This webinar will explore the reasons for changing traditional desktop computing strategies, why cloud-hosted virtual desktops are a compelling solution for many businesses, and how to leverage cloud-hosted desktops for Windows 7 migrations, mobile and departmental workers, and disaster recovery scenarios.

1. Move Your Desktop to
the Cloud for $1/Day
Danny Allan, Desktone
Johnny Perales, Rackspace
January 27, 2011
©2009 Desktone, Inc. All rights reserved. 1

2. Agenda
• Desktone & Rackspace Introduction
• Desktop Management Challenges
• Virtual Desktop Infrastructure (VDI) Challenges
• Cloud-based virtual desktops
• Demonstration
©2011 Desktone, Inc. All rights reserved. 2

3. ABOUT
RACKSPACE®
Founded in 1998
Headquartered in San Antonio, Texas
9 worldwide data centers
A recognized “leader” by Gartner
3,000 employees, or Rackers
100,000+ customers and growing
Listed NYSE 2008 (RAX)
2009 Hosting Revenue
Rackspace $629 Million AT&T $433 Million
Savvis $266 Million Terremark $149 Million
3

4. THE
RACKSPACE VISION
“world’srecognized as companies.
To be one of the
”
great service
4

5. SOLUTIONS PORTFOLIO
Rackspace offers solutions that fit your custom enterprise needs, not ours.
Dedicated Cloud Email &
Hosting / Hosting Apps
Virtualization
Instant Scalability Microsoft
Highest Performance & Raw Compute SharePoint,
& Compliance Power Microsoft Exchange
&
Rackspace Email
Hybrid Hosting: mix and match platforms to suit your
needs
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6. THE RISE OF
THE ENTERPRISE
CLOUD
If you’re not integrating cloud
computing into your mission critical IT
strategy,
you’ll soon be lapped by your
competitors.
“47% say they are
already using it or
actively researching
it.” - CIO Magazine (From IDC Report) Oct.
2008
“58% say cloud computing
will cause a radical shift in
IT.” - CIO Magazine (From IDC Report) Oct.
“By 2012,
2008
20% of businesses
will own no IT assets.”
-Gartner Key Predictions,
- Jan. 2010
6

7. WHY THE BIG SWITCH?
For a variety of reasons, cloud technologies are too compelling to ignore.
Dynamically scalable, Accessibility
Speed
virtualized resources Cost
provided as a service
 Maximize revenue
• “Utility” billing (pay as you use)  Reduce cost
• “Unlimited” processing and storage  Expedite time to market
 Focus resources
• Elasticity to scale up or down
 Do more projects
• On demand, self-service
• Highly automated
7

8. Desktop Virtualization Overview
©2009 Desktone, Inc. All rights reserved. 8

9. Desktop Management Today
Expensive Tipping point for change is here...
Support-heavy
Insecure
Migration to Windows 7
OS
New mobile access
Data
Apps
Settings
Preferences
Tighter IT budgets
Security
©2011 Desktone, Inc. All rights reserved. 9

10. The Promise of Virtual Desktops (VDI)
Virtual desktops
Centrally managed  Cost reduction
In IT data center
 IT consolidation
OS
Data  Easier to manage
Apps
Settings
Preferences  Happy users
Virtual Desktops
©2011 Desktone, Inc. All rights reserved. 10

11. Traditional VDI Reality
… but major BARRIERS exist
Start up
Huge up-front costs
Many moving parts
Complex to design & build
Operationally Intensive
Difficult to maintain
Is it strategic
Do you want to be building and
managing data centers
©2011 Desktone, Inc. All rights reserved. 11

12. Cloud-based Desktops
©2009 Desktone, Inc. All rights reserved. 12

13. Cloud-Based Desktops (DaaS)
Business Benefits
Desktop Cloud
 IT-friendly
 Device independence
 Lower TCO
 Low cash out = low risk
From Any Device  100% customer
satisfaction
From Any Location
PARTNERS & FIXED
TEMPORARY OFFICES SUPPLIERS TELEWORKERS BRANCH OFFICES
©2011 Desktone, Inc. All rights reserved. 13

14. VDI vs. Cloud based Desktops
VDI DaaS
Benefit
Simplified desktop deployment  
Centralized desktop management  
Walk-off data security  
Simplified issue resolution and recovery  
Genuine, customizable Windows client environments  
No upfront CAPEX 
Pay as you go 
Time to value in weeks, not months 
Leverage carrier-class scale 
Expand geographic coverage 
Reduce complexity and risk 
Data Center Scale  14

15. Cloud Virtual Desktops vs. Traditional
Physical Cloud Virtual Desktop
• Takes 3-5 days for a new system • New systems in 90 seconds
• Break/fix issues • Never breaks
• Endpoint data loss/ security • Data can not be lost or stolen
• Vulnerable to power outages • Always on
• Hardware & desktop are one and • Desktop can be accessed from any
the same connected device from anywhere
• Up-front capital required • No upfront capital
• Hardware warranty cost • No hardware warranty required
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16. The Cloud Computing Test
Other Vendors vs.
Upfront HW & SW Costs ? $0
Multi-Tenant ? Yes
Service Grid Architecture ? Yes
Technology Agnostic ? Yes
Substantial Open Source ? Yes
Components
Strict Role Separation ? Yes
Secure approach to network into ? Yes
shared hosting
Flexibility (add desktops quickly ? Yes
for short periods)
Democratic ? Small/Medium /Large
Business
©2011 Desktone, Inc. All rights reserved. 16

17. Desktone’s Solution
©2009 Desktone, Inc. All rights reserved. 17

18. 1. IT Friendly Solution
Easy to manage
 On demand desktops: add,
remove, & modify at will
 Centralized management from
any device anywhere
 Visibility into user activity
 No data on devices
Easy to try
 Free trial in minutes:
(www.desktone.com)
 Pilot ease – no infrastructure
required
©2011 Desktone, Inc. All rights reserved. 18

19. 2. Device & Location Independence
Embrace next-generation of employees
 Work and access corporate apps and data from
any device: Mac, Ipad, Droid, thin client, laptop,
PC (http://www.youtube.com/user/Desktone)
 Work from anywhere: home, office, or Starbucks
Leverages “Bring Your Own PC”
(BYOPC) movement
“Instant on” experience
©2011 Desktone, Inc. All rights reserved. 19

20. 3. Lower Total Cost of Ownership (TCO)
 No complicated infrastructure
to configure and build
 Centralized support and
management
 No expensive management
resources required
 No hidden costs
©2011 Desktone, Inc. All rights reserved. 20

21. 4. Low Cash Out = Low Risk
 No infrastructure investment
 Pay for only what you need
 OPEX budget consistency
©2011 Desktone, Inc. All rights reserved. 21

22. 5. 100% Customer Satisfaction
 Services – rapid deployments
 Support – dedicated virtualization experts
 Operational Excellence – 4 years of hosted
desktop delivery
 Training – rich library of self-paced training
modules and live knowledge transfer sessions
©2011 Desktone, Inc. All rights reserved. 22

23. Top Use Cases
Use Case Description Solution
Distributed Branch offices and work from home Securely deliver desktops to
Workers distanced from corporate. End users not remote workers while avoiding the
near centralized IT resources need to build local data centers
Contract Outsourced, Contractors, Seasonal Secure on-demand delivery of the
Workers Workers, Project Based required desktop environment
when needed
Development In-house and outsourced testers and Provide a cloud desktop
developers that require multiple desktop environment in the cloud to enable
environments testing and development on many
different platforms and configs
Mobile Executives, etc. Access Windows from mobile
Devices devices such as the iPad and Droid
tablet
©2011 Desktone, Inc. All rights reserved. 23

24. Demonstration
January 27, 2011
©2009 Desktone, Inc. All rights reserved. 24

25. The Desktone
Cloud Consists of
two primary
interfaces
Desktone Enterprise Center Desktone Portal
Used by desktop Used by end-users for
admins to manage the access to resources on
Desktone Cloud the Desktone Cloud
25

26. End-User Access
End Point Devices
1. Ipad - “DaaS Mobile
Client” available in the
iTunes Store
2. Thin clients - all leading
vendors are supported
3. Standard PCs – access
through their preferred
web browser or DaaS
Client.
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28. 28

29. Summary
• Cloud computing is changing the world of IT
• The current Desktop management market is ripe for change
• Virtual Desktop Infrastructure (VDI) was supposed to solve
the problems – it has introduced other issues
• Desktops are the next logical workload to move to the cloud
• Desktone and Rackspace have partnered to offer the
industry’s only cloud-based desktops
©2011 Desktone, Inc. All rights reserved. 29

30. Resources
• Free Trial: www.desktone.com
• www.rackspace.com
©2011 Desktone, Inc. All rights reserved. 30

31. Questions??
Please feel free to contact us
with questions, comments or to schedule a live
demo
866-691-5660 or info@desktone.com
©2011 Desktone, Inc. All rights reserved. 31