATION TO FOOD RIGHT: DETAIL COLOR CORRELATION TO VISUAL TASTE VISUALLY PROJECTED
  • 88. Design Project “Physical fitness is not only one of the most important keys to a healthy body, it is the basis of dynamic and creative intellectual activity”. 18 –John F. Kennedy 85
  • 89. 5 See What I...controlling vision through the senses 86
  • 90. Design Project Contemporary Fitness Centers and Spas ment and the taste of our energy drinks all are all about image; where numerous be- heighten our senses. Within a Spa all senses ings within the same space are checking are amplified due to the temperature of wa- one another out, enviously comparing bod- ters and other tranquil effects. However, de- ies and then reflecting on their own. The signing these spaces where the senses are plastering of mirrors within the fitness cen- graphically projected through technological ter only adds to this narcissistic behavior. means will allow the client to become aware The original spas were arranged around no- of their heightened sensory experience and tions of relaxation and serenity, yet now also educate them on their body and fitness. they have transformed into a beautifica- tion process. These spaces are described by its influx of hyper-imagery which is ulti- mately a reflection on contemporary society Within a fitness center the odors amongst sweaty bodies, the sounds of the equip- FITNESS CENTER AND MINERAL SPA 87
  • 91. See What I...controlling vision through the senses ‘MAN WORKING OUTR’ QUIT SMOKING BULLETIN CHICAGO 2006
  • 92. Design Project: Program The Downtown Athletic Club creates a spec- obtain their high social status. The NYAC trum of experiences through its multiple floors 1-15 were only for men, this build- themed floor plans. “The club represents ing is considered a multi story bachelor pad. the complete conquest- floor by floor- of the skyscraper by social activity; with the The notion of multi-functions undefined by Downtown Athletic Club the American way ay exterior composition was a unique qual- of life, know-how and initiative definitively ity in a skyscraper for the time it was built overtake the theoretical lifestyle modifica- and even today. The skyscraper suggests tions that the various 20th century Europe- that like the metropolis no single specific an avant gardes have been insistently pro- function can be matched with a single space posing, without ever managing to impose or envelope. This building emulates soci- them.” 19 ety’s needs for multiple functions on an in- dividual platform which can be ceaselessly The New York Athletic club is not just a fit- adapted not affecting the overall framework. ness center it’s about social interaction amongst business men who were trying to FITNESS CENTER: SOCIAL ASPECT 89
  • 93. SeeSee Whatcontrolling vision through the senses What I... I... controlling vision through the senses NEW YORK ATHLETIC CLUB STARRETT & VAN VLECK WASHINGTON ST, MANHATTAN 1931
  • 94. Design Project: Program NEW YORK ATHLETIC CLUB PROGRAM ROOF FLOOR 36 UTILITY FLOOR 20-35 BEDROOMS FLOOR 19 PRIVATE DINING FLOOR 18 LOUNGE FLOOR 17 ROOF GARDEN FLOOR 16 UTILITY FLOOR 15 KITCHEN FLOOR 14 GRILL FLOOR 13 POOL BALCONY FLOOR 12 SWIMMING POOL FLOOR 11 LOCKER FLOOR 10 MEDICAL BATH FLOOR 9 LOCKER FLOOR 8 GYMNASIUM FLOOR 7 GOLF FLOOR 6 SQUASH FLOOR 5 LOCKER FLOOR 4 HANDBALL FLOOR 3 BILLARDS FLOOR 2 ADMINISTRATION FLOOR 1 LOBBY FITNESS CENTER: SOCIAL ASPECT 91
  • 95. See What I...controlling vision through the senses Downtown Athletic Club North of Battery Park Dense Vertical Program DIAGRAM: NEW YORK ATHLETIC CLUB LEFT: SECTIONAL PROGRAM RIGHT: SITE PLAN
  • 97. See What I...controlling vision through the senses WELLNESS SKY FITNESS CENTER 4 OF 7 BELGRADE, SERBIA 2009
  • 98. Design Project: Program Gymbox is an original type of fitness cen- and transforming the style of and old tra- ter known for its unique program. It is con- ditional gym to something a bit more up- sidered a ‘gym with a new attitude’. There beat that attracts the fast past city goers. are three locations within the London area. 18 “The Federal Government Takes on Physical Fitness.” John F. Kennedy Public Library & Museum. Multimedia. Web. Fall 2009.<http://www.jfklibrary.org/JFK+in+History/The+Federal This trendy gym has DJ’s for every class of- +Government+Takes+on+Physical+Fitness>htm>. as quoted in Kennedy, John F. U.S Official Physical Fitness Program. Ed. Bud Wilkinson. fered thus resembling a high end frantic 19 Koolhaas, Rem. Delirious New York: A Retroactive Manifesto for Manhattan. New ed. New York: Monacelli, 1994. pg 152 night club. Kangoo (sneakers that act like pogo sticks), hip hop, Rave-laser-lit dance studio’s are some of the names of classes offered. These spaces offer neon lighting, film projections, split level flooring and a ‘floating’ dance studio (this is the space that turns into a night club at the flip of a switch). Gymbox is on the cutting edge FITNESS CENTER: UNIQUE PROGRAM 95
  • 99. See What I...controlling vision through the senses GYMBOX, CONVENT GARDEN BRANCH BEN KELLY ARCHITECTS ST. MARTINS LANE, LONDON 2007
  • 100. Design Project: Program Les Bains Des Docks aquatic center/ bath- by the Roman Empire thermal baths and house is located in the historic city of Port uses this traditional sequence to program Havre, France. This is one of many redevelop- the spaces through the complex. For instance ment projects within this soon to be revital- the sequence at the Roman bath of Diocle- ized area. This post modern complex consists tian starts off in a sauna or steam room, and of 130,000 square feet, filled with intercon- from there the occupant has the option to nected pools, water channels, steam rooms progress from the caldarium (hot) through and hydrotherapy areas. “Each chamber of the tepidarium (warm) and concluding in the Les Bains des Docks, as the spectacular com- frigidarium (cold), or they can go straight to pound is called, is a poetic jumble of mono- the frigidarium. This methodology dealt with lithic white squares and rectangles called the cleansing of the body where the hot air/ classical ruins” . 20 water would open the pores and the cold wa- ters would close them. Jean Nouvel breaks from the contemporary bathhouses and explores waters poetic poten- The Roman baths were oriented to the south- tials like in Roman lagoons. He was inspired west so that solar energy would help main- MINERAL SPA: SEQUENCE 97
  • 101. See What I...controlling vision through the senses LES BAINS DES DOCKS JEAN NOUVEL PORT LE HAUVE, FRANCE 2008
  • 102. Design Project: Program tain the hot temperatures of the caldarium, ployed skylights, large windows and translu- not affect the frigidarium. cent/ water walls for maximum natural light. There is a total of twelve pools, including Nouvel oriented the hot pools towards the an outdoor heated lap pool, several leisure south west; his complex consists of twelve pools, children’s whirlpool as well as a sauna, programmed pools with ranging tempera- hammam, spa, a center of balneotherapy and tures. One starts in the hot pool indoor pool fitness center. and ends in the colder children’s pool. This is a modern interpretation of the Roman thermae Following the roman model, there are pools meshing with contemporary society needs. filled of hot and cold baths with Turkish foun- tains, sprays and soothing rays that spill into The interior is in stark contrast to its grey fa- one another. cade, where all the surfaces are covered in white mosaic tile which were favored in Ro- man and Byzantine art. The childrens space is the only area of playful color. There are de- MINERAL SPA: SEQUENCE 99
  • 103. See What I...controlling vision through the senses LES BAINS DES DOCKS JEAN NOUVEL PORT LE HAUVE, FRANCE 2008
  • 104. Design Project: Program F FRIGIDARIUM T C TEPIDARIUM & CALDARIUM MINERAL SPA: SEQUENCE 101
  • 105. See What I...controlling vision through the senses F T C THERMAL BATHS LEFT: PLAN-BATH OF DIOCLETIAN RIGHT: PLAN AND SECTION- LES BAINES DES DOCKS
  • 106. Design Project: Program Inspired by the breathtaking surroundings, it flows throughout the entire building, cre- Peter Zumthor designed Vals spa on a sharp ating a peacefully pulsating rhythm. Moving Alpine mountain, where its architectural el- around this space means making discoveries. ements (such as the green roof) mimic its You are walking as if in the woods. Everyone natural site conditions. The spa embodies there is looking for a path of their own.” 21 connections between mythology, bathing and purity creating a complete sensory experi- An analysis of the chemical composition of ence. Zumthor carefully designs paths of cir- the water clearly shows that mineralization culation which lead bathers to certain prede- occurs in the Trias strata (various rocks found termined points but lets them explore other on site in the Vals Valley, ranging from white areas for themselves. The circulation and act marble, limestone to grey slate). The miner- of bathing in Vals Spa was influenced by the alization found in the waters can be broken Turkish Baths in Budapest. The perspective is down as follows: calcium, magnesium, so- always controlled. “The meander, as we call dium, chloride, fluoride, iron, iodide, potas- it, is a designed negative space between the sium, manganese, hydrogen carbonate and blocks, a space that connects everything as sulphate. MINERAL SPA: TEMPERATURE AND MINERALS 103
  • 107. See What I...controlling vision through the senses VALS THERME SPA PETER ZUMTHOR GRAUBUNDEN CANTON, SWITZERLAND 1996
  • 108. Design Project: Program MINERAL SPA: TEMPERATURE AND MINERALS 105
  • 109. See What I...controlling vision through the senses Indoor pool 32° C Outdoor pool winter 36° C Outdoor pool summer 30° C Fire pool 42° C Ice pool 14° C Flower pool 33° C Sound Bath – 35° C Sauna- 85–100% Sounding Stone Massage rooms Relaxation rooms VALS THERME SPA LEFT: PLAN RIGHT: SECTION TEMPERATURE AND MINERAL BATH LOCATIONS
  • 110. Design Project: Program Typical spas concentrate on the relaxation Water has been used in holistic measures; of the body and muscles through deep tis- some believe that water has the ability to sue messages and qualified aromas; however cure diseases more so then modern medi- some spas throughout the world concentrate cine. Water causes the whole body to feel of the medicinal mineral contents of the wa- sedated. Temperatures play a role in this ters which are influenced from the natural holistic healing; cold water rejuvenates, re- qualities of hot springs. Balneotherapy is the energizes and helps resist disease and pain. most popular and natural approach to min- Ice water reduces the pain of minor burns eral water bathing and drinking. It is a healing and bruises. Controls bleeding. Warm (neu- that uses hot springs, water, gasses, mud and tral)water relaxes and sedates the body. Hot climatic factors such as heat. Different springs Water soothes the body, induces perspiration contain different minerals which have special increases. Steam opens pores, creates perspi- therapeutic effects on the organs of the body, ration which in turn cleanses the body. Going such as the heart, liver and skin. For instance, from hot water to cold quickens circulation Ein Gedi’s hot spring in Israel contains quali- and bodily reaction. ties of sulfurous, chloride and peloid waters. 20 Sherwood, Seth. “Le Baines des Docks.” Interior Design Maga- zine, le grands place Oct. 2008: 351. 21 Hauser, Sigrid, and Peter Zumthor. Peter Zumthor therme Vals. Trans. Kim Lum. Scheidegger & Spiess: Zurich, 2007. MINERAL SPA: HOT SPRINGS 107
  • 111. See What I...controlling vision through the senses EIN GOKEK NATURAL MINERAL SPRING EIN GEDI, TIBERIAS ISRAEL FOUNDED IN BIBLICAL TIMES
  • 112. Design Project: Program BICARBONATE: Sodium Bicarbonate SULFAR & SULFATES Calcium Bicarbonate Salt resulting from the incomplete neutral- Sulfur springs abound wherever there is vol- ization of carbonic acid or the passing of ex- canic activity, although they can be found in cess carbon dioxide into a solution base. areas without volcanic activity. Contains a Natural component of blood and is essential high aroma of hydrogen sulfide gas. for proper digestion, metabolism and overall Sulfur-rich waters help in assist in the forma- functioning. tion of a variety of microorganisms, algae, Drinking- Biocarbonates stimulate the ap- bacteria that are cultured and therapeuti- petitie and increate secretion of the gastric cally in the form of mud applications. juices necessary for proper digestions. Cures- Indigestion, kidney disorders and Bathing- 10- 20 minutes temperature of 86- opens nasal passages and stimulates mucous 95 degrees F. membranes. Cures- Cardiovascular diseases, nervous ex- Bathing- No specific time or temperature, haustion and autonomic nervous system im- more commonly used for drinking and balance. breathing in the form of a fine mist through. MINERAL SPA: HOT SPRINGS 109
  • 113. See What I...controlling vision through the senses GASES: carbon dioxide CHLORIDE radon Dioxide waters can be dangerous yet highly medicinal. Known as salt waters or muriated waters, Produced through the combustion, decomposition or saline springs are rich in sodium chloride, fermentation of carbon or its compounds. derived from deposits of salt or sandstone. Carbon Dioxide stimulates breathing and has positive Chloride helps regulate fluids both in and effects on the heart. Also has the ability to help dilate out of the body cells. Facilitates the diges- the arteries and its helps increase peripheral blood tion of food and body’s absorption of nu- circulation. Gas is extracted from the springs to be trients. used as injections in ‘bagging’, which involved placing Drinking- Chloride is not meant to be drank. an airtight plastic bag and injecting it with dry Carbon Bathing- (ideally .5- 3% sodium) at a tem- Dioxide gas. perature 93-104 degrees F for 10- 25 min- Bathing- Cold waters rather then warm or hot. Start- utes. ing with 5 minute 15% Carbon D. baths slowly increas- Cures- Hypotrophy, respiratory infections, ing to 10 minutes and 20% Carbon D. and later to 40%. enuresis. 110
  • 114. Design Project: Program PELOIDS RADON Peloid is the technical term for mud, pelotherapty. This helps re- Radon- Radioactive inert gas move toxins from the body and maintains heat in various parts that has a very short life nor- of the body and aids absorption of minerals and other therapeu- mally found in soil, rock and tic and softens skin. water. Mud is made up of 2/3rds water and 1/3 solid. Bathing- European spa’s use Bathing- Thermal peliod springs can be as hot as 152 degrees F. small amounts of radon gas to flora is found in its chemical composition adding to its chemical treat a wide range of health and therapeutic qualities. Man made baths should range from problems. Recommended baths 100-115 degrees F for 20-40 minutes and washed off with warm are 8-15 minutes in heated water. water ranging from 95-100 de- Cures- complaints of rheumatic, vascular, skin and orthopedic grees F. Can also be used from disorders. rheumatic diseases, gout, neuralgia, dermatitis, gyne- inhaling humid air or steam con- cological problems and diabetes. tain radon. MINERAL SPA: HOT SPRINGS 111
  • 115. See What I...controlling vision through the senses IRON CALCIUM MAGNESIUM POTASSIUM LITHIUM Our blood depends Essential found in Reduces risk of heart Maintains Silvery-white on iron to nourish foods specifically diseases and regu- normal alkali metal oc- it with oxygen and dairy products such lates body functions b l o o d curs in a variety promote the forma- as milk, soy products, as well as produces pressure, of compounds. tion of red blood sea kelp, wheat germ bones and teeth. found in Poison when cells which are es- and green vegetables. Found primary in mineral ingested yet sential to our blood Help blood to clot nuts, whole grains waters ab- lithium carbon- system. Usually iron and builds bone and and green vegetables. sorbed by ate therapeu- springs are brown- teeth. Plays a role on This can be absorbed drinking or tic qualities ish in color. Used for normal liver function in hot baths as well as hot baths. to cure manic both bathing and and helps muscles drinking rich magne- depression via drinking. contract. sium mineral water. hot springs. These are not highly concentrated minerals or oligomineral waters; lightly chemically compacted heated at temperatures over 95 degrees F. They help reduce stress, increase body temperature and general circulation. 112
  • 116. Design Project: Program ‘Visions’ Fitness Center and Mineral Spa Lobby/ Entrance Cycling Security stations, checking member Hip Hop ship. Boxing Public Program Wellness Center Female and Male Changing Room. Speak with consultants regarding life Showers, lockers style changes or personal training as Work out Spaces Equipment sistance consultation. Cardio- Treadmill, Elliptical Oxygen Bar Weight Machines Wellness Center Free Weights Speak with consultants regarding life Floor Mats style changes or personal training as Classes sistance consultation. Club ‘Rave’ Administration Kangoo Administration offices/ Conference Kickboxing Lounge POTENTIAL PROGRAM SPACES 113
  • 117. See What I...controlling vision through the senses TYPICAL ONE FLOOR NYC FITNESS CENTER PLAN BALLEYS 113 4TH AVENUE 2001
  • 118. Design Project: Site Age: Twenty Five- Fourty-Five the site, specifically where water is a large component. Moderate--> + Income Preferably owner verses renter neighbor- Accessible or within this criteria neigh- hood to maintain membership borhood Transportation accessibility via subway Not sticky a residential neighborhood, traffic footprint necessary for advertising Non- Touristy neighborhood and profit reasons Not located to close to any large chain Near a water source for green conscious (example: Equinox) fitness center. design in regards to the mineral spa. Al- though the water will be filtered and Preferably not near a private/local neigh- chemically altered it is important if avail- borhood fitness center. able, to use the natural surroundings of DESIRED CLIENT 115
  • 119. See What I...controlling vision through the senses PLAN OF MANHATTAN MANHATTAN NEW YORK CITY 2009
  • 120. Design Project: Site MANHATTAN FITNESS CENTERS 117
  • 121. See What I...controlling vision through the senses FITNESS CENTER CRUNCH FITNESS CENTER EQUINOX GYM FITNESS BALLEYS FITNESS YMCA FITNESS CENTER NEW YORK SPORTS CLUB PLAN OF MANHATTAN MANHATTAN NEW YORK CITY 2009
  • 122. Design Project: Site 1 SOUTHERN TIP 16 KIPS BAY 2 WALL STREET 17 CHELSEA 3 WHITE HALL 18 MURRAY HILL 4 TWO BRIDGES 19 TUDOR, BEEKMAN & SUTTON 5 ABC CITY 20 GARMENT DISTRICT & HELLS KITCHEN 6 LOWER EAST SIDE 21 MIDTOWN 7 TRIBECA 22 TURTLE BAY 8 LITTLE ITALY 23 MID-TOWN WEST 9 SOHO 24 LINCOLN SQUARE (WEST SIDE) 10 EAST VILLAGE 25 UPPER EAST SIDE 11 STUYVESANT 26 CENTRAL PARK 12 GREENWICH VILLAGE 27 UPPER WEST SIDE 13 WEST VILLAGE 28 EAST HARLEM 14 GRAMERCY PARK 29 MORNINGSIDE HEIGHTS 15 MIDTOWN SOUTH 30 WEST HARLEM 119 MANHATTAN NEIGHBORHOODS
  • 123. See What I...controlling vision through the senses 1 3 2 7 13 9 17 4 8 12 6 20 23 15 5 10 14 24 16 21 11 18 27 19 22 26 29 25 30 28 PLAN OF MANHATTAN MANHATTAN NEW YORK CITY 2009
  • 124. Design Project: Site 5 ABC CITY 19 BEEKMAN/ SUTTON I- 46,985 I- 88,371 H- 30,561 H- 60,923 6 LOWER EAST SIDE 23 MID-TOWN WEST I- 27,625 I- 69,219 H- 33,193 H- 24,727 9 SOHO 24 LINCOLN I- 48,004 I- 88,557 H- 12,166 H- 40,014 12 GREENWICH VILLAGE 25 UPPER EAST SIDE (LENOX HILL, YORKVILLE) I- 73,978 I- 78,301 H- 30,263 H- 31,144 10 EAST VILLAGE 28 EAST HARLEM I- 69,475 I- 28,955 H- 13,843 H- 33,201 18 MURRAY 30 WEST HARLEM I- 77,889 I- 29,116 H- 32,144 H- 14,450 NEIGHBORHOODS WITHOUT FITNESS CENTERS_WITH DESIRED CLIENT 121
  • 125. See What I...controlling vision through the senses PLAN OF MANHATTAN MANHATTAN NEW YORK CITY 2009
  • 126. Design Project: Site SITE: MID-TOWN WEST/ LINCOLN CENTER (54TH-61ST, 9TH-12TH AVENUE) 123
  • 127. See What I...controlling vision through the senses MIDTOWN WEST MANHATTAN NEW YORK CITY 2009
  • 128. Epilogue “To make visible how the world touches us”. 22 - Paul Cezanne 125
  • 129. See What I...controlling vision through the senses 6 126